Formatter to New York Times bestselling writers and indie authors alike, Henkel makes the process understandable and easy to follow for anyone.Whether you want to create an eBook for Kindle, or you want to format your manuscript as an ePub file, "Zen of eBook Formatting" is the perfect companion for the task.“Zen of eBook Formatting” covers the entire process from basic clean-up of the manuscript to basic HTML tagging, all the way to advanced features, and error-checking, teaching you the skills necessary to give your own eBooks the professional polish they deserve.Here is a look at the Table of Contents, to give you an impression of the breadth of subjects covered in the book. Table of Contents Preface Introduction 1 - The Road to Right 2 - Data Structure 3 - Cleaning Up the Manuscript 4 - From Word Processor to Programming Editor 5 - General Techniques 6 - Advanced Techniques 7 - eBook Generation 8 - eBooks Outside the Box Parting Thoughts Appendices Note:I would like to point out that the “Look Inside” preview is currently garbled and the formatting is off. Amazon is aware of the problem and working on it, hopefully rectifying the error in their previewer as soon as possible. I think it is important o point out that the formatting in the actual eBook is working correctly and does not suffer from the same flaws.

    Even worse, the publishing industry is full of predatory promotion services that don't work, or use old-school tactics that do nothing to sell books. Eager authors, frustrated by lack of sales, then resort to spammy tactics that give self-publishers a bad name. In Book Marketing is Dead I wrote that what passes for book marketing these days is virtually useless, but I didn't provide a way forward. I wanted to show that there was a more effective way to sell books, so I built a platform from scratch, grew a list of over 50K subscribers, got 1000+ book reviews, and sold over 20K books in less than a year. I even made some money (enough to rent a castle for Nanowrimo). I'm still doing a lot wrong, but I've proven that:  You CAN make a living with your writing  Book marketing isn't hard if you do it right  SELL MORE BOOKS WITH LESS MARKETINGThis book is a crash course on some of the more creative book marketing strategies I've discovered in my first year of publishing fiction. It will provide simple, actionable steps to publishing a high quality book quickly, doing only as much marketing as is necessary to launch your book like a rockstar, and keep it selling enough to support you while you write more books. I only mention the things I actually use, that I know work, and ignore all the other things that don't get results. We'll discuss:  how to write books readers love  self-publishing without getting ripped off  how to get hundreds of book reviews  paid advertising and release strategies  pricing and pre-orders  book giveaways for rapid listbuilding  how to target your audience  viral exposure and press coverage  setting up automated funnels so you spend less time promoting  marketing hacks so good they should be illegal  and how to reach your first $1000 on Kindle  LAUNCH BIG EVEN IF YOU'RE STARTING SMALL "Guerrilla" is a style of warfare intended to surprise and harass enemies. It can also mean using unconventional and usually inexpensive means to generate interest or raise concern among the public. That's basically how I'll use it: book marketing strategies from the trenches to help you win the publishing war. However, instead of "surprise and harass" I will focus on "surprise and delight." First you need to show up and get in front of the right people. Then you need to surprise and delight them. You need to be remarkable enough to be noticed. Few authors are using these strategies (yet) so it's relatively easy to outrank your competition, get more visibility and reach new readers. FREE BONUS WORKBOOK This book is mostly theory and ideas, and links to a lot of external resources, but I've recently finished a companion workbook that goes into more detail and gives exact, step-by-step plans to follow. For a limited time, this book includes access to the 67-page PDF.

    Practical commonsense answers and real life examples, logical and realistic strategies, and innovative behaviour modification tools that work in the real world - all from a parent and family therapist who's seen almost everything there is to see and offers some hard-won battlefield wisdom. Written in down-to-earth language, this book needs to be handed out at birth, an essential guide for the struggling parent who knows family life can and should be better. Clinical psychologist, bestselling author, and father of two, Nigel Latta specializes in working with children with behavioural problems, from simple to severe. A regular media commentator and presenter, he has had three television series adapted from his books - BEYOND tHE DARKLANDS, tHE POLItICALLY INCORRECt PARENtING SHOW and tHE POLItICALLY INCORRECt GUIDE tO tEENAGERS (all of which screen in New Zealand and Australia) - and has had a regular parenting segment on National Radio.

    Whether you are a newly elected president, CEO, or executive at any level, what you do in your first 100 days will be absolutely pivotal to your success or failure. Your First 100 Days in a New Executive Job will help you to seal your leadership, build a team you can count on, and have a bottom line impact before your first few months on the job is up. It will take you through all the steps of successful executive onboarding and show you how to avoid the typical pitfalls. Hargrove emphasizes the importance of getting clear on your going-in mandate—your contract with key stake holders. He also shows you how to use your first 100 days to declare an Impossible Future that represents the difference you want to make, while delivering on your Day Job. According to Hargrove, the key idea is to go for "quick wins" that establish a virtuous circle of increasing credibility and help you to avoid a vicious circle of decreasing credibility. This book will expand your aspirations and motivations, and give you a treasure trove of practical, down-to-earth tips to immediately apply in your new leadership role. * Have a story ready day one, as key stakeholders look for signals immediately—take symbolic action within 72 hours * Develop a "teachable point of view"—This is how we intend to win in this business * Build a team of 'A' players—get the right people on the bus * Declare an Impossible Future that unites warring tribes * Jump start your vision with 30, 60, 90-day catalytic breakthrough projects * Master the political chessboard and culture—It's all politics! * Drive bottom-line results before the end of your first 100 day

    In this brief but insightful series of essays, Frank Gallinelli, the author of the best-selling "What Every Real Estate Investor Needs to Know About Cash Flow…" guides you through some investment principles you can live by. From cautionary tales about the process of due diligence and the hazards of self-styled "experts," to discussion of identifying your investment objectives, Gallinelli helps you focus on best practices.

     Think back to the job interview you nailed (or blew). The date that went perfectly (or broke down completely.) Or the random encounter with that person who turned out to be your best friend (or the countless others that didn’t). Mere seconds of conversation have the power to alter the course of your life. It’s miraculous then that we are never taught HOW to conduct conversations. How to navigate them so that we get more of the jobs, dates, and best friends we want. It’s as if the world believes amazing conversational skills can’t be learned. Captivate shatters that belief. Inside you'll learn: How to keep conversations going without running out of things to say and facing the dreaded awkward silence How to create interesting "getting to know you" conversations without slipping into boring interview mode and turning off who you're talking to How to start conversations with strangers and approach people you don't know Real life examples of great (and terrible) conversations The two modes of conversation that allow you to connect with anyone, even when you don't have anything in common How to finish a conversation so people walk away planning on reaching out to you Read Captivate and you’ll learn how to have conversations that stand out in people’s minds and make you someone they never want to forget.

    From patents that should still be pending to hairdos that attract vermin, these horrors will leave you thankful you didn't have to struggle to live through them. Brace yourself as the truth hits you like an ice-cold Victorian-era shower with enough pressure to knock you unconscious. Get ready to shudder with laughter (or horror) at these funny moments in history that are not to be forgotten.

    Leaders who understand what's going on around them see what they need to do to achieve the results they want. Bolman and Deal's influential four-frame model of leadership and organizations--developed in their bestselling book, Reframing Organizations: Artistry Choice and Leadership--offers leaders an accessible guide for understanding four major aspects of organizational life: structure, people, politics, and culture. Tapping into the complexity enables leaders to decode the messy world in which they live, see more options, tell better stories, and find strategies that are more effective. Case examples of leaders like Jeff Bezos at Amazon, Howard Schultz at Starbucks, Tony Hsieh at Zappos, Ursula Burns at Xerox, and the late Steve Jobs at Apple provide concrete lessons that readers can put to use in their own leadership. The book's lessons include:How to use structural tools to organize teams and organizations for better results How to build motivation and morale by aligning organizations and people How to map the terrain and build a power base to navigate the political dynamics in organizations How to develop a leadership story that shapes culture, provides direction, and inspires commitment to excellence

    But often, a company's published accounts offer clues to impending disaster, providing you know where to look. Through the forensic examination of more than 20 recent stock market disasters, Tim Steer reveals how companies hide or disguise worrying facts about the robustness of their business. In his lively style, he looks at the themes that underlie the ways companies hide the truth and he stresses that in an assessment of a company's accounts, investors should always bear in mind that the only fact is cash; everything else - profit, assets, etc - is a matter of opinion. Full of invaluable lessons for investors, the book concludes with some trenchant observations on what is wrong in the worlds of investment, audit and financial regulation, and what changes should be introduced.

     Advanced Magic is the final part in the Course in Manifesting trilogy – a complete course in becoming creator of your own exceptional life. In these three books I outline the exact steps that enabled me to move my own life from one of poverty and drudgery, to one of previously unimaginable wealth, purpose and joy. ‘But Magic? I do hope you are joking!’ That’s what I would have said, five or ten years ago. I once despised all things ‘New-Age’, all these spiritual types and their airy-fairy views, their bad science and their irrational beliefs. I read all the New Thought and Law of Attraction greats, Wallace Wattles, Anthony Robbins, Rhonda Byrne, Napoleon Hill, Esther Hicks and Wayne Dyer. But no matter how closely I followed their instructions for manifesting love, money or happiness, I couldn’t make it work. It was only when I recognised, accepted and finally embraced that what I was doing was actually some kind of Magic that suddenly things began to fall into place. Once I realised that the power came from within me, it was as if the light had suddenly been switched on and my manifestations began to work. I learned how to manifest money and love, but I also learned how to be happy, truly happy. If you’re jaded by the whole New Age Law of Attraction idea, have become bored by its failure to deliver… these books are for you. It is my intention to lead you by the hand through a marvellous journey of wonder and adventure. Part one of this course, Becoming Magic, laid the groundwork for becoming a magical person, while the second book, Doing Magic, offered concrete techniques and instructions for bringing wonderful things into your life. And now, finally, we complete the journey with Advanced Magic. It’s time to think a little deeper, feel a little keener, experience a little more intensely, and so consolidate and strengthen your knowledge. This book is designed to increase the fledgling power that you discovered from the first two books of the course. We now need to build on what has gone before, boosting your success, increasing your Magical power and making your manifestations more reliable… and more spectacular. Be warned: if you want a quick fix of positive thinking, to be told that using Magic and the Law of Attraction is fast and simple, and anyone can master it with ease, I suggest you buy a different book. But if you are serious about mastering Advanced Magic, if you are willing to treat this with the reverence, time, care, and study that it deserves, these books are for you. Being really, truly in control of making things happen, attracting things at will, using Advanced Magic consistently and reliably, is something of which only a very select few are capable. Come with me, and become one of them. Many people fail with Magic, Manifestation and the Law of Attraction just because they rush headlong into using techniques without adequate preparation, trying to create enormous manifestations, and making very simple but crucial mistakes. When they are disappointed, they imagine they have been duped. The sceptics are right. This is all a load of scammy nonsense. And they give up, declaring it just doesn’t work. I am telling you that it does work. And you can make it work. And these books will show you how.

    Damodar, in Supermarketwala, provides the very basics for the growth of modern retail and consumerism in India, through interesting and carefully studied consumer behaviour, an art that few in his domain possess. Supermarketwala, is intended to be the go-to book for all consumer business enthusiasts and readers alike, who wish to understand how and why we as consumers behave in a certain manner at different places. These insights, which are the analyses of the sector so far, could become the pillars for shaping successful consumer products and retail businesses in the huge consumer economy that India will soon be. Rita, the young bahu, avoids buying personal products from the family grocer. Sonu's breakfast table on a Sunday represents global cuisines. Do you know how it is possible? Where do big corporates and MNC retailers fumble, and what helps simple DMart get its model right? What is Ching's Sercret that is not Knorr's, Maggi's, or Yippie's?

    The authors guide individuals and teams on an inspiring journey to show them how to persevere through challenges, overcome obstacles, and create success together.Stick Together follows Coach David, a high school basketball coach looking to motivate his team for the new season. The team members are given sticks with words written on them and tasked with a number of missions:To find another player with the same word written on their stick To explain why that word is important for a team to be their best To render their sticks unbreakable As the players work together to complete their tasks, they discover how to make their team stronger and create an unbreakable bond. Perfect for student athletes and teams in all industries including business, education, healthcare, and nonprofit, and for readers of all ages, Stick Together will resonate with anyone looking to improve their team performance and excel in a group environment.

    The winner of the hit TV show, The Apprentice, shows how anyone can become their own personal success in both business and life, using his or her  own experiences as a self-made entrepreneur, his or her work ethic, top business strategies, and lessons learned competing on the show, working for Donald Trump and winning the most talked about reality shows in years.Foreword by Donald Trump.

    This text is organized into two sections. The first section, Chapters 1-7, examines the context of strategic HR and develops a framework and conceptual model for the practice of strategic HR. The second section, Chapters 8-14, examines the actual practice and implementation of strategic HR through a discussion of strategic issues that need to be addressed while developing specific programs and policies related to the traditional functional areas of HR (staffing, training, performance management, etc.). The integrative framework that requires linkage between, consistency among these functional HR activities, and the approach toward writing about these traditional functional areas from a strategic perspective distinguish the text from what is currently on the market.

    She shared her passion for climbing with her partner Andrew and it was a dream come true when Andrew proposed at Everest Base Camp. For them, climbing mountains made anything seem possible and represented their attitude to life.But a year after Sally and Andrew were married Sally was diagnosed with Multiple Sclerosis. She was only 28 and was training to be a Macmillan nurse – she wanted to care for the terminally ill. But Sally was determined the disease wouldn't slow her down: she went back to work looking after others and, despite warnings that her condition could deteriorate in pregnancy, went on to have three beautiful children.But it was when her youngest child Melissa was diagnosed with severe autism that Sally began to spiral into depression. Sally felt guilty about the pressures faced by her elder daughter Clara in her role as carer. Sally worried that she was missing out on the freedom of childhood.She needed help. Unsure who to turn to, she happened upon Canine Partners and an extraordinary dog called Harmony. They formed an instant bond; Harmony can perform over 100 chores – from putting groceries into the trolley to handing over Sally's purse at the till. Harmony is an unending source of comfort: she intuitively knows when Sally is in pain and calms Melissa when she suffers panic attacks.Harmony has given Sally the ability to start living once more, and become a mother again in her own way. She has shown Sally that the sky's the limit and, with a taste for independence that she hadn't felt since her mountaineering days, Sally set her sights on the peaks of Ben Nevis once more.In August 2010 Sally planned to climb the hardest of the Munro Mountains. Sadly her first attempt was thwarted after her motorised wheelchair short-circuited. But Sally is a fighter and reached the summit in June 2011 with her husband by her side. And Harmony too, of course.