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Introduction to Personal Branding: 10 Steps Toward a New Professional You
Mel Carson - 2016
It is also a crucial discipline to help you get the most out of in-person events such as conferences and networking opportunities where the key to a successful outcome often lies in your personal brand standing out.Given the explosion in use of digital and social media over the past few years, the internet has presented professionals with a magnificent opportunity to help their expertise become more discoverable, sharable and memorable through their personal brands.Personal Branding Benefits Your Business by:Establishing Credibility & Thought LeadershipGrowing Your NetworkAttracting New OpportunitiesIncreasing SalesHelping You Reach Your Business GoalsWho is this book for?CEOs, Executives, and Business Owners who want to position themselves as industry thought leaders and stand out from the competition.Individual Contributors & Academics who want to get ahead in their careers and want to understand how to have their expertise and experience be more discoverable.HR & Training Managers who want to understand personal branding to help train employees on social media branding and social selling.PR Agencies & Exec Comms Managers who need inspiration and training on personal branding strategies for their clients, CEOs, or themselves.About Mel CarsonMel Carson is Founder of Delightful Communications and former Digital Marketing Evangelist at Microsoft. He speaks and writes about personal branding at conferences and for publications all over the world. He previously co-wrote Pioneers of Digital: Success Stories from Leaders in Advertising, Marketing, Search and Social and has had his wisdom featured in Forbes, Fast Company, GQ, QZ.com, USA Today and he regularly writes as a business columnist for Entrepreneur.com.For more on Mel Carson visit http://www.MelCarson.com and http://www.DelightfulCommunications.com
Blockchain: The Beginners Guide to Understanding the Technology Behind Bitcoin & Cryptocurrency (The Future of Money)
Artemis Caro - 2017
As a result, many people are left with an incomplete understanding of this transformative new technology and its massive implications for the future. The goal of this book is not to plumb the depths of the mathematical wizardry used to code blockchain-based applications, but rather to serve as an introduction to the broader architecture and conceptual background behind blockchain technology. We will take a practical approach, examining how Blockchains are used in the real world. In this short, concise guide you will learn:
A Brief History of Blockchain Technology
Blockchain Basics: Managing Digital Transactions
What is a Distributed Ledger?
Blockchain Beyond Bitcoin
Implications Of Blockchain: Big Data, Privacy & Personal Data
Profiting from Blockchain Technologies
Limitations & Challenges of Blockchain
The Future of Blockchain
For Centuries, people have relied on corrupt Centralized Institutions like banks and Governments to serve as intermediaries when it comes to storing and transacting financial assets.
This is ALL About To Change...
Make sure you take action and join the Financial Revolution by reading this book!
Authority Content: The Simple System for Building Your Brand, Sales, and Credibility
David Jenyns - 2016
The fact is, in today's world of constant distractions, most business owners struggle to get their marketing messages heard. Authority Content provides a simple process that any company can use to break through the noise. It doesn't matter whether you're the owner of a retail shop, financial advisor, swimming pool manufacturer or an inventor with an ingenious product - this powerful strategy will work for you. Built on the "3 Ps" framework (Present, Product, Promote) this book teaches you a step-by-step system for building authority within your industry thus sky-rocketing website traffic and sales. You will discover how to: Build maximum Authority, in minimum time Have your prospects, clients and Google fall in love with you Turn one day's work into months of content and share it around the web Write your own book easily and in record time Build your brand, sales and credibility Book website: AuthorityContent.com
Rapid Instructional Design: Learning ID Fast and Right
George M. Piskurich - 2000
It offers a no-nonsense walk through all the steps in the instructional design process and each step is explained in language that is conversational and easy to understand. This new edition addresses such topics as learning analysis, return on investment, and designing asynchronous and synchronous e-learning, as well as a wealth of illustrative examples of storyboards and professional commentary and case studies from professionals in the field.
Demonstrating To WIN!: The Indispensable Guide for Demonstrating Complex Products
Robert Riefstahl - 2000
Throughout a demo or presentation, your prospect wants to run back to the relative safety of their existing world. This book will help you comfortably lead your prospect to your solution and make you the best demonstrator and presenter in your field!Tactics that you will find useful include:
Identifying and avoiding Demo Crimes
Winning demo techniques like "Tell-Show-Tell"
Building a value case for your solution
Managing your audience and reading their personalities
Creating winning themes
Performing differentiating Web demos and presentations
Conducting high value Discoveries
Managing your room environment
Winning teamwork techniques
We are an idea company that has built a deep set of actionable techniques and strategies derived from years of working with the most innovative and successful companies in the world. Our clients include Microsoft, SAP, Oracle, IBM, Getinge and many others. We adapted the ideas in this book based upon training thousands of highly paid, highly experienced professional demonstrators and presenters in every region of the world thus making it globally applicable and effective. We understand that the very best ideas are judged by their impact, and our clients validate the impact of our concepts through increased sales effectiveness every day. Don't miss out on this opportunity to truly differentiate your products and services.
The Positive Leader: How Energy and Happiness Fuel Top-Performing Teams
Jan Mühlfeit - 2016
Discover how to banish stress and negativity, rediscover your best self and become an inspirational leader - starting now.Inspirational leaders:- Target strengths, not weaknesses- Have a dream- Manage energy, not time- Put happiness before successBased on cutting edge research, and with truly actionable advice, The Positive Leader shows you how.Former Chairman of Microsoft Europe, Jan Muhlfeit, turns the lessons he's learnt from his years at the coalface of leadership into a 'how to' guide for busy managers.Academic studies have shown that a positive mind-set results in 31% higher levels of productivity.*The Positive Leader gives you a four-point approach to becoming a happier and more inspirational leader.Discover and work to your strengths Identify your mission and vision Become a 'Chief Energy Officer' Lead yourself to happiness* 'Positive Intelligence', Shawn Anchor, Harvard Business Review, Jan/Feb 2012
The Imperfect Board Member: Discovering the Seven Disciplines of Governance Excellence
Jim Brown - 2006
In a compelling style like no one before him, Jim Brown helps leaders understand the keys for boardroom excellence. The Imperfect Board Member ought to be required reading for people on every type of board. The great thing is that it won't need to be required--it's such a fun book, every leader will want to read it. --Jim Balsillie, chairman and co-CEO, Research in Motion; chair, Centre for International Governance InnovationI know no board members, myself included, who won't learn valuable lessons from Jim Brown's book The Imperfect Board Member. Don't miss it! --Ken Blanchard, coauthor, The One-Minute Manager and The SecretThanks to Sarbanes-Oxley, boards have become active. The Imperfect Board Member clarifies sharply the lines of what boards need to do and what management needs to do. The time has come for the two groups to work together and yet keep independent. --Ram Charan, coauthor, Execution, and author, Boards That DeliverThe Imperfect Board Member by Jim Brown is a highly perceptive, eminently readable, engagingly human book on how boards and directors can improve their performance. In a breezy conversational style that uses dialogue invitingly and often, the author explores with sensitivity and a light touch not only the standard ingredients but also the more subtle nuances of excellence in both corporate and not-for-profit governance. --William A. Dimma, author, Tougher Boards for Tougher Times; chairman, Home Capital Group Inc.
How to be a Chief Operating Officer: 16 Disciplines for Success
Jennifer Geary - 2017
It embraces a range of disciplines, from Technology to Human Resources, from Legal to Risk. Yet, unlike other senior executive roles, there is no established framework or body of knowledge to support the COO. This book de-mystifies the COO role and breaks it into 16 core elements; the three fundamental pillars of Culture, Strategy and Change, plus 13 technical areas. It outlines responsibilities, warning signs, and how to boost performance. It equips you with the questions you need to ask to gain early insight, diagnose the issues and move into execution. Drawing on industry standards and enriched with expert insight and real-life current examples, it condenses a vast range of knowledge and experience into one accessible read. This book, which can be consumed in one sitting, will make you a more effective leader, faster. This is the book that current COOs wish they had at the outset of their journey. It is the book that your CEO, Board and team need you to read. ‘A must-read guide for all aspiring COOs. Packed with practical insights and based on real life experiences, it gives a clear and powerful road map for this transformational organizational role.’ Justin Forsyth, Deputy Executive Director, UNICEF ‘It is rare for a single book to command such breadth of expertise, practical insight and advice that is so easy to put into action. This is a consequence of the superb clarity of Jennifer’s writing, and the fact that she has earned her expertise – and the scars that come with it – from working on the business end of the stick for over twenty years.’ Mark Waddington, CEO, Hope and Homes for Children ‘Crisply written, clear and to the point.’ Ben Brabyn, CEO, Level 39 ‘An impressive read. De-codes the very tricky role of COO and inspires you on how to be a great one.’ Niamh O’Keeffe, Author of “Your First 100 days” and “Your Next Role” ‘The defining text on the role of the COO and its component parts. This is an informative and useful read for existing COOs. It is a must read for new COOs, aspiring COOs and most importantly CEOs and Heads of HR in hiring COOs for their organisations.' Paul Ford, CEO, Anchura Partners ‘The role of COO is a balancing act, and requires multiple hard and soft skills. This nifty handbook provides a shortcut to understand the critical skills required, and is filled with nuggets of practical and accessible advice.’ Sinead Mahon, Banking COO ‘This book takes one of the most frameless and unstructured roles in business today, and using personal experiences seeks to help others to demystify the role and deliver insight on how to be effective and successful. Insightful and extensive, a book I would have loved to have access to when I was starting out in my career.’ Pam Murphy, COO, Infor
Age of Context: Mobile, Sensors, Data and the Future of Privacy
Robert Scoble - 2013
Six years later they have teamed up again to report that social media is but one of five converging forces that promise to change virtually every aspect of our lives. You know these other forces already: mobile, data, sensors and location-based technology. Combined with social media they form a new generation of personalized technology that knows us better than our closest friends. Armed with that knowledge our personal devices can anticipate what we’ll need next and serve us better than a butler or an executive assistant. The resulting convergent superforce is so powerful that it is ushering in a era the authors call the Age of Context. In this new era, our devices know when to wake us up early because it snowed last night; they contact the people we are supposed to meet with to warn them we’re running late. They even find content worth watching on television. They also promise to cure cancer and make it harder for terrorists to do their damage. Astoundingly, in the coming age you may only receive ads you want to see. Scoble and Israel have spent more than a year researching this book. They report what they have learned from interviewing more than a hundred pioneers of the new technology and by examining hundreds of contextual products. What does it all mean? How will it change society in the future? The authors are unabashed tech enthusiasts, but as they write, an elephant sits in the living room of our book and it is called privacy. We are entering a time when our technology serves us best because it watches us; collecting data on what we do, who we speak with, what we look at. There is no doubt about it: Big Data is watching you. The time to lament the loss of privacy is over. The authors argue that the time is right to demand options that enable people to reclaim some portions of that privacy.
Live Your Life Insurance
Kim D.H. Butler - 2009
In it, you'll discover exactly how you can use your life insurance to benefit you while you are alive—and help you build financial security. In addition, it will reveal ways to make the best of your policy no matter what age you are. Most people don't realize what a powerful tool they have in their life insurance policies—this book will be your guide.Life insurance is one of the oldest financial products around, and yet it is one of the most misunderstood. People debate its efficacy from every angle, but rarely is it championed. That is, until recently. Now, in this landmark book, you'll discover:• The invaluable CLUE concept• How to leverage opportunity and investment capability• How one dollar can do many jobs• How to use your death benefit while you are alive• Why you should set up a family bank• And much more."Live Your Life Insurance" is a book about life and living—using and benefiting from your life insurance while you are alive to enjoy it. And, in today's economy, it is more important than ever to understand and utilize all the financial tools we have at our disposal.
Business Chemistry: Practical Magic for Crafting Powerful Work Relationships
Kim Christfort - 2018
Based on extensive research and analytics, plus years of proven success in the field, the Business Chemistry framework provides a simple yet powerful way to identify meaningful differences between people’s working styles. Who seeks possibilities and who seeks stability? Who values challenge and who values connection? Business Chemistry will help you grasp where others are coming from, appreciate the value they bring, and determine what they need in order to excel. It offers practical ways to be more effective as an individual and as a leader. Imagine you had a more in-depth understanding of yourself and why you thrive in some work environments and flounder in others. Suppose you had a clearer view on what to do about it so that you could always perform at your best. Imagine you had more insight into what makes people tick and what ticks them off, how some interactions unlock potential while others shut people down. Suppose you could gain people’s trust, influence them, motivate them, and get the very most out of your work relationships. Imagine you knew how to create a work environment where all types of people excel, even if they have conflicting perspectives, preferences and needs. Suppose you could activate the potential benefits of diversity on your teams and in your organizations, improving collaboration to achieve the group’s collective potential. Business Chemistry offers all of this--you don’t have to leave it up to chance, and you shouldn’t. Let this book guide you in creating great chemistry!
Core JavaServer Faces (Core Series)
David M. Geary - 2004
Now, Core JavaServer™ Faces–the #1 guide to JSF–has been thoroughly updated in this second edition, covering the latest feature enhancements, the powerful Ajax development techniques, and open source innovations that make JSF even more valuable. Authors David Geary and Cay Horstmann delve into all facets of JSF 1.2 development, offering systematic best practices for building robust applications, minimizing handcoding, and maximizing productivity. Drawing on unsurpassed insider knowledge of the Java platform, they present solutions, hints, tips, and “how-tos” for writing superior JSF 1.2 production code, even if you’re new to JSF, JavaServer Pages™, or servlets.The second edition’s extensive new coverage includes: JSF 1.2’s improved alignment with the broader Java EE 5 platform; enhancements to the JSF APIs; controlling Web flow with Shale; and using Facelets to replace JSP with XHTML markup. The authors also introduce Ajax development with JSF–from real-time validation and Direct Web Remoting to wrapping Ajax in JSF components and using the popular Ajax4jsf framework.This book will help you
Automate low-level details and eliminate unnecessary complexity in server-side development
Discover JSF best practices, ranging from effective UI design and style sheets to internationalization
Use JSF with Tiles to build consistent, reusable user interfaces
Leverage external services such as databases, LDAP directories, authentication/authorization, and Webservices
Use JBoss Seam to greatly simplify development of database-backed applications
Implement custom components, converters, and validators
Master the JSF 1.2 tag libararies, and extend JSF with additional tag libraries
Preface Acknowledgments Chapter 1: Getting Started Chapter 2: Managed Beans Chapter 3: Navigation Chapter 4: Standard JSF Tags Chapter 5: Data Tables Chapter 6: Conversion and Validation Chapter 7: Event Handling Chapter 8: Subviews and Tiles Chapter 9: Custom Components, Converters, and Validators Chapter 10: External Services Chapter 11: Ajax Chapter 12: Open Source Chapter 13: How Do I . . . Index
Business Communication
Harvard Business School Press - 2003
With advice and tools for improving a wide array of communication skills--from delivering an effective presentation to drafting proposals to the effective use of e-mail--Business Communication helps managers deliver information effectively.
Own It: The Secret to Life
Diane Von Furstenberg - 2021
My friend Diane von Furstenberg gives us the biggest gift: faith in our uniqueness." —Gloria Steinem, writer, activist and feminist organizerThe entrepreneur and philanthropist presents her A-Z guide and manifesto for personal growth and for turning problems into assetsInternationally renowned fashion designer and philanthropist Diane von Furstenberg shares her accessible, empowering manifesto. In an easy-to-navigate A-Z format, Own It is her blueprint for enjoying both personal and professional growth at any age. "The secret of life is one thing: own it. Own our imperfections. Own our vulnerability; it becomes our strength. Whatever the challenge is, own it. Owning it is the first step to everything."