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MKTG by Charles W. Lamb Jr.


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The Norton Anthology of English Literature, Vol. B: The Sixteenth Century & The Early Seventeenth Century


M.H. AbramsLawrence Lipking - 1986
    Under the direction of Stephen Greenblatt, General Editor, the editors have reconsidered all aspects of the anthology to make it an even better teaching tool.

Chemistry


John McMurry - 1994
    The text teaches the basics of solving problems using its trademark clear discussions and new art-enhanced format. The text moves students beyond rote quantitative problem solving, encouraging them to visualize and think about a problem before beginning to solve it; it conveys the key concepts being discussed to help students truly understand the chemistry by using unique, proven features. The clean, interesting writing style talks directly to students with a minimum of distractions. Molecular illustrations are abundant and are placed where they are referenced for maximum effectiveness with students. The well-integrated McMurry/Fay media program includes the IRCD, PH GradeAssist, a CW/CD suite and more.

Qualitative Inquiry and Research Design: Choosing Among Five Approaches


John W. Creswell - 1997
    Five actual journal articles are reproduced in the appendix as examples of the different research designs.

Human Physiology: An Integrated Approach [with IP-10]


Dee Unglaub Silverthorn - 1997
    The newly revised Fifth Edition has been significantly updated throughout and features substantially revised art and Running Problems in the book and on the reader Companion Website. Recognized as an extraordinary educator and active learning enthusiast, Dr. Silverthorn incorporates time-tested classroom techniques throughout the book and presents thorough, up-to-date coverage of new scientific discoveries, biotechnology techniques, and treatments of disorders. Dr. Silverthorn also co-authored the accompanying Student Workbook and Instructor Manual, ensuring that these ancillaries reinforce the pedagogical approach of the book.The Fifth Edition includes access to Interactive Physiology(R) 10-System Suite (IP-10), PhysioEx(TM) 8.0, A&P Flix animations in 3D, and The Physiology Place Companion Website. Key Topics: Introduction to Physiology, Molecular Interactions, Compartmentation: Cells and Tissues, Energy and Cellular Metabolism, Membrane Dynamics, Communication, Integration, Homeostasis, Introduction to the Endocrine System, Neurons: Cellular and Network Properties, The Central Nervous System, Sensory Physiology, Efferent Division: Autonomic and Somatic Motor Control, Muscles, Integrative Physiology I: Control of Body Movement, Cardiovascular Physiology, Blood Flow and the Control of Blood Pressure, Blood, Mechanics of Breathing, Gas Exchange and Transport, The Kidneys, Integrative Physiology II: Fluid and Electrolyte Balance, Digestion, Energy Balance and Metabolism, Endocrine Control of Growth and Metabolism, The Immune System, Integrative Physiology III: Exercise, Reproduction and DevelopmentMarket: Intended for those interested in learning the basics of human physiology

Preparing Instructional Objectives: A Critical Tool in the Development of Effective Instruction


Robert F. Mager - 1997
    In Preparing Instructional Objectives, you'll learn the characteristics of well-stated objectives, how to derive suitable objectives, and how to write objectives to match the instructional results you are seeking to achieve.

The Ten-Day MBA : A Step-By-Step Guide To Mastering The Skills Taught In America's Top Business Schools


Steven Silbiger - 1993
    Features chapters on finance, marketing, accounting, strategy, quantitative analysis, operations, economics, organisational behaviour, and ethics, all revised to reflect the contemporary corporate culture and economic climate.

The Norton Anthology of English Literature, Vol. F: The Twentieth Century & After


Stephen GreenblattGeorge M. Logan - 1999
    Under the direction of Stephen Greenblatt, General Editor, the editors have reconsidered all aspects of the anthology to make it an even better teaching tool.

Inside Out: Strategies for Teaching Writing


Dawn Latta Kirby - 2003
    Together the three authors have thoroughly updated Inside Out with the latest information on technology, a substantial reference section on resources, and loads of new examples.

Core Christianity: What Is Christianity All About?


Elmer L. Towns - 2007
    Why? Because the media’s politically correct agenda has redefined historical religious terms. Meanwhile, liberal Christianity denies the supernatural and explains away anything miraculous. Dr. Towns attempts to answer these problems. He takes the Bible at face value and explains Christianity’s basic concepts beginning with the premise that Christianity is a Person—Jesus Christ. Then chapter-by-chapter, he builds a coherent and consistent case so the reader will correctly understand what Christianity is all about.•The book gives a rational overview of Christianity so the modern mind will interact with God’s claim upon its life. •The book gives a comprehensive coverage of Christianity so the reader will intelligently understand what Christians believe and how they should live.

An Introduction to Language


Victoria A. Fromkin - 1974
    All chapters in this best-seller have been substantially revised to reflect recent discoveries and new understanding of linguistics and languages.

General Chemistry


Darrell D. Ebbing - 1984
    Known for its carefully developed, thoroughly integrated, step-by-step approach to problem solving, General Chemistry helps students master quantitative skills and build a lasting conceptual understanding of key chemical concepts. The Ninth Edition retains this hallmark approach and builds upon the conceptual focus through key new features and revisions.

Essentials of Statistics for the Behavioral Sciences


Frederick J. Gravetter - 1991
    The authors take time to explain statistical procedures so that you can go beyond memorizing formulas and gain a conceptual understanding of statistics. The authors also take care to show you how having an understanding of statistical procedures will help you comprehend published findings and will lead you to become a savvy consumer of information. Known for its exceptional accuracy and examples, this text also has a complete supplements package to support your learning.

The Social Contract and Discourses


Jean-Jacques Rousseau - 1762
    Self-serving monarchic social systems, which collectively reduced common people to servitude, were now attacked by Enlightenment philosophers, of whom Rouseau was a leading light.His masterpiece, The Social Contract, profoundly influenced the subsequent development of society and remains provocative in a modern age of continuing widespread vested interest. This is the most comprehensive paperback edition available, with introduction, notes, index and chronology of Rousseau's life and times.

Financial Accounting [with CD-ROM]


Robert Libby - 1995
    This title presents the use of focus companies and the financial statements. The decision-making focus shows the relevance of financial accounting regardless of whether or not the student has chosen to major in accounting.

The Business Book: Big Ideas Simply Explained


Sam Atkinson - 2014
    From Adam Smith and Andrew Carnegie to Bill Gates and Warren Buffett, The Business Book is perfect for college students, would-be entrepreneurs, or anyone interested in how business works.The Business Book is the perfect primer to key theories of business and management, covering inspirational business ideas, business strategy and alternative business models. One hundred key quotations introduce you to the work of great commercial thinkers, leaders, and gurus from Henry Ford to Steve Jobs, and to topics spanning from start-ups to ethics.