Hipster Business Models: How to make a living in the modern world


Priceonomics - 2014
    Yet, today’s young people have much more to offer. If half of the hipster stereotype is a consumer who tries to show off how cool he is based on his tastes, the other half of the stereotype is ‘The Maker’ -- the person out hawking homemade cheese, knitting sweaters for your beard, or repurposing steel-framed bicycles. The hipster business model is distinctive: Make a product you love so much that you’ll make it yourself. See if anyone wants it. Try again. When they want to build apparel companies, they teach themselves how to sew. When they dream of producing toys, they learn how to use 3D printing software. When they don’t know investors who will back their restaurant concepts, they open food trucks. All the while, they are guided by books, instructional videos, and intuition; only later do they move production to real factories, or hire lawyers. They frequent public parks to see if anyone will buy their custom, typewritten stories. They use crowdfunding websites to raise money from customers before their products even exist. They post their ideas to massive web forums to gauge interest, or set up online shops the second they have a product to sell. In their world, sales come first, not last. While each entrepreneur featured in this book embarked on his or her own unique quest, their stories share a common thread: like true hipsters, they were not afraid to try new things.

No-Fail Habits


Michael Hyatt - 2020
    Our work follows us home, even on weekends and vacations.The result is stress, burnout, and strained relationships. Ironically, burning the candle at both ends makes work quality suffer too.Days full of busyness, where you go to bed wondering where all the time went and why so little got done, is primarily the product of habit. One action triggering another that fills every moment of the day, crowding out anything that's not an emergency.It's automated overwork. And when a person succumbs to the stress and leaves for greener pastures, this “burnout pattern” follows them around from one job to the next.But there's good news . . .Self-automation can become your advantage as well.And it's all laid out in the newest book from Michael Hyatt & Company, No-Fail Habits.No-Fail Habits reveals how you can permanently drop habits that don't serve you.You'll also discover how to identify negative triggers and replace them with actions, habits, and rituals that free your time and give you the mental space for deep work—the fertile soil of accomplishment.No-Fail Habits is the blueprint for leveraging habits to build a life of success at work and in your personal life. No-Fail Habits will help you achieve more than you ever thought possible.

Barnum's Own Story: The Autobiography of P. T. Barnum


P.T. Barnum - 2017
    T. Barnum's career of showmanship and charlatanry was marked by a surprising undercurrent of honesty and forthrightness. His exuberant autobiography forms a happy combination of all those traits, revealing the whole story of his world-famous hoaxes and publicity stunts. Here is a pageant of nineteenth-century America's gullibility and thirst for marvels, as told by the master of revels himself.A born storyteller, Barnum recalls his association with Tom Thumb, his audience with Queen Victoria, and his trouble keeping Jenny Lind's angelic image intact during a trying tour. He tells of Jumbo, the most famous elephant in history, from the creature's heroic arrival in America to its tragic death in a railroad accident; of his attempts to transfer Shakespeare's house and Madame Tussaud's Waxworks from England to New York; and of his triumphant reentry into public life after financial failure and five disastrous fires had all but wiped him out. The true-life tale of a man of boundless imagination and indomitable energy, Barnum's autobiography embodies the spirit of America's most exciting boom years.

Social Media Explained: Untangling the World's Most Misunderstood Business Trend


Mark W. Schaefer - 2014
    "Social Media Explained" explores the fundamental strategies and answers the biggest questions every business professional needs to answer before diving into a social media initiative! The is the must-have guide for understanding the sociological and psychological drivers that make social media marketing work.

Freakonomics: Rejuvenating the Self-Destructive Global Economy


Dan Nathaniel Brown - 2006
    

Hacking Leadership


Mike Myatt - 2013
    Leadership isn't broken, but how it's currently being practiced certainly is. Everyone has blind spots. The purpose of Hacking Leadership is to equip leaders at every level with an actionable framework to identify blind spots and close leadership gaps. The bulk of the book is based on actionable, topical leadership and management hacks to bridge eleven gaps every business needs to cross in order to create a culture of leadership: leadership, purpose, future, mediocrity, culture, talent, knowledge, innovation, expectation, complexity, and failure. Each chapter:Gives readers specific techniques to identify, understand, and most importantly, implement individual, team and organizational leadership hacks. Addresses blind spots and leverage points most leaders and managers haven't thought about, which left unaddressed, will adversely impact growth, development, and performance. All leaders have blind-spots (gaps), which often go undetected for years or decades, and sadly, even when identified the methods for dealing with them are outdated and ineffective - they need to be hacked. Showcases case studies from the author's consulting practice, serving as a confidant with more than 150 public company CEOs. Some of those corporate clients include: AT&T, Bank of America, Deloitte, EMC, Humana, IBM, JP Morgan Chase, Merrill Lynch, PepsiCo, and other leading global brands. Hacking Leadership offers a fresh perspective that makes it easy for leaders to create a roadmap to identify, refine, develop, and achieve their leadership potential--and to create a more effective business that is financially solvent and professionally desirable.

Job Interview Tips For Winners: 12 Key Ways To Land The Job


Steven Fies - 2015
    On the hunt for a new job? This book will show you exactly how to ace your next interview. Learn what to say, how to act, what to wear, and how to prepare for common interview questions. Discover the questions you should ask your would-be employers, and how to present your strengths and weaknesses in the best possible light. Furthermore, learn eight ways you can immediately improve your body language - and understand how to make sure it doesn't sabotage you during your next interview. Steven Fies is a business consultant who advises human resources departments on hiring the right people. He is also a certified professional behaviors and motivators analyst with TTI Success Insights, a recognized leader in workplace performance research. Job Interview Tips For Winners is his concise, no-nonsense guide to acing your next interview and landing the job. If you're in the market for a new job and want a clear strategy for sharpening your interviewing skills, Job Interview Tips For Winners is for you. Simple and to the point, it will teach you the most critical interviewing skills in no time.

HYPERGROWTH: How the Customer-Driven Model Is Revolutionizing the Way Businesses Build Products, Teams, & Brands


David Cancel - 2017
    The key to achieving HYPERGROWTH is being customer-driven. So if you’re ready to start putting your customers first, keep reading... What You’ll Learn: A New Approach to Product Management and Developing SaaS Products People Love Today, there’s no excuse for not communicating with customers on a daily basis. Messaging has exploded, new generations are focused on 1:1 communication by default, and artificial intelligence is finally coming so we can deliver 1:1 at scale. So why would you build a product, or a company, without leaning into the advantages of that ecosystem? In his new book, HYPERGROWTH, serial entrepreneur and Drift co-founder/CEO David Cancel shares a modern approach for building products and structuring teams that makes customer communication a central priority. The book tells the story of how Cancel’s customer-driven approach started out as a test with a product team (Performable), transformed an entire organization (HubSpot), and sparked a new movement (Drift). What’s Inside: Practical Advice and Frameworks for Becoming Customer-Driven and Growing Your Business Responsive Development (RD): a new approach to building products that adds the customer back into the equation The Burndown Framework: a framework for implementing Responsive Development that’s faster and more flexible than Agile. The Three-Person Team: the customer-driven way to structure engineering teams. Each team consists of a tech lead who manages two other engineers. Getting Rid of Roadmaps: through building a culture of transparency and accountability and working closely with internal customers, you can release product updates more rapidly and iteratively. The Spotlight Framework: a framework for helping you focus on the right parts of customer feedback so you can take the appropriate next steps. The framework breaks feedback down into three main categories: user experience issues, product marketing issues, and positioning issues. Who This Book Is For: Entrepreneurs, Startup Founders, Product Managers, Product Teams, Marketing Teams … Entire Companies! Every part of your business can benefit from being customer-driven. With the rise of SaaS and the on-demand economy, customer expectations have changed. Customers expect their voices to be heard. They find value in being part of a community, and being part of that journey of creating the product. So stop running your business like we’re still living in the 2000s. It’s time to take a customer-driven approach. Here’s what people are saying about the book: “David Cancel is one of the best when it comes to building products that customers love. And now he’s sharing his wisdom and writing the book explaining how he does it. This is a must read for any entrepreneur or business owner.” -MARK ROBERGE Senior Lecturer, Harvard Business School, Former SVP of Sale and Services at HubSpot ”When it comes to building business software, there’s no one better than David Cancel, and I saw fi

Change: Learn to Love It, Learn to Lead It


Richard Gerver - 2013
    We face new challenges every day in our jobs and in our personal lives. Those who can handle change are the most fulfilled. Those who fear change will find it hardest to thrive. As a head teacher, Richard Gerver famously transformed a failing school into one of the most acclaimed learning environments in the world - in just two years. As a hugely popular speaker and author, he now helps individuals and companies to embrace change. This book is his powerful personal reflection on change, full of wisdom and practical insights. Whether you are leading a company through change or looking for a new direction in life, let Richard Gerver be your guide.

Tesla Motors: How Elon Musk and Company Made Electric Cars Cool, and Sparked the Next Tech Revolution


Charles Morris - 2014
    The most trusted sources in the auto industry have called its Model S the most advanced, safest and best-performing car ever built - and it doesn’t use a drop of gasoline. Tesla has changed the way the public perceives electric vehicles, and inspired the major automakers to revive their own dormant efforts to sell EVs. However, even amidst the avalanche of media coverage that followed the triumph of the Model S, few have grasped the true significance of what is happening. Tesla has redefined the automobile, sparked a new wave of innovation comparable to the internet and mobile computing revolutions, and unleashed forces that will transform not just the auto industry, but every aspect of society. The Tesla story is one part of an ongoing tide of change driven by the use of information technology to eliminate “friction” such as geographic distance, middlemen and outdated regulations. Tesla is simply applying the new order to the auto industry, but the automobile is such a pervasive influence in our lives that redefining how it is designed, built, driven and sold will have sweeping effects in unexpected areas. Just as Tesla built the Model S as an electric vehicle “from the ground up,” it has taken an outsider’s approach to the way it markets its cars. Its direct sales model has drawn legal challenges from entrenched auto dealers, who fear that their outdated business model will be destroyed. Its systems approach to the software and electronics in its cars has highlighted how far behind the technological times the major automakers are. It’s easy to see why readers find Tesla irresistible. CEO Elon Musk is a superstar entrepreneur, a “nauseatingly pro-US” immigrant and the leader of two other cutting-edge companies. Tesla dares to challenge the establishment behemoths and, so far at least, has handily beaten them at their own game. In this history of the 21st century’s most exciting startup, Charles Morris begins with a brief history of EVs and a biography of Tesla’s driving force, Elon Musk. He then details the history of the company, told in the words of the Silicon Valley entrepreneurs who made it happen. There are many fascinating stories here: Martin Eberhard’s realization that there were many like himself, who loved fast cars but wanted to help the environment and bring about the post-oil age; the freewheeling first days, reminiscent of the early internet era; the incredible ingenuity of the team who built the Roadster; Tesla’s near-death experience and miraculous resurrection; the spiteful split between the company’s larger-than-life leaders; the gloves-off battles with hostile media such as Top Gear and the New York Times; and the media’s ironic about-face when the magnificent Model S won the industry’s highest honors, and naysayers became cheerleaders overnight. And the story is just beginning: Tesla has breathtakingly ambitious plans for the future.This book was updated May 1, 2015 to include the latest on the Gigafactory and the D package.

Sandler Success Principles: 11 Insights that will change the way you Think and Sell


David H. Mattson - 2012
    Now they are revealed for you to learn and use in your own business and career. A remarkable and sometimes painful part of the process is uncovering the truth about yourself, including how your self-image was shaped sometimes carelessly and perhaps even cruelly. As you grasp the influence of these “old tapes,” you see how you have unknowingly sabotaged your potential for being at the top tier of sales professionals. You may be astonished to discover what inner dialogue and even demons you now may choose to control and override. The results? You enjoy a significant advantage over those you seek to impress and persuade, and master a predictable way to reach and exceed your career, business and financial goals. The enormous benefits of self-knowledge and imaginative new tools for self-management are at the heart of the challenging and exhilarating lifelong process of implementing the Sandler Success Principles.

Stack Silver Get Gold - How to Buy Gold and Silver Bullion without Getting Ripped Off!


Hunter Riley III - 2012
    Its the only gold and silver investing book you will ever need because its written by a nationally recognized precious metals investing expert with almost 15 years of buying gold and silver bullion under his belt. He reveals all the tricks of the trade that most people in the gold and silver industry probably don't want you to know. "Stack Silver Get Gold will become "the bible" for both first time and long time precious metal investors. Tons of useful information and very well written. You have a real winner in this book." -Bill Zielinski (editor of goldandsilverblog.com) Stack Silver Get Gold: How to Buy Gold and Silver Bullion without Getting Ripped Off! Congratulations, you know that investing in gold and silver is a good idea and you're ready to buy gold and silver before the general public catches on. You have a wisdom few other people possess. So you want to know how to begin investing in silver and gold without getting ripped off? Do you want to buy silver and gold bullion but don't know where to begin? Do you want to avoid all the silver and gold buying scams on TV and the internet? Do you want to learn how to avoid having your gold and silver confiscated by the government? Do you want to know how and where to store and secure your gold and silver at your home, in the most secure vaults in the United States and secret vault storage options in other countries? You want to know how to start investing in gold and silver for as little as $25 using a strategy called dollar cost averaging? Do you want to buy gold or silver today, within 10 minutes of reading this short book? Read this book and you'll discover the answers to your questions above plus.... *The 7 types of gold and silver bullion to buy now and how to sell if you have t *The 11 types of gold and silver to avoid like the plague *The top 3 most secure places to store your precious metals, including home safes and private highly secure vaults *How to store your gold and silver secretly in another country *How the author is personally investing in gold and silver, his exact strategy *Exactly where to buy your gold and silver (the actual websites and dealers) *How to add gold and silver bullion to your IRA or 401k *How to start gold and silver investing safely and avoid all the tricks of scam artists and precious metals dealers *Tax and reporting requirements and even travel restrictions and how to get around them Stack Silver Get Gold was written by Hunter Riley III. Hunter spent most of his twenties on the futures trading floor of the rough and tumble pits in Chicago Mercantile Exchange and has been investing in silver and gold for more than a decade. He's witnessed all the ways the gold and silver bullion market will try to chew you up and spit you out and hew wrote this book so you can overcome them and be a successful gold and silver investor. His short, no fluff, straight to the point book boils down over a decade's worth of investing do's and don'ts into about 100 pages. You can literally read this book and start investing in gold and silver with total confidence, safety and ease on the same day you buy it. The funny thing is that this is probably the shortest book on gold and silver investing ever written but it's also is the only book you'll ever need to invest in gold and silver. Hunter values his time very much and he's written this book as straight to the point as possible because he knows you value your time as well. Some of those people who share your wise views are Jim Rogers, Michael Maloney, Robert Kiyosaki, Kevin Hogan, James Turk, Richard Duncan, Timothy Ferriss, Warren Buffet, Brendon Burchard, Kyle Bass, Peter Schiff and Marc Faber just to name a few. Go buy this book now. It will SAVE you a ton of money. Buy Stack Silver Get Gold: How to Buy Gold and Silver without Getting Ripped Off!

Amazon Prime and Lending Library: Getting the Most Value From Your Prime Subscription


Steve Weber - 2014
    Everything you need to know to get the most bang from your Prime bucks.

Facebook Marketing: An Hour a Day


Chris Treadaway - 2010
    Its ability to target users who have provided real data about themselves and their interests makes Facebook the ideal platform for marketers, and marketers everywhere recognize the importance of Facebook and are eager to successfully tap Facebook's potential. This book shows you how.Quickly get up to speed on today's Facebook conventions and demographics, and then gain an understanding of the various strategic and implementation issues you must consider from start to finish.Guides you through crafting a successful presence on Facebook and takes you through each step for developing an overall marketing strategy Explains each step for setting realistic goals, defining metrics, developing reports, and acquiring corporate buy-in Shows how to execute your strategy while incorporating all of Facebook's relevant features Addresses Facebook's pay-per-click platform, Facebook Connect, and more Packed with tips and tactics not documented anywhere else, the book serves as the ultimate step-by-step guide to developing a winning Facebook marketing campaign.

Culture is Everything: The Story And System Of A Start-Up That Became Australia's Best Place To Work


Tristan White - 2017
    He had a dream to work in a job that inspired him. He didn’t find that job, so he created it. In 2004, The Physio Co (TPC) was born with one team member: Tristan White. In the thirteen years since, TPC has become a remarkable healthcare success story based upon fast growth and a thriving, systemized company culture. Tristan’s obsession with creating an inspiring place to work for himself and others has resulted in more than a decade of learning, testing and refining. If you’ve ever wondered how to build and sustain a thriving company culture, the Culture Is Everything system developed by Tristan White and The Physio Co team is your answer. The Physio Co story and Culture Is Everything system explained in this book will give you the confidence and knowledge to create a strong culture in your very own business or team.