Locking away all dreams of the heart, she retreated to a safe family haven. On the shelf and happy to be there, Helena has perfected the art of deterring would-be suitors.Will, Earl of Rastleigh, is the only son of an only son: marriage is his duty. One of the great prizes of the marriage market, he shies away from a cold, society union. While he doesn’t expect love, he seeks something more comfortable. But how to find the woman who will welcome him into her life and her bed, and be a good mother to their children?When Will meets Helena, he is intrigued by her composure, her kindness and her intelligence. As their friendship develops, he realises he has found his ideal wife, if only he can overcome her well-known aversion to matrimonyWill succeeds in slipping past Helena’s guard. Tempted by the thought of children of her own, and encouraged by her mother to leave the shallows where she has lingered so long, she accepts his offer of a marriage based not on dangerous love but affectionate companionship and mutual respect.But is this enough? As Will gets to know his wife better, and the secrets of her past unfold, he realises that they have settled for second-best. Can he change the basis of their marriage? Will Helena risk her heart and dare to love again?

    B2B marketers are undervalued and under appreciated in many companies. Social media and online marketing provide the right mix of rich data and reduction in marketing expenses to help transform a marketer into a superstar. The B2B Social Media Book provides B2B marketers with actionable advice on leveraging blogging, LinkedIn, Twitter, Facebook and more, combined with key strategic imperatives that serve as the backbone of effective B2B social media strategies.This book serves as the definitive reference for B2B marketers looking to master social media and take their career to the next level.Describes a methodology for generating leads using social media Details how to create content offers that increase conversion rates and drive leads from social media Offers practical advice for incorporating mobile strategies into the marketing mix Provides a step-by-step process for measuring the return on investment of B2B social media strategies The B2B Social Media Book will help readers establish a strong social media marketing strategy to generate more leads, become a marketing superstar in the eye of company leaders, and most importantly, contribute to business growth.

    With an objective approach and clear, straightforward language, Dan Zarrella, aka "The Social Media & Marketing Scientist," shows you how to plan and implement campaigns intelligently, and then measure results and track return on investment. Whether you're a seasoned pro or new to the social web, this book will take you beyond the jargon to social media marketing mastery.Make sense of this complicated environment with the help of screenshots, graphs, and visual explanationsUnderstand the history and culture of each social media type, including features, functionality, and protocolsGet clear-cut explanations of the methods you need to trigger viral marketing successesChoose the technologies and marketing tactics most relevant to your campaign goalsLearn how to set specific goals for your campaigns and evaluate them according to key performance indicators Praise for The Social Media Marketing Book: "Let Zarrella take you to social-media marketing school. You'll learn more from reading this book than a month of research on the Internet." --Guy Kawasaki, co-founder of Alltop.com "If I could be any other person for a day, it would be Dan Zarella. Either him or Brad Pitt. But Dan's smarter. This book is why I say that." --Chris Brogan, President of New Marketing Labs "This book demonstrates a beginning to the endless possibilities of the Social Web." -- Brian Solis, publisher of leading marketing blog PR 2.0

    Uses progressive enhancement techniques to ensure graceful degradation (which makes sites usable in all browsers). Shows readers how to write their own Ajax scripts instead of relying on third-party libraries. Web site designers love the idea of Ajax--of creating Web pages in which information can be updated without refreshing the entire page. But for those who aren't hard-core programmers, enhancing pages using Ajax can be a challenge. Even more of a challenge is making sure those pages work for all users. In Bulletproof Ajax, author Jeremy Keith demonstrates how developers comfortable with CSS and (X)HTML can build Ajax functionality without frameworks, using the ideas of graceful degradation and progressive enhancement to ensure that the pages work for all users. Throughout this step-by-step guide, his emphasis is on best practices with an approach to building Ajax pages called Hijax, which improves flexibility and avoids worst-case scenarios.

    You can move them to tears, to laughter, and most important, you can move them to action!Packed with advice you can put to use right away, you’ll learn how to keep your audience eager and ready to hear from you.What pragmatic and actionable tactics will you learn?How to quickly communicate your unique value.The secret to connecting with the emotions of your desired audience.The foolproof method for standing apart from your competition.The most common marketing mistakes even smart business owners make and how to avoid them.The singular best way to create an authentic, consistent brand.Also the following insights:The 4 critical elements you must have in place to keep your audience engaged.Six different ways you can use stories in your business.A step-by-step guide for finding your most powerful brand voice.How to structure a story so that your audience feels compelled to listen.PLUS, examples to jumpstart the process!Here’s what this book ISN’T: this isn’t about picking new colors, redesigning your logo or developing your website. This is about building a consistent, unique and authentic brand that attracts your most profitable customers.How will your business improve?Follow a process only a few LEADERS in their markets have figured outGet KNOWN for your unique valueCreate content your audience LIKES and sharesBuild - or rebuild - TRUST in your brandGather a loyal group of fans eager to BUY from youImplement these techniques and watch your profits skyrocket.Learn how to tell a better story and connect with a loyal audience by scrolling up and clicking the BUY NOW button at the top of this page!

    Build hands-on expertise through a series of lessons, exercises, and suggested practices—and help maximize your performance on the job.Provides in-depth, hands-on training you take at your own pace Focuses on job-role-specific expertise for using HTML5, JavaScript, and CSS3 to begin building modern web and Windows 8 apps Features pragmatic lessons, exercises, and practices Creates a foundation of skills which, along with on-the-job experience, can be measured by Microsoft Certification exams such as 70-480 Coverage includes: creating HTML5 documents; implementing styles with CSS3; JavaScript in depth; using Microsoft developer tools; AJAX; multimedia support; drawing with Canvas and SVG; drag and drop functionality; location-aware apps; web storage; offline apps; writing your first simple Windows 8 apps; and other key topics

    To get the full effect, you need this guide•Full mission & optional assignment walkthroughs•Massive galactic codex section for all the background you could want•All Achievements and how to get them•Mass Effect warfare secrets revealed

    Unfortunately, it's not always easy to know what will successfully drive traffic, leads, and sales. If you want to stand out from your competition, your SEO needs a distinctive blend of creativity and logic.Maybe you're a marketing manager or executive who is responsible for SEO growth but do not fully understand how it works. Or maybe you are a seasoned SEO pro looking to optimize further. Either way, this book is your behind-the-scenes guide to online visibility.When it comes to SEO, success often depends not on what you do but on how you do it. That is why Product-Led SEO digs deep into the logic and theory of SEO instead of offering step-by-step guidelines and techniques. You will learn to develop your own best practices and see where most SEO strategies go astray. If your main goal is driving traffic, you are leaving sales on the table.

    That's the theme running through Handcrafted CSS: More Bulletproof Web Design, by bestselling author Dan Cederholm, with a chapter contributed by renowned Web designer and developer Ethan Marcotte. This book explores CSS3 that works in today's browsers, and you'll be convinced that now's the time to start experimenting with it.Whether you're a Web designer, project manager, or a graphic designer wanting to learn more about the fluidity that's required when designing for the Web, you'll discover the tools to create the most flexible, reliable, and bulletproof Web designs. And you'll finally be able to persuade your clients to adopt innovative and effective techniques that make everyone's life easier while improving the end user's experience. This book's seven chapters deconstruct various aspects of a case-study Web site for the Tugboat Coffee Company, focusing on aspects that make it bulletproof and demonstrate progressive enrichment techniques over more traditional labor-intensive methods.Subjects covered in this book include: building for unanticipated future use progressively enriching designs using CSS3 properties using RGBA color for transparency with an alpha channel modular float management crafting flexible frameworks fluid layouts using grid-based design principles craftsmanship details on typography, jQuery, and shifting backgrounds

    This book looks at how to deal with the changing consumer and the social media as a marketing specialist.

    Social media is no longer a curiosity on the horizon but a significant part of your marketing mix.While other books explain why social media is critical and how to go about participating, Social Media Metrics focuses on measuring the success of your social media marketing efforts. Success metrics in business are based on business goals where fame does not always equate to fortune. Read this book to determine:Why striving for more Twitter followers or Facebook friends than the competition is a failing strategy How to leverage the time and effort you invest in social media How to convince those who are afraid of new things that social media is a valuable business tool and not just a toy for the overly-wired Knowing what works and what doesn't is terrific, but only in a constant and unchanging world. Social Media Metrics is loaded with specific examples of specific metrics you can use to guide your social media marketing efforts as new means of communication.

    But Ismé, the new scholarship girl, is causing trouble.Downey House is preparing for Christmas - the halls are decorated, the play is in rehearsal - but it doesn't seem to be the most wonderful time of the year. Will the school be able to pull together to celebrate the festive season?

    NOT EVEN HER OWN FATHER.Envy of the other girls, Zaria was born for the sea. Nobody questions her fate as the chosen braenese to marry Keroe, God of the Sea -- least of all her.And even if she did, she has no choice.When Zaria’s wedding day finally arrives, she'll become the only islander of her generation permitted to cross into the God Sea. There’s nothing more she could possibly want.UNTIL A CURIOUS BOY WASHES UP ON HER PALM-FRINGED PARADISE AND ZARIA DEFIES SACRED LAW TO HIDE THE UNCONSCIOUS STRANGER.There are only two possibilities with his strange (and strangely handsome) face: he’s either a village anomaly or the Sea God himself, in disguise. The alluring boy-creature couldn’t have come from anywhere else, because there is no other land in all the ocean.BUT WHEN THE SCOUNDREL AWAKENS, HE HAS THE GALL TO AMBUSH ZARIA.As three pageants leading up to her wedding turn unexpectedly deadly, and the enigma of its true purpose looms, Zaria is torn between her long-desired fate as Sea Queen and the infuriating boy who tells her that everything her people know is a lie.

    Stylin with CSS teaches you everything you need to know start using CSS in your web development work, from the basics of markup of your content and styling text, through to creating multi-column page layouts without the use of tables. Learn how to create interface components, such as drop-down menus, navigation links, and animated graphical buttons, using only CSS no JavaScript required. Discover how to design code that will work on the latest standard-compliant browsers, while working around the quirks of the older browsers. With a mastery of CSS, your web design capabilities will move to a new level, and everything you need to know to get your started and build your skills is right here in this book. You ll be stylin in no time!"

    You'll be guided through the entire process of creating a gorgeous, usable web site by applying the timeless principles of user-centered design.Even if you're short on design skills, with this book you'll be creating your own stunning web sites in no time at all.Throughout, the focus is on simple and practical techniques that anyone can use - you don't need to have gone to art school or have artistic flair to create stunning designs using the methods outlined in this book.The book's full-color layout and large format (8" x 10") make Sexy Web Design a pleasure to read.Master key web interface design principles Design amazing web interfaces from scratch Create beautiful, yet functional, web sites Unleash your artistic talents And much more Who should read this book? Whether you're completely new to web design, a seasoned pro looking for inspiration, or a developer wanting to improve your sites' aesthetics, there's something for everyone here.How? Because instead of trying to cover every possible area of creating a web site, we've focused purely on the design stage; that is, everything that happens before a single line of code is written.However, great design is more than just aesthetics. Long before we open our graphics program of choice, we'll be conducting research, dealing with clients, responding to briefs, sketching out sitemaps, planning information architecture, moving from doodles to diagrams, exploring different ways of interactivity, and building upon design traditions.But ultimately, you'll be finding out how to create web sites that look drop-dead gorgeous.