Combining practical, theoretical, and historical, this book is a must for graphic artists, editors, or anyone working with the printed page using digital or traditional methods.Having established itself as a standard in its field The Elements of Typographic Style is house manual at most American university presses, a standard university text, and a reference work in studios of designers around the world. It has been translated into italian and greek, and dutch.

    Kent's work appeared in ads for IBM, on a U.S. stamp, on embassy walls, and in national museums worldwide, but it was as a master teacher that her work had the most influence. Now her teachings are gathered in this remarkable volume. Photos and drawings throughout.

    R. J. Ford shows readers how to recognize the different structural and design features of oriental rugs and carpets. The designs are grouped according to their essential characteristics. This approach illuminates the cultural background of each, revealing at once the similarities and the differences between the various carpet-weaving areasIllustrations of modern types, with descriptions of their key characteristics—construction, materials, sizes, colors—and of the clues that establish a rug's precise origins, appear together with a balanced appraisal of the qualities of modern production from towns, villages, and tribal areas. Extensive cross-referencing and detailed indexes make this an invaluable reference guide for dealers and collectors, and for anyone who has an appreciation of and interest in rugs.

    Juxtaposing photographs and text, the book uses images and words from a host of personalities including Michael Jackson, a Peruvian mystic, a Balinese dancer, Garrison Keillor and Sinead O'Connor.

    All the motifs, borders and patterns have been produced on a mix-and-match basis, allowing embroiderers to choose and combine those applicable to their own projects. The patterns cover such topics as home and family life, church and school activities, sporting achievements, and life on the farm and at sea. Also included are many designs from all over the world, so that souvenirs of holidays can be stitched, or gifts for family and friends abroad.

    He is equally at ease with Newtonian physics, quantum mechanics, and science fiction, man’s spiritual life and humanity’s pursuit of artificial perfection. The New City blends elements of each.Starting with simple geometric forms, Lebbeus Woods combines chaos and order--the mundane and the sublime--and allows a new form of urban existence to grow. The New City is an organic conception, creating many new questions as it answers old ones.The images of The New City reflect Woods’s investigations into science and art and his desire to create challenges for the next generation of urban planners. Woods’s designs represent interior discoveries, exposed for all to see. Many of the shapes and structures defy standard concepts of what living and working spaces should be. They seem lived in and well used, but how and by whom is unclear. Strange and futuristic, the structures do not travel the well-worn architectural path of from dictated by function. Rather, they are new forms, with specific functions unclear--left to the citizens of The New City to decide for themselves. What is clear is that these structures soar and inspire, leaving the future unwritten while stimulating the field of urban planning to investigate new paths, new ideas.Powered by an as-yet undeveloped form of electromagnetic energy, The New City ultimately reaches out, beyond earthly ties--a visionary metaphor for humanity’s destiny.

    The Apple Technical Library provides Macintosh developers with the official treatment of all the major new technologies that Apple releases. Timely, accurate, and clear, this collection of books is the essential resource for anyone developing software for the Macintosh. You'll find definitive coverage of the newest and most important technologies, such as QuickDraw 3D and Apple Guide. You'll also find the classic cornerstones of Macintosh development, like Macintosh Human Interface Guidelines, MacsBug Reference and Debugging Guide, and Planning and Managing AppleTalk Networks. Care has been taken to provide the information using the most appropriate medium. From the multimedia presentations of Electronic Guide to Macintosh Human Interface Design to the electronic reference included with Advanced Color Imaging on the Mac OS, the material is presented in the way that allows you to access it most effectively. 0201622165B04062001

    before being allowed to purchase a drafting pencil. Mac and Charles have managed to consolidate most everything they know about residential design with wit, Clarity, and excellent sketches" -- David Wright, Noted Solar Designer and Environmental Architect * Designing Your Natural House Charles G. Woods and Malcolm Wells As concerns about our mistreatment of the environment keep growing, the trend toward housing that blends with rather than works against natural surroundings continues to accelerate. This important guide explores and illustrates all aspects of how to integrate dwellings with their natural settings. The authors are leading names in the natural design field whose work has been inspired by the contour-friendly, organic style of Frank Lloyd Wright. Charles G. Woods and Mclcolm Wells offer a wide range of invaluable design tips for both constructing new houses and remodeling existing ones. Every design they cover is in accordance with today's ecological and environmental concerns. Beautifully illustrated and hand lettered throughout, this guide explains how to choose the best site design, lay out floor plans, landscape, and incorporate energy-efficient features wherever possible. You're shown how to solve many design, ecological, and environmental problems, as well as how to keep design costs as low as possible. Numerous before-and-after graphics clarify every stage in the design process, and do and don't examples help you avoid common mistakes encountered when designing natural dwellings. Included are 150 money- and energy-saving tips more than 200 tricks of the trade that help assure exemplary results, and sample house plans (which you can order) that promote further understanding of how to integrate designs with the natural site. Designing Your Natural House is timely, comprehensive, and visually appealing, making it an ideal source for architects, contractors, interior designers, landscape architects, do -it-yourselfers, and remodelers.

    In 1959, he and Markus Kutter founded the agency Gerstner + Kutter, which later became Gerstner, Gredinger, and Kutter (GGK). Before long, the agency had become one of the largest internationally acclaimed advertising firms in Switzerland. After withdrawing from active agency work, Gerstner designed the corporate identities for such companies as Swiss Air, Burda and Langenscheidt, in addition to working as worldwide identity consultant and designer for IBM. In visual language, Gerstner recapitulates his now 50 years of active work as a graphic designer. The ups and downs of a designer's professional life are vividly illustrated with samples of work that were both realized and rejected by his clients. Describing in detail how he managed to be such a successful and groundbreaking designer, Gerstner relates a narrative that is essential to the history of postwar design. Astutely written and brilliantly designed, visual language follows in the tradition of Gerstner's earlier period-defining classics, Designing Programs and Compendium for Literates.

    

    It features: profiles of influential designers; the qualities that make a type design effective; characteristics, applications, and creative uses of each of the seven major typeface groups; special typographic effects; and advantages and disadvantages of desk top publishing typography. A hands-on design guide for typographers, graphic artists, desk top publishers, and advertising production people who want to sharpen their attention to detail and develop a sensitive typographical eye.

    Labor and materials were plentiful and cheap, and new trends in home design made the prospect of homebuilding an exciting venture. This fascinating book, a reprint of a rare catalog of prefabricated houses from 1923, reveals in detail the types of design offered to those in the market for a new home in the early 1920s.Of the 117 designs included, most are substantial middle-class homes. But the popularity of cottages and bungalows is also apparent in the wide selection of practical and appealing designs depicted. And there are large, formal homes as well, many of which embody America's unflagging interest in colonial styling. Some have affluent touches such as a sleeping porch or a sun room. Many reflect a strong interest in exterior detailing, in the form of cypress siding, broad eaves, heavy timber brackets, stucco pillars, and flower boxes, among other features.Each house is shown in a large frontal illustration. Floor plans for the first and second floors are included, and interior and exterior detailing are extensively described. The specifics of plumbing, heating, and lighting are included in a special section at the back of the book.Architects, architectural and social historians — anyone interested in American home design — will enjoy the rich variety of designs presented. Republished in association with the Athenaeum of Philadelphia, this authentic catalog provides not only an indispensable repository of information about the homes themselves but a source of insight into American life at a time when owning a home became a widely realizable dream for a rapidly growing middle class.

    These works reveal their meaning most clearly when we do not relegate them to the function of illustrating a text or see them merely as specimens of the applied arts, but take them seriously as unique combinations of historical witness and aesthetic object. Drawn from Russia, Central and Western Europe, and the United States, from the turn of the century to the aftermath of the Second World War, the posters form a bridge between the claims of ideology and the state on the one hand and the support or submission of millions of men and women on the other. How can men be persuaded to fight for their party or country, and how can women be convinced to enter the workforce in wartime and retreat to the home when their men return? How can women be brought to believe that losing their husbands and sons is a noble sacrifice? Where can money be found to pay for the costs of the war and of reconstruction? Are guilt, compassion, and fear sufficient to bind the homefront to the fighting men? What is the most effective way to dehumanize the enemy, whether foreign or domestic? These are some of the issues that the posters in this volume lay bare and begin to explain. Together text and image open fresh perspectives on half a century of war, revolution, and renewed war, and point toward a new kind of integrative history. Except for seven posters, the images in this book are from the archives of the Hoover Institution on War, Peace and Revolution at Stanford University. Soon after the outbreak of the First World War, Herbert Hoover began to collect documents, including posters, from the warring powers. He laid the foundation for one of the world's great poster collections, now consisting of some 75,000 posters as well as of nearly 40,000 proclamations and other purely typographical announcements.

    Presents a proven model for understanding organizations and demonstrates how it can be used to effect positive change in organizational systems.

    The combined influences of the antique and the exotic, together with the technological innovations of the day, produced a sophisticated style that was eclectic but also quintessentially British. By examining the constituent parts of the Regency house in England and America - its architecture, doors and windows, plasterwork and ironwork, colours and coverings, services, furniture and gardens - this comprehensive and stimulating book will inspire not only the owners of period houses but also anyone with an interest in this uniquely attractive style.

    

    Public buildings of all kinds-whether fountain or state capitol, skyscraper or bus terminal-bear witness to its decades of popularity. Sumptuously illustrated, this unrivaled study provides a comprehensive guide to the best loved of all 20th-century architectural styles.

    From Durer, who conceived of his designs as seriously as he did a fine woodcut, to William Morris, who believed that wallpaper should transform our lives, to Andy Warhol who inspired wallpaper parodies.

    David Brett argues that Mackintosh's originality was grounded in a highly subjective "poetics of workmanship", in which the structure, features, interiors and furnishings of each individual building became subject to a unifying system of forms, metaphors and unconscious associations. The system Mackintosh evolved allowing for the formulation of an almost infinite series of ensembles.After focusing on the various decorative details and interior spaces of Mackintosh's buildings the author reaches to the heart of Mackintosh's poetic system – the suffused eroticism of the sleek, "feminine" and intensely private "white interiors". A notable feature of this persuasive reappraisal of Mackintosh's work is the wealth of photographs by the author showing rarely featured details of buildings, interiors and furnishings.

    In step with the growing interest in place attachment, this volume examines the phenomena from the perspective of several disciplines-including anthropology, folklore, and psychology-and points towards promising directions of future research.

    Concentrating on the key artists of the 20th-century, this book also includes a history of caricature and explains why effective caricatures work.

    It considers bath building as one of the most significant architectural types of antiquity and bathing as a richly revealing social custom.

    His hunched figure and frayed clothes make him stand out among the scrubbed summer tourists. Other people pass and greet him by name: "Hello, Bern!" At the top of Main Street, he walks across to the Belfast Post Office, heading directly for the lobby wastebasket. Here, he harvests a sheaf of catalogues and discarded advertisements, produces a pair of scissors from a pocket, and begins transforming this "junk" into art. Bern Porter has done this all of his life, finding art and meaning in things other people ignore. He was born on Valentine's Day, 1911, in Porter Settlement, near the Canadian border, in Maine's northernmost county, an area known for its timber, potatoes, and depth of snow. He spent his childhood cutting up newspapers, rearranging the words and pictures, pasting them into books, and trading those books for eggs, milk, and cheese. As he grew older - attending Colby College and Brown University (where he earned a degree in physics), working on the Manhattan Project, then the Saturn moon rocket project - Porter continued to make these "Artists Books," refining the idea into his singular vision of "Founds": combinations of mass media images and text that he uses to reflect American culture as in a funny-house mirror: twisted but true. In 1945 when the U.S. dropped an atom bomb on Hiroshima, he and his fellow Manhattan Project scientists learned exactly what they had been building, and the knowledge turned Porter away from military applications of science toward art and culture. Porter had begun publishing many important writers at this time, including Henry Miller, Robert Duncan, and Kenneth Patchen. In 1947 he opened a gallery in Sausalito, California, that exhibited what was new in abstract and surreal art, as well as providing a forum for poetry readings and performance art. In the l

    Invaluable reference and resource covers a vast range of subjects incl. fashion, commerce, birds, animals, musical instruments, machines, transportation, more.

    Kaufman's colors are distinctive in that they are designed to capture the nuances of color in nature. The authors reveal their paint-mixing techniques, and recipes for five neutral Donald Kaufman paints are included. Illustrations.

    An irrepressible bohemian with no desire to run a large office, he spent much of his time designing houses for friends and family, as well as for other patrons so loyal that they often hired him to design more than one house. Maybeck also created two of the most beautiful buildings in all of California: the exhilarating Church of Christ, Scientist, in Berkeley, and the gloriously romantic Palace of Fine Arts, in San Francisco.This incisive overview—the first to feature color reproductions of Maybeck's exquisite interiors and exteriors—analyzes every aspect of his life and work. Not only his architecture but also his furniture, his lighting designs, and his innovations in fire-resistant construction are thoroughly discussed and illustrated. The book is also enlivened by documentary photographs, by clearly drawn plans, and by several of Maybeck's dazzling, previously unpublished visionary drawings.Bernard Maybeck is a major study of an internationally significant architect whose environmentally responsive work has much to offer today's designers and whose houses have given enormous pleasure to those fortunate enough to visit or dwell in them.

    

    It is a celebration of the insatiable curiosity and the desire to explain which are the t-, vin inspirations of scientific discovery

    This work shows readers how to target task analysis TA resources effectively over the life cycle of a project from conceptual design Through To Systems Operation, Noting The Role Of TA In Safety And Quality assurance, minimizing operator error,

    For architects, designers, builders, and remodelers.

    This guide to design with plants is a manual on design with nature. It is highly illustrated and will prove invaluable to architects and landscape designers.