The time-tested secrets this book discloses include Cicero’s three-step strategy for moving an audience to action—as well as Honest Abe’s Shameless Trick of lowering an audience’s expectations by pretending to be unpolished. But it’s also replete with contemporary techniques such as politicians’ use of “code” language to appeal to specific groups and an eye-opening assortment of popular-culture dodges—including The Yoda Technique, The Belushi Paradigm, and The Eddie Haskell Ploy. Whether you’re an inveterate lover of language books or just want to win a lot more anger-free arguments on the page, at the podium, or over a beer, Thank You for Arguing is for you. Written by one of today’s most popular language mavens, it’s warm, witty, erudite, and truly enlightening. It not only teaches you how to recognize a paralipsis and a chiasmus when you hear them, but also how to wield such handy and persuasive weapons the next time you really, really want to get your own way.

    In Tharoorosaurus, he shares fifty-three examples from his vocabulary: unusual words from every letter of the alphabet. You don't have to be a linguaphile to enjoy the fun facts and interesting anecdotes behind the words! Be ready to impress-and say goodbye to your hippopotomonstrosesquipedaliophobia!

    In this expanded series, Killgallon presents the same proven methodology but offers all-new writing exercises for middle school, high school, and college students.Unlike traditional grammar books that emphasize sentence analysis, these worktexts asks students to imitate the sentence styles of professional writers, making the sentence composing process enjoyable and challenging. Killgallon teaches subliminally, nontechnically-the ways real writers compose their sentences, the ways students subsequently intuit within their own writing.Designed to produce sentence maturity and variety, the worktexts offer extensive practice in four sentence-manipulating techniques: sentence unscrambling, sentence imitating, sentence combining, and sentence expanding. It's demonstrably true that Sentence Composing can work anywhere--in any school, with any student.

    Like its predecessor, this edition of Academic Writing for Graduate Students" explains understanding the intended audience, the purpose of the paper, and academic genres." includes the use of task-based methodology, analytic group discussion, and genre consciousness-raising." shows how to write summaries and critiques." features "language focus" sections that address linguistic elements as they affect the wider rhetorical objectives." helps students position themselves as junior scholars in their academic communities.The Commentary has also been revised and is available.

    It also includes information on feature writing, from stories and reviews to column-writing.

    The lifetime work of Professor Alexander Schmidt of Königsberg, this book has long been the indispensable companion for every person seriously interested in Shakespeare, Renaissance poetry and prose of any sort, or English literature. It is really two important books in one.Schmidt’s set contains every single word that Shakespeare used, not simply words that have changed their meaning since the seventeenth century, but every word in all the accepted plays and the poems. Covering both quartos and folios, it carefully distinguishes between shades of meaning for each word and provides exact definitions, plus governing phrases and locations, down to the numbered line of the Cambridge edition of Shakespeare. There is no other word dictionary comparable to this work.Even more useful to the general reader, however, is the incredible wealth of exact quotations. Arranged under the words of the quotation itself (hence no need to consult confusing subject classifications) are more than 50,000 exact quotations. Each is precisely located, so that you can easily refer back to the plays or poems themselves, if you wish context.Other features helpful to the scholar are appendixes on basic grammatical observations, a glossary of provincialisms, a list of words and sentences taken from foreign languages, a list of words that form the latter part of word-combinations. This third edition features a supplement with new findings.

    Based on the authors' years of experience as ESL teachers and their rigorous review of past exams, this book offers proven vocabulary-building activities and exercises. Appropriate for students pursuing all academic disciplines, it features: -400 words in key categories, including food, computers, society, history, finance, politics, friendship, science, the arts, and more-Many skill-building activities and exercises, including paraphrasing, synonym and antonym matching, and prefix and suffix identification-Proven strategies for incorporating new words into everyday vocabulary-Special sections on synonyms, roots, prefixes and suffixes, and sentence structure

    The book is organized around problems rather than topics, creating a natural and integrated discussion of such traditional concerns as kinship, caste, gender roles, and religion within the context of meaningful questions, including How can people begin to understand beliefs and behaviors that are different from their own. How do societies give meaning to and justify collective violence? Why are some societies more industrially advanced that others? What can anthropology tell us about attempts to link intelligence and class?

    Phil M. Jones has trained more than two million people across five continents and over fifty countries in the lost art of spoken communication. In Exactly What to Say, he delivers the tactics you need to get more of what you want.Best-selling author and multiple award-winner Phil M. Jones is highly regarded as one of the world's leading sales trainers.

    The authors retain the multidisciplinary approach that presents research from linguistics, sociology, psychology, and education, in a format designed for use in an introductory course for undergraduate of graduate students. New chapters have been added, which cover: child language acquisition; universal grammar; and instructed language learning. New sections address that data analysis does not show, replication of research findings, interlanguage transfer, the aspect hypothesis, general nativism, connectionist approaches, and implicit/explicit knowledge.

    Copy veteran Constance Hale is on a mission to make creative communication, both the lyrical and the unlawful, an option for everyone.With its crisp, witty tone, Sin and Syntax covers grammar’s ground rules while revealing countless unconventional syntax secrets (such as how to use—Gasp!—interjections or when to pepper your prose with slang) that make for sinfully good writing. Discover how to:*Distinguish between words that are “pearls” and words that are “potatoes”* Avoid “couch potato thinking” and “commitment phobia” when choosing verbs* Use literary devices such as onomatopoeia, alliteration, and metaphor (and understand what you're doing)Everyone needs to know how to write stylish prose—students, professionals, and seasoned writers alike. Whether you’re writing to sell, shock, or just sing, Sin and Syntax is the guide you need to improve your command of the English language.

    The author employs insights from contemporary linguistic theories and builds them into a coherent system firmly rooted in traditional models. Focusing on the idea that students learn grammar by actually doing grammar, he provides down-to-earth explanations about the composition of English sentences, illustrating them at every step with diagrams and other visual models. The author constructs a sensible, even hospitable, approach to grammar. Doing Grammar, 3/e, features real, provocative, and intelligent sentences as examples and exercises. This new edition offers expanded coverage of parts of speech, using both traditional and descriptive explanations to provide definitions of nouns, verbs, adjectives, adverbs, and prepositions. It also features updated sentence exercises, clear diagrams, and an appendix containing answers to half the exercises.

    Brimming with hundreds of illustrations, Editing by Design presents proven solutions to such design issues as columns and grids, margins, spacing, captions, covers and color, type, page symmetry, and much more. A must-have resource for designers, writers, and art directors looking to give their work visual flair and a competitive edge!• Explains sophisticated concepts insimple words and pictures • A perfect desk reference for every kind of publishing medium • Vast audience, with equal appeal to designers, writers, publishers, teachers, and students

    Combining practical, theoretical, and historical, this book is a must for graphic artists, editors, or anyone working with the printed page using digital or traditional methods.Having established itself as a standard in its field The Elements of Typographic Style is house manual at most American university presses, a standard university text, and a reference work in studios of designers around the world. It has been translated into italian and greek, and dutch.

    Award-winning author James Scott Bell offers clear, concise information that will help you create a believable and memorable plot, including: Techniques for crafting strong beginnings, middles, and endsEasy-to-understand plotting diagrams and chartsBrainstorming techniques for original plot ideasThought-provoking exercises at the end of each chapterStory structure models and methods for all genresTips and tools for correcting common plot problemsFilled with plot examples from popular novels, comprehensive checklists, and practical hands-on guidance, "Write Great Fiction: Plot & Structure" gives you the skills you need to approach plot and structure like an experienced pro.