Supermarketwala: Secrets to Winning Consumer India


Damodar Mall - 2014
    Damodar, in Supermarketwala, provides the very basics for the growth of modern retail and consumerism in India, through interesting and carefully studied consumer behaviour, an art that few in his domain possess. Supermarketwala, is intended to be the go-to book for all consumer business enthusiasts and readers alike, who wish to understand how and why we as consumers behave in a certain manner at different places. These insights, which are the analyses of the sector so far, could become the pillars for shaping successful consumer products and retail businesses in the huge consumer economy that India will soon be. Rita, the young bahu, avoids buying personal products from the family grocer. Sonu's breakfast table on a Sunday represents global cuisines. Do you know how it is possible? Where do big corporates and MNC retailers fumble, and what helps simple DMart get its model right? What is Ching's Sercret that is not Knorr's, Maggi's, or Yippie's?

Wake Up! How starting your day at 5 a.m. will change your life


Eliott Reich - 2013
    This book will show you what successful early risers do once they are up and teach you step-by-step how you can become an early riser.

Imprint of the Past


Robin Roughley - 2019
    So when she discovers the picturesque cottage for sale on the internet she instantly falls in love with the place and when her husband John agrees to view the property she comes to believe that it is written in the stars that this will be their new forever home. Rosebud Cottage sits on the clifftops commanding breath-taking views of the sea, a vista that is forever changing, and one that instantly fills them both with a sense of belonging. Though things are about to change, as a simple walk on the pebbled beach at Seaview Cove turns into a nightmare for Emily as she discovers a body hidden by the rocks, a man is sprawled on the stones, eyes closed, arms outstretched his wild black hair matted with blood. Though by the time she raises the alarm and dashes back to the beach she is left stunned to find the man has vanished. So starts the mind bending mystery as Emily tries to navigate her way through the labyrinth of her own mind, and as those around her become more concerned with her behaviour, she finds herself doubting her own sanity. As obsession takes over, Emily comes to realise that sometimes even the most tranquil of surroundings can mask the most devastating of crimes. As the weather changes and the storms arrive Emily Green finds herself trapped in a dark place, a place where even her own senses are not to be trusted. And as she tries to hold onto her sanity, someone is watching from the shadows, someone with evil on their mind.

Amanda Gets Bullied! (Diary of an Awkward Kid #1)


Bolaji O. - 2014
     It's a new school year, and Amanda AMAZon (please say it right) finds herself thrust into middle school, where lifelong friendships are formed, lifelong bullies are the norm! Amanda's got her best friend Kanti along for the ride, it's all Amanda can do to keep from ripping the annoying neighbor BUG to shreds! But when the 3 mean girls on the soccer team zero in on Amanda, she finds some interesting allies on the way to surviving the school's most feared trio! Here's what to do next: 1. Scroll up, 2. Click the buy button, and 3. Watch as you and your kids giggle and cheer through this hilariously wacky adventure! --- Paul Coleman said: "In the world today I think we need all the positive stuff we can get. I love the "can-do" attitude of this book. We can make our lives and the lives of others better. We simply need to decide to do it, be brave, and take action." --- Here's what to do next, Moms: 1. Scroll up, 2. Click the buy button, and 3. Watch as you and your kids giggle and cheer through this hilariously wacky adventure! Thank you for the privilege of being a small part of your child's favorite memories with you. We cherish that role, here at Brave Little Heroes. And we won't let either of you down. Bolaji O. Chief Storyteller at Brave Little Heroes

49 Ways to Steal the Cookie Jar (The 49... Series Book 2)


James Warwood - 2013
    Got a sweet tooth?... Can't wait till dinner time?... Here's 49 (extremely silly) ways to reach the Cookie Jar! Join the hilarious adventure of these cheeky kids who will try absolutely anything to get their hands on the Cookie Jar. With an illustration for each haphazard attempt, you're guaranteed to laugh, smirk, and chuckle for hours. Disclaimer: reading this eBook will probably make you giggle, but won't help you get a cookie. Recommended Age: 10+

Bearly in Love


Terri Reid - 2014
    Newly graduated, she arrived back in her home town to discover that if it wasn’t for bad, she wouldn’t have any luck at all. Her grandmother is in the beginning stages of Alzheimer’s and the financial nest egg her grandfather spent years building has disappeared. When he isn’t kissing her senselessly, the man of her dreams seems to be very much involved with someone else. The only job she can get involves large hairy animals. And, when it comes to fairy godmothers, she’s definitely scraping the bottom of the barrel.

Global Marketing


Warren J. Keegan - 1999
    Suitable at the graduate-level/MBA level if used with supplemental cases. The Fourth Edition draws students into the excitement, challenges, and controversies of global marketing. The paperback, two-color format gives adopters the flexibility to choose a supplementary reader while ensuring that the total cost to students is reasonable. Each chapter features vignettes and discussion cases featuring high-profile, real-world companies and products; examples from the trade press to illustrate key terms and issues; topical and timely boxed features; and concise summaries of the latest research findings published in scholarly journals.

The Power of Responsibility: Six Decisions That Will Help You Take Back Happiness and Create Unlimited Success


Joelle Casteix - 2015
    What's holding you back? Successful and authentically happy people have one thing in common: Personal responsibility. Based on the blockbuster TEDxPasadenaWomen talk ... Do you want to be happy, but just don’t know how? Are you trapped by the people, events, or attitudes of your past? Are you “stuck” at work or school? Do you look at the mirror and wonder, “Why do I sabotage my chances for success?” It's time to do something drastic: put aside every other self-help or business book you own and read this book. Whether the other personal development books you’re reading are about finding wealth, defeating depression, flipping houses, succeeding as a woman in business, doing well in college, seeking inspiration, making money on the Internet, or coping with addiction, all of these books are USELESS until you learn the power of responsibility. In this book, you will learn the six simple decisions that will help you: Take control of your career Rebuild damaged relationships Let go of the toxic people in your life Find joy in the people and events around you Let go of co-dependency  Become stronger, happier, and more successful This fast-track plan for success has worked for thousands—from Fortune 500 executives to parents to college students. It WILL work for you. The six decisions are your key to unlimited success. If you are ready to change your life for the better, scroll up and click "Buy Now." Why wait any longer? For free child safety materials and to learn when books are free, visit www.casteix.com

This is Your Life, Not a Dress Rehearsal: Proven Principles for Creating the Life of Your Dreams


Jim Donovan - 1998
    My easy to use, simple ideas and techniques have become my trademark. I write easy to use books so people will read them and use the information they contain. The ideas in This Is Your Life, Not A Dress Rehearsal are not theory. They have been used by me and countless others to change our lives.

Offline: Free Your Mind from Smartphone and Social Media Stress


Imran Rashid - 2018
    In Offline, they deliver an eye-opening research-based journey into the world of tech giants, smartphones, social engineering, and subconscious manipulation. This provocative work shows you how digital devices change individuals and communities for better and worse.A must-read if you or your kids use smartphones or tablets and spend time browsing social networks, playing online games or even just browsing sites with news and entertainment.   Learn how to recognize ‘mind hacks’ and avoid the potentially disastrous side-effects of digital pollution. Unplug from the matrix. Learn digital habits that work for you.

Be More Pirate: Or How to Take On the World and Win


Sam Conniff - 2018
    Business Book of the Month" Financial Times"A Modern Life Bible" Shortlist MagazineA model for how to break the system and create radical change" The London Evening Standard- - - - Mischief, Purpose, PowerPirates didn’t just break the rules, they rewrote them. They didn't just reject society, they reinvented it. Pirates didn’t just challenge the status-quo, they changed everyf*ckingthing. Facing a self-interested establishment, a broken system, industrial-scale disruption and an uncertain future, pirates rebelled against an unfair world and change it for good. Now, you can follow in their footsteps.Be More Pirate unveils the innovative strategies of Golden Age pirates, drawing parallels between the tactics and teachings of legends like Henry Morgan and Blackbeard with modern rebels, like Elon Musk, Malala and Banksy. With takeaway sections and a Featuring takeaway sections and a guide to build you own pirate code 2.0, Be More Pirate will show you how to leave your mark on the 21st century. Whatever your ambitions, ideas and challenges, Be More Pirate will revolutionize the way you live, think and work today, and tomorrow.[BACK INSIDE COVER PRINT]‘Be More Pirate feels so important as it looks to history to help us grip the future.’ Martha Lane-Fox, do you have a specific bio Martha would like us to use? ‘A refreshing, entertaining and inspiring perspective on work, leadership and why we do what we do ... it’s a call for a more radical rethink of where we’re going wrong, and where we’re going next.’ Bruce Daisley, Host of the Number 1 Business Podcast ‘Eat, Sleep, Work, Repeat’

50 Ways to a Better You For Dummies, Mini Edition


W. Doyle Gentry - 2010
    You'll discover proven techniques for living a meaningful, healthy, and productive life no matter what your life circumstances happen to be. You'll learn why having positive emotions can improve your health and well-being. And, you will find out what happiness isn't and how to avoid confusing happiness with culturally valued outcomes like wealth, power, and success. Pursue what you want, seize the day, find benefits in life's challenges, and live a happy lifestyle.Open the book and find: Ways to assess your current capacity for happiness Tips for overcoming common obstacles to happiness How to improve your emotional and spiritual life The best personal habits to foster happiness

How To Get to the Top of Google (November 2012 Edition - Updated for Penguin & Panda)


Tim Kitchen - 2012
    You will learn:- How to get your website on the first page of Google- How to get your website showing up multiple times on the first page (one of my websites shows up 6 in the first 7 results!!)- The 3 'Dirty Secrets' that expensive SEO (Search Engine Optimisation) Experts don't want you to know- What you can do for the price of 2 ½ cups of coffee that could have your website ranking top in as little as a day (I have done exactly this and I’ll show you how)- The small things you can do to make a BIG difference- How to analyse your online competition and find their weaknesses- How to pull off the famous ‘Google Leapfrog’- What the recent Google changes mean for people using pre-April 2012 strategies – and it’s not good news!- How to make people click on your website even if it shows up below your competitors!- How to avoid the deadly mistakes that can lead to Google removing your site from the listings- How to survive and thrive post-PenguinWhat most people don't understand is that once you know what to do, it's actually extremely straightforward to rank highly in Google. But there's a lot of misinformation and misunderstanding out there.Tim Kitchen is a Search Engine ranking expert and online business owner currently personally in charge of SEO for over 50 businesses as well as his own businesses in some incredibly competitive markets. He also regularly teaches SEO to more than 2,000 small business owners through his books, courses and videos.In this updated version of the book he shares everything he has learnt from the past 7 years of getting websites to the top of Google.

Blog to Win Business: How to Enchant Readers and Woo Customers


Henneke Duistermaat - 2014
    Keep this ammo on your bookshelf if ever you find yourself in a lurch." ~ Sean Work, Director of Inbound Marketing, KISSmetrics "You could easily find 1,000 books and courses about blogging like a pro, but you won’t find a more useful and engaging one. Henneke’s book will answer every question you have, give you countless shortcuts, and light a fire under your butt to start cranking out hot blog posts. It’ll also make you hungry." ~ Barry Feldman, Feldman Creative "Henneke's book might be the most useful guide on business blogging ever written. I highly recommend it to anyone who’s blogging to promote their company." ~ Jon Morrow, CEO and Founder of Boost Blog Traffic LLC Would you like to win customers with your blog? Are your blog posts not as good as you’d like them to be? Or are you unsure what to blog about? Blog to Win Business teaches you how to write blog posts your customers love to read and share. This practical book takes you through the various elements of blog writing – from developing a unique voice to generating ideas and composing compelling headlines. This book doesn’t just explain how to write a blog, it also helps you decide what to write and how to position your blog as a must-read resource in your industry. It has been described as probably the most useful guide to business blogging. Your guide to writing a company blog This guide explains in simple steps how to write blog posts that engage readers and woo clients: Write lip-smackingly good headlines that entice people to read your posts Position your blog as a voice of authority Generate an endless stream of ideas for blog posts your customers crave to read Make your blog more engaging by describing your ideal reader Develop a unique voice to stand out in a sea of me-too blogs Captivate your readers with your blog opening Inspire your readers with your final paragraph Create a natural flow to hypnotize your readers Seduce Google to send you relevant traffic This guide is easy to read and fun. It includes straightforward advice on how to practice and improve your blog writing. Would you like to gain more readers and turn them into customers? Blog to Win Business also includes: The 5 mistakes you must avoid when defining your blog purpose How to get unstuck when your fountain of inspiration runs dry A complete editing checklist to make your blog posts more conversational The 4 rules for writing delicious sentences The 3-step formula for writing irresistible headlines This is NOT a stuffy, lengthy text book. All information is straightforward and written in plain English. Who this book is for Are you a freelancer or small business owner looking to promote your company with a blog? This book contains practical, down-to-earth advice that you can actually use.

Hitting the Sweet Spot: How Consumer Insights Can Inspire Better Marketing and Advertising


Lisa Fortini-Campbell - 2001
    Clear and engaging - written by one of the top professionals in consumer insight. The book takes you through the process step by step - from Data to Information to Insight to Inspiration. This book is used worldwide by both students and professionals.