In this lively and groundbreaking new book, economist Ian Ayres shows how today's best and brightest organizations are analyzing massive databases at lightening speed to provide greater insights into human behavior. They are the Super Crunchers. From internet sites like Google and Amazon that know your tastes better than you do, to a physician's diagnosis and your child's education, to boardrooms and government agencies, this new breed of decision makers are calling the shots. And they are delivering staggeringly accurate results. How can a football coach evaluate a player without ever seeing him play? Want to know whether the price of an airline ticket will go up or down before you buy? How can a formula outpredict wine experts in determining the best vintages? Super crunchers have the answers. In this brave new world of equation versus expertise, Ayres shows us the benefits and risks, who loses and who wins, and how super crunching can be used to help, not manipulate us.Gone are the days of solely relying on intuition to make decisions. No businessperson, consumer, or student who wants to stay ahead of the curve should make another keystroke without reading Super Crunchers.

    Come Hither is a frank, friendly guide on how to turn your secret fantasies into satisfying expressions of love and desire. The official resource guide for SM/fetish sex at the Institute for Advanced Study of Human Sexuality, Come Hither proves that a little kink can be a lot of fun.

    And it was an astronomer who finally explained what happened to the dinosaurs.Frans Johansson's The Medici Effect shows how breakthrough ideas most often occur when we bring concepts from one field into a new, unfamiliar territory, and offers examples how we can turn the ideas we discover into path-breaking innovations.

    In a world of modern, involved, caring parents, why are so many kids aggressive and cruel?  Where is intelligence hidden in the brain, and why does that matter?  Why do cross-racial friendships decrease in schools that are more integrated?  If 98% of kids think lying is morally wrong, then why do 98% of kids lie?  What's the single most important thing that helps infants learn language?NurtureShock is a groundbreaking collaboration between award-winning science journalists Po Bronson and Ashley Merryman.  They argue that when it comes to children, we've mistaken good intentions for good ideas.  With impeccable storytelling and razor-sharp analysis, they demonstrate that many of modern society's strategies for nurturing children are in fact backfiring--because key twists in the science have been overlooked.Nothing like a parenting manual, the authors' work is an insightful exploration of themes and issues that transcend children's (and adults') lives.

    This is a brave, funny and often vulnerable quest to find out how we can make our sex life blissful. On behalf of all women, slightly terrified, she begins with a woman's workshop where she has to get naked. From here, Isabel journeys through the first international conference of clitoral stroking, is informed of eleven different forms of orgasm - ten of which she hasn't had, endures NHS Kegel exercises and mystical sensations with tantric masters. Irreverent yet open-minded, Sensation is both moving and challenging. For anyone who has ever been tempted to dip their toes in the deep waters of sexual exploration, Isabel Losada plunges you straight in.

    By comparing the lives of fragile boys and promising girls, Pinker turns several assumptions upside down: that the sexes are biologically equivalent; that smarts are all it takes to succeed; that men and women have identical goals.If most children with problems are boys, then why do many of them as adults overcome early obstacles while rafts of competent, even gifted women choose jobs that pay less or decide to opt out at pivotal moments in their careers? Weaving interviews with men and women into the most recent discoveries in psychology, neuroscience and economics, Pinker walks the reader through these minefields: Are men the more fragile sex? Which sex is the happiest at work? What does neuroscience tell us about ambition? Why do some male school drop-outs earn more than the bright, motivated girls who sat beside them in third grade?Pinker argues that men and women are not clones, and that gender discrimination is just one part of the persistent gender gap. A work world that is satisfying to us all will recognize sex differences, not ignore them or insist that we all be the same.

    Instead, today's schools promote the false "gods" of economic utility, consumerism, or ethnic separatism and resentment. What alternative strategies can we use to instill our children with a sense of global citizenship, healthy intellectual skepticism, respect of America's traditions, and appreciation of its diversity? In answering this question, The End of Education restores meaning and common sense to the arena in which they are most urgently needed."Informal and clear...Postman's ideas about education are appealingly fresh."--New York Times Book Review

    Now, with the intellectual curiosity and emotional wisdom that make his columns among the most read in the nation, Brooks turns to the building blocks of human flourishing in a multilayered, profoundly illuminating work grounded in everyday life.This is the story of how success happens. It is told through the lives of one composite American couple, Harold and Erica—how they grow, push forward, are pulled back, fail, and succeed. Distilling a vast array of information into these two vividly realized characters, Brooks illustrates a fundamental new understanding of human nature. A scientific revolution has occurred—we have learned more about the human brain in the last thirty years than we had in the previous three thousand. The unconscious mind, it turns out, is most of the mind—not a dark, vestigial place but a creative and enchanted one, where most of the brain’s work gets done. This is the realm of emotions, intuitions, biases, longings, genetic predispositions, personality traits, and social norms: the realm where character is formed and where our most important life decisions are made. The natural habitat of The Social Animal. Drawing on a wealth of current research from numerous disciplines, Brooks takes Harold and Erica from infancy to school; from the “odyssey years” that have come to define young adulthood to the high walls of poverty; from the nature of attachment, love, and commitment, to the nature of effective leadership. He reveals the deeply social aspect of our very minds and exposes the bias in modern culture that overemphasizes rationalism, individualism, and IQ. Along the way, he demolishes conventional definitions of success while looking toward a culture based on trust and humility.The Social Animal is a moving and nuanced intellectual adventure, a story of achievement and a defense of progress. Impossible to put down, it is an essential book for our time, one that will have broad social impact and will change the way we see ourselves and the world.

    Introverts gain energy and power through reflection and solitude. Our culture, however, is geared toward the extrovert. The pressure to enjoy parties, chatter, and interactions can lead people to think that an inward orientation is a problem instead of an opportunity. Helgoe shows that the exact opposite is true: Introverts can capitalize on this inner source of power. INTROVERT POWER is a groundbreaking call for an introvert renaissance, a blueprint for how introverts can take full advantage of this hidden strength in daily life. Supplemented by the voices of several introverts, Helgoe presents a startling look at introvert numbers, influence, and economic might. Revolutionary and invaluable, INTROVERT POWER includes ideas for how introverts can learn to: Claim private spaceCarve out time to thinkBring a slower tempo into daily lifeCreate breaks in conversation and relationshipsDeal effectively with parties, interruptions, and crowds QUIET IS MIGHT. SOLITUDE IS STRENGTH. INTROVERSION IS POWER.

    The better news is that by celebrating the inner strengths and uniqueness of being an "innie" THE INTROVERT ADVANTAGE shows introverts, and the extroverts who love them, how to work with instead of against their temperament to enjoy a well-lived life. Covering relationships, parenting - including parenting the introverted child - socialising, and the workplace, here are coping strategies, tactics for managing energy, and hundreds of valuable tips for not only surviving but truly thriving in an extrovert world.

    Whether you’re deciding which smart phone to purchase or which politician to believe, you think you are a rational being whose every decision is based on cool, detached logic, but here’s the truth: You are not so smart. You’re just as deluded as the rest of us--but that’s okay, because being deluded is part of being human. Growing out of David McRaney’s popular blog, You Are Not So Smart reveals that every decision we make, every thought we contemplate, and every emotion we feel comes with a story we tell ourselves to explain them, but often these stories aren’t true. Each short chapter--covering topics such as Learned Helplessness, Selling Out, and the Illusion of Transparency--is like a psychology course with all the boring parts taken out.Bringing together popular science and psychology with humor and wit, You Are Not So Smart is a celebration of our irrational, thoroughly human behavior.

    When She Was Bad convincingly overturns these perceptions by telling the stories of such women as Karla Faye Tucker, who was recently executed for having killed two people with a pickax; Dorothea Puente, who murdered several elderly tenants in her boarding house; and Aileen Wuornos, a Florida woman who shot seven men. Patricia Pearson marshals a vast amount of research and statistical support from criminologists, anthropologists, psychiatrists, and sociologists, and includes many revealing interviews with dozens of men and women in the criminal justice system who have firsthand experience with violent women. When She Was Bad is a fearless and superbly written call to reframe our ideas about female violence and, by extension, female power.

    (2) It is always wrong to have children. (3) It is wrong not to abort fetuses at the earlier stages of gestation. (4) It would be better if, as a result of there being no new people, humanity became extinct. These views may sound unbelievable--but anyone who reads Benatar will be obliged to take them seriously.

    It's the most mature and honest guide on how a man can attract women without faking behavior, without lying and without emulating others. A game-changer.

    She draws on broad, original, insightful research to explore a challenging emotional landscape, full of opportunities for self-definition but also the risks of isolation, unequal pleasure, competition for status, and sexual violence.Accessible and open-minded, compassionate and honest, American Hookup explains where we are and how we got here, asking, “Where do we go from here?”