Based on hundreds of solid ideas that really work, Levinson’s philosophy has given birth to a new way of learning about market share and how to gain it. In this completely updated and expanded fourth edition, Levinson offers a new arsenal of weaponry for small-business success including* strategies for marketing on the Internet (explaining when and precisely how to use it)* tips for using new technology, such as podcasting and automated marketing* programs for targeting prospects and cultivating repeat and referral business* management lessons in the age of telecommuting and freelance employeesGuerrilla Marketing is the entrepreneur’s marketing bible -- and the book every small-business owner should have on his or her shelf.

    Your Money or Your Life is even more relevant today than it was when the book first hit the stands, and a great publicity campaign will bring this already strong-selling book to a whole new audience.

    accrual method Inventory and Cost of Goods Sold How to calculate depreciation and amortization expenses

    In this remarkable New York Times bestseller, Joel Osteen offers unique insights and encouragement that will help readers overcome every obstacle in their lives.

    Drawing on confidential internal memos and interviews with dozens of key players, Lowenstein explains not just how the fund made and lost its money but also how the personalities of Long-Term’s partners, the arrogance of their mathematical certainties, and the culture of Wall Street itself contributed to both their rise and their fall.When it was founded in 1993, Long-Term was hailed as the most impressive hedge fund in history. But after four years in which the firm dazzled Wall Street as a $100 billion moneymaking juggernaut, it suddenly suffered catastrophic losses that jeopardized not only the biggest banks on Wall Street but the stability of the financial system itself. The dramatic story of Long-Term’s fall is now a chilling harbinger of the crisis that would strike all of Wall Street, from Lehman Brothers to AIG, a decade later. In his new Afterword, Lowenstein shows that LTCM’s implosion should be seen not as a one-off drama but as a template for market meltdowns in an age of instability—and as a wake-up call that Wall Street and government alike tragically ignored.

    This updated assessment includes reports and resources that go far beyond the standardized reports of the older assessment by providing you with personalized insight statements unique to your specific combination of strengths.Many people have little sense of their talents and strengths, much less the ability to build their lives around them. Instead, they are raised and taught to become experts in their weaknesses — and spend their lives trying to fix them — while their strengths lie dormant. Led by Don Clifton, the Father of Strengths-Based Psychology, Gallup created a revolutionary program to help people identify their talents; develop them into strengths; and enjoy consistent, near-perfect performance. Twenty years ago, Gallup released Now, Discover Your Strengths to bring this program to the world. At the heart of this book is CliftonStrengths, the assessment that is the product of decades of research and hundreds of thousands of interviews to identify the most prevalent human strengths. CliftonStrengths reveals 34 dominant talent themes that you can translate into personal and career success. To develop this assessment, Gallup conducted psychological profiles with more than 2 million individuals to help people around the world focus and perfect these themes. Since Now, Discover Your Strengths was first released two decades ago, more than 20 million people worldwide have taken the CliftonStrengths assessment. The 20th anniversary edition includes a unique access code to take CliftonStrengths — previously known as StrengthsFinder 2.0 — which is a significantly more robust program than the assessment that appeared in the original edition of the book. This web-based assessment analyzes your instinctive reactions and immediately presents you with your top five themes. Once you know which of the 34 themes you lead with — such as Achiever, Activator, Empathy, Futuristic and Strategic — the book will show you how to use your top themes for your own development, for your success as a manager and for the success of your organization. With accessible and profound insights into how to turn talents into strengths, and with immediate online feedback from the CliftonStrengths assessment at its core, Now, Discover Your Strengths is one of the most groundbreaking and powerful business books ever written.

     Those that don’t adapt are becoming trapped in the downward spiral of a dying middle class - working harder and earning less. Entrepreneurs that understand the new paradigm, have created unprecedented wealth in their lives and the lives of those they love. In This Book You’ll Learn: — Why the century-long growth in wages came to a halt in 2000. — Why MBAs and JDs can’t get jobs and what that means for the future of work and your job. — Why The Theory of Constraints and a shift into the Fourth Economy has made entrepreneurship the highest-leveraged career path for the young and ambitious. — Why The Turkey Problem means accounting may be the riskiest profession in the 21st century while entrepreneurship may be the safest. — How entrepreneurs with second-rate degrees are leveraging the radical democracy of the Long Tail to get rich. — How the Stair Step Method and return of apprenticeships have transformed the “entrepreneurial leap" to make entrepreneurship more accessible than ever. — The scientific research on how giving up balanced living and embracing integrated living leads to more money, more meaning, and more freedom. Included (Free) Resources: Get access by visiting http://taylorpearson.me/eoj — Full Recorded Interviews with the Ten Entrepreneurs featured in The End of Jobs detailing how they launched their own successful businesses. — Taylor’s 67 must-read business books to fuel your entrepreneurial career. — 49 tools and templates to save you hundreds of hours when launching and growing a business. — A Ninety-Day goal setting template to translate the book into actionable steps — Access to a private community to discuss the book and get support from a community of like-minded individuals to inspire, motivate, and assist each other. Who Should Read This Book? Early Stage Entrepreneurs - Doubting yourself and wondering if you made a smart choice to abandon the traditional career path? In Chapter 5, The Turkey Problem, you’ll learn the difference between real and perceived risk and why Entrepreneurship is a smarter choice than ever. Established Entrepreneurs - Do you have friends, family or team members that don’t understand their choices? In chapters 12 through 14 you’ll understand how to explain the fundamental drives of your ambition. Students - Are you considering getting another degree as opposed to starting a business or going to work for an entrepreneurial business? Before you invest hundreds of thousands of dollars, read Chapter 3 to understand why credentials are getting less valuable even as degrees get more expensive. Corporate Employees - Are you in a position that feels safe but doesn’t let you expand your skills and network? In chapter 4 through 6, you’ll find out why that job might not be as safe as you think.

    Consider even the simplest action you take, for your lives matter beyond measure…and they matter forever.”Jones speaks to that part in everyone that is yearning to understand why things happen and what we can do about it.Like The Traveler’s Gift, The Noticer is a unique narrative is a blend of fiction, allegory, and inspiration.  Gifted storyteller Andy Andrews helps us see how becoming a “noticer” just might change a person’s life forever.

    With nearly 400 pages of in-depth advice, The Book on Rental Property Investing imparts practical and exciting strategies that investors across the world are using to build significant cash flow with rental properties.Brandon Turner―active real estate investor, bestselling author, and co-host of the BiggerPockets Podcast―has one goal in mind: to help you find success and avoid the junk that pulls down so many wannabes. New and experienced investors alike will learn how to build an achievable plan, find incredible deals, analyze properties, build a team, finance rentals, and much more―everything you need to become a millionaire rental property investor.Inside, you’ll discover:- Why many real estate investors fail, and how you can ensure you don’t!- Four unique, easy-to-follow strategies you can begin implementing today- Creative tips for finding incredible deals―even in competitive markets- How to achieve success without touching a toilet, paintbrush, or broom- Actionable ideas for financing rentals, no matter how much cash you have- Advice on keeping your wealth by deferring (and eliminating) taxes- And so much more!

    But personal finance is actually more "personal" than it is "finance." Tim Maurer has made a career out of distilling complex financial concepts into understandable, doable actions. In this eminently practical book, he shows readers how to - better understand their values and goals in order to simplify their money decisions- budget major expenses intelligently- reduce and eliminate debt- make vital decisions on home, auto, and life insurance- establish a world-class investment portfolio- craft a workable retirement plan- and more Readers will be relieved to see that managing their money is actually not as complicated as they thought--and that they can take control of their financial future starting today.

    Part One focuses on the exponential technologies that are disrupting today’s Fortune 500 companies and enabling upstart entrepreneurs to go from "I’ve got an idea" to "I run a billion-dollar company" far faster than ever before. The authors provide exceptional insight into the power of 3D printing, artificial intelligence, robotics, networks and sensors, and synthetic biology. Part Two of the book focuses on the Psychology of Bold, drawing on insights from billionaire entrepreneurs Larry Page, Elon Musk, Richard Branson, and Jeff Bezos. In addition, Diamandis reveals his entrepreneurial secrets garnered from building fifteen companies, including such audacious ventures as Singularity University, XPRIZE, Planetary Resources, and Human Longevity, Inc. Finally, Bold closes with a look at the best practices that allow anyone to leverage today’s hyper-connected crowd like never before. Here, the authors teach how to design and use incentive competitions, launch million-dollar crowdfunding campaigns to tap into ten’s of billions of dollars of capital, and finally how to build communities—armies of exponentially enabled individuals willing and able to help today’s entrepreneurs make their boldest dreams come true.Bold is both a manifesto and a manual. It is today’s exponential entrepreneur’s go-to resource on the use of emerging technologies, thinking at scale, and the awesome power of crowd-powered tools.

    In a world that's forever racing past us on a screen, it's a reminder of the potentially life-changing power of a book.” – MONEVATORWhat if that way doesn’t involve jacking in your job, leaving your partner, having a midlife crisis, uprooting your existence? What if that way just involves small actions, taken every day? With no more effort than you now spend tending your social media flock, superglued to a screen.Best of all, what if that way costs you little? In fact, what if that way saves you a tonne of money and lets you retire a few years earlier?“Sawyer’s RESET shows us how to achieve material wealth. It emphasizes discipline, sacrifice, and hard work…” – WILLIAM D. DANKO, PhD, co-author of The Millionaire Next DoorWhat if someone said that by following this way you will get:An idea of what were put on this earth to do. Increased happiness, purpose and meaning. A practical plan to future-proof your career. A way to declutter your life, so you’re able to see and think clearly again. A fully costed route to financial independence (you can call it early retirement if you like). A system to manage your finances. An investing plan that will knock your socks off and explain how you can get your F.U. Money.DAVID SAWYER is not a guru. He's just a middle-aged, married-with-two-children, Glasgow public relations guy who woke up one day and decided to change things. Six years later, the result is RESET – the unconventional guide for midlife professionalsthat will wipe the windscreen of life so you can see clearly again.It's a page-turner (part story, part practical guide), which draws on the experiences and research of hundreds of academics, philosophers, Nobel prize-winners, actors, Olympic athletes, self-help authors, investors and personal finance experts. “A comprehensive introduction to things you didn't learn in school but should have. RESET is a complete program with enough motivation and details to make it easy to begin without being too complicated. You'll feel like doing one or two things right now.” – JACOB LUND FISKER, PhD, author, Early Retirement Extreme“I don't say this lightly: this is one of my top, if not my very top, financial independence books that I've ever read. I absolutely loved it. I feel like it's the book if I had the guts to write my own book, that I would have written this.” – BRAD BARRETT, co-host, ChooseFI“RESET is an incredibly detailed and comprehensive guide to planning and achieving the life you desire. But that’s only true if what you desire is to work on your own terms, to achieve goals that are meaningful to you, and to move rapidly towards your financial independence.” – JOHN KINGHAM, managing editor, UK Value Investor and author of The Defensive Value InvestorIf you read RESET and carry out its recommendations, within a year, you will have transformed your future. It's never too late. Carpe diem. You are the master of your fate: you (and no one else) are the captain of your soul.​

    In a Pit with a Lion on a Snowy Day: How to Survive and Thrive When Opportunity Roars

    At that event he made the decision to Go Pro and become a Network Marketing expert. Since that time, he has focused on developing the skills to do just that. In doing so, Eric has touched and been touched by hundreds of thousands of people around the world. Now he shares his wisdom in a guide that will ignite your passion for this profession and help you make the decision to Go Pro and create the life of your dreams. In this definitive guidebook, you will learn to: -Find prospects -Invite them to yourproduct or opportunity -Present your product -Follow up with your prospects -Help them become customers or distributors -Help them get started right -Grow your team by promoting events -And much, much more. Eric s wish is for you to make the decision to become a Network Marketing Professional. For you to truly Go Pro. Because it is a stone-cold fact that Network Marketing is a better way. Now let s go tell the world.

    In Russell Brunson's experience, after working with thousands of businesses, he has found that’s rarely the case. Low traffic and weak conversion numbers are just symptoms of a much greater problem, a problem that’s a little harder to see (that’s the bad news), but a lot easier to fix (that’s the good news). DotComSecrets will give you the marketing funnels and the sales scripts you need to be able to turn on a flood of new leads into your business.