Social Media Explained: Untangling the World's Most Misunderstood Business Trend


Mark W. Schaefer - 2014
    "Social Media Explained" explores the fundamental strategies and answers the biggest questions every business professional needs to answer before diving into a social media initiative! The is the must-have guide for understanding the sociological and psychological drivers that make social media marketing work.

India Reloaded: Inside India's Resurgent Consumer Market


Dheeraj Sinha - 2015
    This book takes a critical look at these myths and contradictions from an inside perspective, presenting a fresh and nuanced perspective on the opportunities that the Indian market offers. It draws upon a wealth of data, from consumer research, market data, macroeconomic research, popular culture and case studies, to provide a thorough and compelling insight into what makes for success in the complex Indian market, based upon two decades of experience.

His Dirty Secret: Charmaine's Story (Side Chick Secrets Book 1)


Mia Black - 2016
    But for all the good in her life, she can’t seem to get her relationship status in order. Finding the right man is impossible in her world. With late night parties, people to see, and a penchant for men with money, how is Charmaine ever going to find the man of her dreams? Jayla loves her friend, but she knows Charmaine’s partying ways aren’t doing her any favors. When she tries to convince her to think about settling down and getting herself right for a relationship, Charmaine runs into a whole new set of problems! Find out what happens in part one of His Dirty Secrets: Charmaine’s story!

Scorpion & Zolar: A Dangerous Gangsta Love


Bianca - 2017
    After her parents kicked her out, Semaj promised to love, support, and send her to college. Semaj was holding up his end of the deal, until he moved up a rank in the streets and started receiving more attention than he was used to. That attention led to Semaj having an affair with a woman who was willing to do anything to get a spot in Semaj’s life, including trying to plot a murder. Scorpion: small, quiet but deadly; injecting you with its deadly venom when you least expect it. That’s what the streets were saying about Phalec Grant, also known as Scorpion. Scorpion was a certified personal trainer during the day, and a ruthless street king by night. Scorpion crosses paths with Zolar, and Scorpion, being the charming ladies’ man that he was, is instantly attracted to Zolar, but nothing or no one could make her break her vows to Semaj; that is… until she catches him in a compromising position. Scorpion, never hearing the word ‘no,’ makes him prey on Zolar even harder. After finding out a piece of information that Scorpion has happened to leave out about his life, Zolar cuts him and his venomous claws off, but that doesn’t stop him from trying to get what he believes belongs to him. Loyalty is tested. Lines are crossed. Backs are against the wall. People will win. People will die. In this novel, you will find out how far people will go for love.

Art’s Principles: 50 years of hard-learned lessons in building a world-class professional services firm


Arthur Gensler - 2015
    The book covers the essentials of leadership, talent acquisition and operations, while outlining the creative strategies that propelled a small business into one of the largest and most admired in its industry. This guidebook is full of well-tested ideas that are applicable to someone running a small, medium or large a professional firm—or running any project where people, profit and customers matter.

No Exit


Al Saadiq Banks - 2003
    Through the "game" they slowly climb the ladder of success, but the closer they get to the top, the more obstacles they have to overcome. The life, fast cars and fast women; tax free money is what they call it, although that is not true. There are taxes to be paid; murder and life long jail terms. Are these young men prepared to pay up?

Materials Management with SAP ERP: Functionality and Technical Configuration


Martin Murray - 2011
    Based on SAP ERP 6.0, this new edition of the best-selling book is a comprehensive reference to the ins and outs of Materials Management in SAP, with new real-world, practical examples to help you grasp the information quickly and efficiently. You’ll learn everything you need to know, from goods receipt and invoice verification to balance sheet valuation and the material ledger. Materials Management Processes and Concepts Discover the various concepts of materials management and how they can be used to help your business run smoothly. Materials Management Configuration Learn specific configuration details to help you optimize your MM implementation. Comprehensive Coverage of Key Concepts Master the various elements of SAP ERP, including material master data, vendor master data, purchase requisitions, request for quotations, inventory management, and much more. Real-World Scenarios and Examples Use the expert advice and examples throughout to help you with your own MM processes. Third Edition, Updated and Expanded This book is updated to include new content on the release strategy for purchasing, special procurement keys, split valuation, pricing conditions in purchasing, taxes in MM, as well as screenshots for the latest GUI and new appendices.Highlights• Material Master Data • Vendor Master Data • Purchasing Information Data • Release Strategy for Purchasing • Split Valuation • Material Master Records • Purchase Requisitions • Requests for Quotations • External Services Management • Inventory Management • Goods Issue • Taxes in MM

B4 The G-Spot: The Legend of Granite McKay


Noire - 2014
    The prequel to G-Spot, the #1 bestseller that established the Urban Erotic genre. Meet the Man and the Myth...the Kingpin and the Killer...The Lover and the Legend...The Gangsta who put the G in the G-Spot...The TRUE King of Harlem! "I didn't come to Harlem ridin' shotgun. I came packin' one!"--GRANITE MCKAY. WARNING! This here ain't no romance, it's an urban erotic tale These gutter plots I drop will have you biting off your nails! A menace has arrived, a terror Harlem’s never seen He started from the bottom and turned a dollar into a dream! Before the ballin and the stuntin and the sexin and the flexin, Brutal vision and ambition is how this gangsta manifested! So let’s stand up and salute the ruthless boss who paved the way Let’s go back B4 the G-Spot to: The Legend of GRANITE McKAY!

Last Summer


uwubridget
    Reece sees the world through a small frame, a daily cycle with no eye for charm.When summer camp goes wrong, the two insignificant lives will come together as one significant story.

Renegades Write the Rules: How the Digital Royalty Use Social Media to Innovate


Amy Jo Martin - 2012
    In this book she shows how to build a faithful following and beat the competition clamoring for people's attention by continually delivering value - when, where, and how people want it. People want to be heard, to be involved, to be entertained, to be adventurous, to be informed.Reveals the winning strategies for using social media to achieve dramatic results Shows how to gain influence with social media that requires an unprecedented (and potentially uncomfortable) level of accessibility and ongoing affinity Filled with illustrative examples of social media successes (including Dwayne 'The Rock' Johnson, Shaquille O'Neal, and Nike) that show how humanizing a brand through social media leads to monetization Explores how Amy Jo Martin and other successful entrepreneurs are becoming renegades by using social media to innovate their personal and professional lives The book reveals one of the basic rules of digital media success: Humans connect with humans, not logos and creative taglines.

Global Brand Power


Barbara E. Kahn - 2013
    A brand must be elastic enough to allow for reasonable category and product-line extensions, flexible enough to change with dynamic market conditions, consistent enough so that consumers who travel physically or virtually won’t be confused, and focused enough to provide clear differentiation from the competition. Strong brands are more than globally recognizable; they are critical assets that can make a significant contribution to your company’s bottom line.In Global Brand Power, Kahn brings brand management into the 21st century, addressing how branding contributes to the purchase process and how to position a strong global brand, from identifying the appropriate competitive set, offering a sustainable differential advantage, and targeting the right strategic segment. This essential guide also covers how customer ownership of your brand affects marketing strategy, methods for assessing brand value, how to manage a brand for long-term profitability, effective brand communications and repositioning strategies, and how to manage a brand in a world of total transparency—where one slip-up can go around the world via social media instantaneously.Filled with stories about how Coca-Cola, The Estée Lauder Companies Inc., Marriott, Apple, Starbucks, Campbell Soup Company, Southwest Airlines, and celebrities like Lady Gaga are leveraging their brands, Global Brand Power is the only book you will need to implement an effective brand strategy for your firm.

Kellogg on Marketing


Alice M. Tybout - 2000
    This is a must-have marketing reference.

How To Get to the Top of Google (November 2012 Edition - Updated for Penguin & Panda)


Tim Kitchen - 2012
    You will learn:- How to get your website on the first page of Google- How to get your website showing up multiple times on the first page (one of my websites shows up 6 in the first 7 results!!)- The 3 'Dirty Secrets' that expensive SEO (Search Engine Optimisation) Experts don't want you to know- What you can do for the price of 2 ½ cups of coffee that could have your website ranking top in as little as a day (I have done exactly this and I’ll show you how)- The small things you can do to make a BIG difference- How to analyse your online competition and find their weaknesses- How to pull off the famous ‘Google Leapfrog’- What the recent Google changes mean for people using pre-April 2012 strategies – and it’s not good news!- How to make people click on your website even if it shows up below your competitors!- How to avoid the deadly mistakes that can lead to Google removing your site from the listings- How to survive and thrive post-PenguinWhat most people don't understand is that once you know what to do, it's actually extremely straightforward to rank highly in Google. But there's a lot of misinformation and misunderstanding out there.Tim Kitchen is a Search Engine ranking expert and online business owner currently personally in charge of SEO for over 50 businesses as well as his own businesses in some incredibly competitive markets. He also regularly teaches SEO to more than 2,000 small business owners through his books, courses and videos.In this updated version of the book he shares everything he has learnt from the past 7 years of getting websites to the top of Google.

Business the Bill Gates Way: 10 Secrets of the World's Richest Business Leader


Des Dearlove - 1998
    The book reveals the secrets, deals, schemes and dreams of these, the world's fiercest business competitors.

High Treason (The High Stakes Saga Book 5)


Casey Bond - 2019
    All the humans outside the Compound have either been killed or turned. Those living inside are starving. Everything else lies in ruin. The future has changed. And so has Eve. Will she be strong enough to stop Victor and Kael before they destroy them all? Or will she become the monster foretold in the past, and singlehandedly usher in a new age of terror?