No Logo


Naomi Klein - 2000
    First published before the World Trade Organization protests in Seattle, this is an infuriating, inspiring, and altogether pioneering work of cultural criticism that investigates money, marketing, and the anti-corporate movement.As global corporations compete for the hearts and wallets of consumers who not only buy their products but willingly advertise them from head to toe—witness today's schoolbooks, superstores, sporting arenas, and brand-name synergy—a new generation has begun to battle consumerism with its own best weapons. In this provocative, well-written study, a front-line report on that battle, we learn how the Nike swoosh has changed from an athletic status-symbol to a metaphor for sweatshop labor, how teenaged McDonald's workers are risking their jobs to join the Teamsters, and how "culture jammers" utilize spray paint, computer-hacking acumen, and anti-propagandist wordplay to undercut the slogans and meanings of billboard ads (as in "Joe Chemo" for "Joe Camel").No Logo will challenge and enlighten students of sociology, economics, popular culture, international affairs, and marketing."This book is not another account of the power of the select group of corporate Goliaths that have gathered to form our de facto global government. Rather, it is an attempt to analyze and document the forces opposing corporate rule, and to lay out the particular set of cultural and economic conditions that made the emergence of that opposition inevitable." —Naomi Klein, from her Introduction

Myths to Live By


Joseph Campbell - 1972
    Campbell stresses that the borders dividing the Earth have been shattered; that myths and religions have always followed the certain basic archetypes and are no longer exclusive to a single people, region, or religion. He shows how we must recognize their common denominators and allow this knowledge to be of use in fulfilling human potential everywhere.

The Invention of Tradition


Eric J. Hobsbawm - 1983
    This book explores examples of this process of invention - the creation of Welsh and Scottish 'national culture'; the elaboration of British royal rituals in the nineteenth and twentieth centuries; the origins of imperial ritual in British India and Africa; and the attempts by radical movements to develop counter-traditions of their own. This book addresses the complex interaction of past and present, bringing together historicans and anthropologists in a fascinating study of ritual and symbolism which possess new questions for the understanding of our history.

The Arcades Project


Walter Benjamin - 1982
    In the bustling, cluttered arcades, street and interior merge and historical time is broken up into kaleidoscopic distractions and displays of ephemera. Here, at a distance from what is normally meant by "progress," Benjamin finds the lost time(s) embedded in the spaces of things.

Escape from Evil


Ernest Becker - 1975
    From the Pulitzer Prize-winning author of The Denial of Death, a penetrating and insightful perspective on the source of evil in our world."A profound, nourishing book…absolutely essential to the understanding of our troubled times." —Anais Nin"An urgent essay that bears all the marks of a final philosophical raging against the dying of the light." —Newsweek

A Guide for the Perplexed


Ernst F. Schumacher - 1977
    Schumacher writes about man's relation to the world. Man has obligations—to other men, to the earth, to progress and technology, but most importantly himself. If man can fulfill these obligations, then and only then can he enjoy a real relationship with the world, then and only then can he know the meaning of living.Schumacher says we need maps: a "map of knowledge" and a "map of living." The concern of the mapmaker—in this instance, Schumacher—is to find for everything its proper place. Things out of place tend to get lost; they become invisible and their proper places end to be filled by other things that ought not be there at all and therefore serve to mislead.A Guide for the Perplexed teaches us to be our own map makers. This constantly surprising, always stimulating book will be welcomed by a large audience, including the many new fans who believe strongly in what Schumacher has to say.

Economic & Philosophic Manuscripts of 1844


Karl Marx - 1844
    After that time the works of Karl Marx and Frederick Engels, especially the influential Communist Manifesto (1848), enjoyed an international audience. The world was to learn a new political vocabulary peppered with "socialism", "capitalism", "the working class", "the bourgeoisie", "labour theory of value", "alienation", "economic determinism", "dialectical materialism", and "historical materialism". Marx's economic analysis of history has been a powerful legacy, the effects of which continue to be felt world-wide.Serving as the foundation for Marx's indictment of capitalism is his extraordinary work titled "Economic and Philosophic Manuscripts", written in 1844 but published nearly a century later. Here Marx offers his theory of human nature and an analysis of emerging capitalism's degenerative impact on man's sense of self and his creative potential. What is man's true nature? How did capitalism gain such a foothold on Western society? What is alienation and how does it threaten to undermine the proletariat? These and other vital questions are addressed as the youthful Marx sets forth his first detailed assessment of the human condition.

The Rebel


Albert Camus - 1951
    For Albert Camus, the urge to revolt is one of the "essential dimensions" of human nature, manifested in man's timeless Promethean struggle against the conditions of his existence, as well as the popular uprisings against established orders throughout history. And yet, with an eye toward the French Revolution and its regicides and deicides, he shows how inevitably the course of revolution leads to tyranny, as old regimes throughout the world collapse, The Rebel resonates as an ardent, eloquent, and supremely rational voice of conscience for our tumultuous times.Translated from the French by Anthony Bower.

Steps to an Ecology of Mind: Collected Essays in Anthropology, Psychiatry, Evolution, and Epistemology


Gregory Bateson - 1972
    With a new foreword by his daughter Mary Katherine Bateson, this classic anthology of his major work will continue to delight and inform generations of readers. "This collection amounts to a retrospective exhibition of a working life. . . . Bateson has come to this position during a career that carried him not only into anthropology, for which he was first trained, but into psychiatry, genetics, and communication theory. . . . He . . . examines the nature of the mind, seeing it not as a nebulous something, somehow lodged somewhere in the body of each man, but as a network of interactions relating the individual with his society and his species and with the universe at large."—D. W. Harding, New York Review of Books "[Bateson's] view of the world, of science, of culture, and of man is vast and challenging. His efforts at synthesis are tantalizingly and cryptically suggestive. . . .This is a book we should all read and ponder."—Roger Keesing, American Anthropologist

Consuming the Romantic Utopia: Love and the Cultural Contradictions of Capitalism


Eva Illouz - 1997
    Illouz studies how individual conceptions of love overlap with the world of clichés and images she calls the "Romantic Utopia." This utopia lives in the collective imagination of the nation and is built on images that unite amorous and economic activities in the rituals of dating, lovemaking, and marriage.Since the early 1900s, advertisers have tied the purchase of beauty products, sports cars, diet drinks, and snack foods to success in love and happiness. Illouz reveals that, ultimately, every cliché of romance—from an intimate dinner to a dozen red roses—is constructed by advertising and media images that preach a democratic ethos of consumption: material goods and happiness are available to all.Engaging and witty, Illouz's study begins with readings of ads, songs, films, and other public representations of romance and concludes with individual interviews in order to analyze the ways in which mass messages are internalized. Combining extensive historical research, interviews, and postmodern social theory, Illouz brings an impressive scholarship to her fascinating portrait of love in America.

Mask Off: Masculinity Redefined


J.J. Bola - 2019
    In Mask Off, JJ Bola exposes masculinity as a performance that men are socially conditioned into. Using examples of non-Western cultural traditions, music and sport, he shines light on historical narratives around manhood, debunking popular myths along the way. He explores how LGBTQ men, men of colour, and male refugees experience masculinity in diverse ways, revealing its fluidity, how it's strengthened and weakened by different political contexts, such as the patriarchy or the far-right, and perceived differently by those around them. At the heart of love and sex, the political stage, competitive sports, gang culture, and mental health issues, lies masculinity: Mask Off is an urgent call to unravel masculinity and redefine it.

The Bell Curve: Intelligence and Class Structure in American Life


Richard J. Herrnstein - 1994
    The controversial book linking intelligence to class and race in modern society, and what public policy can do to mitigate socioeconomic differences in IQ, birth rate, crime, fertility, welfare, and poverty.

The Alphabet Versus the Goddess: The Conflict Between Word and Image


Leonard Shlain - 1998
    Making remarkable connections across brain function, myth, and anthropology, Dr. Shlain shows why pre-literate cultures were principally informed by holistic, right-brain modes that venerated the Goddess, images, and feminine values. Writing drove cultures toward linear left-brain thinking and this shift upset the balance between men and women, initiating the decline of the feminine and ushering in patriarchal rule. Examining the cultures of the Israelites, Greeks, Christians, and Muslims, Shlain reinterprets ancient myths and parables in light of his theory. Provocative and inspiring, this book is a paradigm-shattering work that will transform your view of history and the mind.

Race Matters


Cornel West - 1993
    These topics are all timely yet timeless in that they represent the continuing struggle to include African Americans in mainstream American political, economic & social life without destroying their unique culture. The essays have the feel of a fine sermon, with thought-provoking ideas & new ways of looking at the same old problems. They can be quickly read yet take a long time to digest because of West's unique slant on life. Already well known in scholarly circles, he's increasingly becoming more visible to the general public. This book should make his essays more accessible to a greater number of people.--Library JournalPrefaceIntroduction: Race mattersNihilism in Black America The pitfalls of racial reasoningThe crisis of Black leadership Demystifying the new Black conservatismBeyond affirmative action: equality and identityOn Black-Jewish relations Black sexuality: the taboo subjectMalcolm X and Black rage Epilogue to the Vintage edition

History of Beauty


Umberto Eco - 2004
    What is beauty? Umberto Eco, among Italy’s finest and most important contemporary thinkers, explores the nature, the meaning, and the very history of the idea of beauty in Western culture. The profound and subtle text is lavishly illustrated with abundant examples of sublime painting and sculpture and lengthy quotations from writers and philosophers. This is the first paperback edition of History of Beauty, making this intellectual and philosophical journey with one of the world’s most acclaimed thinkers available in a more compact and affordable format.From the Trade Paperback edition