Ice to the Eskimos: How to Market a Product Nobody Wants


Jon Spoelstra - 1997
    YOU.You've got a problem.You've got a product that's not first in its class.It's not even second.You've got to find a way to market that product.What Are You Going To Do?You're going to read this book, that's what.Let's face it. There comes a time in the life of every business when a product or service does not sell up to expectations.Maybe your product is outmoded. Or hasn't been positioned correctly. Or is competing in a crowded market. Whatever the reason, Ice to the Eskimos is dedicated to helping you reclaim that lost ground. It's about taking a product or service and turning it into a winner. If you've got a product that is not the best in its field, then you will love Ice to the Eskimos. Take the principles Jon Spoelstra writes about and run hard with them—you'll be amazed by the results.Written by the former president of the hapless New Jersey Nets, Jon Spoelstra is the man responsible for tripling that team's lagging revenues in just three years and increasing the season-ticket holders base by 250 percent. This guy knows what he's talking about. What everyone else had seen as a lost cause, Spoelstra saw as an outstanding opportunity to reawaken a tired and beaten product to achieve unprecedented profitability.Not just for sports marketers, this lively, entertaining book successfully makes the jump from sports to whatever your product may be. The techniques Spoelstra perfected while working for teams in the NHL and NBA—from innovative packaging to image overhaul—apply to any product in any company. The numerous winning examples are sure to make Ice to the Eskimos a must-read for anyone with a product or service to sell.Ice to the Eskimos is sure to be an instant marketing classic. It will show millions of readers how to market their product...sometimes even after they've given up hope. By using the powerful techniques in this book, you too can learn to achieve the impossible and market ice to the Eskimos.

Home Grown Kids


Raymond S. Moore - 1984
    Book Specs Paper BackPublisher: Moore Foundation, ThePrinted: 1981Pages: 233 Table of Contents Foreword A Note fro the Authors Family or The State The Hand That Rocks the Cradle Parents in Charge Steps in Parenthood Setting the Stage for Birth Getting a Good Start: The Newborn That Crucial First Year The Winsome Ones and The Terrible Twos The Exploring Threes and Fours The Creative Fives and Sixes The Reasoning Sevens, Eights and Nines The Moore Formula References and Resources

Courageous Joy: Delight in God through Every Season


(in)Courage - 2021
    This six-session study helps you see why joy is important, move into the woman God calls you to be, and find joy even in the tough times"--

How am I Smart?: A Parent's Guide to Multiple Intelligences


Kathy Koch - 2007
    Kathy Koch’s down-to-earth and practical guide to the theory of multiple intelligences helps parents and teachers discern and develop their children’s unique wiring.How Am I Smart? will help you:Identify how your child can best learn and studyExplore your child’s characteristic spiritual struggles and his or her ways of connecting to GodLearn how you can awaken and nurture your child’s weaker intelligencesUncover how your behavior can paralyze your child’s smarts, and what to do about itRecognize how your child’s misbehavior may be connected to his or her strengthsDiscover creative teaching methods and potential careers that are ideal for each intelligenceEvery child is some combination of the following smarts: word, logic, picture, music, body, nature, people, and self. The sooner you and your child discover his or her best smarts, the sooner you can nurture their potential and help them to flourish and use their gifts for God and others.

Morning Time: A Liturgy of Love


Cindy Rollins - 2021
    As Cindy gathered her family for Morning Time on a regular basis, she realized that the routine had become a liturgy, a regular practice and pattern that carried love and life to her children. The things that Cindy and her children discovered together in Morning Time were the very best things, and those things have proven to endure in their hearts.The practice of Morning Time is simple to implement into one’s homeschool, family, or classroom. This book gives readers a practical, road-tested way to make Morning Time a beautiful liturgy of their own. It includes Cindy’s Morning Time Anthology—over 150 pages of poems, hymn lyrics, Scripture passages, catechisms, Shakespeare passages, and other Morning Time selections gathered to make your Morning Time easy to put into practice.

Yardsticks: Child and Adolescent Development


Chip Wood - 2017
    

Alpha Phonics Primer for Beginners


Samuel L. Blumenfeld - 1983
    The 128 lessons are self-explanatory and require almost no teacher preparation. The lesson pages were carefully designed

Admission Assessment Exam Review


HESI - 2012
    Plus, it helps you identify areas of weakness so you can focus your study time. Sample problems and step-by-step examples with explanations in the math and physics sections show you how to work through each problem so you understand the steps it takes to complete the equation. Practice tests with answer keys for each topic - located in the appendices for quick access - help you assess your understanding of each topic and familiarize you with the types of questions you're likely to encounter on the actual exam. HESI Hints boxes offer valuable test-taking tips, as well as rationales, suggestions, examples, and reminders for specific topics.End-of-chapter review questions help you gauge your understanding of chapter content.A full-color layout and more illustrations in the life science chapters visually reinforce key concepts for better understanding.Expanded and updated content in each chapter ensures you're studying the most current content.Basic algebra review in the math section offers additional review and practice.Color-coded chapters help you quickly find specific topic sections.Helpful organizational features in each chapter include an introduction, key terms, chapter outline, and a bulleted chapter summary to help you focus your study.A glossary at the end of the text offers quick access to key terms and their definitions.

On the Water: Discovering America in a Row Boat


Nathaniel Stone - 2002
    The hull glides in silence and with such perfect balance as to report no motion. I sit up for another stroke, now looking down as the blades ignite swirling pairs of white constellations of phosphorescent plankton. Two opposing heavens. ‘Remember this,’ I think to myself.”Few people have ever considered the eastern United States to be an island, but when Nat Stone began tracing waterways in his new atlas at the age of ten he discovered that if one had a boat it was possible to use a combination of waterways to travel up the Hudson River, west across the barge canals and the Great Lakes, down the Mississippi River to the Gulf of Mexico, and back up the eastern seaboard. Years later, still fascinated by the idea of the island, Stone read a biography of Howard Blackburn, a nineteenth-century Gloucester fisherman who had attempted to sail the same route a century before. Stone decided he would row rather than sail, and in April 1999 he launched a scull beneath the Brooklyn Bridge to see how far he could get. After ten months and some six thousand miles he arrived back at the Brooklyn Bridge, and continued rowing on to Eastport, Maine. Retracing Stone’s extraordinary voyage, On the Water is a marvelous portrait of the vibrant cultures inhabiting American shores and the magic of a traveler’s chance encounters. From Pittsburgh, Pennsylvania, where a rower at the local boathouse bequeaths him a pair of fabled oars, to Vanceburg, Kentucky, where he spends a day fishing with Ed Taylor -- a man whose efficient simplicity recalls The Old Man and the Sea -- Stone makes his way, stroke by stroke, chatting with tugboat operators and sleeping in his boat under the stars. He listens to the live strains of Dwight Yoakum on the banks of the Ohio while the world’s largest Superman statue guards the nearby town square, and winds his way through the Louisiana bayous, where he befriends Scoober, an old man who reminds him that the happiest people are those who’ve “got nothin’.” He briefly adopts a rowing companion -- a kitten -- along the west coast of Florida, and finds himself stuck in the tidal mudflats of Georgia. Along the way, he flavors his narrative with local history and lore and records the evolution of what started out as an adventure but became a lifestyle. An extraordinary literary debut in the lyrical, timeless style of William Least Heat-Moon and Henry David Thoreau, On the Water is a mariner’s tribute to childhood dreams, solitary journeys, and the transformative powers of America’s rivers, lakes, and coastlines.From the Hardcover edition.

Metal Detecting: A Beginner's Guide to Mastering the Greatest Hobby In the World


Mark D. Smith - 2014
    This book shows you how to claim your share. Over 200 pages of valuable metal detecting information designed to get you out there finding treasure on your very first outing.Finding treasure with a metal detector is real and doing it is simple and easy once you read this book. There are people finding incredible old coins made from gold and silver, valuable historical relics and old jewelry made from gold, silver and platinum. But you won't find these great treasures unless you know where and how to look. Metal Detecting: A Beginner's Guide shows you this and much more.Veteran detectorist and treasure enthusiast Mark Smith continues to provide great information to anyone interested in the great hobby of metal detecting. In his second book on the subject, he manages to answer the common questions that every novice has when they are thinking about getting started. From choosing the right machine to identifying your valuable treasure, Mark Smith covers these subjects and everything in between in an easy to understand way.While this metal detecting book may be geared towards the novice treasure hunter, there are plenty of choice tips that even experienced treasure hunters can pick up. Mark Smith reveals some of his best guarded metal detecting secrets in this metal detecting guide that puts more treasure in your find's pouch.Fully illustrated diagrams and real life pictures describe in detail the easiest ways to not only locate treasure, but safely recover it as well.Learn how to find more treasure by: understanding common metal detecting terminology, understanding which metal detectors work the best and where, understanding how and why a metal detector works, other equipment you will need, proper etiquette, what you can expect to find, why you should never throw anything away, how to identify your finds, how to identify jewelry, how to tell if it is real gold, how to metal detect with children, which recovery tools work the best, how to recover treasure, how to metal detect private property, how to identify unknown metal detecting finds, metal detecting creeks, rivers and lakes, pinpointing, making weak targets stronger, cleaning your finds, the best places to use your metal detector, selling your finds and more!What are you waiting for? Find out how you can maximize your treasure with this informative metal detecting book today.

Drawing for older children & teens


Mona Brookes - 1991
    Now the author of America's best-selling art instruction book for young children provides a complete course for older children, teens and adult beginners.In Part I, you'll discover the many different styles you can choose to draw in and how to develop your own personal style.In Part II, you'll discover a unique way of seeing that allows you to draw any shape you observe. You'll learn the basics (from buying art supplies to planning your compositions) and all the good stuff- proportion, scale, perspective, contrast shading and special effects. Lastly, Mona provides essential information on drawing the human form, animals, still, landscapes, and buildings.It's all here. Now nothing can prevent you from discovering the joys of drawing. Open this book and you'll see what creative possibilities await you! Special NoteDrawing For Older Children & Teens includes special sections for art teachers and educators.

Beyond Survival Guide to Abundant-Life Homeschooling


Diana Waring - 1996
    Beyond Survival offers practical help with the real questions of homeschooling and provides an extensive list of proven resources. With confidence and compassionate humor, this in- demand homeschool conference speaker leads veteran and beginners on a joy-filled educational journey.

I'm Not Holding Your Coat: My Bruises-and-All Memoir of Punk Rock Rebellion


Nancy Barile - 2021
    She made her place behind the boards and right in the front row as insurgents such as SSD, Minor Threat, Bad Brains, Dead Kennedys and Black Flag wrote new rules and made history. She survived punk riots and urban decay, ran the streets with outcasts, and ultimately found true love as she fought for fairness and found her purpose.

How to Multiply Your Baby's Intelligence


Glenn Doman - 1983
    How To Teach Your Baby To Read shows just how easy it is to teach a young child to read, while How To Teach Your Baby Math presents the simple steps for teaching mathematics through the development of thinking and reasoning skills. Both books explain how to begin and expand each program, how to make and organize necessary materials, and how to more fully develop your child's reading and math potential.How to Give Your Baby Encyclopedic Knowledge shows how simple it is to develop a program that cultivates a young child's awareness and understanding of the arts, science, and nature--to recognize the insects in the garden, to learn about the countries of the world, to discover the beauty of a Van Gogh painting, and much more. How To Multiply Your Baby's Intelligence provides a comprehensive program for teaching your young child how to read, to understand mathematics, and to literally multiply his or her overall learning potential in preparation for a lifetime of success.The Gentle Revolution Series:The Institutes for the Achievement of Human Potential has been successfully serving children and teaching parents for five decades. Its goal has been to significantly improve the intellectual, physical, and social development of all children. The groundbreaking methods and techniques of The Institutes have set the standards in early childhood education. As a result, the books written by Glenn Doman, founder of this organization, have become the all-time best-selling parenting series in the United States and the world.

The Read-Aloud Family: Making Meaningful and Lasting Connections with Your Kids


Sarah Mackenzie - 2018
    Reading aloud offers us a chance to be fully present with our children. It also increases our kids’ academic success, inspires compassion, and fortifies them with the inner strength they need to face life’s challenges. As Sarah Mackenzie has found with her own six children, reading aloud long after kids are able to read to themselves can deepen relationships in a powerful way.Founder of the immensely popular Read-Aloud Revival podcast, Sarah knows first-hand how reading can change a child’s life. In The Read-Aloud Family, she offers the inspiration and age-appropriate book lists you need to start a read-aloud movement in your own home. From a toddler’s wonder to a teenager’s resistance, Sarah details practical strategies to make reading aloud a meaningful family ritual. Reading aloud not only has the power to change a family—it has the power to change the world.