HP demonstrates: * What is the best approach to take when creating book covers* How to optimize your book's description page* Choosing the category of your book* The question of pricing your book* The importance of Social Media and, more specifically, Facebook, Twitter and Blogging* How to get reviews including interviews with leading Review websites such as Dear Author* What to feature on your website* The importance of Search Engine Optimization* A Q&A with the people from Pubit!, the self publishing platform of Barnes and Noble* The seven steps of self publishing success from the owner of Smashwords, one of the largest and most well known self-publishing platforms* Tips and tidbits from Goodreads, the world's largest online book club website* And so much more!

    The author of What Is the Name of This Book? presents a compilation of more than two hundred challenging new logic puzzles--ranging from simple brainteasers to complex mathematical paradoxes.

    The Clay Mathematics Institute is offering a prize of $1 million to anyone who can discover a general solution to the problem. In this book, Avner Ash and Robert Gross guide readers through the mathematics they need to understand this captivating problem.The key to the conjecture lies in elliptic curves, which are cubic equations in two variables. These equations may appear simple, yet they arise from some very deep--and often very mystifying--mathematical ideas. Using only basic algebra and calculus while presenting numerous eye-opening examples, Ash and Gross make these ideas accessible to general readers, and in the process venture to the very frontiers of modern mathematics. Along the way, they give an informative and entertaining introduction to some of the most profound discoveries of the last three centuries in algebraic geometry, abstract algebra, and number theory. They demonstrate how mathematics grows more abstract to tackle ever more challenging problems, and how each new generation of mathematicians builds on the accomplishments of those who preceded them. Ash and Gross fully explain how the Birch and Swinnerton-Dyer Conjecture sheds light on the number theory of elliptic curves, and how it provides a beautiful and startling connection between two very different objects arising from an elliptic curve, one based on calculus, the other on algebra.

    An artist and a showman he was always willing to take the difficult fight: his gruelling encounters with Roberto Duran, Thomas Hearns and Marvin Hagler have become legendary.Ruthlessly honest and inspiring, Ray's autobiography lets you get into the ring - with the mind games, brutality and euphoria. But, outside of the ring, Ray's biggest opponent of all was himself. From early domestic violence and experience of sexual abuse, he began a determined rise to Olympic champion and national icon, before losing control of his life at the height of his career in the blur of fame, sex, greed, drink and drug addiction that cost him so much.The Big Fight is a remarkable portrait of the rise, fall and final redemption of a true fighter in every sense.

    From the first lesson to the last, each chapter introduces games of increasing complexity and then teaches the game theoretical tools necessary to solve them. Inside, you will find: All the basics fully explained, including pure strategy Nash equilibrium, mixed strategy Nash equilibrium, the mixed strategy algorithm, how to calculate payoffs, strict dominance, weak dominance, iterated elimination of strictly dominated strategies, iterated elimination of weakly dominated strategies, and more! Dozens of games solved, including the prisoner's dilemma, stag hunt, matching pennies, zero sum games, battle of the sexes/Bach or Stravinsky, chicken/snowdrift, pure coordination, deadlock, and safety in numbers! Crystal clear, line-by-line calculations of every step, with more than 200 images so you don't miss a thing! Tons of applications: war, trade, game shows, and duopolistic competition. Quick, efficient, and to the point, Game Theory 101: The Basics is perfect for introductory game theory, intermediate microeconomics, and political science.

    Coverage includes basic procedures such as spays, castrations, and declaws, as well as more advanced surgeries that might be referred to specialists such as craniotomy, ventral slots, and lung lobectomy. Discussions of general surgical procedures include sterile technique, surgical instrumentation, suturing, preoperative care, and antibiotic use. Key sections provide clinically relevant coverage of soft tissue surgery, orthopedic surgery, and neurosurgery.Over 1500 full color illustrations provide exceptionally clear representations of anatomy and currently accepted surgical techniques, including approaches and closure.Over 600 full color photographs and radiographs offer clear images of specific disorders, diseases, and procedures.Information on the most efficient and cost-saving sterilization techniques including scrubless and waterless preparation solutions.General considerations and clinically relevant pathophysiology sections provide practical information for case management.Step-by-step instructions for surgical techniques are presented in italicized blue type for quick and easy reference.Special icons identify advanced procedures that should be referred to an experienced surgeon or specialist.Color-coded tables and boxes call attention to specific data, offering at-a-glance access to key information such as drug dosages, clinical signs, and analgesic protocols.Anesthesia Protocols provide quick and easy access to recommendations for anesthetizing animals with particular diseases or disorders.A new chapter on Fundamentals of Physical Rehabilitation details the basics of physical rehabilitation for practitioners who want to integrate physical therapy into practice.A new chapter on Principles of Minimally Invasive Surgery that describes the principles of performing surgery with the least instrumentation possible, including instrument selection and care and basic techniques.A new chapter on Surgery of the Eye that discusses diseases and disorders of the eye, their medical management, and corrective surgical procedures.Expanded coverage of perioperative multimodal analgesic therapy.Updated coverage of arthroscopy, canine elbow dysplasia, joint replacement, and management of osteoarthritis.The latest information on state-of-the-art radiologic techniques.

    Introduced to the West by Paul Brunton, Ramana Maharshi's spirituality, simplicity, kindness and shrewdness had a great impact on many Westerners.

    What began more than sixty years ago as a modest proposal that a mathematician and an economist write a short paper together blossomed, in 1944, when Princeton University Press published Theory of Games and Economic Behavior. In it, John von Neumann and Oskar Morgenstern conceived a groundbreaking mathematical theory of economic and social organization, based on a theory of games of strategy. Not only would this revolutionize economics, but the entirely new field of scientific inquiry it yielded--game theory--has since been widely used to analyze a host of real-world phenomena from arms races to optimal policy choices of presidential candidates, from vaccination policy to major league baseball salary negotiations. And it is today established throughout both the social sciences and a wide range of other sciences.This sixtieth anniversary edition includes not only the original text but also an introduction by Harold Kuhn, an afterword by Ariel Rubinstein, and reviews and articles on the book that appeared at the time of its original publication in the New York Times, tthe American Economic Review, and a variety of other publications. Together, these writings provide readers a matchless opportunity to more fully appreciate a work whose influence will yet resound for generations to come.

    this is one of those rare books that will change your beliefs - and in doing so will change your life. tHE ANt AND tHE FERRARI offers readers a clear, navigable path through the big questions that confront us all today. What is the meaning of life? Can we be ethical beings in today's world? Can we know if there is life after death? Is there such a thing as Absolute truth? What caused the Big Bang and why should you care?

    Its flexible organization (with all chapters complete and self-contained) allows instructors the freedom to cover the topics they want in the order they choose.

    This was the first calculus text to use computer-generated graphics, to include exercises involving the use of computers and graphing calculators, to be available in an interactive CD-ROM format, to be offered as a complete, online calculus course, and to offer a two-semester Calculus I with Precalculus text. Every edition of the series has made the mastery of traditional calculus skills a priority, while embracing the best features of new technology and, when appropriate, calculus reform ideas. Now, the Eighth Edition is the first calculus program to offer algorithmic homework and testing created in Maple so that answers can be evaluated with complete mathematical accuracy.Two primary objectives guided the authors in writing this book: to develop precise, readable materials for students that clearly define and demonstrate concepts and rules of calculus and to design comprehensive teaching resources for instructors that employ proven pedagogical techniques and saves the instructor time. The Eighth Edition continues to provide an evolving range of conceptual, technological, and creative tools that enable instructors to teach the way they want to teach and students to learn they way they learn best. The explanations, theorems, and definitions have been thoroughly and critically reviewed. Additionally, the exercise sets have been carefully and extensively examined to ensure they cover all calculus topics appropriately. Questions involving skills, writing, critical thinking, problem-solving, applications, and real-data applications are included throughout the text. Exercises are presented in a variety of question formats, including matching, free response, true/false, modeling, and fill-in the blank. The Eduspace online resources have been integrated into a comprehensive learning system that combines numerous dynamic calculus resources with online homework and testing materials. Eduspace with eSolutions combines all the features of Eduspace with an electronic version of the textbook exercises and the complete solutions to the odd-numbered text exercises, providing students with a convenient and comprehensive way to do homework and view the course materials. The Integrated Learning System addresses the changing needs of today's instructors and students. Recognizing that the calculus course is presented in a variety of teaching and learning environments, the program resources are available in print, CD-ROM, and online formats. SMARTHINKING online tutoring brings students real-time, online tutorial support when they need it most.

    From its inception in 1913, through the Jazz Age and the Depression, to its reincarnation in the boom-boom Reagan years, to the image-saturated Information Age, Vanity Fair has presented the modern era as it has unfolded, using wit, imagination, peerless literary narrative, and bold, groundbreaking imagery from the greatest photographers, artists, and illustrators of the day. This sumptuous book takes a decade-by-decade look at the world as seen by the magazine, stopping to describe the incomparable editor Frank Crowninshield and the birth of the Jazz Age Vanity Fair, the magazine’s controversial rebirth in 1983, and the history of the glamorous Vanity Fair Oscar Party.With its exhaustive sweep, visual impact, and time-capsule format, Vanity Fair 100 Years is the book everyone will want in 2013.<!--?xml:namespace prefix = o ns = "urn:schemas-microsoft-com:office:office" /--> Praise for Vanity Fair 100 Years: “The book is a stunning artifact that begets staring, less for the words and publishing industry than as an exercise in visual storytelling reflected through the prism of society and celebrity. The best photographers, the best designers, the best illustrators all came together over Vanity Fair’s contents, and the book unfolds in page after page of stunningly rendered images, some iconic and some that never even ran.” —New York Times Book Review

    Its aim is to deduce all the fundamental propositions of logic and mathematics from a small number of logical premises and primitive ideas, establishing that mathematics is a development of logic. This abridged text of Volume I contains the material that is most relevant to an introductory study of logic and the philosophy of mathematics (more advanced students will of course wish to refer to the complete edition). It contains the whole of the preliminary sections (which present the authors' justification of the philosophical standpoint adopted at the outset of their work); the whole of Part I (in which the logical properties of propositions, propositional functions, classes and relations are established); section A of Part II (dealing with unit classes and couples); and Appendices A and C (which give further developments of the argument on the theory of deduction and truth functions).

    Astronomer John Barrow takes an intriguing look at the limits of science, who argues that there are things that are ultimately unknowable, undoable, or unreachable.

    Originally written to define the relation between the theories of transfinite numbers and mathematical games, the resulting work is a mathematically sophisticated but eminently enjoyable guide to game theory. By defining numbers as the strengths of positions in certain games, the author arrives at a new class, the surreal numbers, that includes both real numbers and ordinal numbers. These surreal numbers are applied in the author's mathematical analysis of game strategies. The additions to the Second Edition present recent developments in the area of mathematical game theory, with a concentration on surreal numbers and the additive theory of partizan games.