Book picks similar to
Iconic: A Photographic Tribute to Apple Innovation by Jonathan Zufi


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Fashion Now 2


Terry Jones - 2005
    "Fashion Now 2" is illustrated with the very best fashion photography and styling, extracted from the archives of the magazine that celebrates its 25th anniversary in 2008.

The Best Camera Is the One That's with You: iPhone Photography


Chase Jarvis - 2009
    In The Best Camera Is The One That's With You, Chase reimagines, examines, and redefines the intersection of art and popular culture through images shot with his iPhone. The pictures in the book, all taken with Chase's iPhone, make up a visual notebook-a photographic journal-from the past year of his life. The book is full of visually-rich iPhone photos and peppered with inspiring anecdotes. Two megapixels at a time, these images have been gathered and bound into a book that represents a stake in the ground. With it, Chase underscores the idea that an image can come from any camera, even a mobile phone. As Chase writes, Inherently, we all know that an image isn't measured by its resolution, dynamic range, or anything technical. It's measured by the simple-sometimes profound, other times absurd or humorous or whimsical-effect that it can have upon us. If you can see it, it can move you.This book is geared to inspire everyone, regardless of their level of photography knowledge, that you can capture moments and share them with our friends, families, loved ones, or the world at the press of a button. Readers of The Best Camera Is The One That's With You will also enjoy the iPhone application Chase Jarvis created in conjunction with this book, appropriately named Best Camera. Best Camera has a unique set of filters and effects that can be applied at the touch of a button. Stack them. Mix them. Remix them. Best Camera also allows you to share directly to a host of social marketing sites via www.thebestcamera.com, a new online community that allows you to contribution to a living, breathing gallery of the best iPhone photography from around the globe. Together, the book, app, and website, represent a first-of-its-kind ecosystem dedicated to encouraging creativity through picture taking with the camera that you already have. The Best Camera Is The One That's With You-shoot!

Insanely Simple: The Obsession That Drives Apple's Success


Ken Segall - 2012
    It was also a weapon.Simplicity isn’t just a design principle at Apple—it’s a value that permeates every level of the organization. The obsession with Simplicity is what separates Apple from other technology companies. It’s what helped Apple recover from near death in 1997 to become the most valuable company on Earth in 2011.Thanks to Steve Jobs’s uncompromising ways, you can see Simplicity in everything Apple does: the way it’s structured, the way it innovates, and the way it speaks to its customers.It’s by crushing the forces of Complexity that the company remains on its stellar trajectory.As ad agency creative director, Ken Segall played a key role in Apple’s resurrection, helping to create such critical marketing campaigns as Think different. By naming the iMac, he also laid the foundation for naming waves of i-products to come.Segall has a unique perspective, given his years of experience creating campaigns for other iconic tech companies, including IBM, Intel, and Dell. It was the stark contrast of Apple’s ways that made Segall appreciate the power of Simplicity—and inspired him to help others benefit from it.In Insanely Simple, you’ll be a fly on the wall inside a conference room with Steve Jobs, and on the receiving end of his midnight phone calls. You’ll understand how his obsession with Simplicity helped Apple perform better and faster, sometimes saving millions in the process. You’ll also learn, for example, how to:• Think Minimal: Distilling choices to a minimum brings clarity to a company and its customers—as Jobs proved when he replaced over twenty product models with a lineup of four.• Think Small: Swearing allegiance to the concept of “small groups of smart people” raises both morale and productivity.• Think Motion: Keeping project teams in constant motion focuses creative thinking on well-defined goals and minimizes distractions.• Think Iconic: Using a simple, powerful image to symbolize the benefit of a product or idea creates a deeper impression in the minds of customers.• Think War: Giving yourself an unfair advantage—using every weapon at your disposal—is the best way to ensure that your ideas survive unscathed.Segall brings Apple’s quest for Simplicity to life using fascinating (and previously untold) stories from behind the scenes. Through his insight and wit, you’ll discover how companies that leverage this power can stand out from competitors—and individuals who master it can become critical assets to their organizations.

Dictator Style: Lifestyles of the World's Most Colorful Despots


Peter York - 2005
    Running with the idea that our homes are where we are truly ourselves, Peter York's wildly original and scathingly funny look at the interior decorating tastes of some of history's most alarming dictators proves that absolute power corrupts absolutely, right down to the drapes. Mining rare, jaw-dropping photographs of interiors now mostly (thankfully) destroyed, York's hilarious profiles of 16 inner sanctums of the scary leaves no endangered tiger pelt unturned, from Saddam Hussein's creepy private art collection to General Noriega's Christmas tree to the strange tube and knob contraption in the Ceausescu bathroom. All your favorite dictators are here: Hitler, Lenin, Stalin, Tito, Mussolini, Mobutu, Idi Amin, Ferdinand and Imelda Marcos—each with their own uniquely frightful chic. An interior decorating book like no other, Dictator Style is a welcome tonic for a world in need of a good laugh at the expense of the all-powerful.

The Apple Way


Jeffrey L. Cruikshank - 2005
    More than 10 million iPods have sold, putting Apple at the forefront of the digital music revolution. This book is filled with real-world examples of Apple's phenomenally successful management principles, and is written by the bestselling author of several Harvard Business School Press titles.

Maddie Lounging On Things


Theron Humphrey - 2017
    Maddie Lounging On Things follows Maddie’s adventures at play and at rest as she accompanies her owner, Theron, from Utah to Illinois to Mexico and everywhere in between. From cross-country trips sleeping in cars and cheap motels to visiting family near and far, Maddie finds a way to settle in for a nap in any set of circumstances. This collection highlights Maddie’s snuggly, cuddly side, as she curls up in unexpected places, belly flops onto sofas all over the country, and nestles herself into the lap of her much-loved owner. These sweet, touching, and oftentimes silly photos will be absolutely irresistible to Maddie’s fans and dog lovers just getting to know her.

Der Mond: The Art of Neon Genesis Evangelion


Yoshiyuki Sadamoto - 1999
    The book includes 74 pages of paintings and designs devoted to Neon Genesis Evangelion, plus another 50 pages from The Wings of Honneamise, Nadia--The Secret of Blue Water, Blue Uru, and other works--including Sadamoto's cover to Eric Clapton's 1998 album, Pilgrim.

Ctrl+Shift+Enter Mastering Excel Array Formulas: Do the Impossible with Excel Formulas Thanks to Array Formula Magic


Mike Girvin - 2013
    Beginning with an introduction to array formulas, this manual examines topics such as how they differ from ordinary formulas, the benefits and drawbacks of their use, functions that can and cannot handle array calculations, and array constants and functions. Among the practical applications surveyed include how to extract data from tables and unique lists, how to get results that match any criteria, and how to utilize various methods for unique counts. This book contains 529 screen shots.

Kate: The Kate Moss Book


Kate Moss - 1995
    1997 Following the international success of the original edition, Kate returns in an attractive, affordable mini format.

Richard Avedon: Photographs 1946-2004


Richard Avedon - 2007
    This beautifully produced catalogue, designed by the renowned Danish graphic designer Michael Jensen, features deluxe tritone printing and varnish on premium paper. It includes 125 reproductions of Avedon's greatest work from the entire range of his oeuvre--including fashion photographs, reportage and portraits--and spans from his early Italian subjects of the 1940s to his 2004 portrait of the Icelandic pop star Bjork. It also features a small number of color images, including what must be one of the most famous photographic portraits of the twentieth century, -Nastassja Kinski and the Serpent- (1981). Texts by Jeffrey Fraenkel, Judith Thurman, Geoff Dyer, Christoph Ribbat, Rune Gade and curator Helle Crenzien offer a sophisticated and thorough composite view of Avedon's career.

RESTful Web Services Cookbook


Subbu Allamaraju - 2010
    This cookbook includes more than 100 recipes to help you take advantage of REST, HTTP, and the infrastructure of the Web. You'll learn ways to design RESTful web services for client and server applications that meet performance, scalability, reliability, and security goals, no matter what programming language and development framework you use.Each recipe includes one or two problem statements, with easy-to-follow, step-by-step instructions for solving them, as well as examples using HTTP requests and responses, and XML, JSON, and Atom snippets. You'll also get implementation guidelines, and a discussion of the pros, cons, and trade-offs that come with each solution.Learn how to design resources to meet various application scenariosSuccessfully design representations and URIsImplement the hypertext constraint using links and link headersUnderstand when and how to use Atom and AtomPubKnow what and what not to do to support cachingLearn how to implement concurrency controlDeal with advanced use cases involving copying, merging, transactions, batch processing, and partial updatesSecure web services and support OAuth

Visual Grammar: A Design Handbook (Visual Design Book for Designers, Book on Visual Communication)


Christian Leborg - 2004
    Easy access to computer graphic tools has turned many of us into either amateur or professional image producers. But without a basic understanding of visual language, a productive dialogue between producers and consumers of visual communication is impossible. Visual Grammar can help you speak and write about visual objects and their creative potential, and better understand the graphics that bombard you 24/7. It is both a primer on visual language and a visual dictionary of the fundamental aspects of graphic design.Dealing with every imaginable visual concept from abstractions such as dimension, format, and volume; to concrete objects such as form, size, color, and saturation; to activities such as repetition, mirroring, movement, and displacement; to relations such as symmetry, balance, diffusion, direction,and variation this book is an indispensable reference for beginners and seasoned visual thinkers alike. Whether you simply want to familiarize yourself with visual concepts or whether you're an experienced designer looking for new ways to convey your ideas to a client, Visual Grammar is the clear and concise manual that you've been looking for.

The History of Surfing


Matt Warshaw - 2010
    . . required reading" (Outside Magazine).Matt Warshaw knows more about surfing than any other person on the planet. After five years of research and writing, Warshaw, a former professional surfer and editor of Surfing magazine, has crafted an unprecedented, definitive history of the sport and the culture it has spawned. With more than 250 rare photographs, The History of Surfing reveals and defines this sport with a voice that is authoritative, funny, and wholly original. The obsessive nature of Warshaw's endeavor is matched only by the obsessive nature of surfers, who are brought to life in this book in many tales of daring, innovation, athletic achievement, and the offbeat personalities who have made surfing history happen."The world's most comprehensive chronicler of the surfing scene." --Andy Martin, The Independent

Nomadic Furniture


James Hennessey - 1973
    How to Build and where to Buy Lightweight Furniture that Folds, Collapses, Stacks, Knocks-down, Inflates Or Can be Thrown Away and Re-cycledBeing Both a Book of Instruction and a Catalog of Access for Easy Moving

Earth from Above


Yann Arthus-Bertrand - 1999
    This revised and expanded edition contains a new introduction by Lester Brown, founder and president ofthe Earth Policy Institute, new text and captions by environmental experts, and, best of all, an additional 17 photographs.