Thoughts on Design


Paul Rand - 1947
    Writing at the height of his career, Rand articulated in his slender volume the pioneering vision that all design should seamlessly integrate form and function. This facsimile edition preserves Rand's original 1947 essay with the adjustments he made to its text and imagery for a revised printing in 1970, and adds only an informative and inspiring new foreword by design luminary Michael Bierut. As relevant today as it was when first published, this classic treatise is an indispensable addition to the library of every designer.

Alvar Aalto, 1898-1976: Paradise for the Man in the Street


Peter Gossel - 2004
    Aalto turned to ideas based on Functionalism, subsequently moving toward more organic structures, with brick and wood replacing plaster and steel. He also designed buildings, furniture, lamps, and glass objects. Contains approximately 120 images, including photographs, sketches, drawings, and floor plans Introductory essays explore the architect's life and work, touching on family and background as well as collaborations with other architects The body presents the most important works in chronological order, with descriptions of client and/or architect wishes, construction problems and resolutions The appendix includes a list of complete or selected works, biography, bibliography and a map indicating the locations of the architect's most famous buildings

The User Experience Team of One: A Research and Design Survival Guide


Leah Buley - 2013
    Whether you want to cross over into user experience or you're a seasoned practitioner trying to drag your organization forward, this book gives you tools and insight for doing more with less.

Thoughtful Interaction Design: A Design Perspective on Information Technology


Jonas Löwgren - 2004
    The shaping of digital artifacts is a design process that influences the form and functions of workplaces, schools, communication, and culture; the successful interaction designer must use both ethical and aesthetic judgment to create designs that are appropriate to a given environment. This book is not a how-to manual, but a collection of tools for thought about interaction design.Working with information technology--called by the authors the material without qualities--interaction designers create not a static object but a dynamic pattern of interactivity. The design vision is closely linked to context and not simply focused on the technology. The authors' action-oriented and context-dependent design theory, drawing on design theorist Donald Sch�n's concept of the reflective practitioner, helps designers deal with complex design challenges created by new technology and new knowledge. Their approach, based on a foundation of thoughtfulness that acknowledges the designer's responsibility not only for the functional qualities of the design product but for the ethical and aesthetic qualities as well, fills the need for a theory of interaction design that can increase and nurture design knowledge. From this perspective they address the fundamental question of what kind of knowledge an aspiring designer needs, discussing the process of design, the designer, design methods and techniques, the design product and its qualities, and conditions for interaction design.

Building Design and Construction


Vicente A. Tagayun - 2010
    It also contains the easy to follow instructions on how to analyze and compute the structural design of critical building parts such as: reinforced concrete slabs, beams, columns and footings. There are also simple designs and floor plans for a variety of building types to be found in this book.BUILDING DESIGN AND CONSTRUCTION should be of interest to architects, engineers, contractors, developers and allied professionals who are engaged in building design, planning and construction. Students and graduates reviewing for the board examinations for architects and engineers would find in this book valuable practical knowledge to supplement the theories learned in their classrooms.Project owners studying this book would appreciate and get a clear understanding of how their envisioned pet project, which sprang only from a mere idea - is transformed slowly step-by-step - into concrete form.Explanations and instructions in BUILDING DESIGN AND CONSTRUCTION are conveyed in direct and simple language for easy understanding even by the layman. Plans and drawings are clearly presented, to be easily interpreted by construction workers.

The Storm of Creativity


Kyna Leski - 2015
    Although each instance of creativity is singular and specific, Kyna Leski tells us, the creative process is universal. Artists, architects, poets, inventors, scientists, and others all navigate the same stages of the process in order to discover something that does not yet exist. All of us must work our way through the empty page, the blank screen, writer's block, confusion, chaos, and doubt. In this book, Leski draws from her observations and experiences as a teacher, student, maker, writer, and architect to describe the workings of the creative process.Leski sees the creative process as being like a storm; it slowly begins to gather and take form until it overtakes us--if we are willing to let it. It is dynamic, continually in motion; it starts, stops, rages and abates, ebbs and flows. In illustrations that accompany each chapter, she maps the arc of the creative process by tracing the path of water droplets traveling the stages of a storm.Leski describes unlearning, ridding ourselves of preconceptions; only when we realize what we don't know can we pose the problem that we need to solve. We gather evidence--with notebook jottings, research, the collection of objects--propelling the process. We perceive and conceive; we look ahead without knowing where we are going; we make connections. We pause, retreat, and stop, only to start again. To illustrate these stages of the process, Leski draws on examples of creative practice that range from Paul Klee to Steve Jobs, from the discovery of continental drift to the design of Antoni Gaud�'s Sagrada Familia.Creativity, Leski tells us, is a path with no beginning or end; it is ongoing. This revelatory view of the creative process will be an essential guide for anyone engaged in creative discovery.The Creative ProcessUnlearningProblem MakingGathering and TrackingPropellingPerceiving and ConceivingSeeing AheadConnectingPausingContinuing

Discussing Design: Improving Communication and Collaboration through Critique


Adam Connor - 2015
    Designers are no different, but there are not many resources available that concentrate on these necessary soft-skills. This book provides practical and actionable insights to help your team give and receive constructive criticism. For managers, this book discusses proven tools to set a foundation for your team to stay focused on overall goals, and how to handle negative critiques. As an added bonus, the book also includes a Critique Cheat Sheet so you can quickly reference strategies and tools from top industry experts.

The Sciences of the Artificial


Herbert A. Simon - 1969
    There are updates throughout the book as well. These take into account important advances in cognitive psychology and the science of design while confirming and extending the book's basic thesis: that a physical symbol system has the necessary and sufficient means for intelligent action. The chapter "Economic Reality" has also been revised to reflect a change in emphasis in Simon's thinking about the respective roles of organizations and markets in economic systems."People sometimes ask me what they should read to find out about artificial intelligence. Herbert Simon's book The Sciences of the Artificial is always on the list I give them. Every page issues a challenge to conventional thinking, and the layman who digests it well will certainly understand what the field of artificial intelligence hopes to accomplish. I recommend it in the same spirit that I recommend Freud to people who ask about psychoanalysis, or Piaget to those who ask about child psychology: If you want to learn about a subject, start by reading its founding fathers." -- George A. Miller

A Frame for Life: The Designs of StudioIlse


Ilse Crawford - 2014
    Studioilse, the award-winning design studio founded by Ilse Crawford, bridges the worlds of interior design, architecture, and product design with the philosophy of putting the human being at the center. Fascinated by what drives us and makes us feel alive, Crawford says: "When I look at making spaces, I don’t just look at the visual. I’m much more interested in the sensory thing, in thinking about it from the human context, the primal perspective, the thing that touches you." Featuring Studioilse’s work to date, from private residences to hotels, restaurants, and retail projects, this book illustrates the effectiveness of design grounded in human needs and desires. Layering materials and textures, combined with her understanding of human behavior, Crawford’s designs are sensual and accessible. A forerunner of the holistic design movement a decade ago, her humanistic approach has now become the norm. This volume illustrates why Crawford’s design philosophy is so seminal—her work has influenced not only a generation of Dutch and European designers, but also Americans due to her acclaimed Soho House New York. With new photography and essays by Crawford and design critic Edwin Heatcote, this inspirational volume is sure to be one of the most important design books of the year.

Don't Get a Job… Make a Job: How to Make it as a Creative Gradute (in the fields of Design, Fashion, Architecture, Advertising and more)


Gem Barton - 2016
    But imagine for one moment that there are no employers, no firms to send your resumé to, no interviews to be had—what would you do? How would you forge your own path after graduation?The current economic climate has seen many graduates chasing a finite number of positions. The most ingenious and driven designers have found weird and wonderful ways of making opportunities for themselves, often by applying their skills across the creative disciplines of art, design, architecture, and interiors. Knowing what you want from your design career and being able to adapt your strategy to suit is basic and vital—just like in the wild, designers need to evolve.The book celebrates the various strategies that students and graduates are taking to gain exposure, while also including interviews and inspirational advice from those who are now enjoying success as a result of their creative approach to employment.

Do Good Design: How Designers Can Change the World


David B. Berman - 2008
    How does design help choose our leaders?Why do we"really"have an environmental crisis?How can accessible design broaden your audience?Why does the U.S. economy now struggle to compete?How has design thinking added to the bottom line of the world s most valuable companies? Design matters. As it never has before. Design creates so much of what we see, what we use, and what we experience. In a time of unprecedented environmental, social, and economic crises, designers must now choose what their young profession will be about: deploying weapons of mass deception or helping repair the world. "Do Good Design"is a call to action: This book alerts us to the role design plays in persuading global audiences to fulfill invented needs. The book then outlines a sustainable approach to both the practice and the consumption of design. All professionals will be inspired by the message of how we can feel better and do better while holding onto our principles. In a time when anything has become possible, design thinking offers a way forward for us all. What will you do? "

J.D. Robb: A Biography


Leslie Truex - 2012
    Robb is the pen name Nora Roberts uses for her In Death series of futuristic police procedurals. She is a prolific writer with over 200 published novels, 176 New York Times bestsellers, and over 400 million copies of her books in print worldwide. Over 34 of the books are from Robbs In Death series and since 2007, each In Death book has been a New York Times bestseller. Robb didnt grow up dreaming of mystery, romance or writing. However, she was an avid reader and enjoyed making up stories. A snowstorm that left her alone with two young children and a need to fill the time, led her to write her stories down. Once she started, she didnt stop. MEET THE AUTHOR Leslie Truex is an online entrepreneur and freelance writer. She is the author of The Work-At-Home Success Bible (Adams Media) and Jobs Online (self-published). Her small business articles appear on Lenovo's Small Business Insights, the Houston Chronicle's Chron.com, and eHow. She's written several hundred articles on fitness and nutrition for LIVESTRONG.com. She teaches work-at-home and writing related courses through Piedmont Virginia Community College. She has a B.A. in Psychology from Willamette University and an MSW from California State University, Sacramento. Her social work experience includes school counseling, public health and adoptions. She is also an AFAA certified aerobics instructor. EXCERPT FROM THE BOOK Since her first book in 1981, Nora Roberts name has become synonymous with romance books. She was the first romance writer inducted into Romance Writers of Americas (RWA) Hall of Fame and her name dons the RWAs Lifetime Achievement Award. When she wanted to add suspense to novels, her publisher, Bantam discouraged her because of her success with romance novels. But when she moved to Putnam in 1992, it asked if she would be willing to publish some of her works under a pseudonym to allow them to publish more of her work without saturating the market. According to Roberts, each publisher had only a certain number of slots available per year to publish each author. By having a second name, she could continue to write at her quick pace and the publisher could release more books written by her. She was resistant to the idea until her agent explained a pseudonym was similar to Pepsi, Diet-Pepsi, and caffeine-free Pepsi; each appeals to a different group. Roberts agreed to use another pen name under the condition that she could write an on-going series of romantic suspense. Along with her prolific output, she is known for helping change romance books by making women stronger and more independent, and exploring the male protagonists point of view. Romance and mystery writer Janet Evanovich told Book Magazine, ...We see more variety in the genre in terms of heroine age and occupation. And todays heroine is stronger, more self-reliant. Of course, Nora was always ahead of the pack. Her heroines were always strong. CHAPTER OUTLINEJ.D. Robb: A Biography + Introduction + Background and Upbringing + Major Accomplishments and Awards + Personal Life + ...and much more

Typography Sketchbooks


Steven Heller - 2011
    It's at the heart of all visual communication and is one of the purest forms of design, one that can always be improved and refined. Typography Sketchbooks gets into the minds of designers who create typefaces, word images and logos through their private sketchbooks. The result of these wide-ranging typographic musings provide fascinating insights into the expressive quality of letters and words. Aimed at all those who use type, whether by hand or on-screen, this pleasing compendium stresses the importance of good typography at a time when reading habits are changing and celebrates a craft that has endured for centuries.

The Jobs To Be Done Playbook: Align Your Markets, Organization, and Strategy Around Customer Needs


Jim Kalbach - 2020
    Focusing on customer needs isn't a nice–to–have, it's a strategic imperative. The Jobs To Be Done Playbook (JTBD) helps organizations turn market insight into action. This book shows you techniques to make offerings people want, as well as make people want your offering.

The Elements of Graphic Design: Space, Unity, Page Architecture, and Type


Alex W. White - 2002
    The book also demonstrates how white space can lend “sound” to typography or shift the “weight” of a page. Clear, insightful comments are presented in a dynamic page design, and interactive design elements, thought-provoking captions, and scores of illustrations challenge designers to “think out of the box.”.