Book picks similar to
Market Yourself & Your Career by Jeff Davidson
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Secrets of Great Rainmakers: The Keys to Success and Wealth
Jeffrey J. Fox - 2004
In over 50 interviews with industry leaders from a wide variety of fields, bestselling author Jeffrey J. Fox will share the proven techniques and hard-won wisdom that have helped great rainmakers get ahead, along with his trademark brand of counterintuitive insight and commentary that have made his books so popular.
The Agent: My 40-Year Career Making Deals and Changing the Game
Leigh Steinberg - 2014
Over one particular seven-year stretch, Steinberg represented the top NFL Draft pick an unheard of six times. Director Cameron Crowe credits Steinberg as a primary inspiration for the titular character in Jerry Maguire, even hiring Steinberg as a consultant on the film. Lightyears ahead of his contemporaries, he expanded his players' reach into entertainment. Already the bestselling author of a business book on negotiation, the original superagent is now taking readers behind the closed doors of professional sports, recounting priceless stories, like how he negotiated a $26.5 million package for Steve Young—the biggest ever at the time—and how he passed on the chance to represent Peyton Manning.Beginning with his early days as a student leader at Berkeley, Steinberg details his illustrious rise into pro sports fame, his decades of industry dominance, and how he overcame a series of high-profile struggles to regain his sobriety and launch his comeback. This riveting story takes readers inside the inner circle of top-notch agents and players through the visionary career of Leigh Steinberg, the pre-eminent superagent of our time.
Skip the Flip: Secrets the 1% Know About Real Estate Investing
Hayden Crabtree - 2020
Retention Point: The Single Biggest Secret to Membership and Subscription Growth for Associations, SAAS, Publishers, Digital Access, Subscription Boxes and all Membership and Subscription Businesses
Robert Skrob - 2018
I do that by getting more of your members to the Retention Point faster. You know those members who love you, buy everything you offer and tell all their friends about you? Those members have made it to the Retention Point. And, when you do what I show you how to do in the book, you’ll get MORE of your members to the Retention Point so you can keep them longer and your recurring revenue will grow. Membership is a great business model in concept. You get a customer and each time your customer renews you get recurring revenue. But, even though I’d become a membership marketing expert I soon discovered it doesn’t matter how many new members you get if your members quit as fast as new members join. I just got off the phone with a prospective client for the first time. His team is generating more than 10,000 new members a month. That’s awesome, a great effort and commendable result that’s getting his company featured in many subscription industry profiles. What isn’t getting featured is this same company is losing 9500 members each month. This means they spend 95% of all of their marketing efforts replacing members that quit. Twenty-seven days of each month are spent replacing canceled members. Their marketing department has thirty days of monthly expenses but delivers only three days of growth. If you know of anyone that’s in this position, or if you are in this position, I’m revealing more than 25 years of membership growth experience in this new book called Retention Point, The Single Biggest Secret to Membership and Subscription Growth for Associations, SAAS, Publishers, Digital Access, Subscription Boxes and all Membership and Subscription-Based Businesses. When you get your hands on this book you'll discover: • The five fallacies of membership retention that most subscription businesses implement that actually INCREASE member churn rates. • Five case studies of subscription business turnarounds (or successful launches) including a publisher, a subscription box, SAAS, an association and a charity/nonprofit. • The 10 Retention Point Accelerators that transform your new members from Quitters into Lifers. • How to achieve 90% to 98% annual renewal percentages, even if you believe this is completely impossible for your business. • The single biggest misunderstanding subscription companies believe that kills membership growth. Plus a whole lot more, when you get Retention Point.
Make Money from Non-Fiction Kindle Books: How to Maximize Your Royalties, Get Paid to Capture Leads and Rapidly Build a Successful "Backend" Business
John Tighe - 2015
This is not a book about how to write or market Kindle books...This is a book about
how to make money
from non-fiction Kindle books.That distinction is critical. Before you even think about what to write or how to market your books you need to be crystal clear on how you plan to make money from them. Most people don’t bother and they leave a huge amount of money on the table as a result!They could be losing anywhere from thousands of dollars a year to tens of thousands or even hundreds of thousands…It depends on the number of Kindle books they have and the nature of their Kindle business and the crazy thing is they don’t even know it!I don’t want you to make that make that mistake. I don’t want you to leave thousands of dollars on the table month after month because you didn’t know how to tap into the multiple income streams that are possible through Kindle books.I don’t want you to be out of pocket to the tune of thousands of dollars because you weren’t aware of how simple pricing strategies can triple your royalties or double your leads overnight.This book will help you think through how you will make money from your non-fiction Kindle books so that you can maximize your income from each one.If you get this right then you have the chance to achieve something that’s both very rare and very special. You have the chance to build powerful income streams and start living life on your terms.
Proven Billionaires' Formula
Adwa AlDakheel - 2013
Whether you were maturely young or immaturely old or a little bit of both, this book was written for you to understand that it is never too soon or too late to start your journey towards success.This is for the child you once were - when you believed everything was possible and nothing was out of reach; may this book be a leading factor in that child's rebirth.
Grace Over Grind: How Grace Will Take Your Business Where Grinding Can't
Shae Bynes - 2017
In the Kingdom of God, it is an inferior substitute for working by the supernatural power of God's grace. The purpose of Grace Over Grind is to challenge you, shift your thinking, and transform the way that you work so that you can glorify God and experience immeasurably more than you could ask or imagine in your business. With the same relatable teaching style and storytelling used in The Kingdom Driven Entrepreneur: Doing Business God's Way and Encountering God: A Devotional of the Kingdom Driven Entrepreneur, Shae Bynes provides scripture, testimonies, and application exercises to help you on your journey to receive God's best and have a greater Kingdom impact in your sphere of influence.
Breakdown: The Inside Story of the Rise and Fall of Heenan Blaikie
Norman Bacal - 2017
When it collapsed in February 2014, lawyers across Canada and the business community were stunned. What went wrong? Why did so many lawyers run for the exit? How did it implode? What is it that holds professional partnerships together?This is the story of the rise and fall of a great company by the ultimate insider, Norman Bacal, who served as managing partner until a year before the firm's demise. Breakdown takes readers into the boardroom offices during the heady growth of a legal empire built from the ground up over 40 years. We see how after a change of leadership tensions erupted between the Toronto and Montreal offices, and between the hard-driving lawyers themselves. It is a story about the extraordinary fragility of the legal partnership, but it's also a classic business story, a cautionary tale of the perils of ignoring a firm's culture and vision.Normal0falsefalsefalseEN-USJAX-NONE<!--StartFragment--><!--EndFragment--><!--EndFragment-->
Your 1st Year in Real Estate: Making the Transition from Total Novice to Successful Professional
Dirk Zeller - 2001
Along with endless opportunities, flexible hours, and the freedom to chart your own path, you also have the potential to earn fabulous amounts of money. All you need for total success is preparation. Revised and expanded, Your First Year in Real Estate contains the essential knowledge you need to start off right in today’s vastly changed real estate market, avoid common first-year missteps, and get the inside edge that will take you to the top. Real estate expert Dirk Zeller has compiled the industry’s proven secrets and strategies that will enable novice agents to hit the ground running and excel from day one. You’ll get the insider’s guide to:• Selecting the right company • Developing valuable mentor and client relationships• Using the Internet and social networking to stay ahead of the competition (NEW!)• Setting—and reaching— essential career goals• Staying on top in today’s challenging real estate climate (NEW!)• And so much more.Concise and thorough, Your First Year in Real Estate is like having the top coach right by your side.From the Trade Paperback edition.
Million Dollar Coach: The 9 Strategies That Drive A 7-Figure Coaching Business
Taki Moore - 2016
Increase the income you earn, work when and how you want, watch your clients get incredible results...... and become empowered to live a life of massive personal freedom. Million Dollar Coach is designed to shift these issues you may be experiencing such as: • Too many coaches hit an income ceiling, and never make the kind of money (or the kind of impact) that they are capable of. They get stuck at one of the 3 plateaus: Survival, Stability or even Success • Most coaches blame themselves, and try to work on their MINDSET — But nothing changes because it’s not your mindset that’s the problem. It’s the MODEL that needs to change. • The model that you bought into when you started your coaching business is completely unscalable (Manual prospecting to get a few leads, followed by one-to-one selling and dealing with objections, excuses and stalls... and time-for-money coaching so there’s never any time for you). • For the last 5 years, the author has been working with a select group of coaches, taking them from Stability to Success and Scale. Taki Moore has a very new approach and he shares the very best of what is working for them to become a Million Dollar Coach. This book is essential reading for coaches of all types and experience-levels and is of particular value for anyone looking to start a coaching business to short cut growing pains and quickly rise to become a Million Dollar Coach.
Built, Not Born: A Self-Made Billionaire's No-Nonsense Guide for Entrepreneurs
Tom Golisano - 2020
He has launched and grown his own highly successful businesses and mentored dozens of entrepreneurs, helping them build their own successful companies.Built, Not Born shows readers:How going against the grain can be a great strategy for finding business opportunities and why it pays to question conventional wisdom.Why the pregnant pause can be an effective weapon in negotiations and when interviewing potential employees.Why a prenuptial or even a postnuptial agreement is critical to any business owner.What potential buyers and funding sources look for, and the best way to present a business plan.And finally, the key growth and leadership strategies that have helped Paychex sustain its incredible level of growth and profitability.
Connect: The Secret LinkedIn Playbook To Generate Leads, Build Relationships, And Dramatically Increase Your Sales
Josh Turner - 2015
We go to networking events, meet associates for coffee, or maybe even email prospective clients, but it’s never quite enough. The challenge that faces us, and the problem with these activities, is that they don’t scale. The number of people you need to need to meet in order to advance your business, build your influence, and fill the top of your sales funnel is simply too many to handle. This book contains the solution. In Connect, Josh Turner lays out a step-by-step process to meet and connect with the people that matter to your business at scale. The techniques contained in these pages will teach you to use new tools and marketing channels to build relationships without being confined by time.
Everything I Know about Marketing I Learned from Google
Aaron Goldman - 2010
Aaron Goldman has written an essential book that goes beyond telling us how Google became so important to explaining why the revolution it's leading will affect everyone in media and marketing." --Brian Morrissey, Digital Editor, Adweek"An insightful tour of the elements that have made Google successful combined with a usable guide on how to apply this learning to your business." --Rishad Tobaccowala, Chief Strategy & Innovation Officer, VivakiAbout the BookYou know you've hit it big when your name becomes a verb--and no one knows that better than Google. In just over 10 years, Google has become the world's most valuable brand, consistently dominating its category and generating $6 billion in revenue per quarter.How does Google do it? In a word: marketing.You may not think Google does much marketing. Indeed, it doesn't do a lot of what has traditionally been viewed as marketing. But in today's digital world, marketing has taken new shape--and Google is at the cutting edge.In Everything I Know about Marketing I Learned from Google, digital marketing expert Aaron Goldman offers 20 powerful lessons straight from Google's playbook. Taking you deep into the inner workings of the Googleplex (which are simpler than you think), Goldman provides the knowledge and tools you need to build and grow your brand (which is also simpler than you think).Along the way, he shows how Google's tactics are being used by a wide range of successful corporations, from Apple to Zappos. Key principles include:Tap into the Wisdom of Crowds: Get the signals you need directly from your customersKeep It Simple, Stupid: Craft messages people can grasp in a nanosecond and pass alongDon't Interrupt: Join the conversation-- but avoid disrupting itAct Like Content: Provide value, not sales pitchesTest Everything: Take no detail of your program for granted; you can always improveShow Off Your Assets: Distribute your brand everywhereThe beauty of it all is that these Googley lessons can be applied to every aspect of marketing, in organizations of any size. Whether you run a PR department in a multinational corporation or serve as the sole marketer in a small business, these tactics work.In its mission to "organize the world's information," Google has rewritten the book on marketing. Use Everything I Know about Marketing I Learned from Google to remake your own organization's marketing--and engage more customers than ever.
How to Build a Multi-Level Marketing Machine
Randy Gage - 1998
Industry expert Randy Gage explains exactly how to build a large network marketing organization. Readers learn the specific, step-by-step strategies they need to create their own residual income, multi-level money machine. A complete nuts-and-bolts manual.
The Lazy Man's Way to Riches: Dyna/Psyc can give you everything in the world you really want!
Joe Karbo - 1973
Joe sold his book only through direct response advertising...a book that sold over 3 million copies without ever being available in a bookstore! "The Lazy Man's Way to Riches" is Joe's philosophy on life, and how to live it richly, successfully, joyously and lazily. It is a wonderful step by step marketing guide that will work for any business - so clearly written it has been used as marketing text by companies, colleges, and universities worldwide. It is now a classic in both the Self-Help/Personal Development and the Direct Response Marketing fields. This Rare, Original 1973 Limited Edition direct from Joe Karbo's original Publishing Company is a classic that belongs in everyone's Success library!