Psychologists have discovered that our minds are ruled by two different systems - the rational mind and the emotional mind - that compete for control. The rational mind wants a great beach body; the emotional mind wants that Oreo cookie. The rational mind wants to change something at work; the emotional mind loves the comfort of the existing routine. This tension can doom a change effort - but if it is overcome, change can come quickly.In Switch, the Heaths show how everyday people - employees and managers, parents and nurses - have united both minds and, as a result, achieved dramatic results:- The lowly medical interns who managed to defeat an entrenched, decades-old medical practice that was endangering patients (see page 242)- The home-organizing guru who developed a simple technique for overcoming the dread of housekeeping (see page 130)- The manager who transformed a lackadaisical customer-support team into service zealots by removing a standard tool of customer service (see page 199)In a compelling, story-driven narrative, the Heaths bring together decades of counterintuitive research in psychology, sociology, and other fields to shed new light on how we can effect transformative change. Switch shows that successful changes follow a pattern, a pattern you can use to make the changes that matter to you, whether your interest is in changing the world or changing your waistline.

    A must-read for anyone who wants to win at social.” - Jonah Berger (NYT Bestselling author of Contagious: Why Things Catch On) ***Discover how to get the right type of people to talk about you.*** ARE YOU SHARING GREAT WORK, but it seems nobody is listening? Does it seem like you’re at the mercy of social networks’ mysterious algorithms? Do you feel like it is an insurmountable task to understand and leverage social media? In Viralnomics: How to Get People to Want to Talk About You, Jonathan Goodman shows you how to appeal to people’s desires and get them to share your message as an extension of themselves. In this engaging, entertaining, and educational quick read you will discover: Methods to ethically persuade on social media. (pg 105) How to identify and befriend the real influencers (they aren’t who you think they are). (pg 23) A concept buried deep in psychological research that holds the secret to purposeful social sharing. (pg 53) The two keys to creating true power with Internet marketing. (pg 65) How to craft your messages and build your networks. (pg 115) If you desire to use social media marketing to get your product, service, or small business out to the right audience you don’t need to understand what buttons to push, you need to understand and appeal to the people pushing them. This book will help. Don't delay, scroll up and buy your copy today!

    In his first non-workout book, he offers 11 Rules that provide a clear path and purpose for achieving life goals and obtaining optimal health.Written with his trademark irreverence, candor, and take-no-prisoners approach, The Big Picture shows you how your physical health is intricately linked to your mental, financial, and family health, and overall happiness and contentment—and how the same skills and principles that work in the gym work in every area of life. Tony shares stories of the hard-won battles he’s faced—many of the same life challenges experienced by his fans—from childhood bullies and problems at school, to financial troubles and being overweight.Enlightening and practical, The Big Picture can help you how to slim down, feel good, and live better.

    This is your blueprint for social success. Humans are unpredictable… or are we? Through decades of research, Scientists have shown consistent patterns in human behavior and thought that can lead you us to very predictable outcomes. In other words, there are genuine ways to forge better relationships that take advantage of human psychology and behavioral patterns. Learn the elements of magnetic charisma. In The Science of Social Intelligence , you'll have over 30 studies, new and old, broken down in a way that answers the question, “How can I use this science in my everyday life?” Rely on findings from psychology, cognitive science, and behavioral economics, rather than one person’s anecdotal advice of what works. Learn why conventional “small talk” advice is flat-out wrong. This book is a truly in-depth look at the concept of being socially intelligent, maximizing the social opportunities you are given, and leveraging your unique strengths to have the relationships you want. In a time where most advice takes the form of “make more eye contact” and “smile more,” this book stands out. Learn how to make a powerful first impression. The Science of Social Intelligence pairs the raw human behavioral data and findings with the insight and emotional intelligence of Patrick King, sought-after social skills coach and internationally bestselling author. The result is half textbook, half field guide for whatever your social goals may be. Understand what makes people tick (even if they don’t). - What popularity in high school really requires. - The true psychology of being positive. - The two way street of perception and how it impacts your relationships. Be likable without appearing manipulative. - The three things everyone wants to talk about (as well as what to always avoid). - How to be emotionally calibrated and attuned to people. - The toxic habits you need to break for social success. Social intelligence unlocks everything you want in life. It gives you the ability to walk into a room and feel (1) at ease, (2) excited, and (3) walk out accomplishing exactly what you want. This could be romantic, career-related, or just with friends - social intelligence allows you to excel in any situation. The likability you create is what will move you forward in life. Social intelligence is the invisible hand that boosts people and gives them opportunities, not just luck or being ridiculously good looking. Embody social intelligence. Pick up your copy today by clicking the BUY NOW button at the top of this page.

    His guests were some of the top performing humans in the world, people who had changed their areas of study or even pioneered entirely new fields. Dave wanted to know: What did they have in common? What mattered most to them? What made them so successful—and what made them tick? At the end of each interview, Dave asked the same question: “What are your top three recommendations for people who want to perform better at being human?”After performing a statistical analysis of the answers, he found that the wisdom gleaned from these highly successful people could be distilled into three main objectives: finding ways to become smarter, faster, and happier. Game Changers is the culmination of Dave’s years-long immersion in these conversations, offering 46 science-backed, high performance “laws” that are a virtual playbook for how to get better at life.With anecdotes from game changers like Dr. Daniel Amen, Gabby Bernstein, Dr. David Perlmutter, Arianna Huffington, Esther Perel, and Tim Ferris as well as examples from Dave’s own life, Game Changers offers readers practical advice they can put into action to reap immediate rewards. From taming fear and anxiety to making better decisions, establishing high-performance habits, and practicing gratitude and mindfulness, Dave brings together the wisdom of today’s game-changers to help everyone kick more ass at life.

    We wake up in a haze—often after hitting snooze a few times. Then we rush around to get ready and out the door so we can officially start the day. Before we know it, hours have slipped by without us accomplishing anything beyond downing a cup of coffee, dashing off a few emails, and dishing with our coworkers around the water cooler. By the time the workday wraps up, we’re so exhausted and defeated that any motivation to accomplish something in the evening has vanished.But according to time management expert Laura Vanderkam, mornings hold the key to taking control of our schedules. If we use them wisely, we can build habits that will allow us to lead happier, more productive lives.Drawing on real-life anecdotes and scientific research that shows why the early hours of the day are so important, Vanderkam reveals how successful people use mornings to help them accomplish things that are often impossible to take care of later in the day. While many of us are still in bed, these folks are scoring daily victories to improve their health, careers, and personal lives without sacrificing their sanity. For instance, former PepsiCo chairman and CEO Steve Reinemund would rise at 5:00 a.m., run four miles, pray, and eat breakfast with his family before heading to work to run a Fortune 500 company.What the Most Successful People Do Before Breakfast is a fun, practical guide that will inspire you to rethink your morning routine and jump-start your life before the day has even begun.

    In I Shouldn't Be Telling You This, she shares her secrets to success. A witty, wise, straight-talking career guide for women, I Shouldn't Be Telling You This is the perfect book for the current economic climate, whether you're just starting out, re-entering the workforce after maternity leave, or simply looking for a career change; essential tips and bold strategies from a gutsy innovator who helped increase Cosmo's circulation by half a million copies per month.

    Now, for the first time, Waitzkin reveals the aggressive tactics and psychological techniques that have propelled him to the forefront of the chess world. His unique introduction to the game combines solid instruction with stories about his personal experiences that capture all the excitement and tension of playing chess at the championship level. Josh Waitzkin's Attacking Chess presents nineteen different offensive strategies, progressing from the most elementary, including forks, pins, skewers, and double threats, to the more advanced and sophisticated moves used by the world's best players. Chapters such as Minor Traps, The Seventh Rank and the Pig, Mating Nets, and Quiet Moves in Attack show how anyone can develop a more aggressive and creative style of play. Each strategy is illustrated with examples taken from actual games Waitzkin has played, described with all the gusto and competitive intensity this young master brings to his craft. You can feel the heat of battle throughout this action-packed manual -- it's guaranteed to entertain and inspire all students of chess who want to learn how to emerge victorious from the black and white jungle.

    "A heavyweight amoung motivational writers."—Charles Paul conn, author of An Uncommon Freedom.

    We're expected to be authentic but not too authentic. Professional but not stiff. Friendly but not an oversharer.As organizational consultants and regular people, we know what it's like to experience uncomfortable emotions at work - everything from mild jealousy and insecurity to panic and rage. Ignoring or suppressing what you feel hurts your health and productivity but so does letting your emotions run wild.In this book we'll help you figure out which emotions to toss, which to keep to yourself, and which to express in order to be both happier and more effective. We'll share the latest research and helpful tips, and reveal the surprising reason why you'll actually be more healthier and focused if you're less passionate about your job.Drawing on what we've learned from behavioural economics, psychology and our own experiences at countless organizations, we'll show you how to bring your best self (and your whole self) to work every day.

    After remarkable one-on-one interviews with Bill Gates, Maya Angelou, Steve Wozniak, Jane Goodall, Larry King, Jessica Alba, Pitbull, Tim Ferriss, Quincy Jones, and many more, Alex discovered the one key they have in common: they all took the Third Door.Life, business, success... it's just like a nightclub. There are always three ways in. There's the First Door: the main entrance, where ninety-nine percent of people wait in line, hoping to get in. The Second Door: the VIP entrance, where the billionaires and celebrities slip through. But what no one tells you is that there is always, always... the Third Door. It's the entrance where you have to jump out of line, run down the alley, bang on the door a hundred times, climb over the dumpster, crack open the window, sneak through the kitchen--there's always a way in. Whether it's how Bill Gates sold his first piece of software or how Steven Spielberg became the youngest studio director in Hollywood history, they all took the Third Door.

    But over the past decade, a wave of dramatic findings in the cutting-edge science of endurance has completely overturned our understanding of human limitation. Endure widely disseminates these findings for the first time: It’s the brain that dictates how far we can go—which means we can always push ourselves further.Hutchinson presents an overview of science’s search for understanding human fatigue, from crude experiments with electricity and frogs’ legs to sophisticated brain imaging technology. Going beyond the traditional mechanical view of human limits (like a car with a brick on its gas pedal, we go until the tank runs out of gas), he instead argues that a key element in endurance is how the brain responds to distress signals—whether heat, or cold, or muscles screaming with lactic acid—and reveals that we can train to improve brain response.An elite distance runner himself, Hutchinson takes us to the forefront of the new sports psychology—brain electrode jolts, computer-based training, subliminal messaging—and presents startling new discoveries enhancing the performance of athletes today and shows how anyone can utilize these tactics to bolster their own performance—and get the most out of their bodies.

    While this advice may work for everyday life, it is, as Kim Scott has seen, a disaster when adopted by managers.Scott earned her stripes as a highly successful manager at Google and then decamped to Apple, where she developed a class on optimal management. She has earned growing fame in recent years with her vital new approach to effective management, the “radical candor” method.Radical candor is the sweet spot between managers who are obnoxiously aggressive on one side and ruinously empathetic on the other. It’s about providing guidance, which involves a mix of praise as well as criticism—delivered to produce better results and help employees achieve.Great bosses have strong relationships with their employees, and Scott has identified three simple principles for building better relationships with your employees: make it personal, get (sh)it done, and understand why it matters.Radical Candor offers a guide to those bewildered or exhausted by management, written for bosses and those who manage bosses. Taken from years of the author’s experience, and distilled clearly giving actionable lessons to the reader; it shows managers how to be successful while retaining their humanity, finding meaning in their job, and creating an environment where people both love their work and their colleagues.

    He turned down countless offers from professional teams to stay with the job he loves. Now Nick Saban reveals the secrets that will help you lead and succeed at work and in life.Excellence doesn’t happen overnight. It comes from hard work, consistency, the drive to be the best, and a passion for what you do. Few understand this better than Nick Saban, the hottest college football coach in the game. Now, in How Good Do You Want to Be?, Saban shares his winning philosophy for creating and inspiring success.In more than three decades as a player and coach, Saban has learned much about life and leadership, both on the field and off. Working alongside some of the game’s legends, including Super Bowl winner Bill Belichick and coaching legend Jerry Glanville, he saw firsthand how great leaders encourage greatness in others. In this candid, insightful guide, he shares such acquired wisdom as• Organization, Organization, Organization Create an environment where everybody knows his or her responsibilities–and each is responsible to the entire group.• Motivate to DominateUnderstand the psychology of teams and individuals, and use that knowledge to breed success.• No Other Way than RightPractice ethics and values–and demand the same from your team.• Look in the MirrorMaintain an understanding of who you are by knowing your strengths and your weaknesses.How Good Do You Want to Be? is more than the story of how Nick Saban motivates his staff and players to excel–it is also the memoir of one of America’s most successful coaches. Filled with instructive anecdotes and illuminated by never-before-told stories of his life and career, this is a book that challenges and inspires us all to be our best.From the Hardcover edition.

    1 was written with you in mind. This action guide takes you, step by step, through 30 bad habits that are crippling your time management efforts. Each habit is explored in detail. You'll learn about the triggers that prompt it and the ways in which it hurts your productivity. Most importantly, you'll receive a series of actionable tips you can use immediately to curb the bad habit and create a healthier, more productive habit in its place. A Blueprint For Better Time Management!Getting control of your time and improving your productivity is doable. You just need a blueprint describing the steps and a system for putting those steps into action. The 30-Day Productivity Boost Vol. 1 fills those gaps. Here's a sample of what you'll learn in this new action guide: - A simple formula for creating to-do lists that actually work (Day 3)- How to slash the amount of time it takes you to complete any task (Day 4)- How to stop being a people-pleaser and catapult your productivity (Day 6)- 5 tips for designing your workday so you can avoid working overtime (Day 7)- How to create a diet that improves, rather than hinders, your productivity (Day 9)- A 6-step system for breaking your procrastination habit (Day 10)- 6 easy tips for curbing your social media addiction (Day 12)- The productivity-killing effect of television and how to deal with it (Day 14)- How to control your inner critic and regain confidence in yourself (Day 18)- 6 ways to leverage your body's natural rhythms to get more work done (Day 21)- The one addiction nearly everyone has (and how to crush it!) (Day 24)- 4 actionable tips for taking advantage of the Pareto principle (Day 25)- 5 steps to creating reachable goals that motivate you to be more productive (Day 27)- An 8-step formula for avoiding - or recovering from - burnout (Day 29)- And much, much more!Bonus Material Included In The 30-Day Productivity Boost Vol. 1I've included an entire chapter devoted to helping you curb the behaviors that are destroying your time management efforts. You'll learn a 10-part system for breaking these bad habits and replacing them with patterns that boost your productivity. Take Action Today!Download your copy of The 30-Day Productivity Boost Vol. 1 today! Take action to improve your time management, and free up more time to spend with your loved ones and pursue your passions. Click the orange "Buy Now" button at the top of the Amazon sales page to grab your copy and start designing a more rewarding lifestyle!