Book picks similar to
Everywhere: Comprehensive Digital Business Strategy for the Social Media Era by Larry Weber
non-fiction
inspiration
it-digitalworkplace
marketing
The Little Black Book of Design
Adam Judge - 2009
Like an Art of War for design, this slim volume contains guidance, inspiration, and reassurance for all those who labor with the user in mind. If you work on the web, in print, or in film or video, this book can help. If you know someone working on the creative arena, this makes a great gift. Funny, too.Look for fresh aphorisms on our Facebook page.
The Dentsu Way: Secrets of Cross Switch Marketing from the World's Most Innovative Advertising Agency
Kotaro Sugiyama - 2010
In a world saturated with marketing messages, making your offering relevant is your biggest challenge. Dentsu's Cross Switch model meets it head on.The Dentsu Way shares proven tactics for getting your message to consumers and creating scenarios to move them through calibrated Contact Points to meet whatever specific goal you set.This game-changing book:Explains Dentsu's 110-year history and unique service structure, as well as its broad range of business fieldsIntroduces ten case studies of successful campaigns, which have won international advertising awards at events such as the Cannes Lions International Advertising Festival and ADFESTProvides nine of Dentsu's newest original tools and analysis methodsGain broader, more meaningful customer involvement and penetrate more deeply than ever into your market by following the Dentsu Way.
INSPIRATIONAL QUOTES ULTIMATE COLLECTION: 3000+ Motivational Quotations With Special Humor Section
Darryl Marks - 2011
Life is a beauty, admire it. Life is a dream, realize it. Life is a challenge, meet it. Life is a duty, complete it. Life is a game, play it. Life is a promise, fulfil it. Life is sorrow, overcome it. Life is a song, sing it. Life is a struggle, accept it. Life is a tragedy, confront it. Life is an adventure, dare it. Life is luck, make it. Life is life, fight for it!” Mother Teresa Do you feel down sometimes and in need of inspiration?Do you want the largest collection of Inspirational Quotes you can get to give you the few words of encouragement you need, a collection that covers topics from ‘Motivation’ to ‘Destiny’ to ‘Love’?Do you want a collection that even includes a special Humor section to make you smile and laugh?Then you want this collection from Everlasting Flames Publishing - designed for You!“Take the first step in faith. You don’t have to see the whole staircase, just take the first step.” Dr. Martin Luther King Jr.“Better to light a candle than curse the darkness.” Chinese Proverb THE 'MUST-HAVE' COLLECTIONWe all feel at a loss sometimes and need some simple pick me ups to help us become motivated and in control once more.That’s why this Inspirational Quote Ultimate Collection was created. “Life has taught us that love does not consist in gazing at each other, but in looking outward together in the same direction.” Antoine de Saint ExuperyTHE BIGGEST COLLECTION AVAILABLEIn this wonderful collection you get over 3000 fantastic quotes and amazing sayings, to inspire you every day, to help achieve your goals! EASY TABLE OF CONTENTSThe collection has an easy Table of Contents, dividing the quotes into different topics, such as ‘Inspiration’, ‘Determination’ and ‘Finding Happiness’.This makes it easy for you to jump to a section for the special pick me up you need at a specific moment.All the quotes are drawn from famous people and personalities from around the world, Socrates to Churchill to Tony Robins, motivational speakers to great philosophers and writers.“Courage doesn’t always roar. Sometimes courage is the quiet voice at the end of the day saying, ‘I will try again tomorrow’.” Mary Anne Radmacher HersheySPECIAL UNIQUE HUMOR SECTIONThe collection also includes a very special collection of Humorous Quotes and sayings, showing the funny side of optimism, happiness, money and business, drawn from comedians and famous humorists, from Mark Twain to Henny Youngman to Richard Lewis. Laughter is really the best medicine and its power to heal and motivate should never be overlooked!DON'T MISS OUT!As you read this, you can understand why you have to have this Ultimate Collection, because it is the best collection you can get. At a price that is next to nothing...You already know you want the most complete collection, so don't accept other collections that are lacking. Get this Inspirational Quotes Ultimate Collection right now and let it start changing your world!“It does not matter how slowly you go so long as you do not stop.” ConfuciusAFTER YOUR PURCHASE PLEASE LOOK UP OUR OTHER TITLES YOU MIGHT LIKEBIBLE VERSES ULTIMATE 500+ Beautiful Verses PLUS SPECIAL CHRISTMAS SECTIONMOTHER QUOTES ULTIMATE 3
We Are Not Alone: The Writer's Guide to Social Media
Kristen Lamb - 2010
This book is the answer to that wish." Social Media is more popular than ever. As society becomes more and more technologically advanced, people are seeking new ways to interact. Humans are social creatures. Relationships and community are vital to our survival and our mental and emotional health. Writers, published and unpublished, fiction and non-fiction are hearing words like platform and brand with increasing frequency as the publishing paradigm shifts into the 21st century. The world around us is changing faster than ever, and publishing is certainly not immune. There are more opportunities for a new author today than there has been in the entirety of human history. Yet, the flip side of that reality is, with thousands and thousands of authors with books and blogs, how can a writer ever hope to stand apart let alone succeed? This book will show you how. There are countless social media experts, but Kristen's system is specifically designed to meet the unique needs of a writer. Take charge of your future today. You have great books to write, and don't have time for rookie mistakes that can cost you years of rebuilding your name, brand, and platform. Kristen's method is simple, effective, and helps you harness that same creativity you apply to your writing and harness it to build you social media platform. Best part is you don't even have to be a computer expert or know anything about sales. This system is designed to change the writer's approach, not the writer's personality. And the best part is you have help. Remember, We Are Not Alone.
Still Standing: The Story of SSG John Kriesel
John Kriesel - 2010
He died three times on the operating table. Miracles, a lot of miracles, starting with a few grunts who refused to let him die in Iraq, ripped the young warrior from the grip of death and sent him on to four hospitals, thirty-five surgeries, and months of recovery and rehabilitation. Medical miracles put his body back together, but it was an incredible confluence of angels at every step along the way that breathed life into his shattered body. This is not just another war story. This is the story of an ordinary young man who overcame extraordinary challenges with a lot of help from others, including many strangers and he emerged stronger and more in love with his country, his wife, his children, and ultimately, his own life.
Creativity For Sale: How I Made $1,000,000 Wearing T-Shirts and How You Can Turn Your Passion Into Profit, Too
Jason SurfrApp - 2014
Creativity For Sale is the story of how Jason took a crazy idea (IWearYourShirt) and turned it into social media marketing empire that generated over $1M in revenue in just a few short years. Whether you work at a 9-5 desk job, currently own your own business, or are an aspiring creative entrepreneur, this book will serve as a practical guide to helping you make money doing what you love. Jason shares his exact strategies, tips, tricks, and processes that have helped him create profitable businesses that get noticed by the likes of The Today Show, CNBC, Wall Street Journal, The New York Times, and many more media outlets. In Creativity For Sale, Jason shares stories of realigning his values and goals in life to become happier, healthier, and more focused. The world of online marketing and social media are noisy and crowded, this book will help you learn how to stand out from the crowd.
Ice to the Eskimos: How to Market a Product Nobody Wants
Jon Spoelstra - 1997
YOU.You've got a problem.You've got a product that's not first in its class.It's not even second.You've got to find a way to market that product.What Are You Going To Do?You're going to read this book, that's what.Let's face it. There comes a time in the life of every business when a product or service does not sell up to expectations.Maybe your product is outmoded. Or hasn't been positioned correctly. Or is competing in a crowded market. Whatever the reason, Ice to the Eskimos is dedicated to helping you reclaim that lost ground. It's about taking a product or service and turning it into a winner. If you've got a product that is not the best in its field, then you will love Ice to the Eskimos. Take the principles Jon Spoelstra writes about and run hard with them—you'll be amazed by the results.Written by the former president of the hapless New Jersey Nets, Jon Spoelstra is the man responsible for tripling that team's lagging revenues in just three years and increasing the season-ticket holders base by 250 percent. This guy knows what he's talking about. What everyone else had seen as a lost cause, Spoelstra saw as an outstanding opportunity to reawaken a tired and beaten product to achieve unprecedented profitability.Not just for sports marketers, this lively, entertaining book successfully makes the jump from sports to whatever your product may be. The techniques Spoelstra perfected while working for teams in the NHL and NBA—from innovative packaging to image overhaul—apply to any product in any company. The numerous winning examples are sure to make Ice to the Eskimos a must-read for anyone with a product or service to sell.Ice to the Eskimos is sure to be an instant marketing classic. It will show millions of readers how to market their product...sometimes even after they've given up hope. By using the powerful techniques in this book, you too can learn to achieve the impossible and market ice to the Eskimos.
The 30 Day Attraction Experiment: One Man's Quest to Put the Law of Attraction to the Test
James Weaver - 2013
The author discusses why he chose this experiment, what the experiment entailed, what he attracted, and what he learned during these 30 days. The results are honest and inspiring. This work will be appreciated by those with little to no knowledge of the law of attraction and those well acquainted with this universal law.***Newly edited version uploaded on 10/26/13***
The Unexpected Deliverer
David Butler - 2021
We know how it all turns out. But imagine if you were the people living it. If you didn't know He was coming back. If you were Mary and Martha after Lazarus died, you would have thought He came too late. If you were Peter, you would have been appalled that the Master would lower Himself into your mess to wash your feet. If you stood at the foot of the cross and heard it was finished, you would have believed it was.What shifted? What allowed them to discover hope within the hopelessness? The witness of their change in perspective teaches us of an unexpected Christ. One who shows up, turning defeat into victory, and despair into deliverance.If He did it for them, He will do it for you. The story of Easter teaches us the truth of Jesus in every unexpected season. Through Him, you can expect hope in unlikely places.
United Breaks Guitars: The Power of One Voice in the Age of Social Media
Dave Carroll - 2012
But he was the first to show how one person, armed with creativity, some friends, $150, and the Internet, could turn an entire industry upside down.United Airlines had broken Dave’s guitar in checked luggage. After eight months of pestering the company for compensation, he turned to his best tool—songwriting—and vowed to create a YouTube video about the incident that he hoped would garner a million views in one year. Four days after its launching, the first million people had watched “United Breaks Guitars.” United stock went down 10 percent, shedding $180 million in value; Dave appeared on outlets as diverse as CNN and The View. United relented. And throughout the business world, people began to realize that “efficient” but inhuman customer-service policies had an unseen cost—brand destruction by frustrated, creative, and socially connected customers.“United Breaks Guitars” has become a textbook example of the new relationship between companies and their customers, and has demonstrated the power of one voice in the age of social media. It has become a benchmark in the customer-service and music industries, as well as branding and social-media circles. Today, more than 150 million people are familiar with this story.In this book, you’ll hear about how Dave developed the “just do it” philosophy that made him the ideal man to take on a big corporation, what it felt like to be in the center of the media frenzy, and how he’s taken his talents and become a sought-after songwriter and public speaker. And businesspeople will learn how companies should change their policies and address social-media uprisings.Since “United Breaks Guitars” emerged, nothing is the same—for consumers, for musicians, or for business. Whether you are a guitarist, a baggage handler, or a boardroom executive, this book will entertain you and remind you that we are all connected, that each of us matters, and that we all have a voice worth hearing.
The Burned-Out Blogger's Guide to PR
Jason Kincaid - 2014
Meanwhile, countless entrepreneurs shot themselves in the foot with basic PR mistakes — spending far too much money hiring the wrong sort of PR people. The goal of this book is simple: to save entrepreneurs from the overpriced and ineffective PR gurus of the world — and to give them the tools they need to take on the media themselves (or at least, to hire someone who doesn't stink).
Platform: Get Noticed in a Noisy World
Michael Hyatt - 2012
In this straightforward how-to, he offers down-to-earth guidance on crafting an effective and meaningful online platform.In Platform, you will learn how to:Extend your influence, monetize it, and build a sustainable career. Get noticed and start earning money in an increasingly noisy world. Learn to amplify, update, polish, and organize your content for success.Platform goes behind the scenes into the world of social media success. You’ll discover what bestselling authors, public speakers, entrepreneurs, musicians, and other creatives are doing differently to gain contacts, connections, and followers and win customers in today’s crowded marketplace.With proven strategies, easy-to-replicate formulas, and practical tips, this book makes it easier, less expensive, and more possible than ever to stand out from the crowd and launch a business.
Unusually Effective: 25 Unusual yet Effective Social Media Marketing Strategies for Creating an Irresistible brand, Ultimate Business Growth and Massive Profits
Akshay Desai - 2015
An Absolutely No-Fluff guide to Unusual Social Media Marketing Strategies You have always wondered how some companies have made it big on social media and if you could do the same??Imagine if you could get your hands on all the behind-the-scene tactics employed by the successful brands..well, you don't have to imagine anymore...here's the answer;Unusually Effective: 25 Unusual yet Effective Social Media Marketing Strategies for Creating an Irresistible brand, Ultimate Business Growth and Massive Profits.Social Media Marketing is becoming a necessity, for a Small Business Enterprise and also for the large Corporate Mammoths...It is the easiest and fastest way to relay advertising and marketing products and services to your target market...And this book provides you the...Unfair Edge.The book is divided into 6 parts:
# General Strategies
# Video Strategies
# Image Strategies
# Hashtag Strategies
# Facebook Strategies
# Twitter StrategiesEnjoy 'Unusually Effective' and make your business achieve Mind Blowing Social Media Success
Give: The Ultimate Guide To Using Facebook Advertising to Generate More Leads, More Clients, and Massive ROI
Nicholas Kusmich - 2017
The best marketers concentrate on what they have to give. The way people consume media is changing, fast. Laptops, tablets, and smartphones keep us constantly connected to the web. This represents a huge opportunity for savvy marketers. The only problem: the old methods are no longer working. New media demands new advertising. Facebook is the single most effective platform for marketing in the Internet era, and Nicholas Kusmich is the best Facebook marketer in the world. In GIVE, he will show you what differentiates Facebook from traditional advertising and explain why it’s so important to promote your business in a way that’s congruent with the norms of social media. He’ll take you through a four-step process to pinpoint your market, master your message, create a magnet, and build a mechanism that both collects and helps you retain and develop those relationships. When used well, Nic’s Facebook advertising strategies can send your return on investment through the roof. In GIVE, you’ll find the tools you need to share your authentic voice with the people who want to hear it and turn their attention into satisfying, meaningful sales.
When God Steps In, Miracles Happen
Neale Donald Walsch - 2011
Their stories of incredible synchronicities, extraordinary coincidental circumstances, and everyday miracles are collected here in this warm inspirational book, previously published in hardcover as Moments of Grace and now available for the first time in a paperback edition.
These are stories of everyday folks who have experienced God touching their lives in very real, visible, and direct ways. Walsch weaves these tales seamlessly into the concepts and messages presented in the Conversations with God books. These amazing stories will show you how you, too, can experience miracles in your life and discover that they are all around us.