Book picks similar to
Advertising Photography: A Straightforward Guide to a Complex Industry by Lou Lesko
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Killing Fairfax: Packer, Murdoch and the Ultimate Revenge
Pamela Williams - 2013
Business Mastery: A Guide for Creating a Fulfilling, Thriving Business and Keeping It Successful
Cherie M. Sohnen-Moe - 1989
Fully updated and revised, the manual covers the major aspects of building and maintaining a successful practice. It introduces practical yet innovative methods to increase profits, develop a strong customer base, and enhance communications with clients. Topics include marketing, client retention, professionalism, referrals, business planning, insurance billing, ethics, and time-management, designing promotional material, networking and more. The book includes numerous charts and checklists, as well as reproducible business forms. Information on other helpful resources is provided along with contact information for major health care professional associations, business organizations and independent living resources.
Magnum: Fifty Years at the Front Line of History: The Story of the Legendary Photo Agency
Russell Miller - 1997
From Robert Capa's stark photograph of a Loyalist soldier being shot in the head during the Spanish Civil War to Eve Arnold's astonishingly intimate portraits of well-known faces - from Joan Crawford to Malcolm X - Magnum has changed how we perceive our political leaders, social crises, and the communities next door.Magnum's photographers are some of the most talented, brave, and resourceful in the world: the founders, Robert Capa, David Seymour, George Rodger, and Henri Cartier-Bresson; and recruits, including Eve Arnold, Bruce Davidson, Mary Ellen Mark, Susan Meiselas, Inge Morath, James Nachtwey, Eugene Richards, and Sebastiao Salgado. Magnum follows them on assignment, facing bodyguards and visa troubles and taking to the risk-filled trenches of several wars for the perfect shot. Full of wonderful stories and heroic feats, Magnum is an essential volume for anyone interested in photography or photojournalism.
Bryan Peterson's Exposure Solutions: The Most Common Photography Problems and How to Solve Them
Bryan Peterson - 2012
Now, Bryan returns with his first-ever follow-up, Bryan Peterson's Exposure Solutions, this time tackling 28 of the most common exposure stumbling blocks for amateur shooters. These are the exposure situations that prove frustrating time and time again, from exposing high-contrast scenes to freezing action in low light, photographing a full moon, exposing subjects against a sunset sky, balancing subjects in shade with brightly lit backgrounds, and so on. For each, Bryan points out common pitfalls and then offers a simple solution, showing you how to approach the exposure differently and transform your shot. A complement to Understanding Exposure, Bryan Peterson's Exposure Solutions digs deeper to help you break bad habits, take control of your exposure, and approach even tricky situations with confidence.
Power Moves
NOT A BOOK - 2019
Private corner offices and management by decree are out, as is unquestioned trust in the government and media. These former pillars of traditional power have been replaced by networks of informed citizens who collectively wield more power over their personal lives, employers, and worlds than ever before. So how do you navigate this new landscape and come out on top? Adam Grant, Wharton organizational psychologist and New York Times best-selling author of Give and Take, Originals, and Option B, went to the World Economic Forum in Davos, the epicenter of power, and sat down with thought leaders from around the world, to find out.In interviews with two dozen leaders and thinkers - from top executives at Google, GM, Slack, and Goldman Sachs, to the CEO of the Gates Foundation and NASA's former chief scientist - Grant shares hard-earned insight on how to succeed in this new era of hyper-linked power. He also explores how it's reshaping everything from how employees work to how employers manage their workers, from how women rise in the office to how scientists influence policy.The combination of captivating interviews, compelling data, and Grant's unmistakably incisive and actionable analysis results in an inspiring crash course from the frontlines on the changing nature of power today.
Street Photography: 50 Ways to Capture Better Shots of Ordinary Life
Eric Kim - 2013
There is no need for the latest gadgets or trips to “exotic” places. Amazing images can be captured everywhere, all the time, and with the simplest equipment. All you need is a camera, an interest in ordinary people doing everyday things, and—of course—this book. In Street Photography, acclaimed photographer Eric Kim shares everything you need to develop your own street photography skills: how to conquer your fear of shooting in public, tips on choosing your gear, and inspiring techniques to discover the beauty in the mundane. You’ll learn how to chase the all-important “decisive moment,” and even how to find your own style. As a bonus, you’ll get insights from renowned street photographers Ludmilla Morais, Blake Andrews, Thomas Leuthard, and Kramer O’Neill. Street photography is all about discovering the wonderful things most of us are too busy to notice. Let this book inspire you to hit the streets—and turn everyday moments into extraordinary photos! About the author Eric Kim is a street photographer whose blog and sold-out workshops have become today’s most popular resources for aspiring “streettogs.” Eric has exhibited at Gulf Photo Plus, the ThinkTank Gallery in Los Angeles, and Leica stores internationally, and has been featured in Popular Photographer, Black+White, VICE, pixelperfect.com, Salon.com, and on the BBC. He can be found at erickimphotography.com, as well as on Facebook, Twitter, Instagram, and YouTube. Eric lives in Berkeley, CA.
Employment Law for Business
Dawn D. Bennett-Alexander - 1997
It is intended to instruct students on how to manage effectively and efficiently with full comprehension of the legal ramifications of their decisions. Students are shown how to analyze employment law facts using concrete examples of management-related legal dilemmas that do not present clear-cut solutions. The methods of arriving at resolutions are emphasized, so that when the facts of the workplace problem are not quite the same, the student can still reach a good decision based on the legal considerations required by law, which remain relevant.
Single-Minded: My Life in Business
Claude Littner - 2016
His abrupt style and zero-tolerance policy on nonsense have become the highlights of every series. But what is he like in real business?Single-Minded reveals the story of Claude's varied career and the turbulent years that shaped him. From being told at school that he would never amount to anything to his current status as a boardroom heavyweight both on-screen and off it, success has never come easy. Claude's complex, fascinating work has taken him into many different industries and countries, encompassing retail start-ups; knife-edge company rescue missions; the bruising rough-and-tumble of Premier League football; facing down French trade unions; taking on Texan oil barons in multi-million-dollar deals; and, in the private sphere, conquering life-threatening illness.Told with characteristic candour and disarming modesty, Single-Minded is an unflinching account of a remarkable career in the spotlight.
Career Theory and Practice: Learning Through Case Studies
Jane L. Swanson - 1999
Each chapter applies a different theory to case examples and - to provide continuity - to a fictitious client' constructed from many past clients of the authors.
Management Control Systems
Robert N. Anthony - 1976
Students uncover how real-world managers design, implement, and use planning and control systems to implement business strategies. The 12th edition builds on the strengths of prior editions by offering a rich diversity of cases balanced with current content and research.
The Luminous Portrait: Capture the Beauty of Natural Light for Glowing, Flattering Photographs
Elizabeth Messina - 2012
Whether you’re photographing children, weddings, maternity and boudoir, or portraits of any kind, The Luminous Portrait will inspire you with Elizabeth’s personal approach and award-wining images, sharing the art to making flattering portraits that appear “lit from within.”
The Midas Touch - 99 Pages To Acquire The Art Alchemy & Forge Champions
Sheetal Nair - 2020
This book talks about how one can acquire the expertise to forge leaders, I have delved deep into my interactions with inspiring leaders/mentors who have carved a niche for themselves & benchmarked their best practices for you to imbibe.There is a lot of Vedic & Greco-Roman cultural influence which you shall find in this book, as it draws a parallel between ancient knowledge & its modern interpretation.Each of the 22 Chapters should be perceived as a tool & this book aspires to serve as a instrument to learn techniques to develop leaders & forge them into champions.
Grammar of the Shot
Roy Thompson - 1998
It is aimed at the novice, concentrating purely on the principles of shooting - still the best way to tell a visual story.Written in simple, easy-to-follow language and illustrated with clear uncomplicated line drawings, the book sets down the fundamental knowledge needed to achieve acceptable results.The book: - is a sister volume to Grammar of the Edit- has been extensively tested in Europe, Asia and Africa- lists, examines and explains the conventions and working practices of taking pictures.
Intermediate Accounting, Volume 2
Donald E. Kieso - 2000
Intermediate Accounting integrates this new information throughout the chapters so they'll learn how to apply the new global accounting standards. Global examples are presented to clearly show how the information is utilised in the field. The use of various currencies is also explored, which is critical for accountants to know in today's global businesses environment.
Composition: From Snapshots to Great Shots
Laurie S. Excell - 2010
One key element is composition—the creative arrangement of components in the shot, and the way a viewer’s eye travels through an image. With Composition: From Snapshots to Great Shots, author and photographer Laurie Excell starts with the basics of composition and explores how the elements of color, shape, angles, and contrast work to create compelling images. Contributing photographers, John Batdorff, David Brommer, Rick Rickman, and Steve Simon, provide unique perspectives on black and white, sports, art history, and other subjects related to composition. Beautifully illustrated with large, vibrant photos, this book teaches you how to take control of your photography to get the image you want every time you pick up the camera. Follow along with your friendly and knowledgeable guides, and you will learn about: Key camera features that affect composition, including the exposure triangle (ISO, aperture, and shutter speed) Shadow and light and how to direct the viewer’s eye to your subject Lines and shapes that create visual paths to points of interest in your image The role of color—using complementary or contrasting colors—to add your own unique artistic expression Spatial relationship and placing your subject within the frame for portraits, action shots, or landscapes And once you’ve got the shot, show it off! Join the book’s Flickr group, share your photos, and discuss how you use your camera to get great shots at flickr.com/groups/composition_fromsna....