Service Design is a bit of a buzzword these days and has gained a lot of interest from various fields. This book, assembled to describe and illustrate the emerging field of service design, was brought together using exactly the same co-creative and user-centred approaches you can read and learn about inside. The boundaries between products and services are blurring and it is time for a different way of thinking: this is service design thinking.A set of 23 international authors and even more online contributors from the global service design community invested their knwoledge, experience and passion together to create this book. It introduces service design thinking in a manner accessible to beginners and students, it broadens the knowledge and can act as a resource for experienced design professionals.

    Improving your book cover even a little can make a huge impact on your book's success. Discover how to make your cover stand out and capture reader's heads and hearts. Already have a book cover, but not sure if it's good enough? Check out http://www.doesmycoversuck.com/

    

    His iconic logo designs for IBM, UPS, and the ABC television network distilled the essences of modernity for his corporate patrons. His body of work includes advertising, poster, magazine, and book designscharacterized by simplicity and a wit uniquely his own. His ability to discuss design with insight and humor made him one of the most revered design educators of our time. This latest volume of the popular Conversations with Students series presents Rand's last interview, recorded at Arizona State University one year before his death in 1996. Beginners and seasoned design professionals alike will be informed by Rand's words and thoughts on varied topics ranging from design philosophy to design education.

    From the Pale Gold (15-0927 TPX) and Almost Mauve (12-2103 TPX) of the 1900 Universal Exposition in Paris to the Rust (18-1248 TPX) and Midnight Navy (19-4110 TPX) of the countdown to the Millennium, the 20th century brimmed with color. Longtime Pantone collaborators and color gurus Leatrice Eiseman and Keith Recker identify more than 200 touchstone works of art, products, d cor, and fashion, and carefully match them with 80 different official PANTONE color palettes to reveal the trends, radical shifts, and resurgences of various hues. This vibrant volume takes the social temperature of our recent history with the panache that is uniquely Pantone.

    Addresses how advertising works, how brand-building methodologies are changing, how to get an idea, and how copy and art should be crafted. Includes advice from a bevy of advertising masters from the US, UK, Asia, a

    A study of the artist and illustrator, Norman Rockwell, which reproduces 600 of his best illustrations, providing a panorama of nearly 60 years of American social history.

    Peek inside the homes of longtime enthusiasts and dedicated newcomers that reflect not just a sport or passion, but also a way of life. Blake and Heather Mycoskie of TOMS, hotelier Sean MacPherson, Gypset author Julia Chaplin, and others have set up their spaces to embrace a casual ease and be the break between the waves. With vibrant photographs of design details and bright beaches—from Malibu to the Rockaways, from Japan to Australia—this book captures the soulful milieu of a lifestyle we all aspire to."Surfers are a breed onto themselves and their homes . . . Nina Freudenberger has taken a good look at not only a number of these vastly different abodes but also a quick glimpse into the particular and even peculiar lives that are lived there. Because after all, to a surfer at least, surfing is the only life." –Gerry Lopez, renowned surfer, innovator, and author of Surf is Where You Find It

    Industry insiders hail it as one of the most successful campaigns in the history of advertising, and the star of the ads is always the beautiful, artful, chameleon-like bottle from Sweden.The Absolut ads are celebrated as much for their ingenuity as their longevity. They are full of wit, artistry, and imagination as they deftly communicate the brand's values, often containing little challenges to the reader to interpret just what's happening inside the ad.Flip through the over 250 pages of magnificent bottle art featured in this beautiful graphic design book. This advertising book features 15 chapters each chronicling the long life of this world-famous glass art. In Absolute Book author, Richard Lewis of TBWA Chiat/Day, Absolut's advertising agency from the beginning, shares an intriguing, behind-the-scenes account of the birth and growth of this heralded campaign, its personalities and creators, and the paths they've taken to keep it perpetually fresh.

    Transcribed by his wife Biddy, and drawn from his numerous sermons, lectures, and speeches, this monumental book includes more than forty titles from the popular, thought-provoking chaplain, including never-before published notes on Ezekiel, Isaiah, and Jeremiah, and is published in a handsome hardbound volume.

    People unconsciously perform ultraordinary actions every day, from throwing a jacket over a chair back to claim the seat, or placing something in the teeth when all hands are full. These "thoughtless acts" reveal the subtle but crucial ways people behave in a world not always perfectly tailored to their needs. Thoughtless Acts? is a collection of dozens of (often humorous) snapshots capturing such fleeting adaptations and minor exploitations. This method of observation demonstrates the kind of common-sense approach that can inspire designers and anyone involved in creative endeavors. Thoughtless Acts? is a privileged peek at how IDEO creates the people-friendly products, services, and spaces for which they are so widely recognized.

    Due to its age, it may contain imperfections such as marks, notations, marginalia and flawed pages. Because we believe this work is culturally important, we have made it available as part of our commitment for protecting, preserving, and promoting the world's literature in affordable, high quality, modern editions that are true to the original work.

    With a painter's eye for colour, unwavering esteem for the historic, and a finely tuned sense of detail, Kelly Wearstler, one of Hollywood's most talked about young interior designers, has led her Los Angeles-based interior design firm, kwid (Kelly Wearstler Interior Design), to national prominence with an array of noted residential and commercial projects. Now, she shares her famous design philosophies and secrets, and inspires readers to create unexpected style in their own homes. Through full-colour photographs and sketches and informative text, Kelly explains the elements of unexpected style: inspiration, shapes and forms, graphics, texture and colour, masculine vs. feminine, and unusual details. Kelly takes readers through the creative process and shows how a Franco-Chinese piece of vintage wallpaper led her to a shopping spree in Paris and inspired the layered, classic look of the hotel Maison 140 in Beverly Hills. She explains the need for "icebreakers" in a room and how unexpected designs and details can lighten a room's load. This is the perfect book for anyone looking for new and creative ways to decorate their homes. Whether it's shopping for a bedside table, putting reflective paint on the underside of a dining room table, or finishing a ceiling with high–gloss paint, she inspires readers to add an element of the unexpected to their homes. Others will enjoy living vicariously through Kelly's shopping sprees throughout the US, Asia, and Europe and appreciate discovering how each item found is a starting off point for a fresh and fun room design.

    . . . An extraordinary book.”—Anne Eisenberg, Scientific AmericanA companion to the man-made landscape that reveals how our industrial environment can be as dazzling as the natural world. Replete with the author's striking photographs, "Infrastructure" is a unique and spectacular guide, exploring all the major "ecosystems" of our modern industrial world, revealing what the structures are and why they're there, and uncovering beauty in unexpected places--awakening and fulfilling a curiosity you didn't know you had. Covering agriculture, resources, energy, communication, transportation, manufacturing, and waste, this is the "Book of Everything" for the industrial landscape. The objects that fill our everyday environment are streetlights, railroad tracks, antenna towers, highway overpasses, power lines, satellite dishes, and thousands of other manufactured items, many of them so familiar we hardly notice them. Larger and more exotic facilities have transformed vast tracts of the landscape: coal mines, nuclear power plants, grain elevators, oil refineries, and steel mills, to name a few. "Infrastructure" is a compelling and clear guide for those who want to explore and understand this mysterious world we've made for ourselves. 500 color illustrations.ContentsPreface1. Out of the earth2. Waterworks3. Food and farming4. Oil and gas5. Power plants6. The power grid7. Communications8. On the road9. The railroad10. Bridges and tunnels11. Aviation12. Shipping13. Wastes and recyclingAfterword: The postindustrial landscapeA note on the photographsFurther readingIndex

    Lovemarks is the product of the fertile-iconoclast mind of Kevin Roberts, CEO Worldwide of Saatchi & Saatchi. Roberts argues vociferously, and with a ton of data to support him, that traditional branding practices have become stultified. What's needed are customer Love affairs. Roberts lays out his grand scheme for mystery, magic, sensuality, and the like in his gloriously designed book Lovemarks."-Tom PetersTom Peters, one of the most influential business thinkers of all time, described the first edition of Lovemarks: the future beyond brands as "brilliant." He also announced it as the "Best Business Book" published in the first five years of this century. Now translated into fourteen languages, with more than 150,000 copies in print, Lovemarks is back in a revised edition featuring a new chapter on the peculiarly human experience of shopping. The new chapter, "Diamonds in the Mine," is an insightful collection of ideas for producers and consumers, for owners of small stores and operators of superstores. So forget making lists! Shopping, says Kevin Roberts, is an emotional event. With this as a starting point, he looks at the history of shopping and how it has changed so dramatically over the last ten years. Using the Lovemark elements of Mystery, Sensuality, and Intimacy, Roberts delves into the secrets of success that can be used to create the ultimate shopping experience.