Book picks similar to
100 Great Copywriting Ideas: From Leading Companies Around The World (100 Great Ideas) by Andy Maslen
copywriting
marketing
business
nonfiction
Become An Idea Machine: Because Ideas Are The Currency Of The 21st Century
Claudia Azula Altucher - 2014
Come up with 10 ideas a day. Every day. It does not matter if they are good or bad, the point is to exercise your idea muscle, to make it sweat. People say ideas are a dime a dozen but that is NOT true. Ideas are a dime for three, but if you try to come up with ten by opening this book to any page, you will feel your mind stretching, working, sweating. People say execution is everything, that is ALSO NOT true. Execution is a subset of ideas. When you exercise your idea muscle every day you become an idea machine, you are unstoppable. When a GREAT idea comes your way you are inspired, you feel moved, you HAVE to take the next step. Execution happens automatically. Try the 180 prompts in this book, list your ten ideas every day and see your life transform, in magical ways, in front of your eyes.
How to Write Seductive Web Copy: An Easy Guide to Picking Up More Customers
Henneke Duistermaat - 2013
If You Want to Write: A Book about Art, Independence and Spirit
Brenda Ueland - 1938
She said she had two rules she followed absolutely: to tell the truth, and not to do anything she didn't want to do. Her integrity shines throughout If You Want to Write, her best-selling classic on the process of writing that has already inspired thousands to find their own creative center. Carl Sandburg called this book "The best book ever written about how to write." Yet Ueland reminds us that "Whenever I say 'writing' in this book, I also mean anything that you love and want to do or to make." Ueland's writing and her teaching are made compelling by her feisty spirit of independence and joy.
2,000 to 10,000: How to Write Faster, Write Better, and Write More of What You Love
Rachel Aaron - 2012
This is the book explaining how, with a few simple changes, I boosted my daily writing from 2000 words to over 10k a day, and how you can too."Expanding on her highly successful process for doubling daily word counts, this book, a combination of reworked blog posts and new material, offers practical writing advice for anyone who's ever longed to increase their daily writing output. In addition to updated information for Rachel's popular 2k to 10k writing efficiency process, 5 step plotting method, and easy editing tips, this new book includes chapters on creating characters that write their own stories, practical plot structure, and learning to love your daily writing. Full of easy to follow, practical advice from a commercial author who doesn't eat if she doesn't produce good books on a regular basis, 2k to 10k focuses not just on writing faster, but writing better, and having more fun while you do it.
From Poop To Gold: The Marketing Magic of Harmon Brothers
Chris Jones - 2018
You've laughed along with millions of others. And you've learned new euphemisms for poop, which can come in handy if you're ever apparated back to junior high. But who creates all these ads? Glad you asked. It's Harmon Brothers. Author Chris Jones pulls back the curtain and reveals the behind-the-scenesmagic including their innovative business model, one of the biggest secrets behind their success. With awards from AdAge, Unruly, ADWEEK, and a WEBBY for Best Writing, Harmon Brothers, and their revolutionary model, transform poop into gold, and can do the same for you and your company.
Book Publishing for Beginners: How to publish and market your book to a #1 bestseller and grow your business
Paul G. Brodie - 2018
What if a few new habits could dramatically improve your book sales? What if you could grow your business and increase your revenue with a few simple steps? Imagine making passive income 24 hours a day, 7 days a week while having the opportunity to be your own boss, set your own hours, and achieve your life-long goals. Eleven-time Amazon bestselling author, Paul G. Brodie, covers how to become a #1 bestselling author and grow your business. Here are a few things that you will get out of Book Publishing for Beginners. In this book, you will learn how to: • Edit Your Book • Proofread Your Book one final time with a method that Paul uses exclusively with his books • Utilize Freelancers to have an Outstanding Book Cover created for a low price • Get your book Converted from a Manuscript to Kindle format • Convert your Book Description into Sales Copy that will Increase Book Sales • Get honest Reviews for your book from your first book launch and future launches • Learn about different Book Launches from Case Studies • Utilize a Free Launch Strategy to generate Thousands of potential Downloads while your book is free • Take advantage of your Book Price Conversion from free to 99 cents and get enough downloads to launch your book to #1 in its category • Maximize your Earnings with converting the price from 99 cents to either $2.99 or $3.99 at the right time • Record your Audiobook by doing it yourself or having someone narrate it for you • Convert your Manuscript to Paperback for CreateSpace • Get your Kindle book cover converted to CreateSpace • Build your Email List • Utilize different Lead Magnets • Offer different Back End Products to generate significant income • Maximize multiple Revenue Streams to Grow Your Business including Public Speaking, Coaching, and Book Signings •BONUS: Invitation to book a 15-minute call with Paul to get help with your book •BONUS: FREE Online Training to help you Get Published •BONUS: Invitation to join FREE private Facebook Community to help you Get Published •BONUS: FREE Audiobook Scroll up to the top of the page and click on the BUY NOW button and start your journey towards becoming a #1 bestselling author today!
Your Complete Guide to a Successful & Secure Retirement
Larry E. Swedroe - 2019
And everything is based on the “science of investing” – evidenced with studies from peer-reviewed journals.Overall, this adds up to a complete retirement guide, packed with the latest and best knowledge. Don’t enter your retirement without it.
The Boron Letters
Gary Halbert - 2013
Halbert explaining the secrets to effect marketing.
Quick Cheats for Writing With Dragon: Hidden Tricks to Help You Dictate Your Book, Work Anywhere and Set Your Words Free with Speech Recognition (Dictation Mastery for PC and Mac)
Scott Baker - 2016
No confusion. Just solid, fail-safe tips for writers to take their dictation to the next level. From the author of "The Writer's Guide to Training Your Dragon", this mini-guide will help you choose the right microphone, transcribe on-the-go with Dragon and put you on the path to sky-high word counts. You will also learn little-known tricks, such as:- Dictating into programs Dragon doesn't support - such as Scrivener;- Preventing a crash from taking your dictated text with it;- Creating a "Quiet Profile" for when you need to dictate without disturbing others;- Using the same profile on multiple computers - and keeping it updated;- Running your desktop Dragon app on an iPad or Android tablet - anywhere, anytime.Designed to get you up-and-running with this powerful software in no time, "Quick Cheats for Writing with Dragon" may make you want to never look at a keyboard again!
The Science of Marketing: When to Tweet, What to Post, How to Blog, and Other Proven Strategies
Dan Zarrella - 2012
It uses a combination of marketing, statistical, and psychological research to explain why and, more importantly, how, companies should adapt marketing strategies such as blogging, social media, email marketing, and webinars to achieve maximium results.The book contradicts what the author calls the "unicorns and rainbows" strategy that simply encourages companies to love their customers and hug their followers. Instead, the book offers more substantial, proven tactics and tips gathered through scientific research and techniques.Lists what time of day and what day of the week the most retweets occur Explains why weekends are best for Facebook sharing, which blog posts lead to comments, why early mornings are best for emails, and how to blog to acquire links Describes how to avoid crowding your content The Science of Marketing provides the research and tools to help you make a stronger impact in the digital marketing space.
HBR Guide to Persuasive Presentations
Nancy Duarte - 2010
TAKE THE PAIN OUT OF PRESENTATIONS.Terrified of speaking in front of a group? Or simply looking to polish your skills? No matter where you are on the spectrum, this guide will give you the confidence and the tools you need to get results.Written by presentation expert Nancy Duarte, the
HBR Guide to Persuasive Presentations
will help you:• Win over tough crowds• Organize a coherent narrative• Create powerful messages and visuals• Connect with and engage your audience• Show people why your ideas matter to them• Strike the right tone, in any situation
How to Write Short Romance Kindle Books: A 40 Minute MASTERCLASS
Nina Harrington - 2015
Over the past seven years, I have created 19 award-winning romance novels for two international publishers and over 1.2 million copies have been sold in 28 countries around the world in 23 languages. The good news is that romance fiction is as popular as it has ever been. Just look at the Amazon Bestsellers top 100 paid list. It is dominated by romance titles. Writing short romance Kindle books is an ideal home-based business, with minimal start-up costs. You work where and when you choose, writing the kind of romance stories that you love to read –and then publish them for free! What’s more, short fiction is fast to both read and to write. No more procrastination! You can create passive income from day one with short romance stories that only took you a few hours to write. This eBook guides you through an intense Masterclass on the key techniques that you need to start writing short romance fiction, which you can then publish on the Amazon Kindle platform. As a professional romance author, I have broken down the process of writing romance fiction into: A complete nine-step plan packed with the essential information you need to write your own short romance fiction, from understanding the different types of romance categories through to advanced story structure. A proven six-layer character development technique to help you to create compelling three-dimensional characters readers will love! As a bonus, I have included a section with practical advice on how to transform your manuscript into an eBook. This detailed Fast-Track guide has been designed to be around 40 minutes long, which means that there is no filler, just quality information from the start. Your complete starter plan is written in straightforward language and each step has been tried and tested. I know that it works because this is the system that I use to create my own award-winning romance fiction! Take a risk and learn How to Write Short Romance Kindle Books today – it could be the key to a new career and a brilliant entrepreneurial small business. It is much easier than you think. Just take that first step! NEW SPECIAL OFFER! This eBook is part of the ROMANCE SELF-PUBLISHING BOOK BUNDLE (Books One to Three): All the Information you need to Write, Publish and Promote your Romance Kindle Book. Available now at a great sale price. http://amzn.to/1NpEGx2
How to Make, Market and Sell Ebooks All for Free
Jason Matthews - 2010
Save time, money, energy and sell ebooks. Discover the best ways to: Maximize Social Media and Online Platform. Create a Professional Blog Site. Design Ebook Covers. Format and Upload for Amazon, Smashwords, Barnes & Noble, Apple and other Retailers. Convert Documents to any Format (epub, mobi, pdf and more). Create a Professional Website. Rise with SEO (search engine optimization) in Google-Bing rankings. Sell ebooks with PayPal from your own Sites on Autopilot. Make Paperbacks. Use PR (public relations) to Drive Traffic to You. and much more. Plus you can do all these things for free! Packed with valuable information, examples, over 250 links to sites and software to accomplish goals at retailers and your own websites. Simple enough for beginners and relevant to experts who could use extra guidance. Like ten books in one, the only source for what you need to succeed.
The Essential Guide to Freelance Writing: How to Write, Work, and Thrive on Your Own Terms
Zachary Petit - 2015
Great! But now you're faced with a laundry list of questions: Should I freelance full time or part time? Should I write for magazines, newspapers, or online markets? How do I dream up the perfect article idea, and how do I pitch it successfully? How do I negotiate contracts, foster relationships with editors, and start getting steady work while avoiding financial panic attacks and unpleasant ulcers?The Essential Guide to Freelance Writing answers all of these questions--and much more. From breaking in to navigating the basics of the business, this book is your road map to a fruitful and rewarding freelance life. You'll learn how to:Dig into various markets, including consumer magazines, trade journals, newspapers, and online venues.Make your digital mark and build your writing platform.Pitch like a pro and craft solid query letters that get responses.Conduct professional interviews in person, by phone, or by e-mail.Write and structure various types of articles, from front-of-the-book pieces to profiles and features.Quit your lackluster day job, and live the life you've always wanted.Filled with insider secrets, candid advice, and Zachary Petit's trademark humor and blunt honesty, The Essential Guide to Freelance Writing won't just show you how to survive your freelancing writing career--it will teach you how to truly thrive.
Social Media Success for Every Brand: The Five StoryBrand Pillars That Turn Posts Into Profits
Claire Díaz-Ortiz - 2019
Based on Donald Miller’s bestselling book Building a StoryBrand, Claire Diaz-Ortiz applies the seven principles of the StoryBrand Framework to help you build an effective, long-lasting social media plan for your brand. Social Media Success for Every Brand teaches readers how to incorporate the StoryBrand 7-Part Framework into their social media channels to increase engagement and see better results. Readers will understand exactly what they need to do with their social media to drive growth to their organization through the practical guidance of the five-point SHARE model:STORYHOWAUDIENCEREACHEXCELLENCESocial Media Success for Every Brand does not require the reader to be familiar with Building a StoryBrand but provides enough foundation to prepare the reader for practical success with their social media content. Together with the StoryBrand Framework, Claire’s SHARE model will help boost customer engagement and grow the organization’s brand awareness and revenues.