Book picks similar to
The Closers by Jim Pickens
business
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kennedy-recommends
The Millionaire Real Estate Agent
Gary Keller - 2003
Kiyosaki, "New York Times" bestselling author of "Rich Dad, Poor Dad""The Millionaire Real Estate Agent "explains: Three concepts that drive production Economic, organizational, and lead generation models that are the foundations of any high-achiever's business How to "Earn a Million," "Net a Million," and "Receive a Million" in annual income
Stories That Stick: How Storytelling Can Captivate Customers, Influence Audiences, and Transform Your Business
Kindra Hall - 2019
But what stories do you need to tell and how do you tell them?Stories That Stick provides a clear framework of ideals and a concise set of actions for you to take complete control of your own story, utilizing the principles behind the world’s most effective business storytelling strategies.Professional storyteller and nationally-known speaker Kindra Hall reveals the four unique stories you can use to differentiate, captivate, and elevate:the Value Story, to convince customers they need what you provide;the Founder Story, to persuade investors and customers your organization is worth the investment;the Purpose Story, to align and inspire your employees and internal customers; and the Customer Story, to allow those who use your product or service to share their authentic experiences with others.Telling these stories well is a simple, accessible skill anyone can develop. With case studies, company profiles, and anecdotes backed with original research, Hall presents storytelling as the underutilized talent that separates the good from the best in business.Stories That Stick offers specific, actionable steps readers can take to find, craft, and leverage the stories they already have and simply aren’t telling. Every person, every organization has at least four stories at their disposal. Will you tell yours?
Big Ideas... For Small Businesses: Simple, Practical Tools and Tactics to Help Your Small Business Grow
John Lamerton - 2017
HERE’S HOW Are you struggling to find marketing ideas for your small business? Does your business plan consist of a few scribbles on the back of a napkin? Does the thought of learning “online marketing” scare you? Do you find traditional business books dull, or uninspiring? Have you read business biographies of the poster boys (Richard Branson, Bill Gates, Warren Buffett, Alan Sugar, Elon Musk, Steve Jobs etc), only to feel a sense of overwhelm, and a complete disconnect between what they achieved, and where you are right now? Do you want to grow your small business, without having to learn complex marketing strategies, and without being told to simply “work harder than everyone else”? If so, then “Big Ideas... for Small Businesses” could be the “lightbulb moment” you’ve been waiting for... Former civil servant John Lamerton has run more than 60 small businesses since 2000, making millions of pounds, and thousands of mistakes along the way. This book is a collection of the lessons and successes that he uses to coach and mentor hundreds of small business owners, teaching them to think bigger, work less, and design their business around the lifestyle they want. SOME OF THE “BIG IDEAS” THAT YOU WILL DISCOVER: - Why the “Dragons” hate lifestyle businesses, and why you should love them - How almost anyone could become a millionaire in their lifetime, given just £200 a month. - Why John blames Richard Branson for his early failures - How to get clarity on your business strategy, and bring that into your daily routine. - How to sell a dozen eggs for over £500 - The ONE thing that truly transformed John’s business - How to find, hire, (and fire!) your first employee. - Why every Luke Skywalker needs a Yoda. - EXACTLY how he made over £100k from ONE marketing campaign. - The five magic ingredients for success in almost any given field. JOHN LAMERTON is a lazy entrepreneur and investor. He balances running an ambitious lifestyle business with raising two young children. A former “hustler”, he now earns more money “working” 20 to 25 hours a week than he used to pulling all-nighters and “grinding” for 100+ hours per week. He now mentors fellow ambitious lifestyle business owners, teaching them how to design their business around their lifestyle.
Ninja Selling: Subtle Skills. Big Results.
Larry Kendall - 2017
He points out the problems with traditional selling methods and instead offers a science-based selling system that gives predictable results regardless of personality type. Ninja Selling teaches readers how to shift their approach from chasing clients to attracting clients. Readers will learn how to stop selling and start solving by asking the right questions and listening to their clients.Ninja Selling is an invaluable step-by-step guide that shows readers how to be more effective in their sales careers and increase their income-per-hour, so that they can lead full lives. Ninja Selling is both a sales platform and a path to personal mastery and life purpose. Followers of the Ninja Selling system say it not only improved their business and their client relationships; it also improved the quality of their lives.
The Real Thing: Truth and Power at the Coca-Cola Company
Constance L. Hays - 2004
With fresh insights and a penetrating eye, New York Times reporter Constance L. Hays examines a century of Coca-Cola history through deft portraits of the charismatic, driven men who used luck, spin, and the open door of enterprise to turn a beverage with no nutritional value into a remedy, a refreshment, and an international object of consumer desire. The rise of Coke is also a catalog of carbonation, soda fountains, dynastic bottling businesses, global expansion, and outsize promotional campaigns, not all of which succeeded. By examining relationships at every level of the company, Hays reveals the psyche of a great American corporation–and also tells a larger story about business and this nation’s culture.
Introduction to Personal Branding: 10 Steps Toward a New Professional You
Mel Carson - 2016
It is also a crucial discipline to help you get the most out of in-person events such as conferences and networking opportunities where the key to a successful outcome often lies in your personal brand standing out.Given the explosion in use of digital and social media over the past few years, the internet has presented professionals with a magnificent opportunity to help their expertise become more discoverable, sharable and memorable through their personal brands.Personal Branding Benefits Your Business by:Establishing Credibility & Thought LeadershipGrowing Your NetworkAttracting New OpportunitiesIncreasing SalesHelping You Reach Your Business GoalsWho is this book for?CEOs, Executives, and Business Owners who want to position themselves as industry thought leaders and stand out from the competition.Individual Contributors & Academics who want to get ahead in their careers and want to understand how to have their expertise and experience be more discoverable.HR & Training Managers who want to understand personal branding to help train employees on social media branding and social selling.PR Agencies & Exec Comms Managers who need inspiration and training on personal branding strategies for their clients, CEOs, or themselves.About Mel CarsonMel Carson is Founder of Delightful Communications and former Digital Marketing Evangelist at Microsoft. He speaks and writes about personal branding at conferences and for publications all over the world. He previously co-wrote Pioneers of Digital: Success Stories from Leaders in Advertising, Marketing, Search and Social and has had his wisdom featured in Forbes, Fast Company, GQ, QZ.com, USA Today and he regularly writes as a business columnist for Entrepreneur.com.For more on Mel Carson visit http://www.MelCarson.com and http://www.DelightfulCommunications.com
Selling to Win
Richard Denny - 1989
It gives practical advice on how to:- Get a sale when your service is not the cheapest- Turn your customer into an ambassador- Build a positive attitude- Beat the competition- Close a saleThis is a valuable book, recognized as an effective and powerful sales-improvement guide.
Trade and Grow Rich : Adventurous Journey to Successful trading
Indrazith Shantharaj - 2018
For over a decade,the authors have studied the world’s successful traders. Based on their learnings, they started practicing it and are now part of the 5%. Trade and Grow Rich teaches not just concepts but also methods with the help of anecdotes. This book has to be read one chapter at a time, rather than just being a one-time read. If you want to enjoy an adventurous journey to become a successful trader, then this is the book you are looking for!
The Ten Principles Behind Great Customer Experiences (Financial Times Series)
Matt Watkinson - 2012
They have a loud voice, a wealth of choice and their expectations are higher than ever. This book covers ten principles you can use to make real world improvements to your customers’ experiences, whatever your business does and whoever you are. For managers, leaders and those starting a new business, the book shows that making improvements customers will appreciate doesn’t need to be complicated or cost a fortune.
Summary: How to Win Friends and Influence People by Dale Carnegie | Key Ideas in 1 Hour or Less (up-to-date real-world examples included)
Millionaire Mindset Publishing - 2017
If you're looking for the original book, please use the following link: http://amzn.to/2xkQBsu) Originally published in 1936, How to Win Friends and Influence People is perhaps the greatest self-help book of all time. Written by Dale Carnegie, the book contains the most essential principles of social interaction and highly effective techniques of dealing with people. Since its first release, the book has sold over 15 million copies and is currently being recognized as an all-time international bestseller. This proves the fact that Carnegie's principles are just as relevant today as they were 80 years ago. The book has served as a guide to many trying to navigate complex human relations in the business world, and it will surely teach you how to master the fine art of social interactions to maximize the quality of your personal and professional relationships. This summary highlights the key ideas and captures the most important lessons found in the original book. Unessential information has been removed to save the reader hours of time. If you've already read the original, this summary will serve as a reminder of main ideas and key concepts. If you haven't, don't worry, here you will find every bit of practical information that you can apply. However, we do encourage you to purchase the original as well for a more comprehensive understanding of the subject. P.S. This is a ZERO-RISK investment, by the way. If for whatever reason you are not satisfied with our product, you will get a FULL REFUND within 7 days! So, what are you waiting for? Take action and get your copy right now, by scrolling up and clicking on the “Buy now with 1-Click” button! (Note: This summary is written and published by Millionaire Mindset Publishing. It is not the original book, and it’s not affiliated with the original author in any way. You can find the original book by accessing this link: http://amzn.to/2xkQBsu)
Behavioral Investment Counseling
Nick Murray - 2008
Is this your leisure? Just what will you do then? Having extra or spare time is extremely amazing. You can do every little thing without force. Well, we intend you to spare you few time to review this e-book Behavioral Investment Counseling By Nick Murray This is a god e-book to accompany you in this leisure time. You will not be so tough to know something from this e-book Behavioral Investment Counseling By Nick Murray A lot more, it will assist you to obtain better details and also encounter. Also you are having the excellent tasks, reviewing this e-book Behavioral Investment Counseling By Nick Murray will not include your mind.
Debt Is Slavery: And 9 Other Things I Wish My Dad Had Taught Me about Money
Michael Mihalik - 2006
Does it seem like you never get ahead financially? Does debt cause you worry and anxiety? Do you want to gain control of you money and your life? This book will teach you how to: *Change the way you think about money *Release yourself from the slavery of debt *Gain Control of your finances *Buy back your life and freedom *Recognize and resist the constant attempts to separate you from your money *Find a job that fulfills you *Produce income without trading away your time *Achieve your financial goals Nobody should be a slave to their finances. Read this book and transform your life!