High and Mighty: SUVs-the World's Most Dangerous Vehicles and How They Got That Way


Keith Bradsher - 2002
    Ad campaigns promote them as safer and greener than ordinary cars and easy to handle in bad weather. But very little about the SUV's image is accurate. They poorly protect occupants and inflict horrific damage in crashes, they guzzle gasoline and they are hard to control. Keith Bradsher has been at the forefront in reporting the calamitous safety and environmental record of SUVs, including the notorious Ford-Firestone rollover controversy. In this book he traces the checkered history of SUVs, showing how they came to be classified not as passenger cars but as light trucks, which are subject to less strict regulations on safety, gas mileage and air pollution. He makes a powerful case that these vehicles are even worse than we suspect - for their occupants, for other motorists, for pedestrians and for the planet itself. In the tradition of Unsafe at Any Speed and Fast Food Nation, Bradsher's book is a damning expose of an industry that puts us all at risk, whether we recognize it or not.

Making the Team: A Guide for Managers


Leigh L. Thompson - 1999
    An ideal resource for managers at every stage of the game, this book offers insight to help both players and coaches maximise their success.

How to Be the Luckiest Person Alive!


James Altucher - 2011
    This book describes the techniques I've used throughout my life to get the luck I needed to get through both the hard times and the great times.

The Worldly Philosophers


Robert L. Heilbroner - 1953
    In this seventh edition, Robert L. Heilbroner provides a new theme that connects thinkers as diverse as Adam Smith and Karl Marx. The theme is the common focus of their highly varied ideas—namely, the search to understand how a capitalist society works. It is a focus never more needed than in this age of confusing economic headlines.In a bold new concluding chapter entitled “The End of the Worldly Philosophy?” Heilbroner reminds us that the word “end” refers to both the purpose and limits of economics. This chapter conveys a concern that today’s increasingly “scientific” economics may overlook fundamental social and political issues that are central to economics. Thus, unlike its predecessors, this new edition provides not just an indispensable illumination of our past but a call to action for our future. (amazon.com)

Biochemical Engineering Fundamentals


James E. Bailey - 1977
    The biological background provided enables students to comprehend the major problems in biochemical engineering and formulate effective solutions.

Fooled By Randomness & The Black Swan: Two Books In One


Nassim Nicholas Taleb - 2008
    The hidden role of of chance in life and in the markets.The impact of the highly improbable

Modern Management


Samuel C. Certo - 1992
    For courses in Principles of Management, this title takes a traditional, balanced approach to the four functions of management.

Shoemaker: Reebok and the Untold Story of a Lancashire Family Who Changed the World


Joe Foster - 2020
    Since the late 19th century, the Foster family had been hand-making running shoes, supplying the likes of Eric Liddell and Harold Abrahams - later immortalised in the film Chariots of Fire - as well as providing boots to most Football League clubs. But a family feud between Foster's father and uncle about the direction of their business led to Joe and his brother Jeff setting up a new company, inspired by the success of Adidas and Puma, and so Reebok was born. At first, money was so short that Joe and his wife had to live in their rundown factory, while the machinery that made the shoes was placed around the edge of the floor, because it was so weak it could have collapsed if they'd been positioned in the middle. But, from this inauspicious start, a major new player in the sports equipment field began to emerge, inspired by Joe's marketing vision. By the 1980s, Reebok had become a global phenomenon, when they were the first to latch onto the potential of the aerobics craze inspired by Jane Fonda. Soon, Reeboks were being seen on Hollywood red carpets and even in the film Aliens , where Sigourney Weaver wore a pair of Reebok Alien Stompers.  Like the international bestseller Shoe Dog, by Nike's Phil Knight, Shoemaker is a powerful tale of triumph against all the odds, revealing the challenges and sacrifices that go into creating a world-beating brand; it is also the story of how a small local business can transform itself, with the right products and the right vision, into something much, much bigger.

Floating Feathers: A Doctor's Harrowing Experience as a Patient Within Conventional Medicine --- and an Impassioned Call for the Future of Care in America


Ross I.S. Zbar - 2020
    Ross I.S. Zbar spent his career as a plastic surgeon, in the US as well as abroad in developing countries, mending disease- and trauma-related deformities--and he was never hesitant to make his voice heard as an advocate for better patient care.Then, on a warm December day in 2018, Ross suffered a trauma that nearly took his life, putting him into the hands of his profession in a way he never anticipated. While his life was ultimately saved, his journey to wellness within the conventional medical establishment--from three weeks in the ICU to in-patient rehab--was nothing short of nightmarish. Frequently sedated and physically restrained, he was inundated with mental, emotional, and sensory evidence of an industry gone haywire, experiencing clearly from the patient side what he had only touched on as an advocate.Vowing to be an even stronger voice for change, Ross used the power of his mind to recover faster than any of his doctors predicted. Floating Feathers not only recounts his compelling story but elucidates a thoughtful and authoritative critical call to the members of his beloved profession for a massive overhaul."We possess the technology and the brilliant minds to motivate this level of sweeping change so desperately required," he says. "We simply need to champion it as a non-negotiable priority."This profoundly personal yet overarchingly relative book endeavors to be a vital first step toward that goal.

HBR's 10 Must Reads 2016: The Definitive Management Ideas of the Year from Harvard Business Review (with bonus McKinsey Award–Winning article "Profits Without Prosperity”) (HBR’s 10 Must Reads)


Harvard Business Review - 2015
    With authors from Marcus Buckingham to Herminia Ibarra and company examples from Google to Deloitte, this volume brings the most current and important management conversations to your fingertips.This book will inspire you to:• Tap into the new technologies that are changing the way businesses compete• Fuel performance by redesigning your organization’s practices around feedback• Learn techniques to move beyond intuition for better decision making• Understand why your strategy execution isn’t working—and how to fix it• Lead with authenticity by moving beyond your comfort zone• Transform your physical office space to promote creativity and productivityThis collection of best-selling articles includes:• “Reinventing Performance Management,” by Marcus Buckingham and Ashley Goodall• “The Transparency Trap,” by Ethan Bernstein• “Profits Without Prosperity,” by William Lazonick• “Outsmart Your Own Biases,” by Jack B. Soll, Katherine L. Milkman, and John W. Payne• “The 3-D Printing Revolution,” by Richard D’Aveni• “Why Strategy Execution Unravels—and What to Do About It,” by Donald Sull, Rebecca Homkes, and Charles Sull• “The Authenticity Paradox,” by Herminia Ibarra• “The Discipline of Business Experimentation,” by Stefan Thomke and Jim Manzi• “When Senior Managers Won’t Collaborate,” by Heidi K. Gardner• “Workspaces That Move People,” by Ben Waber, Jennifer Magnolfi, and Greg Lindsay• “Digital Ubiquity: How Connections, Sensors, and Data Are Revolutionizing Business,” by Marco Iansiti and Karim R. Lakhani

The Amazon Millionaire: A New Breed of Entrepreneur


Robert T. Kiyosaki - 2015
    Old School Entrepreneur Meets New School.

Marketplace 3.0: Rewriting the Rules of Borderless Business


Hiroshi Mikitani - 2013
    And that evolution has huge implications for everything we see, buy and do online. Rejecting the zero-sum, vending-machine model of ecommerce practiced by other leading internet retailers, who view the Internet purely as a facilitator of speed and profit, Hiroshi Mikitani argues for an alternate model that benefits merchants, consumers, and communities alike by empowering players at every step in the process. He envisions retail "ecosystems," where small and mid-sized brick-and-mortar businesses around the world partner with online marketplaces to maximize their customer bases and service capabilities, and he shows why emphasizing collaboration over competition, customization over top-down control, and long-term growth over short-term revenue is by far the best use of the Internet's power, and will define the 3.0 era.Rakuten has already pioneered this new model, and Marketplace 3.0 offers colorful examples of its success in Japan and around the world. Mikitani reveals how the company enforces a global mindset (including the requirement that all its employees speak English, even in Tokyo); how it incorporates new acquisitions rather than seeking to completely remake or sell them for a quick profit; and how it competes with other retailers on speed and quality, without sacrificing the public good. Marketplace 3.0 is an exciting new vision for global commerce, from a company that's challenging all the accepted wisdom.

Gamma: Exploring Euler's Constant


Julian Havil - 2003
    Following closely behind is y, or gamma, a constant that arises in many mathematical areas yet maintains a profound sense of mystery. In a tantalizing blend of history and mathematics, Julian Havil takes the reader on a journey through logarithms and the harmonic series, the two defining elements of gamma, toward the first account of gamma's place in mathematics. Introduced by the Swiss mathematician Leonhard Euler (1707-1783), who figures prominently in this book, gamma is defined as the limit of the sum of 1 + 1/2 + 1/3 + . . . Up to 1/n, minus the natural logarithm of n--the numerical value being 0.5772156. . . . But unlike its more celebrated colleagues π and e, the exact nature of gamma remains a mystery--we don't even know if gamma can be expressed as a fraction. Among the numerous topics that arise during this historical odyssey into fundamental mathematical ideas are the Prime Number Theorem and the most important open problem in mathematics today--the Riemann Hypothesis (though no proof of either is offered!). Sure to be popular with not only students and instructors but all math aficionados, Gamma takes us through countries, centuries, lives, and works, unfolding along the way the stories of some remarkable mathematics from some remarkable mathematicians.-- "Notices of the American Mathematical Society"

Centuries of Change: Which Century Saw the Most Change and Why it Matters to Us


Ian Mortimer - 2014
    And he's ringing the changes. In a contest of change, which century from the past millennium would come up trumps? Imagine the Black Death took on the female vote in a pub brawl, or the Industrial Revolution faced the internet in a medieval joust - whose side would you be on? In this hugely entertaining book, celebrated historian Ian Mortimer takes us on a whirlwind tour of Western history, pitting one century against another in his quest to measure change. We journey from a time when there was a fair chance of your village being burnt to the ground by invaders, and dried human dung was a recommended cure for cancer, to a world in which explorers sailed into the unknown and civilisations came into conflict with each other on an epic scale. Here is a story of godly scientists, shrewd farmers, cold-hearted entrepreneurs and strong-minded women - a story of discovery, invention, revolution and cataclysmic shifts in perspective. Bursting with ideas and underscored by a wry sense of humour, this is a journey into the past like no other. Our understanding of change will never be the same again - and the lessons we learn along the way are profound ones for us all.

Institutions, Institutional Change and Economic Performance


Douglass C. North - 1990
    Institutions exist, he argues, due to the uncertainties involved in human interaction; they are the constraints devised to structure that interaction. Yet, institutions vary widely in their consequences for economic performance; some economies develop institutions that produce growth and development, while others develop institutions that produce stagnation. North first explores the nature of institutions and explains the role of transaction and production costs in their development. The second part of the book deals with institutional change. Institutions create the incentive structure in an economy, and organizations will be created to take advantage of the opportunities provided within a given institutional framework. North argues that the kinds of skills and knowledge fostered by the structure of an economy will shape the direction of change and gradually alter the institutional framework. He then explains how institutional development may lead to a path-dependent pattern of development. In the final part of the book, North explains the implications of this analysis for economic theory and economic history. He indicates how institutional analysis must be incorporated into neo-classical theory and explores the potential for the construction of a dynamic theory of long-term economic change. Douglass C. North is Director of the Center of Political Economy and Professor of Economics and History at Washington University in St. Louis. He is a past president of the Economic History Association and Western Economics Association and a Fellow, American Academy of Arts and Sciences. He has written over sixty articles for a variety of journals and is the author of The Rise of the Western World: A New Economic History (CUP, 1973, with R.P. Thomas) and Structure and Change in Economic History (Norton, 1981). Professor North is included in Great Economists Since Keynes edited by M. Blaug (CUP, 1988 paperback ed.)