Pinterest Power: Market Your Business, Sell Your Product, and Build Your Brand on the World's Hottest Social Network


Jason Miles - 2012
    This quick start guide gets business professionals up and running on Pinterest then shows how to leverage the power of Pinterest to reach more customers and make more sales.

Photographing the World Around You: A Visual Design Workshop


Freeman Patterson - 1994
    PHOTOGRAPHING THE WORLD AROUND YOU, is about learning to see and about using your camera to record and interpret what you see where ever you are.

Capture Your Style: Transform Your Instagram Photos, Showcase Your Life, and Build the Ultimate Platform


Aimee Song - 2016
    With over three million Instagram fans, Aimee Song knows a thing or two about taking the perfect Instagram photo. And Instagram is so much more than a platform for pretty pictures. It’s the fastest-growing social media network with an engaged community, a major marketing tool for brands, a place where Beyoncé drops her albums, and a hub where products can be bought with a simple double tap. Including everything from fashion, travel, food, décor, and more, Aimee includes insider tips on curating a gorgeous feed and growing an audience. In this ultimate how-to Instagram guide, you’ll learn: · How to brighten, sharpen, and filter your photos· The best apps and filters· How to prop and style food and fashion photos· Ways to craft your voice and story on Instagram· How to gain more Instagram followers· Secrets behind building a top Instagram brand· How to transform an Instagram hobby into a successful business· Tips for driving revenue based on your following Capture Your Style will empower you to become your own master mobile photographer, whether you’re looking to launch an e-commerce business or simply sharing a gorgeous meal with your friends, turning even the most mundane moment into Instagold. This is a must-have reference for anyone interested in the ins and outs of stylish personal branding.

Diana: Portrait of a Princess


Jayne Fincher - 1998
    From her first exposure to the world as the fiancee of the future King of England to her death as perhaps the most revered figure of the century, she captured the imagination and the love of literally hundreds of millions of people. And, from her first portrait of Lady Diana Spencer in 1980 to her last shoot months before Diana's tragic death and finally to Diana's funeral, Jayne Fincher -- the only female royal photographer working with the explicit approval and full cooperation of Buckingham Palace -- was there. Granted unprecedented access to the Princess of Wales and the extended royal family for 18 years, Fincher amassed an enormous archive of more than 30,000 striking images of Diana.She captured on film Diana's transformation from a shy, awkward teenager to an elegant and sophisticated woman. Diana: Portrait of a Princess collects in one spectacular volume for the first time ever the best of these extraordinary photographs. Here are some of the most famous images of Diana ever published...and here also are hundreds of never-before-seen candids, outtakes, and portraits, the definitive photographic document of Diana's life -- as fiance, wife, and then ex-wife of the Prince of Wales; as mother to princes William and Harry; as philanthropist, as ambassador, as fashion muse. But more than a simple collection of images, Diana: Portrait of a Princess is a personal and deeply felt memoir with behind-the-scenes insight into the moods and complex personality of Diana. This narrative, a collaborative effort with royal writer Judy Wade, incorporates detailed impressions and experiences gathered in photographing the Princess. Featuring more than 500 pictures -- three-quarters of them never before seen -- and including dozens of revealing anecdotes, Diana: Portrait of a Princess is all exquisite tribute to a woman who carried the hearts of the world in the palm of her hand.

Fashion 2.0: Blogging Your Way To The Front Row.: The insider's guide to turning your fashion blog into a profitable business and launching a new career.


Yuli Ziv - 2011
    You will find practical business advice on how to: - Brand yourself as a top blogger and sought-after influencer - Build valuable relationships with PR companies and brands - Secure invitations to important industry events - Work with advertising networks - Develop new revenue streams - Land spokesperson deals and large scale sponsorships - Position yourself at the forefront of the fashion blogosphere Full of action driven exercises, helpful resources and inspirational chapters by top fashion bloggers What I Wore, College Fashion, Gala Darling, Second City Style and Corporette, the book is packed with all the advice and motivation you need to take your blogging career to the next level!

The Headshot: The Secrets to Creating Amazing Headshot Portraits


Peter Hurley - 2014
    Here's your chance to learn exactly how to create the look that everybody's after. This is bankable stuff! If you're not adding headshots to what you offer as a photographer, you're leaving a lot of money on the table. Peter knows first-hand the secrets to not only lighting your headshots like a pro (there's a whole chapter on that alone), but in this book he reveals, in the very same fashion that made him a famous name with photographers everywhere, how he gets authentic expressions and incredibly flattering positioning that will make your clients look better than they ever have in any photo--period! It's all here: he shows you his positioning techniques, his secrets for getting genuine smiles and images that look so natural you won't believe they're posed (but of course, they are), and you'll learn the very same techniques that Peter uses to create amazing headshots for everyone from execs at top Fortune 500 companies, to Silicon Valley startups, to actors and public figures who know all too well how important a great-looking headshot really is. Peter doesn't hold anything back. He reveals all his tricks of the trade, from his trademark lighting look, to how to create good-looking backgrounds on location, to positioning tricks you won't hear anywhere else, and it's all written in Peter's fun, quirky, inspiring style that lets you know, right from the beginning, you can do this, and you can do this big! These are the techniques that Peter has crafted from years in front of the lens, as a model for top brands like Abercrombie & Fitch and Guess, and years behind the lens, giving him an insight few photographers will ever possess, and he's willing to share every bit of it--every trick, every technique, and every nuance--in this book that will pay for itself at your very next shoot. Yes, it's that good.

Picture Perfect Lighting: Mastering the Art and Craft of Light for Portraiture


Roberto Valenzuela - 2016
    His two previous books, "Picture Perfect Practice" and "Picture Perfect Posing," shattered the mold of instructional photography books as they empowered readers to advance their composition and posing skills. "Picture Perfect Lighting," the third book in the "Picture Perfect" series, brings that same spirit and approach to teaching lighting. With it, Roberto empowers photographers to embrace lighting as a source of creativity and expression in service of their vision for the image. In "Picture Perfect Lighting," Roberto has created a truly original system for understanding and controlling light in photography. After discussing the universal nature of light, Roberto introduces the five key behaviors of light, which are essential to understand in order to improve your knowledge of light. With those behaviors established, Roberto introduces his concept of circumstantial light, an ingenious way of examining and breaking down the light around you in any given situation. Providing a detailed analysis of circumstantial light, Roberto develops the top ten circumstantial light elements you need to know in order to fully harness the power of the light around you to create an image that is true to your vision. But how will you know if the circumstantial light is enough? The final piece of the "Picture Perfect Lighting" system is Roberto s lighting benchmark test, a brilliant method for determining the quality of the light in any given situation. It is with the lighting benchmark test that you will determine if and when you need to use helper light, the light that is needed or manipulated in order to help the circumstantial light so that your vision comes to life. Helper light is created with diffusers, reflectors, flashes, strobes, and light modifiers. "Picture Perfect Lighting" covers all of this in depth. Don t limit yourself to using only one kind of light, and don t depend on Photoshop actions and plug-ins to create the wow factor in your images. That is the job of light. With "Picture Perfect Lighting" by your side, you will learn to master light. With that mastery, you will finally have the ability to create that true wow factor in camera and in your photographs."

Fast Track Photographer, Revised and Expanded Edition: Leverage Your Unique Strengths for a More Successful Photography Business


Dane Sanders - 2010
    But in this empowering guide, acclaimed photographer and speaker Dane Sanders reveals that the key to success is to stop worrying about what everyone else is doing and start focusing on your most powerful resource: you. Discover how to: ·        Use your unique skills and talents to carve out a niche all your own. ·        Avoid the mistakes most photographers make.·        Choose a business style that fits the way you want to spend your time—and live your life. Fast Track Photographer is not just another how-to book—it’s an entirely fresh way of thinking about your business, whether you’re just starting out, or an industry veteran wondering why all your hard work isn’t working. If you want to build a competition-proof creative business in the twenty-first century, it’s time to throw out the old rulebook and get on the fast track! Includes free access to Dane’s popular self-assessment test (a $20 value) to jumpstart your journey!"I can't think of a better way for anyone to start their professional photo career than to read Fast Track Photographer."—Scott Bourne, publisher and host of Photofocus.com  "As much about finding out who you are as it is about how to become a truly great photographer. Highly recommended!”—Amit Gupta, founder of Photojojo.com“This book is worth its weight in gold.”—Gary Fong, photographer, author, and creator of the Lightsphere“The best resource for today’s photographer—BAR NONE!”—Scott Sheppard, host of “Inside Digital Photography”

Bryan Peterson's Exposure Solutions: The Most Common Photography Problems and How to Solve Them


Bryan Peterson - 2012
    Now, Bryan returns with his first-ever follow-up, Bryan Peterson's Exposure Solutions, this time tackling 28 of the most common exposure stumbling blocks for amateur shooters. These are the exposure situations that prove frustrating time and time again, from exposing high-contrast scenes to freezing action in low light, photographing a full moon, exposing subjects against a sunset sky, balancing subjects in shade with brightly lit backgrounds, and so on. For each, Bryan points out common pitfalls and then offers a simple solution, showing you how to approach the exposure differently and transform your shot. A complement to Understanding Exposure, Bryan Peterson's Exposure Solutions digs deeper to help you break bad habits, take control of your exposure, and approach even tricky situations with confidence.

The Midnight Library / Reasons to Stay Alive


Matt Haig - 2020
    

Lighting and the Dramatic Portrait: The Art of Celebrity and Editorial Photography


Michael Grecco - 2006
    His beautiful, insightful work is all around us--on movie posters, in advertising, on magazine covers, everywhere. “I delight in inspiring people,” he writes. “I want them to stop, think, and feel.” Now Grecco shares the secrets of great portraits with photographers at every level, in Lighting and the Dramatic Portrait. Sections on cameras, illumination, film and digital, creativity and conceptualization, connecting with the subject, and having a point of view, plus intriguing case studies that show “how I got that picture,” make this book a resource photographers will use again and again through the years. Whether the subject is a star or a soccer mom, Grecco shows how to add artistry, drama, wit, humor, and personality to their portrait.

The Growth Hacking Book: Most Guarded Growth Marketing Secrets The Silicon Valley Giants Don't Want You To Know


Parul Agrawal - 2019
     #2 gives us shortcuts to help us get results in a short span of time. The book that you are holding in your hands right now is for people who want to sprint on the second path.  The Growth Hacking Book is an almanac for growth in today’s hyper-competitive business world! Curated by GrowthMedia.AI, this book features more than 35 marketing experts, trailblazing entrepreneurs, industry thought leaders and successful companies from all over the globe who share radical ideas on how you can grow your business using unconventional marketing strategies. Each chapter is a treasure trove of growth ideas that businesses in the “The Valley” try to shield from the public.  But they are not secrets anymore. This book is for you if you want to learn about:  The concept of Growth Hacking  The best growth strategies from Growth Hackers for Growth Hackers The mindset, skillset and toolset for Growth Marketers  Identifying and analyzing growth channels  The future of Growth Marketing  ...and more. The fact that you are examining to buy this book is proof that you are hungry to learn growth marketing tactics.  It proves the maxim that says — you don’t choose a book; the book chooses you. Our Contributing Authors: Amit Kumar Arun K Sharma Badr Berrada Christian Fictoor Deep Kakkad Deepak V.

The History of Puerto Rico From the Spanish Discovery to the American Occupation


Rudolph Adams Van Middeldyk - 1975
    

25 Lessons I Have Learned (About Photography): The Art of Living


Lorenzo Dominguez - 2007
    Inspirational and poetic, this book will not only spark readers’ creative energies, but also reawaken your passion for life.In 2005, as a husband, father, and corporate employee — Lorenzo's life revolved around home, work, and his daily commute from the suburbs to the city.Then, one day, he found himself staying at the Little Church in midtown Manhattan in the wake of a marital separation. Living in virtual isolation for three months, he had a rare chance to re-examine his life.Quite unexpectedly, he found himself wandering around the city to take photographs, a passion he had let slide in the years of pursuing a career and starting a family. During his nightly sojourns through the streets of New York City, he was reminded of some important life lessons—lessons too easily forgotten in the blur of everyday existence. 25 Lessons has been the #1 best selling photo essay on amazon.com for 2010 and 2011. Printed paperback and hard cover versions with photos are also available here on amazon.PRAISE FOR LORENZO AND 25 LESSONS“In many of my conversations on great photographers, I frequently mention Lorenzo’s work. His sequential photographs…are nothing less that a visual urban poem. It has been my pleasure to watch Lorenzo’s rapid growth as a leading photographer of our time.”Jim Van Meter, Rochester, NY, USA“Lorenzo is a master. His body of work is some of the very best online and may very well be some of the best being done in the medium today. His street work follows in the tradition of Paul Strand, Cartier-Bresson, Garry Winogrand and Larry Friedlander. Lorenzo’s 25 Lessons are…as seminal as Ansel’s dissertation on the zone system. I found them to be reenergizing, perceptive and extremely useful. I have been touched by his story, his writings and by his work. I can’t imagine anyone not being so.”Barry Shapiro, Los Angeles, CA, USA“Lorenzo…has a passion for life, photography and writing. He is a linguistic genius, a storyteller through words and pictures. He captures with his camera the world as he sees it, its feelings, love, beauty and all it has to offer...” Brenda George, Adelaide, AustraliaABOUT THE PHOTOGRAPHER, AUTHOR & JOURNALISTLorenzo is a best-selling author, a writer and an award-winning street photographer.He has written numerous books, interviews and articles about fine art and photography for En Foco, Nueva Luz, Rain Tiger and the Examiner. Throughout most of 2010, his book, 25 Lessons I’ve Learned about photography Life! has been the #1 Best Selling Photo Essay and Artist & Photography Biography on Amazon.com. Paul Giguere, guru for the popular podcast thoughts on photography, considers 25 Lessons one of the "classic" essays on photography. In October of 2010, he served as the NYC photography adviser for the recently launched Microsoft foursquare photography app. In 2008, he was chosen to be the HP Be Brilliant Featured Artist.Since taking up digital photography in 2005, his photography has been featured in fotoMAGAZIN, Germany's premier photo magazine, and his photos have been cited, posted and published by over 350 other blogs, websites, and print publications. He has been called an "Internet photography sensation" by Time Out New York and is considered a "Flickr star" by Rob Walker, Consumed columnist, for New York Times Magazine.His work is represented worldwide by Getty Images.

A Son of the Game: A Story of Golf, Going Home, and Sharing Life's Lessons


James Dodson - 2009
    But once there, the curative power of the sandhills region not only helps him find a new career working for the local paper but also reignites his flagging passion for the game of golf. And, perhaps more significantly, it inspires him to try to pass along to his teenage son the same sense of joy and contentment he has found in the game, and to recall the many colorful and lifelong friends he has met on the links. This wise memoir about finding new meaning through an old sport is filled with anecdotes about the history of the game and of Pinehurst, the home of American golf, where many larger-than-life legends played some of their greatest rounds. Dodson's bestselling memoir "Final Rounds" began in Pinehurst twenty-five years ago, and now "A Son of the Game" completes the circle as it follows his journey of discovery back to where his love of the game began a love that he hopes to make a family legacy."