Understanding Media: The Extensions of Man


Marshall McLuhan - 1964
    Terms and phrases such as "the global village" and "the medium is the message" are now part of the lexicon, and McLuhan's theories continue to challenge our sensibilities and our assumptions about how and what we communicate.There has been a notable resurgence of interest in McLuhan's work in the last few years, fueled by the recent and continuing conjunctions between the cable companies and the regional phone companies, the appearance of magazines such as WiRed, and the development of new media models and information ecologies, many of which were spawned from MIT's Media Lab. In effect, media now begs to be redefined. In a new introduction to this edition of Understanding Media, Harper's editor Lewis Lapham reevaluates McLuhan's work in the light of the technological as well as the political and social changes that have occurred in the last part of this century.

Critical Theory Today: A User-Friendly Guide


Lois Tyson - 1998
    It provides clear, simple explanations and concrete examples of complex concepts, making a wide variety of commonly used critical theories accessible to novices without sacrificing any theoretical rigor or thoroughness.This new edition provides in-depth coverage of the most common approaches to literary analysis today: feminism, psychoanalysis, Marxism, reader-response theory, new criticism, structuralism and semiotics, deconstruction, new historicism, cultural criticism, lesbian/gay/queer theory, African American criticism, and postcolonial criticism. The chapters provide an extended explanation of each theory, using examples from everyday life, popular culture, and literary texts; a list of specific questions critics who use that theory ask about literary texts; an interpretation of F. Scott Fitzgerald's The Great Gatsby through the lens of each theory; a list of questions for further practice to guide readers in applying each theory to different literary works; and a bibliography of primary and secondary works for further reading.

How Colleges Work: The Cybernetics of Academic Organization and Leadership


Robert Birnbaum - 1988
    This book is significant because it is not only thoughtfully developed and based on careful reading of the extensive literature on leadership and governance, but it is also deliberately intended to enable the author to bridge the gap between theories of organization, on one hand, and practical application, on the other. --Journal of Higher Education

Technical Editing (The Allyn & Bacon Series in Technical Communication)


Carolyn D. Rude - 1991
    The addition of Angela Eaton of Texas Tech University brings a fresh tone to her updates of content and pedagogy while retaining the authoritative voice of Carolyn Rude. Some of the text's changes include an update to Chapter 6, "Electronic Editing," and examples about editing Web sites are found throughout the text to support the increased role of online resources in every aspect of communication.

Integrating Educational Technology Into Teaching


Margaret D. Roblyer - 1996
    It shows teachers how to create an environment in which technology can effectively enhance learning. It contains a technology integration framework that builds on research and the TIP model.

Designing Qualitative Research


Catherine Marshall - 1989
    With expanded coverage of ethics, analysis processes, and approaches, authors Catherine Marshall and Gretchen B. Rossman, have updated this highly popular text to reflect the advances and challenges presented by provocative developments and new applications since the previous edition.

Sin and Syntax: How to Craft Wickedly Effective Prose


Constance Hale - 1999
    Copy veteran Constance Hale is on a mission to make creative communication, both the lyrical and the unlawful, an option for everyone.With its crisp, witty tone, Sin and Syntax covers grammar’s ground rules while revealing countless unconventional syntax secrets (such as how to use—Gasp!—interjections or when to pepper your prose with slang) that make for sinfully good writing. Discover how to:*Distinguish between words that are “pearls” and words that are “potatoes”* Avoid “couch potato thinking” and “commitment phobia” when choosing verbs* Use literary devices such as onomatopoeia, alliteration, and metaphor (and understand what you're doing)Everyone needs to know how to write stylish prose—students, professionals, and seasoned writers alike. Whether you’re writing to sell, shock, or just sing, Sin and Syntax is the guide you need to improve your command of the English language.

Precarious Life: The Powers of Mourning and Violence


Judith Butler - 2004
    In her most impassioned and personal book to date, Judith Butler responds in this profound appraisal of post-9/11 America to the current US policies to wage perpetual war, and calls for a deeper understanding of how mourning and violence might instead inspire solidarity and a quest for global justice.

The Art and Craft of Storytelling: A Comprehensive Guide to Classic Writing Techniques


Nancy Lamb - 2008
    But there are common threads that link all stories--from "Beowulf" and "Hamlet" to "Gone With the Wind" and "The Godfather" to the story you're drafting right now in your head. These threads form the foundation that supports story--a foundation Nancy Lamb shows you how to access and master.Whether you're writing a novel, a memoir, or a screenplay, "The Art and Craft of Storytelling" offers time-tested ways to translate a concrete idea into a polished work. In this book, you will find strategies for:- Creating a successful a beginning, middle, and end while moving smoothly from one stage to the next- Crafting memorable characters, choosing the best point of view for your story, and constructing authentic, compelling dialogue- Integrating and navigating the more subtle elements of story, such as voice, tone, premise, and theme- Understanding genres and subgenres and how they apply to your story- Structuring plots that transform a ho-hum story into a page-turning read"The Art and Craft of Storytelling" gives you all the tools you need to contribute your own story to our great tradition, to open new worlds to your readers, and to introduce new ways of thinking. This is the power and purpose of story. And by your writing, this is the tradition you honor.

Working: Researching, Interviewing, Writing


Robert A. Caro - 2019
    He describes what it was like to interview the mighty Robert Moses; what it felt like to begin discovering the extent of the political power Moses wielded; the combination of discouragement and exhilaration he felt confronting the vast holdings of the Lyndon B. Johnson Library and Museum in Austin, Texas; his encounters with witnesses, including longtime residents wrenchingly displaced by the construction of Moses’ Cross-Bronx Expressway and Lady Bird Johnson acknowledging the beauty and influence of one of LBJ’s mistresses. He gratefully remembers how, after years of loneliness, he found a writers’ community at the New York Public Library’s Frederick Lewis Allen Room and details the ways he goes about planning and composing his books. Caro recalls the moments at which he came to understand that he wanted to write not just about the men who wielded power but about the people and the politics that were shaped by that power. And he talks about the importance to him of the writing itself, of how he tries to infuse it with a sense of place and mood to bring characters and situations to life on the page. Taken together, these reminiscences–some previously published, some written expressly for this book–bring into focus the passion, the wry self-deprecation, and the integrity with which this brilliant historian has always approached his work.

The War of Art: Winning the Inner Creative Battle


Steven Pressfield - 2002
    Pressfield believes that “resistance” is the greatest enemy, and he offers many unique and helpful ways to overcome it.

How Professors Think: Inside the Curious World of Academic Judgment


Michèle Lamont - 2009
    Illuminating the confidential process of academic evaluation, this text reveals the inner workings of this secretive, powerful and peculiar world.

Experimental and Quasi-Experimental Designs for Generalized Causal Inference


William R. Shadish - 2001
    The book covers four major topics in field experimentation:

What the Best College Teachers Do


Ken Bain - 2004
    Lesson plans and lecture notes matter less than the special way teachers comprehend the subject and value human learning. Whether historians or physicists, in El Paso or St. Paul, the best teachers know their subjects inside and out--but they also know how to engage and challenge students and to provoke impassioned responses. Most of all, they believe two things fervently: that teaching matters and that students can learn.In stories both humorous and touching, Bain describes examples of ingenuity and compassion, of students' discoveries of new ideas and the depth of their own potential. What the Best College Teachers Do is a treasure trove of insight and inspiration for first-year teachers and seasoned educators.

Grad School Essentials: A Crash Course in Scholarly Skills


Zachary Shore - 2016
    It’s that too many students lack efficient methods to let them do their best. Professor Zachary Shore aims to change this. With humorous, lively prose, Professor Shore teaches you to master the five most crucial skills you need to succeed: how to read, write, speak, act, and research at a higher level. Each chapter in this no-nonsense guide outlines a unique approach to acquiring a skill and then demonstrates how to enhance it. Through these concrete, practical methods, Grad School Essentials will save you time, elevate the quality of your work, and help you to earn the degree you seek.