Dr. Robert Cialdini is the seminal expert in the rapidly expanding field of influence and persuasion. His thirty-five years of rigorous, evidence-based research along with a three-year program of study on what moves people to change behavior has resulted in this highly acclaimed book.You'll learn the six universal principles, how to use them to become a skilled persuader—and how to defend yourself against them. Perfect for people in all walks of life, the principles of Influence will move you toward profound personal change and act as a driving force for your success.

    As seen on the Tonight Show with Jay Leno (twice!) as well as 2 dozen other TV programs, Brian's now the host of the popular online series "Scam School," (downloaded over 1 million times a month, and named by iTunes as a "top video podcast" of 2008 and 2009). ...And THIS is the book that started it all.With 57 killer tricks (and 8 bonus scams), any one of these tricks could win you the cost of a free drink or more... and yet your investment will be LESS THAN 2 CENTS PER TRICK!Short enough to digest in an evening, yet powerful enough to score you free drinks for the rest of your life... "Cheats, Cons, Swindles and Tricks" could be the single best investment of 99 cents you'll ever make.

    Pink (author of To Sell Is Human: The Surprising Truth About Motivating Others). Told in manga—the Japanese comic book format that’s an international sensation—it’s the fully illustrated story of a young Everyman just out of college who lands his first job.Johnny Bunko is new to the Boggs Corp., and he stumbles through his early months as a working stiff until a crisis prompts him to rethink his approach. Step by step he builds a career, illustrating as he does the six core lessons of finding, keeping, and flourishing in satisfying work. A groundbreaking guide to surviving and flourishing in any career, The Adventures of Johnny Bunko is smart, engaging and insightful, and offers practical advice for anyone looking for a life of rewarding work.

    Celebrated UC Berkeley psychologist Dr. Dacher Keltner argues that compassion and selflessness enable us to have the most influence over others and the result is power as a force for good in the world.It is taken for granted that power corrupts. This is reinforced culturally by everything from Machiavelli to contemporary politics. But how do we get power? And how does it change our behavior? So often, in spite of our best intentions, we lose our hard-won power. Enduring power comes from empathy and giving. Above all, power is given to us by other people. This is what all-too-often we forget, and what Dr. Keltner sets straight. This is the crux of the power paradox: by fundamentally misunderstanding the behaviors that helped us to gain power in the first place we set ourselves up to fall from power. We can't retain power because we've never understood it correctly, until now. Power isn't the capacity to act in cruel and uncaring ways; it is the ability to do good for others, expressed in daily life, and itself a good a thing.Dr. Keltner lays out exactly--in twenty original "Power Principles"-- how to retain power, why power can be a demonstrably good thing, and the terrible consequences of letting those around us languish in powerlessness.

    -- and why do they kill? The increase in these violent crimes over the past decade has created an urgent need for more and better information about these men: their crime scene patterns, violent acts, and above all, their motivations for committing these shocking and repetitive murders.This authoritative book represents the data, findings, and implications of a long-term F.B.I.-sponsored study of serial sex killers. Specially trained F.B.I. agents examined thirty-six convicted, incarcerated sexual murderers to build a valuable new bank of information which reveals the world of the serial sexual killer in both quantitative and qualitative detail. Data was obtained from official psychiatric and criminal records, court transcripts, and prison reports, as well as from extensive interviews with the offenders themselves.Featured in this book is detailed information on the F.B.I.'s recently developed Violent Criminal Apprehension Program (VICAP) and a sample of an actual VICAP Crime Analysis Report Form.

    Now, once again, Daniel Goleman has written a groundbreaking synthesis of the latest findings in biology and brain science, revealing that we are “wired to connect” and the surprisingly deep impact of our relationships on every aspect of our lives.Far more than we are consciously aware, our daily encounters with parents, spouses, bosses, and even strangers shape our brains and affect cells throughout our bodies—down to the level of our genes—for good or ill. In Social Intelligence, Daniel Goleman explores an emerging new science with startling implications for our interpersonal world. Its most fundamental discovery: we are designed for sociability, constantly engaged in a “neural ballet” that connects us brain to brain with those around us.Our reactions to others, and theirs to us, have a far-reaching biological impact, sending out cascades of hormones that regulate everything from our hearts to our immune systems, making good relationships act like vitamins—and bad relationships like poisons. We can “catch” other people’s emotions the way we catch a cold, and the consequences of isolation or relentless social stress can be life-shortening. Goleman explains the surprising accuracy of first impressions, the basis of charisma and emotional power, the complexity of sexual attraction, and how we detect lies. He describes the “dark side” of social intelligence, from narcissism to Machiavellianism and psychopathy. He also reveals our astonishing capacity for “mindsight,” as well as the tragedy of those, like autistic children, whose mindsight is impaired.Is there a way to raise our children to be happy? What is the basis of a nourishing marriage? How can business leaders and teachers inspire the best in those they lead and teach? How can groups divided by prejudice and hatred come to live together in peace? The answers to these questions may not be as elusive as we once thought. And Goleman delivers his most heartening news with powerful conviction: we humans have a built-in bias toward empathy, cooperation, and altruism–provided we develop the social intelligence to nurture these capacities in ourselves and others.From the Trade Paperback edition.

    In this linear construct, you go to work for a week and at week’s end you are compensated for that work. The next week you do more work and are compensated for that work, and so on. This is a common agreement between employers and employees in many countries, including the United States. The purpose of this book is to challenge that construct. It is the author's intent to suggest a more profitable arrangement for the creator of the product — the worker. The notion is that one could work on a project for a certain amount of time but the product of that project could pay dividends for a longer term. One might work for a week and be paid for the product of that work every week for many years. Imagine how this construct would compound income week after week, project after project. At some point, with numerous streams of income from a growing number of completed projects, one would be able to discontinue taking on new projects if he or she desired, living off the residuals of the projects he or she created to that point. Indeed, one could take a vacation, still earning income from work he or she completed long ago. With the help of Dr. Frederick Von Greensburg, Thaddeus Cooper breaks down the concept of passive income and outlines a strategy for creating streams of this revenue to supplement or replace traditional income. A self-help book for the masses and a manifesto for the most creative among us, Don't Give Your Work Away For Free: A free ebook by Thaddeus Cooper is a MUST READ!

    Offering a thematic approach that contrasts the social responsibility and social problems approaches to crime theory, the book encourages students to think critically about the causes of crime. Completely up-to-date, this edition includes new "Professor Speaks" excepts, links to cutting-edge articles, and "MyCrimeKit" activities that encourage students explore how security and freedom interface in an age of increasing globalism.

    The author investigates three converging elements in his examination of human differences: individual attitudes and behaviors, cultural expectations, and institutional policies and practices. This examination provides the basis for the conceptual organization of the text.

    The guide includes information on aspects of the search that are common to all levels, with invaluable tips for those seeking their first or second faculty position. This new edition provides updated advice and addresses hot topics in the competitive job market of today, including the challenges faced by dual-career couples, job search issues for pregnant candidates, and advice on how to deal with gaps in a CV. The chapter on alternatives to academic jobs has been expanded, and sample resumes from individuals seeking nonfaculty positions are included.The book begins with an overview of the hiring process and a timetable for applying for academic positions. It then gives detailed information on application materials, interviewing, negotiating job offers, and starting the new job. Guidance throughout is aimed at all candidates, with frequent reference to the specifics of job searches in scientific and technical fields as well as those in the humanities and social sciences. Advice on seeking postdoctoral opportunities is also included.Perhaps the most significant contribution is the inclusion of sample vitas. "The Academic Job Search Handbook" describes the organization and content of the vita and includes samples from a variety of fields. In addition to CVs and research statements, new in this edition are a sample interview itinerary, a teaching portfolio, and a sample offer letter. The job search correspondence section has also been updated, and there is current information on Internet search methods and useful websites.

    A former cult member, now a counselor helping those affected by destructive cults, Hassan exposes the troubling facts about cults' recruitment, their use of psychological manipulation, and their often subtle influence on government, the legal system, and society as a whole.  This updated paperback edition includes a new preface by the author and an expanded bibliography and resource list.

     During her multibook investigation into understanding human nature, Gretchen Rubin realized that by asking the seemingly dry question "How do I respond to expectations?" we gain explosive self-knowledge. She discovered that based on their answer, people fit into Four Tendencies: Upholders, Questioners, Obligers, and Rebels. Our Tendency shapes every aspect of our behavior, so using this framework allows us to make better decisions, meet deadlines, suffer less stress, and engage more effectively. More than 600,000 people have taken her online quiz, and managers, doctors, teachers, spouses, and parents already use the framework to help people make significant, lasting change. The Four Tendencies hold practical answers if you've ever thought...· People can rely on me, but I can't rely on myself.· How can I help someone to follow good advice?· People say I ask too many questions.· How do I work with someone who refuses to do what I ask or who keeps telling me what to do?With sharp insight, compelling research, and hilarious examples, The Four Tendencies will help you get happier, healthier, more productive, and more creative. It's far easier to succeed when you know what works for you.

    In this lucid and revealing book, Marcus argues that the mind is not an elegantly designed organ but rather a “kluge,” a clumsy, cobbled-together contraption. He unveils a fundamentally new way of looking at the human mind -- think duct tape, not supercomputer -- that sheds light on some of the most mysterious aspects of human nature.Taking us on a tour of the fundamental areas of human experience -- memory, belief, decision-making, language, and happiness -- Marcus reveals the myriad ways our minds fall short. He examines why people often vote against their own interests, why money can’t buy happiness, why leaders often stick to bad decisions, and why a sentence like “people people left left” ties us in knots even though it’s only four words long.Marcus also offers surprisingly effective ways to outwit our inner kluge, for the betterment of ourselves and society. Throughout, he shows how only evolution -- haphazard and undirected -- could have produced the minds we humans have, while making a brilliant case for the power and usefulness of imperfection.

    Utilizing the latest advancements in human behavior, Dr. Lieberman's critically acclaimed techniques show you step-by-step how to gain the clear advantage in every situation.Get anyone to find you attractiveGet the instant advantage in any relationshipGet anyone to take your adviceGet a stubborn person to change his mind about anythingGet anyone to do a favor for youGet anyone to return your phone callStop verbal abuse instantlyGet anyone to confide in you and confess anything

    Genealogists and adoptees are using them and other DNA tests to identify ancestors, confirm relationships, and measure their ethnicity. Unfortunately, there are many similar sounding tests and some of them have different testing levels. So it’s easy to order the wrong test or pay too much. This Guide to DNA Testing provides an easy-to-understand introduction to the different test types, their strengths and limitations. Author and adoptee, Richard Hill, shared his personal success story in his book, "Finding Family: My Search for Roots and the Secrets in My DNA.” Now he boils down the basics of genetic genealogy into this concise summary. Learn which tests are right for you. Hyperlinks to specific tests and resources are included.