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Fighting Churn with Data: The science and strategy of customer retention by Carl S. Gold
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The Real Estate Retirement Plan: An Investment and Lifestyle Solution for Canadians
Calum Ross - 2017
Many Canadians who own their home have never considered buying a second property. And nearly one-third of retirees are worried about running out of money. The Real Estate Retirement Plan shows how homeowners can use the tools already available to them — their mortgages — to access the initial capital to invest and prepare for their retirement. This is a proven, validated antidote to today’s historically low savings rates, poor current rates of return, and pressure on CPP and health care.With examples and a detailed discussion of the principles and mechanics, Calum Ross and Simon Giannini demystify real-estate investing and make an irrefutable case for borrowing to invest.
Leading Snowflakes
Oren Ellenbogen - 2013
Leading Snowflakes offers you proven tools and practices for improving your management skills that you can implement – starting today.
Head First Statistics
Dawn Griffiths - 2008
Whether you're a student, a professional, or just curious about statistical analysis, Head First's brain-friendly formula helps you get a firm grasp of statistics so you can understand key points and actually use them. Learn to present data visually with charts and plots; discover the difference between taking the average with mean, median, and mode, and why it's important; learn how to calculate probability and expectation; and much more.Head First Statistics is ideal for high school and college students taking statistics and satisfies the requirements for passing the College Board's Advanced Placement (AP) Statistics Exam. With this book, you'll:Study the full range of topics covered in first-year statistics Tackle tough statistical concepts using Head First's dynamic, visually rich format proven to stimulate learning and help you retain knowledge Explore real-world scenarios, ranging from casino gambling to prescription drug testing, to bring statistical principles to life Discover how to measure spread, calculate odds through probability, and understand the normal, binomial, geometric, and Poisson distributions Conduct sampling, use correlation and regression, do hypothesis testing, perform chi square analysis, and moreBefore you know it, you'll not only have mastered statistics, you'll also see how they work in the real world. Head First Statistics will help you pass your statistics course, and give you a firm understanding of the subject so you can apply the knowledge throughout your life.
Tools and Weapons: The Promise and the Peril of the Digital Age
Brad Smith - 2019
This might seem uncontroversial, but it flies in the face of a tech sector long obsessed with rapid growth and sometimes on disruption as an end in itself. Now, though, we have reached an inflection point: Silicon Valley has moved fast and it has broken things. A new understanding has emerged that companies that create technology must accept greater responsibility for the future. And governments will need to regulate technology by moving faster and catching up with the pace of innovation that is impacting our communities and changing the world.In Tools and Weapons, Brad Smith takes us into the cockpit of one of the world's largest and most powerful tech companies as it finds itself in the middle of some of the thorniest emerging issues of our time. These are challenges that come with no preexisting playbook, including privacy, cybercrime and cyberwar, social media, the moral conundrums of AI, big tech's relationship to inequality and the challenges for democracy, far and near. While in no way a self-glorifying "Microsoft memoir," the book opens up the curtain remarkably wide onto some of the company's most crucial recent decision points, as it strives to protect the hopes technology offers against the very real threats it also presents. Every tool can be a weapon in the wrong person's hands, and companies are being challenged in entirely new ways to embrace the totality of their responsibilities. We have moved from a world in which Silicon Valley could take no prisoners to one in which tech companies and governments must work together to address the challenges and adapt to the changes technology has unleashed. There are huge ramifications to be thought through, and Brad Smith provides a marvelous and urgently necessary contribution to that effort.
SQL in a Nutshell: A Desktop Quick Reference
Kevin E. Kline - 2000
For SQL programmers, analysts, and database administrators, the new second edition of SQL in a Nutshell is the essential date language reference for the world's top SQL database products. SQL in a Nutshell is a lean, focused, and thoroughly comprehensive reference for those who live in a deadline-driven world.This invaluable desktop quick reference drills down and documents every SQL command and how to use it in both commercial (Oracle, DB2, and Microsoft SQL Server) and open source implementations (PostgreSQL, and MySQL). It describes every command and reference and includes the command syntax (by vendor, if the syntax differs across implementations), a clear description, and practical examples that illustrate important concepts and uses. And it also explains how the leading commercial and open sources database product implement SQL. This wealth of information is packed into a succinct, comprehensive, and extraordinarily easy-to-use format that covers the SQL syntax of no less than 4 different databases.When you need fast, accurate, detailed, and up-to-date SQL information, SQL in a Nutshell, Second Edition will be the quick reference you'll reach for every time. SQL in a Nutshell is small enough to keep by your keyboard, and concise (as well as clearly organized) enough that you can look up the syntax you need quickly without having to wade through a lot of useless fluff. You won't want to work on a project involving SQL without it.
The Leprechauns of Software Engineering
Laurent Bossavit - 2012
You can think of this problem as a variant of the well known "telephone game", where some trivial rumor is repeated from one person to the next until it has become distorted beyond recognition and blown up out of all proportion.Unfortunately, the objects of this telephone game are generally considered cornerstone truths of the discipline, to the point that their acceptance now seems to hinder further progress.In this short ebook, we will take a look at some of those "ground truths": the claimed 10x variation in productivity between developers; the "software crisis"; the cost-of-change curve; the "cone of uncertainty"; and more. We'll hone our scholarship skills by looking up the original source for these ideas and taking a deep dive in the history of their development. We'll assess the real weight of the evidence behind these ideas.And we'll confront the scary prospect of moving the state of the art forward in a discipline that has had the ground kicked from under it.
Futureproof: 9 Rules for Humans in the Age of Automation
Kevin Roose - 2021
After decades of sci-fi fantasies and hype, artificial intelligence has leapt out of research labs and Silicon Valley engineering departments and into the center of our lives. Algorithms shape everything around us, from the news we see to the products we buy and the relationships we form. And while the debate over whether or not automation will destroy jobs rages on, a much more important question is being ignored:What does it mean to be a human in a world that is increasingly built by and for machines?In Futureproof: 9 Rules for Humans in the Age of Automation, New York Times technology columnist Kevin Roose lays out a hopeful, pragmatic vision of how people can succeed in the machine age by making themselves irreplaceably human. He shares the secrets of people and organizations that have survived technological change, and explains how we can protect our own futures, with lessons like- Do work that is surprising, social, and scarce (the types of work machines can't do). - Demote your phone. - Work near other people. - Treat A.I. like an army of chimpanzees. - Add more friction to your life.Roose rejects the conventional wisdom that in order to compete with machines, we have to become more like them--hyper-efficient, data-driven, code-writing workhorses. Instead, he says, we should let machines be machines, and focus on doing the kinds of creative, inspiring, and meaningful things only humans can do.
Essentials of Management Information Systems
Kenneth C. Laudon - 1994
http://wps.pearsoned.co.uk/ema_ge_lau...
Nine Algorithms That Changed the Future: The Ingenious Ideas That Drive Today's Computers
John MacCormick - 2012
A simple web search picks out a handful of relevant needles from the world's biggest haystack: the billions of pages on the World Wide Web. Uploading a photo to Facebook transmits millions of pieces of information over numerous error-prone network links, yet somehow a perfect copy of the photo arrives intact. Without even knowing it, we use public-key cryptography to transmit secret information like credit card numbers; and we use digital signatures to verify the identity of the websites we visit. How do our computers perform these tasks with such ease? This is the first book to answer that question in language anyone can understand, revealing the extraordinary ideas that power our PCs, laptops, and smartphones. Using vivid examples, John MacCormick explains the fundamental "tricks" behind nine types of computer algorithms, including artificial intelligence (where we learn about the "nearest neighbor trick" and "twenty questions trick"), Google's famous PageRank algorithm (which uses the "random surfer trick"), data compression, error correction, and much more. These revolutionary algorithms have changed our world: this book unlocks their secrets, and lays bare the incredible ideas that our computers use every day.
Data-ism: The Revolution Transforming Decision Making, Consumer Behavior, and Almost Everything Else
Steve Lohr - 2015
Today, Data is the vital raw material of the information economy. The explosive abundance of this digital asset, more than doubling every two years, is creating a new world of opportunity and challenge.Data-ism is about this next phase, in which vast, Internet-scale data sets are used for discovery and prediction in virtually every field. It is a journey across this emerging world with people, illuminating narrative examples, and insights. It shows that, if exploited, this new revolution will change the way decisions are made—relying more on data and analysis, and less on intuition and experience—and transform the nature of leadership and management.Lohr explains how individuals and institutions will need to exploit, protect, and manage their data to stay competitive in the coming years. Filled with rich examples and anecdotes of the various ways in which the rise of Big Data is affecting everyday life it raises provocative questions about policy and practice that have wide implications for all of our lives.
Learning OpenCV: Computer Vision with the OpenCV Library
Gary Bradski - 2008
Freeman, Computer Science and Artificial Intelligence Laboratory, Massachusetts Institute of TechnologyLearning OpenCV puts you in the middle of the rapidly expanding field of computer vision. Written by the creators of the free open source OpenCV library, this book introduces you to computer vision and demonstrates how you can quickly build applications that enable computers to "see" and make decisions based on that data. Computer vision is everywhere-in security systems, manufacturing inspection systems, medical image analysis, Unmanned Aerial Vehicles, and more. It stitches Google maps and Google Earth together, checks the pixels on LCD screens, and makes sure the stitches in your shirt are sewn properly. OpenCV provides an easy-to-use computer vision framework and a comprehensive library with more than 500 functions that can run vision code in real time.Learning OpenCV will teach any developer or hobbyist to use the framework quickly with the help of hands-on exercises in each chapter. This book includes:A thorough introduction to OpenCV Getting input from cameras Transforming images Segmenting images and shape matching Pattern recognition, including face detection Tracking and motion in 2 and 3 dimensions 3D reconstruction from stereo vision Machine learning algorithms Getting machines to see is a challenging but entertaining goal. Whether you want to build simple or sophisticated vision applications, Learning OpenCV is the book you need to get started.
Tableau Your Data!: Fast and Easy Visual Analysis with Tableau Software
Dan Murray - 2013
It illustrates little-known features and techniques for getting the most from the Tableau toolset, supporting the needs of the business analysts who use the product as well as the data and IT managers who support it.This comprehensive guide covers the core feature set for data analytics, illustrating best practices for creating and sharing specific types of dynamic data visualizations. Featuring a helpful full-color layout, the book covers analyzing data with Tableau Desktop, sharing information with Tableau Server, understanding Tableau functions and calculations, and Use Cases for Tableau Software.Includes little-known, as well as more advanced features and techniques, using detailed, real-world case studies that the author has developed as part of his consulting and training practice Explains why and how Tableau differs from traditional business information analysis tools Shows you how to deploy dashboards and visualizations throughout the enterprise Provides a detailed reference resource that is aimed at users of all skill levels Depicts ways to leverage Tableau across the value chain in the enterprise through case studies that target common business requirements Endorsed by Tableau Software Tableau Your Data shows you how to build dynamic, best-of-breed visualizations using the Tableau Software toolset.
Move Fast and Break Things: How Facebook, Google, and Amazon Cornered Culture and Undermined Democracy
Jonathan Taplin - 2017
Since 2001, newspaper and music revenues have fallen by 70%, book publishing, film and television profits have also fallen dramatically. Revenues at Google in this same period grew from $400 million to $74.5 billion. Google's YouTube today controls 60% of the streaming audio business and pays only 11% of the streaming audio revenues. More creative content is being consumed than ever before, but less revenue is flowing to creators and owners of the content.With the reallocation of money to monopoly platforms comes a shift in power. Google, Facebook, and Amazon now enjoy political power on par with Big Oil and Big Pharma, which in part explains how such a tremendous shift in revenues from artists to platforms could have been achieved and why it has gone unchallenged for so long.The stakes in this story go far beyond the livelihood of any one musician or journalist. As Taplin observes, the fact that more and more Americans receive their news, music and other forms of entertainment from a small group of companies poses a real threat to democracy. Move Fast and Break Things offers a vital, forward-thinking prescription for how artists can reclaim their audiences using knowledge of the past and a determination to work together. Using his own half-century career as a music and film producer and early pioneer of streaming video online, Taplin offers new ways to think about the design of the World Wide Web and specifically the way we live with the firms that dominate it.Table of contentsIntroduction1. The Great Disruption2. Levon's Story3. Tech's Counterculture Roots4. The Libertarian Counterinsurgency5. Digital Destruction6. Monopoly in the Digital Age7. Google's Regulatory Capture8. The Social Media Revolution9. Pirates of the Internet10. Libertarian and the 1 Percent11. What It Means to Be Human12. The Digital RenaissanceAfterword
A Brief History of Artificial Intelligence: What It Is, Where We Are, and Where We Are Going
Michael Wooldridge - 2021
As an AI researcher with 25 years of experience, professor Mike Wooldridge has learned to be obsessively cautious about such claims, while still promoting an intense optimism about the future of the field. There have been genuine scientific breakthroughs that have made AI systems possible in the past decade that the founders of the field would have hailed as miraculous. Driverless cars and automated translation tools are just two examples of AI technologies that have become a practical, everyday reality in the past few years, and which will have a huge impact on our world.While the dream of conscious machines remains, Professor Wooldridge believes, a distant prospect, the floodgates for AI have opened. Wooldridge's A Brief History of Artificial Intelligence is an exciting romp through the history of this groundbreaking field--a one-stop-shop for AI's past, present, and world-changing future.
High Performance Browser Networking
Ilya Grigorik - 2013
By understanding what the browser can and cannot do, you’ll be able to make better design decisions and deliver faster web applications to your users.Author Ilya Grigorik—a developer advocate and web performance engineer at Google—starts with the building blocks of TCP and UDP, and then dives into newer technologies such as HTTP 2.0, WebSockets, and WebRTC. This book explains the benefits of these technologies and helps you determine which ones to use for your next application.- Learn how TCP affects the performance of HTTP- Understand why mobile networks are slower than wired networks- Use best practices to address performance bottlenecks in HTTP- Discover how HTTP 2.0 (based on SPDY) will improve networking- Learn how to use Server Sent Events (SSE) for push updates, and WebSockets for XMPP chat- Explore WebRTC for browser-to-browser applications such as P2P video chat- Examine the architecture of a simple app that uses HTTP 2.0, SSE, WebSockets, and WebRTC