Book picks similar to
Public Relations for Dummies by Eric Yaverbaum
business
for-dummies
non-fiction
self-help
Juggling Elephants: An Easier Way to Get Your Big, Most Important Things Done--Now!
Jones Loflin - 2007
Mark has too much to do, too many priorities, too much stress, and too little time.As he struggles to balance his many responsibilities without cracking under the pressure, Mark takes a break to attend the circus with his family. There he has a surprising conversation with a wise ringmaster. He leaves with a simple but powerful lesson: Trying to get everything done is like juggling elephants -- impossible.So Mark begins to think about his work, family, and personal life the way a ringmaster thinks about the many acts in a three-ring circus. He discovers that managing his various acts can be fun and easy once he changes his attitude and follows his new friend's ongoing guidance. Mark soon realizes:- If you keep trying to juggle elephants, no one, including you, will be thrilled with your performance. - A ringmaster cannot be in all three rings at once. - The key to the success of a circus is having quality acts in all three rings. - Intermission is an essential part of any good circus.Juggling Elephants is a wonderfully lighthearted guide for everyone who feels like they're about to be squashed. It will help you better focus your time and energy, so you'll be able to enjoy more of the things that are important to you. Above all, it will teach you how to run your circus, instead of letting the circus run you.
How People Tick: A Guide to Over 50 Types of Difficult People and How to Handle Them
Mike Leibling - 2004
Each difficult situation is described, how it happens is analysed, and then strategies to help you deal with the problem are suggested. Disruptive behaviour patterns can be addressed once and for all, instead of having to handle one-off 'difficult' events, time and time again. Absolutely invaluable to everybody, How People Tick is full of tried and tested tips for handling 'difficult' people in 'difficult' situations, based on a real understanding of their behaviour. It is an essential read if you find people bewildering or just plain difficult, and yet still want to understand them, work with them and live with them.
The Curmudgeon's Guide to Getting Ahead: Dos and Don'ts of Right Behavior, Tough Thinking, Clear Writing, and Living a Good Life
Charles Murray - 2014
Yet it is their good opinion you need to win if you hope to get ahead.Among the curmudgeon's day-to-day tips for the workplace:- Excise the word "like" from your spoken English - Don't suck up - Stop "reaching out" and "sharing" - Rid yourself of piercings, tattoos, and weird hair colors - Make strong language countHis larger career advice includes:- What to do if you have a bad boss - Coming to grips with the difference between being nice and being good - How to write when you don't know what to say - Being judgmental (it's good, and you don't have a choice anyway)And on the great topics of life, the curmudgeon urges us to leave home no matter what, get real jobs (not internships), put ourselves in scary situations, and watch Groundhog Day repeatedly (he'll explain).Witty, wise, and pulling no punches, The Curmudgeon's Guide to Getting Ahead is an indispensable sourcebook for living an adult life.
Blogging for Dummies
Susannah Gardner - 2008
Well-run blogs do more than offer an outlet for your thoughts. They've actually influenced everything from a company's image to the outcome of a local election. Because the blogosphere is pretty crowded, it's a good idea to find out a bit about the anatomy of a blog, what makes a good one, and what it takes to keep one going before you dive right in and start sharing with the world. Blogging For Dummies, 2nd Edition gives you all the basics so you can get a good start. And if you've been around the blog a few times and want to advance to the next level, Blogging For Dummies, 2nd Edition even takes a look at podcasting and videoblogging.You'll find out how to:Make your blog stand out in a crowd, build an audience, and even make it pay Choose the best software options, boost readership, and handle comments Generate revenue from your blog with ads and sponsorships Protect your privacy and your job Deal with spam and the inappropriate comments from that guy who posts several times a day Find your niche Attract and keep readers Use your blog to promote your business, cause, or organization Add audio, video, cool widgets, and more Ready? Get Blogging for Dummies and let's get started!
Complete MBA For Dummies
Kathleen Allen - 2000
From management to entrepreneurship to strategic planning, you'll understand the hottest trends and get the latest techniques for motivating employees, building global partnerships, managing risk, and manufacturing. This fun, easy-to-access guide is full of useful information, tips, and checklists that will help you lead, manage, or participate in any business at a high level of competence. You'll find out how to use databases to your advantage, recognize and reward your employees, analyze financial statements, and understand the challenges of strategic planning in a global business environment. You'll also learn the basic principals of accounting, get a grip on the concepts behind stocks and bonds, and find out how technology has revolutionized everything from manufacturing to marketing. Discover how to:Know and respond to your customers' needs Handle budgets and forecasts Recruit and retain top people Establish and run employee teams Use Sarbanes-Oxley to your company's advantage Negotiate with the best of them Build long-term relationships with clients Avoid common managerial mistakes Improve cash flow Market your products and services Make the most of your advertising dollar Once you know what an MBA knows, the sky's the limit. Read The Complete MBA For Dummies, 2nd Edition, and watch your career take off!
The Practice of Public Relations
Fraser P. Seitel - 1980
Unlike other PR texts that steer clear of the cases, the ethical challenges, the how to counsel, and the public relations conundrums that force students to think, this book prepares students to deal with a full range of situations and arrive at effective, ethical solutions that distinguish the practice.
Dealing with People You Can't Stand: How to Bring Out the Best in People at Their Worst
Rick Brinkman - 1994
Rick Brinkman and Rick Kirschner armed a civility-starved world with no-nonsense strategies for dealing with difficult people with tact and skill. Since then, cell phones, the Internet, voice mail, and other technological wonders designed to bring people closer together have only made it that much harder to avoid "people you can't stand;" even worse, they've also created exciting new ways for annoying people to realize their talent for being pains in the butt.Updated and revised for the digital age, this new edition of Brinkman and Kirschner's bestselling guide shows readers how to successfully combat the whiners, grenades, tanks, snipers, close-talkers, pedants, and other rude, crude, and inconsiderate people who can ruin your day at work, in stores, on the street, in restaurants, at the movies, in waiting rooms, by fax, phone, and E-mail, and in cyberspace.
We Need to Talk: How to Have Conversations that Matter
Celeste Headlee - 2017
Headlee is a talented, honest storyteller, and her advice has helped me become a better spouse, friend, and mother.” (Jessica Lahey, author of New York Times bestseller The Gift of Failure)Today most of us communicate from behind electronic screens, and studies show that Americans feel less connected and more divided than ever before. The blame for some of this disconnect can be attributed to our political landscape, but the erosion of our conversational skills as a society lies with us as individuals.And the only way forward, says Headlee, is to start talking to each other. In We Need to Talk, she outlines the strategies that have made her a better conversationalist—and offers simple tools that can improve anyone’s communication. For example: BE THERE OR GO ELSEWHERE. Human beings are incapable of multitasking, and this is especially true of tasks that involve language. Think you can type up a few emails while on a business call, or hold a conversation with your child while texting your spouse? Think again.CHECK YOUR BIAS. The belief that your intelligence protects you from erroneous assumptions can end up making you more vulnerable to them. We all have blind spots that affect the way we view others. Check your bias before you judge someone else.HIDE YOUR PHONE. Don’t just put down your phone, put it away. New research suggests that the mere presence of a cell phone can negatively impact the quality of a conversation.Whether you’re struggling to communicate with your kid’s teacher at school, an employee at work, or the people you love the most—Headlee offers smart strategies that can help us all have conversations that matter.
Business Analysis for Dummies
Kupe Kupersmith - 2013
Those engaged in business analysis are charged with identifying the activities that enable the company to define the business problem or opportunity, define what the solutions looks like, and define how it should behave in the end. As a BA, you lay out the plans for the process ahead."Business Analysis For Dummies" is the go to reference on how to make the complex topic of business analysis easy to understand. Whether you are new or have experience with business analysis, this book gives you the tools, techniques, tips and tricks to set your project's expectations and on the path to success.Offers guidance on how to make an impact in your organization by performing business analysisShows you the tools and techniques to be an effective business analysis professionalProvides a number of examples on how to perform business analysis regardless of your roleIf you're interested in learning about the tools and techniques used by successful business analysis professionals, "Business Analysis For Dummies" has you covered.
15 Successful Communications Lessons (Collection)
FT Press Delivers - 2010
Levine, and many more." Included in this collection: "Less Is More: The Proper Use of Graphics for Effective Presentations" (Jerry Weissman) "Grabbing Your Audience's Attention Immediately: If You Don't, Your Presentation May Be Doomed" (Jerry Weissman) "Don't Make Them Think : Creating the Best Flow for the Elements of any Great Presentation" (Jerry Weissman) "Grab Your Audience's Attention: First Impressions Set the Presentation On or Off Course" (Mark Magnacca) "Presenting to Win: How to Use Animation Effectively to Tell Your Story" (Jerry Weissman) "Presenting Data in Charts and Tables: Categorical and Numerical Variables" (David M. Levine and David F. Stephan) "How to Get Your Presentation Audience to Aha " (Jerry Weissman) "Capturing Your Audience Immediately (and You Are Off to a Great Presentation )" (Jerry Weissman) "Great Questions: The Most Important Tool in a Manager's Toolbox" (Terry J. Fadem) "How to Guide Conversations Toward Extraordinary Results" (Jurgen Wolff) "Unasked Questions Are Foolish Ones" (Terry J. Fadem) "Create Your Personal Questioning Style" (Terry J. Fadem) "How to Keep the Email Monster from Eating You Alive" (Jurgen Wolff) "How to Ask the Best Probing Questions" (Terry J. Fadem) "The Role of Listening in Asking the Right Questions" (Terry J. Fadem)
Persuasion: The Art of Influencing People
James Borg - 2008
Success in persuasion is down to a combination of self-assesment and situational assessment - being aware of what's going on inside you and happening around you. Persuasion exposes the set of golden behavioural rules that will boost your persuasive powers and get a positive result for you with increased regularity. Broken down into intercative tests, example dialogues, coffee break summaries and general facts, in this book you will discover how to: *Read body language*Know how you are coming across to others*Get people interested in what you are saying*Choose the right words in any situation*Be confident and persuasive on the telephone*Be a good listener*Negotiate successfully to get results*Identify, understand and deal with different peoples' personalities*Influence peoples' decisions*Improve your memory and then use it as a persuasive tool to ensure you use your natural skills for the ultimate competitive advantage at work and in life.
Necessary Endings: The Employees, Businesses, and Relationships That All of Us Have to Give Up in Order to Move Forward
Henry Cloud - 2011
Cloud challenges readers to achieve the personal and professional growth they both desire and deserve—and gives crucial insight on how to make those tough decisions that are standing in the way of a more successful business and, ultimately, a better life.
What Got You Here Won't Get You There: How Successful People Become Even More Successful
Marshall Goldsmith - 2006
They're intelligent, skilled, and even charismatic. But only a handful of them will ever reach the pinnacle--and as executive coach Marshall Goldsmith shows in this book, subtle nuances make all the difference. These are small "transactional flaws" performed by one person against another (as simple as not saying thank you enough), which lead to negative perceptions that can hold any executive back. Using Goldsmith's straightforward, jargon-free advice, it's amazingly easy behavior to change. Executives who hire Goldsmith for one-on-one coaching pay $250,000 for the privilege. With this book, his help is available for 1/10,000th of the price.
Coping With Difficult People: The Proven-Effective Battle Plan That Has Helped Millions Deal with the Troublemakers in Their Lives at Home and at Work
Robert M. Bramson - 1981
Robert Bramson's proven-effective techniques are guaranteed to help you right the balance and take charge of your life. Learn how to:Stand up to anyone -- without fighting.Blunt a sniper's attack.Get a clam to talk.Cut off a Sherman tank at the pass.Manage bulldozers.Get stallers off the dime.Move a complainer into a problem-solving mode.Learn the six basic steps that allow you to cope with just about anyone. Reclaim the power the rightfully belongs to you in any relationship!
Limited Liability Companies For Dummies
Jennifer Reuting - 2007
What is a limited liability company? How is an LLC different from a corporation? Should you form an LLC for your business? Limited Liability Companies For Dummies, answers all of your questions about LLCs and demystifies the formation and management of these increasingly popular business entities.