Max Perkins: Editor of Genius


A. Scott Berg - 1978
     MAX PERKINS: Editor of Genius by A. Scott Berg took the literary world by storm upon its publication in 1978, garnering rave reviews and winning the National Book Award. A meticulously-researched and engaging portrait of the man who introduced the public to the greatest writers of this century, Berg's biography stands as one of the finest books on the publishing industry ever written. Unavailable for the last few years, MAX PERKINS is now being re-released (on the fiftieth anniversary of the great editor's death. The driving force behind such literary superstars as F. Scott Fitzgerald, Ernest Hemingway, and Thomas Wolfe, Max Evarts Perkins was the most admired book editor in the world. From the first major novel he edited (Fitzgerald's This Side of Paradise) to the last (James Jones's bestselling From Here to Eternity), Perkins revolutionized American literature. Perkins was tirelessly committed to nurturing talent no matter how young or unproven the writer. Filled with colorful anecdotes about everything from Perkins's struggles to convince the old guard at Scribners to publish his visionary (and often controversial) authors to his falling out with one of his most brilliant discoveries, Thomas Wolfe, MAX PERKINS reveals with insight and humor the professional and personal life of one of the most legendary figures in the history of American publishing. Given unprecedented access to the correspondence between Perkins and his writers, Berg has fashioned a compellingly thorough biography that is as entertaining as it is informative. A vivid portrait of one man's life and a revealing behind-the-scenes look at the creation of literature, A. Scott Berg's MAX PERKINS: Editor of Genius is a masterful achievement in scholarship and writing.

The Hatred of Poetry


Ben Lerner - 2016
    It's even bemoaned by poets: "I, too, dislike it," wrote Marianne Moore. "Many more people agree they hate poetry," Ben Lerner writes, "than can agree what poetry is. I, too, dislike it and have largely organized my life around it and do not experience that as a contradiction because poetry and the hatred of poetry are inextricable in ways it is my purpose to explore."In this inventive and lucid essay, Lerner takes the hatred of poetry as the starting point of his defense of the art. He examines poetry's greatest haters (beginning with Plato's famous claim that an ideal city had no place for poets, who would only corrupt and mislead the young) and both its greatest and worst practitioners, providing inspired close readings of Keats, Dickinson, McGonagall, Whitman, and others. Throughout, he attempts to explain the noble failure at the heart of every truly great and truly horrible poem: the impulse to launch the experience of an individual into a timeless communal existence. In The Hatred of Poetry, Lerner has crafted an entertaining, personal, and entirely original examination of a vocation no less essential for being impossible.

The Revolution Was Televised: The Cops, Crooks, Slingers and Slayers Who Changed TV Drama Forever


Alan Sepinwall - 2012
    An experimental, violent prison unit. The death of an American city, as seen through a complex police investigation. A lawless frontier town trying to talk its way into the United States. A corrupt cop who rules his precinct like a warlord. The survivors of a plane crash trying to make sense of their disturbing new island home. A high school girl by day, monster fighter by night. A spy who never sleeps. A space odyssey inspired by 9/11. An embattled high school football coach. A polished ad exec with a secret. A chemistry teacher turned drug lord.These are the subjects of 12 shows that started a revolution in TV drama: The Sopranos. Oz. The Wire. Deadwood. The Shield. Lost. Buffy the Vampire Slayer. 24. Battlestar Galactica. Friday Night Lights. Mad Men. Breaking Bad.These 12 shows, and the many more they made possible, ushered in a new golden age of television — one that made people take the medium more seriously than ever before. Alan Sepinwall became a TV critic right before this creative revolution began, was there to chronicle this incredible moment in pop culture history, and along the way “changed the nature of television criticism,” according to Slate. The Revolution Was Televised is the story of these 12 shows, as told by Sepinwall and the people who made them, including David Chase, David Simon, David Milch, Damon Lindelof and Carlton Cuse, Vince Gilligan and more.

Advice to Writers: A Compendium of Quotes, Anecdotes, and Writerly Wisdom from a Dazzling Array of Literary Lights


Jon Winokur - 1999
    Here are literary lions on everything from the passive voice to promotion and publicity: James Baldwin on the practiced illusion of effortless prose, Isaac Asimov on the despotic tendencies of editors, John Cheever on the perils of drink, Ivan Turgenev on matrimony and the Muse. Here, too, are the secrets behind the sleight-of-hand practiced by artists from Aristotle to Rita Mae Brown. Sagacious, inspiring, and entertaining, Advice to Writers is an essential volume for the writer in every reader.

Nicely Said: Writing for the Web with Style and Purpose


Nicole Fenton - 2014
    You’ll learn how to write web copy that addresses your readers’ needs and supports your business goals.Learn from real-world examples and interviews with people who put these ideas into action every day: Kristina Halvorson of Brain Traffic, Tiffani Jones Brown of Pinterest, Gabrielle Blair of Design Mom, Mandy Brown of Editorially, Randy J. Hunt of Etsy, Sarah Richards of GOV.UK, and more.Topics:* Write marketing copy, interface flows, blog posts, legal policies, and emails* Develop behind-the-scenes documents like mission statements, survey questions, and project briefs* Find your voice and adapt your tone for different situations* Build trust and foster relationships with readers* Make a simple style guide and collaborate with your team

Spunk & Bite: A Writer's Guide to Punchier, More Engaging Language & Style


Arthur Plotnik - 2005
    Although the rules of composition popularized in William Strunk Jr. and E. B. White's Elements of Style have been de rigueur for decades, they won't exactly set your writing free.To the rescue comes Spunk & Bite, a guide to bold and radiant language and style. The secret, according to bestselling author and former publishing executive Arthur Plotnik, is to embrace those qualities that composition rulebooks sidestep, among them, surprise, personality, engagement, edge, and fearlessness. Drawing on selections from today's most exciting writers: Jonathan Franzen, Sandra Cisneros, Bill Bryson, Maureen Dowd, and many dozens more.Plotnik reveals the tricks and techniques that make prose fresh, forceful, and publishable. For all types of writing: novels, articles, poems, ad copy, blogs, and even e-mails,this uncommon handbook reveals how to make your words so fetching that readers beg for more.

Editing by Design: For Designers, Art Directors, and Editors--the Classic Guide to Winning Readers


Jan V. White - 1974
    Brimming with hundreds of illustrations, Editing by Design presents proven solutions to such design issues as columns and grids, margins, spacing, captions, covers and color, type, page symmetry, and much more. A must-have resource for designers, writers, and art directors looking to give their work visual flair and a competitive edge!• Explains sophisticated concepts insimple words and pictures • A perfect desk reference for every kind of publishing medium • Vast audience, with equal appeal to designers, writers, publishers, teachers, and students

Write More Good: An Absolutely Phony Guide


The Bureau Chiefs - 2011
    Whether you’re a jaded producer of media or a nitpicking consumer of it, this book will help you to embrace, not resist, the lowering of standards for the written word! Part dictionary, part journalism textbook, part grammar and writing manual, Write More Good is a “comprehensive” “guide” to today’s “media,” in all its ambulance-chasing, story-fabricating, money-hemorrhaging glory. (LEGAL DISCLAIMER: The authors are not responsible for consequences that may result from actually using this book as a dictionary, textbook, or grammar and writing manual.)Let The Bureau Chiefs, the ritin’ and reportin’ geniuses behind the Twitter phenomenon @FakeAPStylebook, teach you about:* Proper usage!“World War” should be used only for conflicts involving countries on at least three continents. For large-scale battles against clones, killer tomatoes, or a fifty-foot woman, use “attack” instead.* Entertainment Journalism!When writing about a celebrity for an online audience, save your readers time by linking directly to nude photos of him or her.* Science Reporting!When writing about those robots that seek out and consume houseflies for energy, the parenthetical aside “(OH GOD, WE’RE DOOMED!)” is implied and is therefore not necessary to include in your story.And much, much, more!

Keep Going: 10 Ways to Stay Creative in Good Times and Bad


Austin Kleon - 2019
    Keep Playing. Keep Creating. In his previous books Steal Like an Artist and Show Your Work!, both New York Times bestsellers, Austin Kleon gave readers the keys to unlock their creativity and showed them how to become known. Now he offers his most inspiring work yet, with ten simple rules for how to stay creative, focused, and true to yourself—for life. The creative life is not a linear journey to a finish line, it’s a loop—so find a daily routine, because today is the only day that matters. Disconnect from the world to connect with yourself—sometimes you just have to switch into airplane mode. Keep Going celebrates getting outdoors and taking a walk (as director Ingmar Bergman told his daughter, ”The demons hate fresh air”). Pay attention, and especially pay attention to what you pay attention to. Worry less about getting things done, and more about the worth of what you’re doing. Instead of focusing on making your mark, work to leave things better than you found them.Keep Going and its timeless, practical, and ethical principles are for anyone trying to sustain a meaningful and productive life.

The Craft of Revision


Donald M. Murray - 1990
    Murray takes a lively and inspiring approach to writing and revision that does not condescend but invites students into the writer's studio.

The Complete Guide to Article Writing: How to Write Successful Articles for Online and Print Markets


Naveed Saleh - 2013
    The Complete Guide to Article Writing provides a compass for freelancers and students of journalism looking to write successfully on a wide variety of topics and for many different markets -both in print and online. From researching and interviewing to writing features, reviews, news articles, opinion pieces, and even blog posts, this one-stop guide will illuminate the intricacies of article writing so you can produce entertaining, informative, and salable articles.- Learn how to write coherently, cohesively, and concisely.- Choose the proper structure for the article you want to write.- Weave narrative and fact seamlessly into your pieces.- Develop your freelance platform with the latest in social media outlets.- Pitch your ideas like a pro.- Develop a professional relationship with editors.- And much more!Modern journalism can be a treacherous terrain, but with The Complete Guide to Article Writing as your companion, you'll not only survive the journey -you'll be able to write pieces that inform, entertain, inspire, delight- and sell!

Creativity: The Perfect Crime


Philippe Petit - 2014
      Since well before his epic 1974 walk between the Twin Towers of the World Trade Center, Philippe Petit had become an artist who answered first and foremost to the demands of his craft—not only on the high wire, but also as a magician, street juggler, visual artist, builder, and writer. A born rebel like many creative people, he was from an early age a voracious learner who taught himself, cultivating the attitudes, resources, and techniques to tackle even seemingly impossible feats. His outlaw sensibility spawned a unique approach to the creative process—an approach he shares, with characteristic enthusiasm, irreverence, and originality in Creativity: The Perfect Crime.             Making the reader his accomplice, Petit reveals new and unconventional ways of going about the artistic endeavor, from generating and shaping ideas to practicing and problem-solving to pulling off the �coup” itself—executing a finished work. The strategies and insights he shares will resonate with performers of every stripe (actors, musicians, dancers) and practitioners of the non-performing arts (painters, writers, sculptors), and also with ordinary mortals in search of fresh ways of tackling the challenges and possibilities of everyday existence.

Shady Characters: The Secret Life of Punctuation, Symbols & Other Typographical Marks


Keith Houston - 2013
    Whether investigating the asterisk (*) and dagger (†)--which alternately illuminated and skewered heretical verses of the early Bible--or the at sign (@), which languished in obscurity for centuries until rescued by the Internet, Keith Houston draws on myriad sources to chart the life and times of these enigmatic squiggles, both exotic (¶) and everyday (&).From the Library of Alexandria to the halls of Bell Labs, figures as diverse as Charlemagne, Vladimir Nabokov, and George W. Bush cross paths with marks as obscure as the interrobang (‽) and as divisive as the dash (--). Ancient Roman graffiti, Venetian trading shorthand, Cold War double agents, and Madison Avenue round out an ever more diverse set of episodes, characters, and artifacts.Richly illustrated, ranging across time, typographies, and countries, Shady Characters will delight and entertain all who cherish the unpredictable and surprising in the writing life.

Writing with Emotion, Tension, and Conflict: Techniques for Crafting an Expressive and Compelling Novel


Cheryl St. John - 2013
    It should be carefully sewn into the fabric of the story to create tension-filled moments that will keep readers turning pages. In Writing with Emotion, Tension, & Conflict, you'll learn how to layer emotional moments and deep connections to create a tapestry filled with conflict, pathos, and genuine feeling.- Create emotional depth, conflict, and tension in your novel by carefully crafting your plot, characters, setting, word choice, and more. - Learn what makes readers "tick"--and what will elicit the strongest emotional responses. - Write believable, emotional scenes and dialogue--and trim away the sappiness.When writing a novel, your ultimate goal is to make readers smile, weep, rage, and laugh right along with your characters. Writing with Emotion, Tension, & Conflict will show you how to evoke a multitude of feelings in your readers--and keep them coming back for more.

Storyworthy: Engage, Teach, Persuade, and Change Your Life through the Power of Storytelling


Matthew Dicks - 2018