Introduction to Business [With Booklet]


Jeff Madura - 1997
    This text's applied approach addresses how and why a business operates. Students can then build upon their practical skills through examples, exercises and projects to help them gain a full understanding of how and why to develop a business plan. Each text is packaged with a Business Plan Booklet and CD-ROM, which are tied to end-of-part features, allowing students hands-on practice in creating a sound business plan. Through lively examples this text emphasizes key core skill areas including, Decision-Making and Planning, Teamwork, Technology, and Communication.

Doing Data Science


Cathy O'Neil - 2013
    But how can you get started working in a wide-ranging, interdisciplinary field that’s so clouded in hype? This insightful book, based on Columbia University’s Introduction to Data Science class, tells you what you need to know.In many of these chapter-long lectures, data scientists from companies such as Google, Microsoft, and eBay share new algorithms, methods, and models by presenting case studies and the code they use. If you’re familiar with linear algebra, probability, and statistics, and have programming experience, this book is an ideal introduction to data science.Topics include:Statistical inference, exploratory data analysis, and the data science processAlgorithmsSpam filters, Naive Bayes, and data wranglingLogistic regressionFinancial modelingRecommendation engines and causalityData visualizationSocial networks and data journalismData engineering, MapReduce, Pregel, and HadoopDoing Data Science is collaboration between course instructor Rachel Schutt, Senior VP of Data Science at News Corp, and data science consultant Cathy O’Neil, a senior data scientist at Johnson Research Labs, who attended and blogged about the course.

Statistical Inference


George Casella - 2001
    Starting from the basics of probability, the authors develop the theory of statistical inference using techniques, definitions, and concepts that are statistical and are natural extensions and consequences of previous concepts. This book can be used for readers who have a solid mathematics background. It can also be used in a way that stresses the more practical uses of statistical theory, being more concerned with understanding basic statistical concepts and deriving reasonable statistical procedures for a variety of situations, and less concerned with formal optimality investigations.

Essentials of Physical Anthropology


Clark Spencer Larsen - 2009
    Essentials of Physical Anthropology, Third Edition, is rich with stunning and photorealistic art, thoughtful pedagogy, innovative media, and up-to-date, student-centered content that illuminate physical anthropology's most important themes.

Experience Psychology


Laura A. King - 2009
    Do you want your students to just take psychology or to experience psychology? Laura King's approach to introductory psychology embodies a balanced consideration of functioning behavior as well as dysfunction and a view of psychology as an integrated whole.

Survey Methodology


Robert M. Groves - 2004
    Survey Methodology describes the basic principles of survey design discovered in methodological research over recent years and offers guidance for making successful decisions in the design and execution of high quality surveys. Written by six nationally recognized experts in the field, this book covers the major considerations in designing and conducting a sample survey. Topical, accessible, and succinct, this book represents the state of the science in survey methodology. Employing the "total survey error" paradigm as an organizing framework, it merges the science of surveys with state-of-the-art practices. End-of-chapter terms, references, and exercises enhance its value as a reference for practitioners and as a text for advanced students.

Earth Science [With DVD-ROM]


Edward J. Tarbuck - 2008
    The twelfth edition of "Earth Science "offers a user-friendly overview of our physical environment with balanced, up-to-date coverage of geology, oceanography, astronomy, and meteorology for the undergraduate student with little background in science. The emphasis is on readability, with clear example-driven explanations. The twelfth edition takes full advantage of the subject's visual appeal, with discussions reinforced by incredible color photos and superb illustrations by Earth science illustrator and geologist Dennis Tasa.

The Art of R Programming: A Tour of Statistical Software Design


Norman Matloff - 2011
    No statistical knowledge is required, and your programming skills can range from hobbyist to pro.Along the way, you'll learn about functional and object-oriented programming, running mathematical simulations, and rearranging complex data into simpler, more useful formats. You'll also learn to: Create artful graphs to visualize complex data sets and functions Write more efficient code using parallel R and vectorization Interface R with C/C++ and Python for increased speed or functionality Find new R packages for text analysis, image manipulation, and more Squash annoying bugs with advanced debugging techniques Whether you're designing aircraft, forecasting the weather, or you just need to tame your data, The Art of R Programming is your guide to harnessing the power of statistical computing.

International Business: The Challenge of Global Competition [With Access Code]


Donald A. Ball - 1990
    Enriched with maps, photos, and the most up-to-date world data, this text boasts the collective expertise of four authors with firsthand international business experience, specializing in international management, finance, law, global strategy, and marketing - a claim no other text can make. In addition, each new copy of International Business, 12e includes access to CESIM - an interactive IB simulation developed for industry professionals. Ball, et. al. is the only textbook on the market which features access to CESIM. Only Ball, Geringer, Minor and McNett can offer a complete view of International Business as diverse as the backgrounds of business students.

Global Business Today


Charles W.L. Hill - 1998
    The success of the first five editions of Global Business Today has been based in part upon the incorporation of leading edge research into the text, the use of the up-to-date examples and statistics to illustrate global trends and enterprise strategy, and the discussion of current events within the context of the appropriate theory. Our research has shown that students and instructors alike enjoy the interesting, informative, and accessible writing style of GBT - so much so that the writing has become Charles Hill's trademark. In addition to boxed material which provides deep illustrations in every chapter, Hill carefully weaves interesting anecdotes into the narrative of the text to engage the reader.

Applied Multiple Regression/Correlation Analysis for the Behavioral Sciences


Jacob Cohen - 1975
    Readers profit from its verbal-conceptual exposition and frequent use of examples.The applied emphasis provides clear illustrations of the principles and provides worked examples of the types of applications that are possible. Researchers learn how to specify regression models that directly address their research questions. An overview of the fundamental ideas of multiple regression and a review of bivariate correlation and regression and other elementary statistical concepts provide a strong foundation for understanding the rest of the text. The third edition features an increased emphasis on graphics and the use of confidence intervals and effect size measures, and an accompanying website with data for most of the numerical examples along with the computer code for SPSS, SAS, and SYSTAT, at www.psypress.com/9780805822236 .Applied Multiple Regression serves as both a textbook for graduate students and as a reference tool for researchers in psychology, education, health sciences, communications, business, sociology, political science, anthropology, and economics. An introductory knowledge of statistics is required. Self-standing chapters minimize the need for researchers to refer to previous chapters.

Research Methods in Psychology: Evaluating a World of Information


Beth Morling - 2011
    Therefore, while students still learn the skills necessary to design research, the book emphasizes the quantitative reasoning skills students need to become systematic and critical consumers of information. Examples from a variety of sources capture students' interest, and the innovative pedagogical framework ensures that students will retain and be able to apply what they learn.

The Heart of Mathematics: An Invitation to Effective Thinking


Edward B. Burger - 1999
    In this new, innovative overview textbook, the authors put special emphasis on the deep ideas of mathematics, and present the subject through lively and entertaining examples, anecdotes, challenges and illustrations, all of which are designed to excite the student's interest. The underlying ideas include topics from number theory, infinity, geometry, topology, probability and chaos theory. Throughout the text, the authors stress that mathematics is an analytical way of thinking, one that can be brought to bear on problem solving and effective thinking in any field of study.

How to Ace Calculus: The Streetwise Guide


Colin Conrad Adams - 1998
    Capturing the tone of students exchanging ideas among themselves, this unique guide also explains how calculus is taught, how to get the best teachers, what to study, and what is likely to be on exams—all the tricks of the trade that will make learning the material of first-semester calculus a piece of cake. Funny, irreverent, and flexible, How to Ace Calculus shows why learning calculus can be not only a mind-expanding experience but also fantastic fun.

Practical Algebra: A Self-Teaching Guide


Peter H. Selby - 1974
    Practical Algebra is an easy andfun-to-use workout program that quickly puts you in command of allthe basic concepts and tools of algebra. With the aid of practical, real-life examples and applications, you'll learn: * The basic approach and application of algebra to problemsolving * The number system (in a much broader way than you have known itfrom arithmetic) * Monomials and polynomials; factoring algebraic expressions; howto handle algebraic fractions; exponents, roots, and radicals;linear and fractional equations * Functions and graphs; quadratic equations; inequalities; ratio, proportion, and variation; how to solve word problems, andmore Authors Peter Selby and Steve Slavin emphasize practical algebrathroughout by providing you with techniques for solving problems ina wide range of disciplines--from engineering, biology, chemistry, and the physical sciences, to psychology and even sociology andbusiness administration. Step by step, Practical Algebra shows youhow to solve algebraic problems in each of these areas, then allowsyou to tackle similar problems on your own, at your own pace.Self-tests are provided at the end of each chapter so you canmeasure your mastery.