From opening gambit to endgame, this home-study chess course is the classic in the field.Illustrated throughout, the book is written using the English descriptive notation for moves.

    Chess has been the ruination of her life ending her engagement, filching her fortune and reducing her to poor relation. But when she finds herself falling in love with chessmaster David Rutherford, the new Lord Donhill, Sylvia stakes her heart, her future and her reputation on the riskiest gambit of all.

    For partial updates, please visit Aaron Shepard's Publishing Page. Please note also that this book describes Amazon publishing BEFORE the introduction of Kindle books, which are discussed in later books of Aaron's. There has never been a self publishing manual like this. "Aiming at Amazon" is NOT about getting your book into bookstores. Instead, it lays out an innovative approach that targets sales on Amazon.com. It reveals how to make a book sell well online, with tips never before offered. And it shows you how Amazon REALLY works -- not how self-proclaimed experts wish it did! You will learn -- Why Amazon sales offer your best chance of success in self publishing. -- Why letting Amazon order books directly from you is the least profitable approach. -- How to make your book most visible on Amazon. -- How to make your cover image most prominent. -- How to optimize content on Amazon's page for your book. -- How to increase Customer Reviews without violating Amazon's terms and conditions, as well as professional ethics. -- Why many Amazon marketing techniques highly recommended by other authors are nearly useless. -- Why it takes a full year for Amazon sales of your book to reach their peak. -- Where to go on Amazon to get the help you need. Avoid publishing plans that handicap you almost before you begin, and marketing plans that waste your time and money. Let "Aiming at Amazon" introduce you to the NEW business of self publishing.

    Using Cates's easy-to-master referral-based selling techniques, readers:Work less and earn more by getting existing customers to work for them generating high-quality referralsTurn every business contact into a relationship and every relationship into a sales success story

    What works best for one child is often counterproductive for others. By trying to force all children into the same learning mode we unfairly short-circuit their education as well as their intellectual development. Discover Your Child's Learning Style shows you how to assess and nurture your child's individual learning potential based on his or her talents, interests, disposition, preferred environment, and more. Inside is a step-by-step program of self-awareness tests that guide you to a better understanding of your child's unique strengths and weaknesses, goals and interests, and inner peace. You'll discover how to create the right atmosphere for learning in the home. Most important, you'll help your child excel not only in school but in life as well. "An excellent tool for discovering how a student learns best. Teaching children according to how they learn ensures optimum education for all; it's an approach that could help make remedial literacy programs obsolete!"—Patricia Flanigan, California State Library Literacy Task Force "Essential for any parent or teacher who works with children."—Suzanne Lopez, psychotherapist and author of Get Smart with Your Heart "A powerful tool for increasing your child's self-esteem. At last, there is a simple solution for every child to become a winner."—Nancy L. Chaconas, M.A., educator, author of HELP-Esteem "Parents who understand the principles in this book will be better parents!"—Richard and Linda Eyre, authors of Teaching Your Children Values

    When Fisher disappeared from public view, Waitzkin's interest waned--until his own son Josh emerged as a chess prodigy.Searching for Bobby Fischer is the story of Fred Waitzkin and his son, from the moment six-year-old Josh first sits down at a chessboard until he competes for the national championship. Drawn into the insular, international network of chess, they must also navigate the difficult waters of their own relationship. All the while, Waitzskin searches for the elusive Bobby Fischer, whose myth still dominates the chess world and profoundly affects Waitzkin's dreams for his son.

    In his trademark witty, accessible style, Soltis provides tips on everything from the need for memorization to the use of computers-and even how to develop that indefinable thing called intuition.

    FIJI Water. Teleflora. The Franklin Mint. Lynda Resnick's marketing triumphs read like an encyclopedia of branding. She is the smartest and hardest-working marketing brain in the business - the kind of marketer who can sell "ice sculptures to Eskimos." But her brilliant ideas aren't simply the result of random inspiration; they're the products of a systematic approach to marketing that any company -- large or small -- can adapt to achieve success. In RUBIES IN THE ORCHARD, she divulges her secrets for creating some of the world's most memorable and iconic brands, and the bull's-eye strategies to sell them.Resnick believes that every company can find "rubies" in its orchard, elements of intrinsic value that consumers will desire. Here, she shows how every successful marketing campaign begins with uncovering these hidden gems, and communicating their value honestly and transparently to the consumer. Through Resnick's behind-the-scenes narrative, we learn the secrets of her extraordinary successes, including: POM Wonderful, the wildly popular 100% pomegranate juice that created an entirely new product category out of a fickle and obscure fruit; and FIJI Water, a fledgling brand she transformed into the #1 premium bottled water in America, with sales that have increased 300% since 2004.A born marketer, Resnick shares tales from a remarkable life, from opening her own ad agency at age 19 to the time she famously overpaid for Jackie Kennedy's pearls at auction, then transformed her "mistake" into tens of millions in sales for the Franklin Mint. Here for the first time, Resnick reveals her systematic approach to breaking through marketplace clutter and consumer cynicism, and creating blockbuster brands with true staying power.

    It includes: sections on online chess, computers and openings; courses in tactics and attacking strategy; analysis of some of the greatest games ever played; and, information and advice on club, national, and international tournaments.

    Its rules and pieces have served as a metaphor for society including military strategy, mathematics, artificial intelligence, literature, and the arts. It has been condemned as the devil’s game by popes, rabbis, and imams, and lauded as a guide to proper living by different popes, rabbis, and imams. In his wide-ranging and ever fascinating examination of chess, David Shenk gleefully unearths the hidden history of a game that seems so simple yet contains infinity. From its invention somewhere in India around 500 A.D., to its enthusiastic adoption by the Persians and its spread by Islamic warriors, to its remarkable use as a moral guide in the Middle Ages and its political utility in the Enlightenment, to its crucial importance in the birth of cognitive science and its key role in the new aesthetic of modernism in 20th century art, to its 21st century importance to the development of artificial intelligence and use as a teaching tool in inner-city America, chess has been a remarkably omnipresent factor in the development of civilization. Indeed as Shenk shows, some neuroscientists believe that playing chess may actually alter the structure of the brain, that it may for individuals be what it has been for civilization: a virus that makes us smarter.From the Hardcover edition.

    Yes, that's 366 – one for each day of the year plus a little something special for leap year! Illustrated with anatomically correct drawn figures, the positions run the lusty gamut from plausible to creative to Honey, get my weight belt, this is going to require some heavy lifting!Position of the Day is about not becoming a creature of habit, because even the Excuse Me, Do I Know You? can get boring if that's the only position in your repertoire.• For beginners and the acrobatically challenged, there are accessible suggestions such as the Corporate Merger, the Wet Blanket, and the TV Dinner• The adept and adventurous can try their hand at The Snow Blower, The Papoose, and the Quasimodo, which field-testing suggests is best attempted only after a vigorous round of stretching and a can of Red Bull• Em & Lo (Emma Taylor and Lorelei Sharkey) pen Nerve.com's sex and relationships advice column, "The Em & Lo Down (Advice from Near-Experts)"This "activity book" is a fun way to keep things exciting and put the spice and adventure back into your relationship.With 366 positions of varying degrees of difficulty for every day of the year – including leap year!• Great bachelorette and Valentine's Day gift• All at once informational and humorous

    Now, Harry shares many of his hilarious insider tips.

    Here's an entertaining and informative manual for beginners, but it's filled with tips and techniques learners will retain and successfully employ as their skill develops and they match themselves against experienced players. With annotated illustrations and more than 300 examples, this fascinating manual demonstrates*Openings used by international masters, including the Ruy Lopez, the Queen's Gambit Declined, the Sicilian Defense, and others*Basic and advanced strategies, tactics, sacrifices, and pawn structure to help learners master the chess middle game*End game, with emphasis on use of rooks and pawnsIt's a comprehensive and compact reference that will find a ready place in school and private chess clubs. This book will also be a favorite among individuals who wish to discover chess as a pleasurable way to spend a social evening.

    

    Even if you've killed every house plant in the past, plant-cultivator and stylist Jason Chongue will show you that it's really not that difficult. Covering everything from basic plant care and re-potting, to plants suited to pets and propagating, this book will help remove your fear of gardening and inspire you to create you own indoor oasis. It includes profiles of 25 ideal tropical indoor plants, organised from the most low-maintenance species through to the more exotic and labor-intensive plants. On top of this, the book offers styling advice including how to decorate different rooms in your home with plants, as well as suggestions on pots and planters to give your plants more personality. Throughout the book, you'll also find interviews with 'Plant People' from around the world, who provide an insight into their unique relationships with house plants. Indoor gardening really is this simple and fun!