Creative Selection recounts the life of one of the few who worked behind the scenes, a highly-respected software engineer who worked in the final years the Steve Jobs era--the Golden Age of Apple.Ken Kocienda offers an inside look at Apple's creative process. For fifteen years, he was on the ground floor of the company as a specialist, directly responsible for experimenting with novel user interface concepts and writing powerful, easy-to-use software for products including the iPhone, the iPad, and the Safari web browser. His stories explain the symbiotic relationship between software and product development for those who have never dreamed of programming a computer, and reveal what it was like to work on the cutting edge of technology at one of the world's most admired companies.Kocienda shares moments of struggle and success, crisis and collaboration, illuminating each with lessons learned over his Apple career. He introduces the essential elements of innovation--inspiration, collaboration, craft, diligence, decisiveness, taste, and empathy--and uses these as a lens through which to understand productive work culture.An insider's tale of creativity and innovation at Apple, Creative Selection shows readers how a small group of people developed an evolutionary design model, and how they used this methodology to make groundbreaking and intuitive software which countless millions use every day.

     Tabitha Farrar became ill with anorexia at seventeen. This book describes her ten-year struggle with the disease and dispels many myths about eatings disorders. During her recovery, she felt bombarded with all sorts of conflicting advice on food and diet. An avid researcher, she became obsessed with nutritional science and "healthy" eating. Despite all the literature that informed her she was eating the right things, her body rebelled against her low-fat diet and ultra-healthy eating plans. Stuck in a battle between her head and her gut, who would have ever thought that she would learn to Love Fat.

    The thought of leaving the shopping centre without him was crushing. I knew that walking away from the place where he had gone missing, without any idea where he now was, meant that things were really bad. James had been right by my side and then he was gone forever.' On 12th February 1993, Denise Fergus' life changed forever. As she was running errands at New Strand Shopping Centre, she let go of her two-year-old son's hand for a few seconds to take out her purse. Denise never saw her son again. For the first time since that moment 25 years ago, Denise tells her extraordinary story in this heart-wrenching book, an unflinching account of that terrible day. What if she had never taken James shopping? What if she had turned right coming out of the butcher's, instead of left? Denise's initial hope after seeing her son on CCTV with other children quickly turned to devastation when, two days later, James' body was found. His death reverberated around the world and his killers became the youngest ever convicted murderers in UK legal history. Four minutes is all it took for them to lead James away from his mother to his death. Denise took up a tortuous legal battle for James, and it was her astonishing strength and love for her son that ultimately helped to change the way the law treats victims of crime. This is a mother's tale, of finding a way through the despair to remember the happiness and wonderful memories that James brought his family. Above all, Denise doesn't want her son to be remembered as a murdered child, and with this beautifully written book, she does just that.

    In a raw, first-person account, Waite recounts each heartbreaking discovery, every life-destroying lie, and reveals what happens once the dust finally settles on her demolished marriage.After a disturbing email sparks Waite's suspicion that her husband is having an affair, she tries to uncover the truth and rebuild trust in her marriage. Instead, she finds more lies, infidelity, and betrayal than she could have imagined. Waite obsessively analyzes her relationship, trying to find a single moment from the last five years that isn't part of the long-con of lies and manipulation. With a dual-timeline narrative structure, we see Waite's romance bud, bloom, and wither simultaneously, making the heartbreak and disbelief even more affecting.

    Thorp invented card counting, proving the seemingly impossible: that you could beat the dealer at the blackjack table. As a result he launched a gambling renaissance. His remarkable success--and mathematically unassailable method--caused such an uproar that casinos altered the rules of the game to thwart him and the legions he inspired. They barred him from their premises, even put his life in jeopardy. Nonetheless, gambling was forever changed.Thereafter, Thorp shifted his sights to "the biggest casino in the world" Wall Street. Devising and then deploying mathematical formulas to beat the market, Thorp ushered in the era of quantitative finance we live in today. Along the way, the so-called godfather of the quants played bridge with Warren Buffett, crossed swords with a young Rudy Giuliani, detected the Bernie Madoff scheme, and, to beat the game of roulette, invented, with Claude Shannon, the world's first wearable computer.Here, for the first time, Thorp tells the story of what he did, how he did it, his passions and motivations, and the curiosity that has always driven him to disregard conventional wisdom and devise game-changing solutions to seemingly insoluble problems. An intellectual thrill ride, replete with practical wisdom that can guide us all in uncertain financial waters, A Man for All Markets is an instant classic--a book that challenges its readers to think logically about a seemingly irrational world.Praise for A Man for All Markets"In A Man for All Markets, [Thorp] delightfully recounts his progress (if that is the word) from college teacher to gambler to hedge-fund manager. Along the way we learn important lessons about the functioning of markets and the logic of investment."--The Wall Street Journal"[Thorp] gives a biological summation (think Richard Feynman's Surely You're Joking, Mr. Feynman!) of his quest to prove the aphorism 'the house always wins' is flawed. . . . Illuminating for the mathematically inclined, and cautionary for would-be gamblers and day traders"-- Library Journal

    These people are celebrities now. What was it like when they were just a couple friends with an idea? Founders like Steve Wozniak (Apple), Caterina Fake (Flickr), Mitch Kapor (Lotus), Max Levchin (PayPal), and Sabeer Bhatia (Hotmail) tell you in their own words about their surprising and often very funny discoveries as they learned how to build a company.Where did they get the ideas that made them rich? How did they convince investors to back them? What went wrong, and how did they recover?Nearly all technical people have thought of one day starting or working for a startup. For them, this book is the closest you can come to being a fly on the wall at a successful startup, to learn how it's done.But ultimately these interviews are required reading for anyone who wants to understand business, because startups are business reduced to its essence. The reason their founders become rich is that startups do what businesses do--create value--more intensively than almost any other part of the economy. How? What are the secrets that make successful startups so insanely productive? Read this book, and let the founders themselves tell you.

    You can get a cup at any caf, sandwich bar or restaurant anywhere. So how did Starbucks manage to reinvent coffee as a whole new experience, and create a hugely successful brand in the process? The Starbucks Story tells the brand's story from its origins in a Seattle fish market to its growing global presence today. This is a story that has unfolded quickly - at least in terms of conventional business development. Starbucks is a phenomenon. Unknown 15 years ago, it now ranks among the 100 most valuable brands in the world. It has become the quintessential brand of the modern age, built around the creation of an experience that can be consistently reproduced across the world. Originally published in 2004 as 'My Sister's A Barista: How they made Starbucks a home away from home', this new 2012 edition has been updated to bring the brand up to date.

    A former girlfriend of Hugh Hefner describes how her years inside the Playboy Mansion went from a fairytale of A-list celebrity parties to an oppressive regime of strict rules, scheduled sex, and a total loss of identity, so much so that she even contemplated suicide.

    Based on ten years of original, exclusive interviews with the man himself and conversations with a legion of musical associates like Queens of the Stone Age frontman Josh Homme, DC punk legend Ian MacKaye, and Nevermind producer Butch Vig, this is Grohl's story. He speaks candidly and honestly about Kurt Cobain, the arguments that almost tore Nirvana apart, the feuds that threatened to derail the Foo Fighters's global success, and the dark days that almost caused him to quit music for good.Dave Grohl has emerged as one of the most recognizable and respected musicians in the world. He is the last true hero to emerge from the American underground. This Is a Call vividly recounts this incredible rock 'n' roll journey.

    A legion of dedicated fans had lost their idol; a devastated family had lost their Amy. With this difficult news came an outpouring of love and grief from her fans, along with troubling questions about Amy's very public struggles with drugs and alcohol, as people tried to understand how such a soulful singer had been silenced so young.Now, in this intimate and tender account, her father and confidant, Mitch, offers an inside view of Amy's life as she lived it, putting to rest once and for all the controversies that have long surrounded her. Sifting fact from fiction, he pre-sents a portrait of Amy unlike any other, detailing the events and the people that shaped her youth--from her mischievous childhood to her grandmother's Jazz Age stories, to her father singing Frank Sinatra around the house. Shedding light on Amy's musical coming-of-age, Mitch explores how she honed her distinctive sound, created her unforgettable look, and channeled her own life into hits such as "You Know I'm No Good," "Rehab," and "Back to Black"--some of the most memorable and personal pop music in years.While her beehive hair, larger-than-life voice, and outrageous personality made her famous, her life offstage made her infamous. Here Mitch holds nothing back about Amy's addiction to drugs and alcohol, mixing the painful with the poignant as he describes the realities of her dependencies and the toll they took on the family and friends who refused to give up on her. Revealing the truth about Amy's substance abuse and dispelling many of the tabloid-fueled rumors about her tumultuous marriage to Blake Fielder-Civil, Mitch exposes the years of behind-the-scenes drama that consumed his life and explains how, for those who knew Amy in her last months, the greatest tragedy of all was that she finally appeared to be conquering her demons.Filled with insights into Amy Winehouse's music, photographs from her life, and stories of the real woman behind the headlines, "Amy, My Daughter" is an emotional journey into music, addiction, and the unbreakable bond between a daughter and her father.

    It’s an exploration of making, but it’s also a permission slip of sorts from me to you. Permission to grab hold of the things you’re interested in, that fascinate you, and to dive deeper into them to see where they lead you. Through stories from forty-plus years of making and molding, building and break­ing, along with the lessons I learned along the way, this book is meant to be a toolbox of problem solving, complete with a shop’s worth of notes on the tools, techniques, and materials that I use most often. Things like: In Every Tool There Is a Hammer—don’t wait until everything is perfect to begin a project, and if you don’t have the exact right tool for a task, just use whatever’s handy; Increase Your Loose Tolerance—making is messy and filled with screwups, but that’s okay, as creativity is a path with twists and turns and not a straight line to be found; Use More Cooling Fluid—it prolongs the life of blades and bits, and it prevents tool failure, but beyond that it’s a reminder to slow down and reduce the fric­tion in your work and relationships; Screw Before You Glue—mechanical fasteners allow you to change and modify a project while glue is forever but sometimes you just need the right glue, so I dig into which ones will do the job with the least harm and best effects. This toolbox also includes lessons from many other incredible makers and creators, including: Jamie Hyneman, Nick Offerman, Pixar director Andrew Stanton, Oscar-winner Guillermo del Toro, artist Tom Sachs, and chef Traci Des Jardins. And if everything goes well, we will hopefully save you a few mistakes (and maybe fingers) as well as help you turn your curiosities into creations. I hope this book serves as “creative rocket fuel” (Ed Helms) to build, make, invent, explore, and—most of all—enjoy the thrills of being a creator.

    Read on your PC, Mac, smart phone, tablet or Kindle device. This book is devoted to America's best actor and best comedian. Robin Williams was a celebrated actor and comedian. Robin McLaughlin Williams was born in Chicago, Illinois, July 21, 1951; he received the prestigious degree at the Juilliard School of Music and Performing Arts in New York. Williams received his first Golden Globe nomination a Soviet Russian circus performer in the comedy Moscow on the Hudson, and eventually was nominated for an Oscar for best actor award three times, and won an Oscar as Best Supporting Actor. He also won five Grammy Awards, four Golden Globes, two Emmy Awards and two Screen Actors Guild Awards. Williams not only be seen in the critically acclaimed film, and at the box office, hook, Dead Poets Society, Mrs. Doubtfire, Jumanji, Night at the Museum, as well as the animated film Happy Feet and Aladdin. Many in the entertainment industry was impressed with Williams to a variety of roles, such as turning ability, his infectious energy and versatility improvisation inspired many stand-up comedian. At the age of 63, Williams was found dead at his home in Paradise Island, California August 11, 2014. Tags: Robin Williams

    Michael Straczynski has been one of the most successful writers in Hollywood, one of the few to forge multiple careers in movies, television and comics. Yet there’s one story he’s never told before: his own.In this dazzling memoir, the acclaimed writer behind Babylon 5, Sense8, Clint Eastwood’s Changeling and Marvel’s Thor reveals how the power of creativity and imagination enabled him to overcome the horrors of his youth and a dysfunctional family haunted by madness, murder and a terrible secret.Joe's early life nearly defies belief. Raised by damaged adults—a con-man grandfather and a manipulative grandmother, a violent, drunken father and a mother who was repeatedly institutionalized—Joe grew up in abject poverty, living in slums and projects when not on the road, crisscrossing the country in his father’s desperate attempts to escape the consequences of his past. To survive his abusive environment Joe found refuge in his beloved comics and his dreams, immersing himself in imaginary worlds populated by superheroes whose amazing powers allowed them to overcome any adversity. The deeper he read, the more he came to realize that he, too, had a superpower: the ability to tell stories and make everything come out the way he wanted it. But even as he found success, he could not escape a dark and shocking secret that hung over his family’s past, a violent truth that he uncovered over the course of decades involving mass murder.Straczynski’s personal history has always been shrouded in mystery. Becoming Superman lays bare the facts of his life: a story of creation and darkness, hope and success, a larger-than-life villain and a little boy who became the hero of his own life. It is also a compelling behind-the-scenes look at some of the most successful TV series and movies recognized around the world.Featuring an introduction by Neil Gaiman.

    The legendary Omaha investor has never written a memoir, but now he has allowed one writer, Alice Schroeder, unprecedented access to explore directly with him and with those closest to him his work, opinions, struggles, triumphs, follies, and wisdom. The result is the personally revealing and complete biography of the man known everywhere as “The Oracle of Omaha.”Although the media track him constantly, Buffett himself has never told his full life story. His reality is private, especially by celebrity standards. Indeed, while the homespun persona that the public sees is true as far as it goes, it goes only so far. Warren Buffett is an array of paradoxes. He set out to prove that nice guys can finish first. Over the years he treated his investors as partners, acted as their steward, and championed honesty as an investor, CEO, board member, essayist, and speaker. At the same time he became the world’s richest man, all from the modest Omaha headquarters of his company Berkshire Hathaway. None of this fits the term “simple.”When Alice Schroeder met Warren Buffett she was an insurance industry analyst and a gifted writer known for her keen perception and business acumen. Her writings on finance impressed him, and as she came to know him she realized that while much had been written on the subject of his investing style, no one had moved beyond that to explore his larger philosophy, which is bound up in a complex personality and the details of his life. Out of this came his decision to cooperate with her on the book about himself that he would never write.Never before has Buffett spent countless hours responding to a writer’s questions, talking, giving complete access to his wife, children, friends, and business associates—opening his files, recalling his childhood. It was an act of courage, as The Snowball makes immensely clear. Being human, his own life, like most lives, has been a mix of strengths and frailties. Yet notable though his wealth may be, Buffett’s legacy will not be his ranking on the scorecard of wealth; it will be his principles and ideas that have enriched people’s lives. This book tells you why Warren Buffett is the most fascinating American success story of our time.

    The result would be an unprecedented system of mass surveillance with the ability to pry into the private lives of every person on earth. Six years later, Snowden reveals for the very first time how he helped to build this system and why he was moved to expose it.Spanning the bucolic Beltway suburbs of his childhood and the clandestine CIA and NSA postings of his adulthood, Permanent Record is the extraordinary account of a bright young man who grew up online—a man who became a spy, a whistleblower, and, in exile, the Internet’s conscience. Written with wit, grace, passion, and an unflinching candor, Permanent Record is a crucial memoir of our digital age and destined to be a classic.