A malicious online rumor costs a company millions. A political sideshow derails the national news cycle and destroys a candidate. Some product or celebrity zooms from total obscurity to viral sensation. What you don't know is that someone is responsible for all this. Usually, someone like me.I'm a media manipulator. In a world where blogs control and distort the news, my job is to control blogs--as much as any one person can. In today's culture... 1) Blogs like "Gawker," "Buzzfeed" and the "Huffington Post" drive the media agenda. 2) Bloggers are slaves to money, technology, and deadlines. 3) Manipulators wield these levers to shape everything you read, see and watch--online and off.Why am I giving away these secrets? Because I'm tired of a world where blogs take indirect bribes, marketers help write the news, reckless journalists spread lies, and no one is accountable for any of it. I'm pulling back the curtain because I don't want anyone else to get blindsided. I'm going to explain exactly how the media "really" works. What you choose to do with this information is up to you.

    It also includes interviews with successful virtual assistants, interviews with clients who utilize a virtual assistant, resources at the end of most chapters, a 30-day reading guide and action plan, and access to The Bootstrap VA Facebook Group where readers can bounce ideas off of each other, ask Lisa questions, and get the support needed no matter where they are in the process of becoming and working as a virtual assistant.If you want to get started as a virtual assistant, and you're a go-getter looking to bootstrap your way to success, this is an eBook you can't afford to miss.ABOUT THE AUTHORLisa Morosky is the author of "The Bootstrap VA: The Go-Getter's Guide to Becoming a Virtual Assistant, Getting and Keeping Clients, and More!" and is a premier virtual assistant in the blogging, Internet marketing, social media, and online business realms. As the founder of VAforBloggers.com, Lisa worked with dozens of clients from 2009-2011, received mentions by and recommendations from top experts, spoke at the BlogWorld conference in Las Vegas, and built a business from the ground up. In 2011, Lisa made the decision to cut back, reposition her services and her client base, and spend more time on personal projects. She moved her services to her new, centralized home at The Home Life {and Me}, lowered her rates (to pass on her new savings to her clients), and changed her title to "blog helper". In 2012, Lisa launched her virtual assistant coaching services.In addition to being a virtual assistant and a virtual assistant coach, Lisa is a Christ follower, a proud wife to her amazing husband, a homemaker, a real foodie, and a lover of all things simple and natural. You can find her blogging about creating a simple, natural, faith-inspired home life at http://www.thehomelifeand.me.

    Living every day on the edge of your comfort zone, vulnerable to the unexpected challenges constantly being thrown your way, and constantly shifting to meet daily demands and do everything and anything you can to survive, let alone thrive.Vulnerable, raw and deeply transparent, Fully Alive reveals powerful tools and lessons that can teach all of us how to grow toward and beyond our personal edges, no matter our circumstances.Tyler Gage shares his spiritual adventures and the business savvy that helped him create RUNA, a pioneering organization that weaves together the seemingly divergent worlds of Amazonian traditions and modern business, demonstrating how we can dig deeper to bring greater meaning and purpose to our personal and professional pursuits.From suburban youth to immersion in the Amazon to entrepreneurial success, Tyler's journey clearly shows that passion and opportunity can be found in the most unexpected places. Captivated by a rare Amazonian tea leaf called guayusa that had never been commercially produced, Tyler started RUNA to partner with the indigenous people of Ecuador to share its energy and its message with the world.Using the spiritual teachings, lessons and healing traditions of the Amazon as his guide and "playbook", Tyler built RUNA from a scrappy start-up into a thriving, multi-million-dollar company that has become one of the fastest growing beverage companies in the United States. With the help of investors like Channing Tatum, Leonardo DiCaprio, and Olivia Wilde, RUNA has created a sustainable source of income for more than 3,000 farming families in Ecuador who sustainably grow guayusa in the rainforest. Simultaneously, RUNA has built a rapidly scaling non-profit organization that is working to create a new future for trade in the Amazon based on respectful exchange and healing, not exploitation and greed.Practical tools and lessons are woven throughout the page turning story of Gage’s successes and failures, offering guidance on how to relate to obstacles as teachers and accomplish our personal and professional goals in the often uncertain circumstances we find ourselves in.

    It will take us all back to our roots in the counterculture, and will remind us of the true nature of the innovation process, before we tried to tame it with slogans and buzzwords." -- Po Bronson, #1 New York Times bestselling author of The Nudist on the Late Shift and NurtureshockA candid, colorful, and comprehensive oral history that reveals the secrets of Silicon Valley -- from the origins of Apple and Atari to the present day clashes of Google and Facebook, and all the start-ups and disruptions that happened along the way.Rarely has one economy asserted itself as swiftly--and as aggressively--as the entity we now know as Silicon Valley. Built with a seemingly permanent culture of reinvention, Silicon Valley does not fight change; it embraces it, and now powers the American economy and global innovation. So how did this omnipotent and ever-morphing place come to be? It was not by planning. It was, like many an empire before it, part luck, part timing, and part ambition. And part pure, unbridled genius...Drawing on over two hundred in-depth interviews, VALLEY OF GENIUS takes readers from the dawn of the personal computer and the internet, through the heyday of the web, up to the very moment when our current technological reality was invented. It interweaves accounts of invention and betrayal, overnight success and underground exploits, to tell the story of Silicon Valley like it has never been told before. Read it to discover the stories that Valley insiders tell each other: the tall tales that are all, improbably, true.

    Skyscrapers have entire floors open for lease because the "same as everyone else" class of jobs have dried up. Many of us were raised to seek out a job that required us to fit in, to conform, to adapt until we fit the mold. The Freaks Shall Inherit The Earth is a guide for the kind of person who wouldn't normally pick up a business book. The personal business revolution is upon us. Here's your recipe book for starting your revolutionary business, including some of what you will learn:How to be as weird as you want while providing a viable business structure to support it What most people are missing from the basic frameworks of doing business How to turn passions into businesses How to build out the Digital Channel What Kickstarter and Square mean for the future of business) Take the plunge. Learn to fail and then win. Dare to do something that "everyone else" doesn't. The Freaks Shall Inherit the Earth will help. Bestselling author and successful entrepreneur Chris Brogan explains step-by-step how to build your business from the ground up, all without compromising the unique mindset and personal values that make you a freak in the first place.

    Some of these are brands that have come from nowhere and created new categories, some have challenged the hegemony of long-standing leaders, and some are decades-old brands which have continuously reinvented themselves to stay on top.Drawing from her rich experience with brands in India, Anisha Motwani has created a powerful package of inspiration and methodology. With a Foreword by insights specialist Santosh Desai and an Afterword by innovation specialist Ranjan Malik, Storm the Norm will leave you altered. This book is replete with crucial untold secrets of businesses that made all the difference.

    and Others Don't is a 2001 management book by James C. Collins that aims to describe how companies transition from being average companies to great companies and how companies can fail to make the transition. “Good to Great” attained long-running positions on the New York Times, Wall Street Journal and Business Week best-seller lists, sold 2.5 million hardcover copies since publication, and has been translated into 32 languages."Greatness" is defined as financial performance several multiples better than the market average over a sustained period. Collins finds the main factor for achieving the transition to be a narrow focusing of the company’s resources on their field of competence. Collins used a large team of researchers who studied "6,000 articles, generated more than 2,000 pages of interview transcripts and created 384 megabytes of computer data in a five-year project". In this book summary of "Good to Great" you can discover the condensed wisdom to be gained from the book. You can discover what differences there were in companies that managed to achieve greatness. Do you want to know the characteristics of a leader most likely to take their company from good to great? Do you want to know how to hire the right people? The book summary includes information on each of the topics covered in “Good To Great” in a format that will help you while reducing the time required for reading the entire book.Chapter One: Good is the Enemy of GreatChapter Two: Level 5 Leadership Chapter Three: First Who… Then What Chapter Four: Confront the Brutal Facts Chapter Five: The Hedgehog Concept Chapter Six: A Culture of DisciplineChapter Seven: Technology AcceleratorsChapter Eight: The Flywheel and the Doom LoopChapter Nine: From Good to Great to Built to LastThe author of “Good to Great”, James C. "Jim" Collins, III is an American business consultant, author, and lecturer on the subject of company sustainability and growth. Jim Collins frequently contributes to Harvard Business Review, Business Week, Fortune and other magazines, journals, etc. Collins began his research and teaching career on the faculty at Stanford University's Graduate School of Business, where he received the Distinguished Teaching Award in 1992. In 1995, he founded a management laboratory in Boulder, Colorado, where he now conducts research and teaches executives from the corporate and social sectors.

    If you're a desktop, mobile or web developer, this book is your blueprint to getting your startup off the ground with no outside investment.This book intentionally avoids topics restricted to venture-backed startups such as: honing your investment pitch, securing funding, and figuring out how to use the piles of cash investors keep placing in your lap.This book assumes:* You don't have $6M of investor funds sitting in your bank account* You're not going to relocate to the handful of startup hubs in the world* You're not going to work 70 hour weeks for low pay with the hope of someday making millions from stock optionsThere's nothing wrong with pursuing venture funding and attempting to grow fast like Amazon, Google, Twitter, and Facebook. It just so happened that most people are not in a place to do this.

    but not out. In 2001, then-27-year-old Chad Hymas had everything: a beautiful wife, two sons, two thriving businesses and parents and brothers who loved and supported him in everything he did. It seemed he couldn't fail. Everything he touched turned to gold. And then a rushed decision to ignore safety in favor of getting home to see his baby boy take his first steps changed everything forever. A few minutes of caution could've kept his golden life on track, and he would live to regret his decision until he changed his mind about what his life was for. Ultimately, Chad Hymas spent many weeks in the hospital and in physical therapy. The doctors determined that psychological therapy wasn't needed, but Chad had another kind of help. He met Art Berg, another quadriplegic, who introduced himself without a word but with plenty of action. And Chad was paying attention. That was the day he began to change his mind about his life's purpose. With desperation, dedication and determination, and the help and love of his family and friends, Chad set out to reinvent himself, take risks, and do things he never thought he could or would do, even when his body was whole and fully functional. He had plenty of black periods to work through, to let go of his old ideas about who he was supposed to be, and the anger and frustration of not being able to be that. It hasn't been an easy journey, but it has transformed him into a man unlike anything he ever thought he could or would be. He's dedicated his life to service for others who have lost functionality, or perhaps never had it. He became a living example of what is possible, if one is willing to invent different ways to do what has to be done. In order to teach others, he had to invent those new and different ways of doing things for himself. He had to walk the talk. Now... He opens minds, eyes, hearts and doors for people just like himself. He helps people who have all their faculties to become more than they think they can be. He inspires children and adults alike, those with challenges and those without. He helps companies to work better by coming together, and teaches families and caretakers new ways to help those they care for. In the ten years since his accident, Chad travels the world, speaking to companies, kids in schools at all grade levels, families and individuals whose lives are being remolded by their own events. He has become the living demonstration of what is possible, if we find different ways of doing what must be done. His life changed forever and now, he changes lives.

    This is a must-read for executives and partners in small to large firms. Ron provides the basics, the advanced ideas, the workbooks, the case studies--everything. This is a must-have and a terrific book." --Reed K. Holden founder and CEO, Holden Advisors, Corp., Associate Professor, Columbia University www.holdenadvisors.com"We've known through Ron Baker's earlier books that he's not just an extraordinary thinker and truly brilliant writer--he's a mover and a shaker on a mission. This is the End of Time! Brilliant." --Paul Dunn Chairman, B1G1(R) www.b1g1.com"Implementing Value Pricing is a powerful blend of theory, strategy, and tactics. Ron Baker's most recent offering is ambitious in scope, exploring topics that include economic theory, customer orientation, value identification, service positioning, and pricing strategy. He weaves all of them together seamlessly, and includes numerous examples to illustrate his primary points. I have applied the knowledge I've gained from his body of work, and the benefits to me--and to my customers--have been immediate, significant, and ongoing." --Brent Uren Principal, Valuation & Business Modeling Ernst & Young(R) www.ey.com"Ron Baker is a revolutionary. He is on a radical crusade to align the interests of service providers with those of their customers by having lawyers, accountants, and consultants charge based on the value they provide, rather than the effort it takes. Implementing Value Pricing is a manifesto that establishes a clear case for the revolution. It provides detailed guidance that includes not only strategies and tactics, but key predictive indicators for success. It is richly illustrated by the successes of firms that have embraced value-based pricing to make their services not only more cost-effective for their customers, but more profitable as well. The hallmark of a manifesto is an unyielding sense of purpose and a call to action. Let the revolution begin." --Robert G. Cross, Chairman and CEO, Revenue Analytics, Inc. Author, Revenue Management: Hard-Core Tactics for Market Domination

    The first time the killer thought he had succeeded, and he left Stacy bleeding in her bed. But a few minutes later he must have heard her moaning and returned to her upstairs bedroom. This time he approached the bed, pointed a .22 caliber rifle at her young face, and pulled the trigger again. Then he left.Later that morning, Memorial Day, May 25, 2005, the Logan County Sheriff would declare it a rampage. According to Sheriff Henry, 18-year-old Scott Moody lived on a family farm with his mother and sister; his grandparents lived nearby. The night before his high school graduation something snapped, and Scott went on a shooting spree. He murdered his two grandparents, his mother, a high school classmate who had spent the night after a graduation party, his girlfriend, and then he turned the rifle on himself, committing suicide. He thought he had killed his 15-year-old sister, but she was life-flighted to a hospital in Columbus where she remained in critical condition. Sheriff Henry declared the mystery solved: “It was horribly tragic, a murder/suicide case.”Three days later, Stacy woke up in intensive care. When asked by the county coroner to explain what happened – clearly expecting her to say that her brother, Scott, had shot her – Stacy, in a weak, distressed voice said something else. It was an older man with gray hair, wearing a blue shirt, someone she had never seen before. And then, once again – what everyone suspected but were afraid to publicly talk about – was the Logan County Sheriff’s Office really corrupt?After Stacy was released from the hospital, Detective Jon Stout wanted to interview her in private, away from the influence of her father and stepmother. On a Sunday afternoon he took 15-year-old Stacy in his unmarked cruiser to a shaded parking lot behind the county children services building. It was there he coerced her into taking off her clothes, playfully handcuffing her to the steering wheel, and then forcibly having sex with her. It was only a matter of time before wrongful death actions were filed against Scott’s estate. That’s when Scott’s father, wanting to remove the stigma of his son’s reputation, hired outside experts, who easily refuted the idea that Scott had been the shooter. People in the community knew all along what had happened. The sheriff’s office was corrupt. Underage sex and illicit drugs had finally raised their ugly heads.

    Carter would participate in a number of expeditions against the Comanche and other tribes in the Texas-area. It was during one of these campaigns that he was brevetted first lieutenant and awarded the Medal of Honor for his "most distinguished gallantry" against the Comanche in Blanco Canyon on a tributary of the Brazos River on October 10, 1871. He became a successful author in his later years writing several books based on his military career, including On the Border with Mackenzie (1935), as well as a series of booklets detailing his years as an Indian fighter on the Texas frontier. Carter writes: "IT IS nearly fifty years since these tragedies occurred. There are few survivors. The writer is, perhaps, the only one. This is written in the vague hope that this chronicle of the events of that period may possibly prove of some lasting and, perhaps, historical value to posterity. "The country all about the scene of these tragical events—the Texas Panhandle—was then wild, unsettled, covered with sage brush, scrub oak and chaparral, and its only inhabitants were Indians, buffalo, lobo wolves, coyotes, jack-rabbits, prairie-dogs and rattlesnakes, with here and there a few scattered herds of antelope. The railroad, that great civilizing agency, the telegraph, the telephone, and the many other marvelous inventions of man, have wrought such a wonderful transformation in our great western country that the American Indian will, if he has not already, become a race of the past, and history alone will record the remarkable deeds and strange career of an almost extinct people. With these miraculous changes has come the total extermination of the buffalo—the Indians' migratory companion and source of living—and pretty much all of the wild game that in almost countless numbers freely roamed those vast prairies. Where now the railroads girdle that country the nomadic redman lived his free and careless life and the bison thrived and roamed undisturbed at that period— where are now the appliances of modern civilization, and prosperous communities, then nothing but desolation reigned for many miles around. "In the expansion and peopling of this vast country, our little Army was most closely identified. In fact, it was the pioneer of civilization. The life was full of danger, hardships, privations, and sacrifices, little known or appreciated by the present generation. "Where populous towns, ranches and well-tilled farms, grain fields, orchards, and oil "gushers" are now located, with railroads either running through or near them, we were making trails, upon which the main roads now run, in search of hostile savages, for the purpose of punishing them or compelling them to go into the Indian reservations, and to permit the settlers, then held back by the murderous acts of these redskins, to advance and spread the civilization of the white man throughout the western tiers of counties in that far-off western panhandle of Texas."

    With little prelude she is thrown into the deep end of a gritty farming life in a man's world. A life of hard work on untamed lands, a two year odyssey through the outback, and months spent in a remote Aboriginal community, reveal to Sue the very character of the Australian landscape. This is the story of one woman's metamorphosis, from timid, imaginative child to resilient, worldly woman - a profound journey of self discovery through tragedy, unfettered and often life-threatening adventure, and overwhelming joy.

    Now, graduating from business school, newly married, Kristin is ready to take the next step of starting a family. But when Kristin’s first pregnancy ends with a miscarriage, she is devastated. When her second pregnancy does as well, Kristin and her husband Bob turn to in vitro fertilization – and are heartbroken again after a third miscarriage. Undaunted, they turn to alternate options, including surrogacy and adoption, but face setbacks at every turn, some so unthinkable that they never could have been predicted. In the most extreme of circumstances, when all of our careful plans are thrown out the window, how do we persevere? In spite of the pain and sorrow of the many years spent trying to start their family, Kristin and Bob remain positive, loving, and driven – and learn in their ultimately rewarding journey that life’s joys come more from the unexpected than from the expected.100% of Kristin Peck’s proceeds from the sale of Perseverance will be donated to Family and Children's Agency.Kristin Peck is thrilled to be the working mother of two amazing children. She keeps herself sane by belting out her favorite pop and country songs while running and completing triathlons, and is proud to have recently completed her first marathon. She is currently EVP, Group President of Zoetis, Inc., the world's largest animal health company. Kristin received her bachelor’s from Georgetown and her MBA from Columbia Business School. Kristin, her husband, two children and their dog live in CT. Perseverance is her first book.Cover design by Hannah Perrine Mode.

    This book talks about how one can acquire the expertise to forge leaders, I have delved deep into my interactions with inspiring leaders/mentors who have carved a niche for themselves & benchmarked their best practices for you to imbibe.There is a lot of Vedic & Greco-Roman cultural influence which you shall find in this book, as it draws a parallel between ancient knowledge & its modern interpretation.Each of the 22 Chapters should be perceived as a tool & this book aspires to serve as a instrument to learn techniques to develop leaders & forge them into champions.