Once a dirty word brushed away with a grimace, "feminist" has been rebranded as a shiny label sported by movie and pop stars, fashion designers, and multi-hyphenate powerhouses like Beyoncé It drives advertising and marketing campaigns for everything from wireless plans to underwear to perfume, presenting what's long been a movement for social justice as just another consumer choice in a vast market. Individual self-actualization is the goal, shopping more often than not the means, and celebrities the mouthpieces. But what does it mean when social change becomes a brand identity? Feminism's splashy arrival at the center of today's media and pop-culture marketplace, after all, hasn't offered solutions to the movement's unfinished business. Planned Parenthood is under sustained attack, women are still paid 77 percent -- or less -- of the man's dollar, and vicious attacks on women, both on- and offline, are utterly routine. Andi Zeisler, a founding editor of Bitch Media, draws on more than twenty years' experience interpreting popular culture in this biting history of how feminism has been co-opted, watered down, and turned into a gyratory media trend. Surveying movies, television, advertising, fashion, and more, Zeisler reveals a media landscape brimming with the language of empowerment, but offering little in the way of transformational change. Witty, fearless, and unflinching, We Were Feminists Once is the story of how we let this happen, and how we can amplify feminism's real purpose and power.

    Selections are organized into five historical periods from the 18th century to the mid-1990s. The book includes key feminist manifestoes to help students see the link between feminist theory and application, as well as clear, concise explanations of 12 key concepts that characterize the development of feminist thought since its inception.

    Twenty-five years in preparation, this unique, comprehensive sourcebook focuses on mythology anthropology, religion, and sexuality to uncover precisely what other encyclopedias leave out or misrepresent. The Woman's Encyclopedia presents the fascinating stories behind word origins, legends, superstitions, and customs. A browser's delight and an indispensable resource, it offers 1,350 entries on magic, witchcraft, fairies, elves, giants, goddesses, gods, and psychological anomalies such as demonic possession; the mystical meanings of sun, moon, earth, sea, time, and space; ideas of the soul, reincarnation, creation and doomsday; ancient and modern attitudes toward sex, prostitution, romance, rape, warfare, death and sin, and more.Tracing these concepts to their prepatriarchal origins, Barbara G. Walker explores a "thousand hidden pockets of history and custom in addition to the valuable material recovered by archaeologists, orientalists, and other scholars."Not only a compendium of fascinating lore and scholarship, The Woman's Encyclopedia is a revolutionary book that offers a rare opportunity for both women and men to see our cultural heritage in a fresh light, and draw upon the past for a more humane future.

    Transgender Warriors is an eye-opening jaunt through the history of gender expression and a powerful testament to the rebellious spirit.

    This is a no-holds-barred response to the liberal and conservative retreat from an assertive, activist, and socially transformative civil rights agenda of recent years--using a black feminist lens and the issue of  the impact of recent legislation, social policy, and welfare "reform" on black women's--especially poor black women's--control over their bodies' autonomy and their freedom to bear and raise children with respect and dignity in a society whose white mainstream is determined to demonize, even criminalize their lives.   It gives its readers a cogent legal and historical argument for a radically new , and socially transformative, definition of  "liberty" and "equality" for the American polity from a black feminist perspective.The author is able to combine the most innovative and radical thinking on several fronts--racial theory, feminist, and legal--to produce a work that is at once history and political treatise.  By using the history of how American law--beginning with slavery--has treated the issue of the state's right  to interfere with the black woman's body, the author explosively and effectively makes the case for the legal redress to the racist implications of current policy with regards to 1) access to and coercive dispensing of birth control to poor black women 2) the criminalization of parenting by poor black women who have used drugs 3) the stigmatization and devaluation of poor black mothers under the new welfare provisions, and 4) the differential access to and disproportionate spending of social resources on the new reproductive technologies used by wealthy white couples to insure genetically related offspring.The legal redress of the racism inherent in current  American law and policy in these matters, the author argues in her last chapter, demands and should lead us to adopt a new standard and definition of the liberal theory of "liberty" and "equality" based on the need for, and the positive role of government in fostering, social as well as individual justice.

    You may find it for free on the web. Purchase of the Kindle edition includes wireless delivery.

    Yet those gains are now being eroded in China's post-socialist era. Contrary to many claims made in the mainstream media, women in China have experienced a dramatic rollback of many rights and gains relative to men. "Leftover Women" debunks the popular myth that women have fared well as a result of post-socialist China's economic reforms and breakneck growth.

    -There's only one kind of sexy: slender, curvy, white beauty. -Girls should work to be that type of sexy.-The younger a girl is, the sexier she is.-Sexual violence can be hot.Together, these five myths make up the Lolita Effect, the mass media trends that work to undermine girls' self-confidence, that condone female objectification, and that tacitly foster sex crimes. But identifying these myths and breaking them down can help girls learn to recognize progressive and healthy sexuality and protect themselves from degrading media ideas and sexual vulnerability. In The Lolita Effect, Dr. M. Gigi Durham offers breakthrough strategies for empowering girls to make healthy decisions about their own sexuality.

    The result was a groundbreaking book in which she brought the disturbing statistics to life with skill and flair of an experienced journalist. Orenstein plumbs the minds of both boys and girls who have learned to equate masculinity with opportunity and assertiveness, and femininity with reserve and restraint. She demonstrates the cost of this insidious lesson, by taking us into the lives of real young women who are struggling with eating disorders, sexual harassment, and declining academic achievement, especially in math and science. Peggy Orenstein's SchoolGirls is a classic that belongs on the shelf with the work of Carol Gilligan, Joan Jacobs Brumberg, and Mary Pipher. It continues to be read by all who care about how our schools and our society teach girls to shortchange themselves.

    From an immensely knowledgeable feminist perspective, in engaging, jargonless (!) prose, Bordo analyzes a whole range of issues connected to the body—weight and weight loss, exercise, media images, movies, advertising, anorexia and bulimia, and much more—in a way that makes sense of our current social landscape—finally! This is a great book for anyone who wonders why women's magazines are always describing delicious food as 'sinful' and why there is a cake called Death by Chocolate. Loved it!"—Katha Pollitt, Nation columnist and author of Subject to Debate: Sense and Dissents on Women, Politics, and Culture (2001)

    With this book Rachel Simmons elevated the nation's consciousness and has shown millions of girls, parents, counselors, and teachers how to deal with this devastating problem. Poised to reach a wider audience in paperback, including the teenagers who are its subject, Odd Girl Out puts the spotlight on this issue, using real-life examples from both the perspective of the victim and of the bully.

    Attaining feminine perfection meant conforming to a mythical standard, one that would come wrapped in an adorable pink package, if those cunning marketers were to be believed. With wise humor and a savvy eye for curious, absurd, and at times wildly funny period artifacts, Lynn Peril gathers here the memorabilia of the era — from kitschy board games and lunch boxes to outdated advice books and health pamphlets — and reminds us how media messages have long endeavored to shape women's behavior and self-image, with varying degrees of success.Vividly illustrated with photographs of vintage paraphernalia, this entertaining social history revisits the nostalgic past, but only to offer a refreshing message to women who lived through those years as well as those who are coming of age now.

    A woman's journey ended at the altar. Professor Heilbrun notes that the diversity of women's lives now makes it possible for women to dare to choose their own scripts.

    As he walks with us through dark territories, he points out the significant and reflects on its meaning.”—Mary Pipher, Ph.D., author of Reviving OpheliaThe passage from adolescence to adulthood was once clear. Today, growing up has become more complex and confusing, as young men drift casually through college and beyond—hanging out, partying, playing with tech toys, watching sports. But beneath the appearance of a simple extended boyhood, a more dangerous social world has developed, far away from the traditional signposts and cultural signals that once helped boys navigate their way to manhood—a territory Michael Kimmel has identified as "Guyland."In mapping the troubling social world where men are now made, Kimmel offers a view into the minds and times of America's sons, brothers, and boyfriends, and he works toward redefining what it means to be a man today—and tomorrow. Only by understanding this world and this life stage can we enable young men to chart their own paths, stay true to themselves, and emerge safely from Guyland as responsible and fully formed male adults.

    Based on eighteen months of fieldwork in a racially diverse working-class high school, Dude, You're a Fag sheds new light on masculinity both as a field of meaning and as a set of social practices. C. J. Pascoe's unorthodox approach analyzes masculinity as not only a gendered process but also a sexual one. She demonstrates how the "specter of the fag" becomes a disciplinary mechanism for regulating heterosexual as well as homosexual boys and how the "fag discourse" is as much tied to gender as it is to sexuality.