For over a quarter of a century, as creator and proprietor of the National Grammar Hot Line, he helped thousands of callers from every corner of the globe tackle the thorniest issues of English grammar. Now, in The Grammar Bible, he has created an eminently useful guide to better speaking and writing. Unlike other grammar manuals, The Grammar Bible is driven by the actual questions Professor Strumpf encountered during his years of teaching and fielding phone calls from anxious writers, conscientious students, and perplexed editors, including such perennial quandaries aso Where do I put this comma?o What case should this pronoun be in?o How do I form the possessive of Dickens? Professor Strumpf explains these and other language issues with wit and wisdom, showing how to speak more clearly and write more impressively by avoiding common errors and following the principles of good grammar. Whether you need a comprehensive review of the subjunctive mood or simply want to know which form of a verb to use, The Grammar Bible is a practical guide that will enlighten, educate, and entertain.

    Rather than appealing to altruism, or calling for revolution in the global economy, the Epicurean philosophy turns the developed world's credo of 'greed is good' on its head, counselling that genuine happiness comes from the quieting of desire; from less, not more. And that might just be the mindset we need to rein in unsustainable development.In this thoughtful Penguin Special, Slattery traces the radicalism of classical Epicurean thought, and its popularity despite political suppression. Along the way, he tours the archaeological sites of the ancient village of Oinoanda in Turkey and the Villa of the Papyri, buried along with Pompeii, with its ancient library of petrified scrolls. Might some of this treasure's fragments, painstakingly restored, reveal answers to the big questions faced in the twenty-first century?

    An autobiographical memoir revealing the traditional childhood, adolescence, and coming of age in Maasailond also documents the author's life on the plains of the Serengeti and his education and experiences as he journeyed to Europe and America

    In David Aaker's pathbreaking book, Managing Brand Equity, managers discovered the value of a brand as a strategic asset and a company's primary source of competitive advantage. Now, in this compelling new work, Aaker uses real brand-building cases from Saturn, General Electric, Kodak, Healthy Choice, McDonald's, and others to demonstrate how strong brands have been created and managed. A common pitfall of brand strategists is to focus on brand attributes. Aaker shows how to break out of the box by considering emotional and self-expressive benefits and by introducing the brand-as-person, brand-as-organization, and brand-as-symbol perspectives. The twin concepts of brand identity (the brand image that brand strategists aspire to create or maintain) and brand position (that part of the brand identity that is to be actively communicated) play a key role in managing the "out-of-the-box" brand. A second pitfall is to ignore the fact that individual brands are part of a larger system consisting of many intertwined and overlapping brands and subbrands. Aaker shows how to manage the "brand system" to achieve clarity and synergy, to adapt to a changing environment, and to leverage brand assets into new markets and products. Aaker also addresses practical management issues, introducing a set of brand equity measures, termed the brand equity ten, to help those who measure and track brand equity across products and markets. He presents and analyzes brand-nurturing organizational forms that are responsive to the challenges of coordinated brands across markets, products, roles, and contexts. Potentially destructive organizational pressures to change a brand's identity and position are also discussed. As executives in a wide range of industries seek to prevent their products and services from becoming commodities, they are recommitting themselves to brands as a foundation of business strategy. This new work will be essential reading for the battle-ready.

    You see, survival of the colored race in America is at a difficult point where it has to be taught to our youth. The old practices of lynching and segregation which are thought to have been eradicated from our society lives on but in various other forms: police brutality, income inequality, unemployment and single motherhood… designs to keep our communities in perpetual turmoil and slavery.This book should be required reading for the youth and a lesson to any group that man’s inhumanity to man has not ended in America and is practiced around the world.

    Includes major events & figures; the social effects of major conflicts; immigration statistics; more. Brief third edition. Appendices. B&W illus.

    A reference for health care clinicians and students, that takes account of the integration of alternative and complementary approaches into standard western medical care, defining terms relating to herbal remedies and traditional cures from other cultures.

    With their music and acting careers heating up they’re unstoppable. Now learn all about Kevin, Joe, and Nick— from their childhood to their rise to fame plus all of their favorite things, hobbies, and love lives!

    Creatively obsessed with problems of race, identity, power, politics, and family dynamics, he wrote novels, stories, and lectures that continue to shape our understanding of the region's promises and problems. His experiments and inventions in form and style have influenced generations of writers.Originally published in 1974 as a two-volume edition and extensively updated and condensed in a 1991 reissue, Joseph Blotner's Faulkner: A Biography remains the quintessential resource on the Nobel laureate's life and work. The Chicago Tribune said, "This is an overwhelming book, indispensable for anyone interested in the life and works of our greatest contemporary novelist." That invaluable 1991 edition is now back in print.Blotner, a friend and one-time colleague of Faulkner's, brings a vivid, personalized tone to the biography, as well as a sense of masterful, comprehensive scholarship. Using letters, inter-views, reminiscences, critical work, and other primary sources, Blotner creates a detailed and nuanced portrait of Faulkner from his birth to his death. The revision of the original 1974 biography incorporates commentary on the plethora of Faulkner criticism, family memoirs, and posthumously published works that appeared in the wake of the first version. It also examines collections of letters and other materials that only came to light after the original publication.Featuring a detailed chronology of Faulkner's life and a genealogical chart of his family, Faulkner is authoritative and essential both for literary scholars and for anyone wanting to know about the life of one of the nation's foremost authors. Blotner's masterpiece is the template for all biographical work on the acclaimed writer.Joseph Blotner, Charlottesville, Virginia, is professor emeritus of English at University of Michigan and the author of several books, including Robert Penn Warren: A Biography, The Modern American Political Novel, and The Fiction of J. D. Salinger. His work has appeared in the New York Times Book Review, Yale Review, American Literature, and else-where.

    The unique on-line grading services instantly grades solutions to hundred of computer exercises. It is specially devised to be used by philosophy instructors in a way that is useful to undergraduates of philosophy, computer science, mathematics, and linguistics.The book is a completely rewritten and much improved version of The Language of First-order Logic. Introductory material is presented in a more systematic and accessible fashion. Advanced chapters include proofs of soundness and completeness for propositional and predicate logic, as well as an accessible sketch of Godel's first incompleteness theorem. The book is appropriate for a wide range of courses, from first logic courses for undergraduates (philosophy, mathematics, and computer science) to a first graduate logic course.The package includes four pieces of software:Tarski's World 5.0, a new version of the popular program that teaches the basic first-order language and its semantics; Fitch, a natural deduction proof environment for giving and checking first-order proofs;Boole, a program that facilitates the construction and checking of truth tables and related notions (tautology, tautological consequence, etc.);Submit, a program that allows students to submit exercises done with the above programs to the Grade Grinder, the automatic grading service.Grade reports are returned to the student and, if requested, to the student's instructor, eliminating the need for tedious checking of homework. All programs are available for Windows, Macintosh and Linux systems.Instructors do not need to use the programs themselves in order to be able to take advantage of their pedagogical value. More about the software can be found at lpl.stanford.edu.The price of a new text/software package includes one Registration ID, which must be used each time work is submitted to the grading service. Once activated, the Registration ID is not transferable.

    His work has successfully shaped the Left, increased government accountability, made possible new laws, and served as a powerful check against abuses of corporate power. In this landmark collection, the essays that reveal the intellectual, social, and political underpinnings of this legendary citizen advocate are brought together for the first time.In The Ralph Nader Reader, we follow the trajectory of Nader's concerns from 1956 to the present and his personal evolution from consumer advocate to presidential candidate. The result is a monumental book, an invaluable resource for anyone interested in a unique vision of democracy that places citizenship over consumerism, communities over corporations, and public interest over private power.

    Erich Gruen's classic study of the late Republic examines institutions as well as personalities, social tensions as well as politics, the plebs and the army as well as the aristocracy.

    "Paulos . . . does for mathematics what The Joy of Sex did for the boudoir. . . ."--Washington Post Book World. First time in paperback.

    What exactly makes us tick? For many people, the question may have only popped up in their heads from time to time, though it’s not hard to imagine such a question has also led to many a sleepless night as some naturally curious people are very often compelled to wonder.Whether you belong to the first or the second group of people, wonder no more as this book will provide you the answer to the question “Why do we do what we do?” Through extensive, detailed, and well-researched facts and other information, Sociology: A Practical Understanding of Why We Do What We Do aims to explain the uniqueness of human behavior as well as the tendency of people to act the way they act under different circumstances—either driven by instinct or after much thought—despite the notion of free will which is perhaps the one thing that separates us from all other living creatures.Yes, we human beings are still free to act as we please, but considering the growing influence of our surroundings, it may be surprising to know just how much freedom we get to exercise in any given situation (though that’s not necessarily a bad thing as this book will also explain).

    Easy to Understand. Latest Edition of Macro Economic theory. 13 Edition with more knowledge. More understandable. Good for reading. Enjoy Economics of Ml Jhingan with free book notes. "ShopByHeart"