I always have. To me it’s very simple: If you’re going to be thinking anyway, you might as well think big.”—Donald J. Trump  Here is Trump in action—how he runs his business and how he runs his life—as he meets the people he needs to meet, chats with family and friends, clashes with enemies, and changes the face of the New York City skyline. But even a maverick plays by rules, and Trump has formulated eleven guidelines for success. He isolates the common elements in his greatest deals; he shatters myths; he names names, spells out the zeros, and fully reveals the deal-maker’s art. And throughout, Trump talks—really talks—about how he does it. Trump: The Art of the Deal is an unguarded look at the mind of a brilliant entrepreneur and an unprecedented education in the practice of deal-making. It’s the most streetwise business book there is—and the ultimate read for anyone interested in achieving money and success, and knowing the man behind the spotlight.

    Less inventory. The highest quality cars with the fewest defects of any competing manufacturer. In factories around the globe, Toyota consistently raises the bar for manufacturing, product development, and process excellence. The result is an amazing business success story: steadily taking market share from price-cutting competitors, earning far more profit than any other automaker, and winning the praise of business leaders worldwide.The Toyota Way reveals the management principles behind Toyota's worldwide reputation for quality and reliability. Dr. Jeffrey Liker, a renowned authority on Toyota's Lean methods, explains how you can adopt these principles--known as the "Toyota Production System" or "Lean Production"--to improve the speed of your business processes, improve product and service quality, and cut costs, no matter what your industry.Drawing on his extensive research on Toyota, Dr. Liker shares his insights into the foundational principles at work in the Toyota culture. He explains how the Toyota Production System evolved as a new paradigm of manufacturing excellence, transforming businesses across industries. You'll learn how Toyota fosters employee involvement at all levels, discover the difference between traditional process improvement and Toyota's Lean improvement, and learn why companies often think they are Lean--but aren't.

    But now, its very identity and role as a fighting force may be forever changed . . . Until the war in Iraq, Special Forces were the military’s counterinsurgency experts. Their specialty was going behind enemy lines and training insurgent forces. In Afghanistan, they toppled the Taliban by transforming Northern Alliance fighters into cohesive units. But since that time, Special Forces units have focused on offensive raids.With time running short, the Green Berets have now gone back to their roots.Award-winning journalist Kevin Maurer traveled with a Special Forces team in Afghanistan, finding out firsthand the inside story of the lives of this elite group of highly trained soldiers. He witnessed the intense brotherhood, the rigorous selection process, and the arduous training that makes them the best on the battlefield. Here, Maurer delivers a compelling account of modern warfare and of a fighting force that is doing everything in its power to achieve victory.

    But this description barely scratches the surface. Special operations snipers are men with stacked skill sets who have the ability to turn the tide of battles, even when they aren't pulling the trigger. Snipers have played an outsized role in the War on Terror that has earned them the Medal of Honor, Navy Cross, and countless other honors. These are the most experienced warriors on the battlefield, oftentimes the units' best assaulters with years of door-kicking under their belt. These are the men who run ops in small teams across borders, or dress like locals and pull off high-risk vehicle reconnaissance and singleton missions in non-permissive environments.MODERN AMERICAN SNIPERS tells the inside story of some of the most heroic patriots in recent American history by the friends and colleagues who knew them best, including: * The Legend – Chris Kyle, SEAL Team 3 Chief and the most lethal sniper in U.S. military history* The Reaper – Nick Irving, the first African American to serve as a sniper in the 3rd Ranger Battalion, and its deadliest, with 33 confirmed kills * Robert Horrigan, Delta sniper who played a critical role in Operation Anaconda* Don Hollenbaugh, Delta Operator who earned the Distinguished Service Cross while embedded with a Marine platoon in the First Battle of Fallujah* And many more

    Lawrence (1888-1935) first won fame for his writings and his participation in the British-sponsored Arab Revolt of WWI, but the adventurer known even in his day as "Lawrence of Arabia" is remembered today mostly as the subject of the 1962 film masterpiece based on his life. This splendid page-turner revitalizes this protean, enigmatic adventurer. That this colorful British scholar/Middle East warrior deserves a better fate is demonstrated amply in Michael Kordas' authoritative 784-page biography. Exciting, well-written, and relevant.699 pages of text, 762 with notes

    A groundbreaking account of accidents, near misses, extraordinary heroism, and technological breakthroughs, Command and Control explores the dilemma that has existed since the dawn of the nuclear age: How do you deploy weapons of mass destruction without being destroyed by them? That question has never been resolved—and Schlosser reveals how the combination of human fallibility and technological complexity still poses a grave risk to mankind. While the harms of global warming increasingly dominate the news, the equally dangerous yet more immediate threat of nuclear weapons has been largely forgotten.Written with the vibrancy of a first-rate thriller, Command and Control interweaves the minute-by-minute story of an accident at a nuclear missile silo in rural Arkansas with a historical narrative that spans more than fifty years. It depicts the urgent effort by American scientists, policy makers, and military officers to ensure that nuclear weapons can’t be stolen, sabotaged, used without permission, or detonated inadvertently. Schlosser also looks at the Cold War from a new perspective, offering history from the ground up, telling the stories of bomber pilots, missile commanders, maintenance crews, and other ordinary servicemen who risked their lives to avert a nuclear holocaust. At the heart of the book lies the struggle, amid the rolling hills and small farms of Damascus, Arkansas, to prevent the explosion of a ballistic missile carrying the most powerful nuclear warhead ever built by the United States.Drawing on recently declassified documents and interviews with people who designed and routinely handled nuclear weapons, Command and Control takes readers into a terrifying but fascinating world that, until now, has been largely hidden from view. Through the details of a single accident, Schlosser illustrates how an unlikely event can become unavoidable, how small risks can have terrible consequences, and how the most brilliant minds in the nation can only provide us with an illusion of control. Audacious, gripping, and unforgettable, Command and Control is a tour de force of investigative journalism, an eye-opening look at the dangers of America’s nuclear age.

    In this dramatic, behind-the-scenes chronicle, Howard Wasdin takes readers deep inside the world of Navy SEALS and Special Forces snipers, beginning with the grueling selection process of Basic Underwater Demolition/SEAL (BUD/S)—the toughest and longest military training in the world.After graduating, Wasdin faced new challenges. First there was combat in Operation Desert Storm as a member of SEAL Team Two. Then the Green Course: the selection process to join the legendary SEAL Team Six, with a curriculum that included practiced land warfare to unarmed combat. More than learning how to pick a lock, they learned how to blow the door off its hinges. Finally as a member of SEAL Team Six he graduated from the most storied and challenging sniper program in the country: The Marine’s Scout Sniper School. Eventually, of the 18 snipers in SEAL Team Six, Wasdin became the best—which meant one of the best snipers on the planet.Less than half a year after sniper school, he was fighting for his life. The mission: capture or kill Somalian warlord Mohamed Farrah Aidid. From rooftops, helicopters and alleys, Wasdin hunted Aidid and killed his men whenever possible. But everything went quickly to hell when his small band of soldiers found themselves fighting for their lives, cut off from help, and desperately trying to rescue downed comrades during a routine mission. The Battle of Mogadishu, as it become known, left 18 American soldiers dead and 73 wounded. Howard Wasdin had both of his legs nearly blown off while engaging the enemy. His dramatic combat tales combined with inside details of becoming one of the world’s deadliest snipers make this one of the most explosive military memoirs in years.

    Signed flat (without inscription) by author; Stated First Edition and first printing. See scans and description. New York: Truman Talley Books (St. Martin 's Press), 2003. 'Boots On The Ground: A Month With The 82nd Airborne In The Battle For Iraq', by Karl Zinsmeister. Octavo, illustrated jacket, black boards with copper spine imprinting, buff endpapers, author-signed on first free endpaper ('flat' signed, i.e. without inscription - see scan), 255 pp. ( x + 213 + 32 pp. color photographic section). New, and immaculate, cover to cover, including jacket. An example for the collector. A first-hand account of the title experience, by the editor-in-chief of American Enterprise magazine, who was, in 2003, a frontline reporter embedded with the 82nd Airborne. Ships in a new, sturdy, protective box, of course - not a bag. L202

    In The 50th Law, hip hop and pop culture icon 50 Cent (aka Curtis Jackson) joins forces with Robert Greene, bestselling author of The 48 Laws of Power, to write a bible for success in life and work based on a single principle: fear nothing.With intimate stories from 50 Cent's life on the streets and in the boardroom as he rose to fame after the release of his album Get Rich or Die Tryin, as well as examples of others who have overcome adversity through understanding and practicing The 50th Law, this deeply inspirational book is perfect for entrepreneurs as well as anyone interested in the extraordinary life of Curtis Jackson.

    When he learned how to see again, he didn't want anyone's pity. People shouldn't feel sorry for him, he decided, and they shouldn't feel sorry for themselves either. Most people's everyday challenges aren't as extreme as surviving combat or working to regain their sight, but that's just Crenshaw's point: If we can meet life's toughest challenges without resenting our luck or complaining, minor daily obstacles aren't worth our outrage. "Microaggressions" and "triggers" from mere words mean little to someone who's had bullets fly by their head. That's Crenshaw's simple lesson in FORTITUDE: Lighten up, toughen up, and get to work on what's important (hint: it's not giving into a culture of outrage, playing the victim, and seeking an apology).FORTITUDE is a no-nonsense advice book for a society desperately in need of tough love. With meditations on perseverance, failure, and finding much-needed heroes, the book is the antidote for a prevailing "safety culture" of trigger warnings and safe spaces. Interspersed with lessons and advice is Crenshaw's own story of how an average American kid from the Houston suburbs has faced all sorts of unexpected situations -- from war zones to the halls of Congress -- and managed to navigate them all with a few simple tricks: a sense of humor and an even greater sense that, no matter what anyone else around us says or does, we are in control of our own destiny.

    Whether you've already got a business or you're itching to start one, this is a recipe for getting more traction.Think about it: what if you could launch like Apple or the big Hollywood studios? What if your prospects eagerly counted down the days until they could buy your product? What if you could create such powerful positioning in your market that you all but eliminated your competition? And you could do all that no matter how humble your business or budget?Since 1996 Jeff Walker has been creating hugely successful online launches. After bootstrapping his first Internet business from his basement, he quickly developed an underground process for launching new products and businesses with unprecedented success.But the success-train was just getting started; once he started teaching his formula to other entrepreneurs, the results were simply breathtaking. Tiny, home-based businesses started doing launches that sold tens of thousands, hundreds of thousands, and even millions of dollars in sales with their launches.Launch is the treasure map into that world; an almost secret world of digital entrepreneurs who create cash-on-demand paydays with their product launches and business launches.Whether you have an existing business, or you have a service-based business and want to develop your own products so you can leverage your time and your impact, or you're still in the planning phase, this is how you start fast. This formula is how you engineer massive success.Now the question is this : are you going to start slow, and fade away from there? Or are you ready for a launch that will change the future of your business and your life?

    Since then, Amazon has expanded exponentially, inventing novel products like Alexa and disrupting countless industries, while its workforce has quintupled in size and its valuation has soared to well over a trillion dollars. Jeff Bezos’s empire, once housed in a garage, now spans the globe. Between services like Whole Foods, Prime Video, and Amazon’s cloud computing unit, AWS, plus Bezos’s ownership of The Washington Post, it’s impossible to go a day without encountering its impact. We live in a world run, supplied, and controlled by Amazon and its iconoclast founder.In Amazon Unbound, Brad Stone presents a deeply reported, vividly drawn portrait of how a retail upstart became one of the most powerful and feared entities in the global economy. Stone also probes the evolution of Bezos himself—who started as a geeky technologist totally devoted to building Amazon, but who transformed to become a fit, disciplined billionaire with global ambitions; who ruled Amazon with an iron fist, even as he found his personal life splashed over the tabloids.

    This book is not for the squeamish. It blends the intrinsic pathos and humor peculiar to war with face-to-face combat in the bush and death at point-blank range. Now, here is your chance to read what several critics have called the best book on the Rhodesian War ever written.

    But power is not merely shifting and dispersing. It is also decaying. Those in power today are more constrained in what they can do with it and more at risk of losing it than ever before. In The End of Power, award-winning columnist and former Foreign Policy editor Moisés Naím illuminates the struggle between once-dominant megaplayers and the new micropowers challenging them in every field of human endeavor. Drawing on provocative, original research, Naím shows how the antiestablishment drive of micropowers can topple tyrants, dislodge monopolies, and open remarkable new opportunities, but it can also lead to chaos and paralysis. Naím deftly covers the seismic changes underway in business, religion, education, within families, and in all matters of war and peace. Examples abound in all walks of life: In 1977, eighty-nine countries were ruled by autocrats while today more than half the world's population lives in democracies. CEO's are more constrained and have shorter tenures than their predecessors. Modern tools of war, cheaper and more accessible, make it possible for groups like Hezbollah to afford their own drones. In the second half of 2010, the top ten hedge funds earned more than the world's largest six banks combined. Those in power retain it by erecting powerful barriers to keep challengers at bay. Today, insurgent forces dismantle those barriers more quickly and easily than ever, only to find that they themselves become vulnerable in the process. Accessible and captivating, Naím offers a revolutionary look at the inevitable end of power—and how it will change your world.

    Now, blasting other business guides out of the water, Marcinko draws on his remarkable experience as a Navy commando and creator of the legendary SEAL TEAM SIX to apply his Ten Commandments of Special Warfare to the challenges of business and everyday life. A sampling: I will always lead you from the front, not the rear.I shall punish thy bodies because the more thou sweetest in training, the less thou bleedest in combat.Verily, thou art not paid for thy methods, but for thy results, by which meaneth thou shalt kill shine enemy by any means available before he killeth you.Using his own war stories, plus case studies of Fortune 500 companies and smaller businesses, Marcinko now clarifies the simple-- but profound-- leadership principles that have made him an extraordinary success, both in and out of the military.