Book picks similar to
Tata by Morgen Witzel
business
non-fiction
company-stories
management
Year of the Flu: A World War I Medical Thriller
Millys Altman - 2017
He was eager to begin his first practice, but it turned out to be more than he bargained for. In just two years, in September, 1918, the entire village was sickened in rapid succession in the flu pandemic that killed quickly and indiscriminately throughout the world. It was wartime, and Nixon was unable to find help., This story is an up close and personal account of what it was like to be sick with the HINI type virus in 1918. It is a tale of a dedicated doctor whose selflessness, compassion and courage helped the villagers survive in the pandemic that killed more people in a year than the Black Death killed in a century...
My Life: Albert Einstein
General Press - 2018
This is the story of Albert Einstein who born in Germany in 1879. Despite facing countless difficulties in his life, he earned his name in the field of science and proved that what extent a person can go to chose his way. No one born as a genius—man's hard work and passion makes him a genius. CONTENTS: 1. Early Life 2. School Years 3. University Years 4. Post-University Years 5. Scientific Discoveries 6. Personal Life 7. Interesting Facts about Einstein 8. Famous Words by Albert Einstein 9. An Overview of Einstein’s Life
Double Life: The Shattering Affair between Chief Judge Sol Wachtler and Socialite Joy Silverman
Linda Wolfe - 1994
He was the top justice of New York’s highest court. She was a stunning socialite and his wife’s step-cousin. In 1993 Sol Wachtler was convicted of blackmail and extortion against Joy Silverman, his former mistress. How did a respected jurist and one of the most prominent men in America end up serving time in prison? Linda Wolfe starts at the beginning—from Wachtler’s modest Brooklyn upbringing through his courtship and marriage to Joan Wolosoff, the only child of a wealthy real estate developer. Joy Fererh was three and a half when her father walked out. When she and Sol met, he was fifty-five and nearing the pinnacle of his legal career. She was a thirtysomething stay-at-home mother who, with Sol’s help, made a career for herself as a Republican Party fundraiser. They kept their affair a secret—until an explosive mix of sex, power, betrayal, and prescription-drug abuse set the stage for the tabloid headlines of the decade.
How Google Works
Eric Schmidt - 2014
As they helped grow Google from a young start-up to a global icon, they relearned everything they knew about management. How Google Works is the sum of those experiences distilled into a fun, easy-to-read primer on corporate culture, strategy, talent, decision-making, communication, innovation, and dealing with disruption.The authors explain how the confluence of three seismic changes - the internet, mobile, and cloud computing - has shifted the balance of power from companies to consumers. The companies that will thrive in this ever-changing landscape will be the ones that create superior products and attract a new breed of multifaceted employees whom the authors dub 'smart creatives'. The management maxims ('Consensus requires dissension', 'Exile knaves but fight for divas', 'Think 10X, not 10%') are illustrated with previously unreported anecdotes from Google's corporate history.'Back in 2010, Eric and I created an internal class for Google managers,' says Rosenberg. 'The class slides all read 'Google confidential' until an employee suggested we uphold the spirit of openness and share them with the world. This book codifies the recipe for our secret sauce: how Google innovates and how it empowers employees to succeed.'
Running a Bar For Dummies
Ray Foley - 2007
This hands-on guide shows you how to maintain a successful bar, manage the business aspect of it, and stake your place in your town's nightlife. It provides informative tips on:Understanding the business and laws of owning a bar Developing a business plan Creating a menu, choosing decor, and establishing a theme Stocking up on equipment Choosing and dealing with employees Handling tough customers Controlling expenses, managing inventory, and controlling cash flow Getting the word out about your place Preparing for your grand opening, step-by-step This guide cues you in on how to keep your bar safe and clean, making sure everyone is having fun. It warns you about the pitfalls and no-nos that every owner should avoid. There are also helpful resources, such as contact information for State Alcohol Control Boards and Web sites with valuable information.
Mumbai's Dabbawala The Uncommon Story of the Common Man
Shobha Bondre - 2011
Their clockwork precision and incredibly low error rate has got the world to sit up and take note of this awesome army of 5000 men, who make sure office-goers get a hot, home-cooked meal every day, come rain or shine. It is a stupendous feat of coordination, efficiency, honesty and sheer hard work that could teach many a corporate honcho a lesson or two in running a business successfully. The humble dabbawalas of Mumbai shot into fame when Prince Charles requested a meeting with them on a visit to the city in 2003, after having seen a BBC documentary on them. It was a meeting that the heir to the British throne did not forget. In April 2005, the Dabbawalas Association received an invitation to the wedding of Prince Charles and the Duchess of Cornwall, Camilla Parker-Bowles. A few days later, Sopan Rao Rao Mare and Raghunath Medge attended the royal wedding as representatives of the Dabbawalas Association. The story is narrated alternately by the man who has made it happen – Raghunath Medge, president of the Dabbawalas Association, and the author Shobha Bondre. .
Barnum's Own Story: The Autobiography of P. T. Barnum
P.T. Barnum - 2017
T. Barnum's career of showmanship and charlatanry was marked by a surprising undercurrent of honesty and forthrightness. His exuberant autobiography forms a happy combination of all those traits, revealing the whole story of his world-famous hoaxes and publicity stunts. Here is a pageant of nineteenth-century America's gullibility and thirst for marvels, as told by the master of revels himself.A born storyteller, Barnum recalls his association with Tom Thumb, his audience with Queen Victoria, and his trouble keeping Jenny Lind's angelic image intact during a trying tour. He tells of Jumbo, the most famous elephant in history, from the creature's heroic arrival in America to its tragic death in a railroad accident; of his attempts to transfer Shakespeare's house and Madame Tussaud's Waxworks from England to New York; and of his triumphant reentry into public life after financial failure and five disastrous fires had all but wiped him out. The true-life tale of a man of boundless imagination and indomitable energy, Barnum's autobiography embodies the spirit of America's most exciting boom years.
Beneath a Surface
Brad Sams - 2018
The company was forced to write-down $900 million in inventory and Surface’s future was in jeopardy.Beneath A Surface tells the inside story of how Microsoft turned its hardware dreams into a reality with new details about the challenges Panos and his team had to overcome as well as the internal politics that nearly killed the brand.For fans of Microsoft and those who are interested in the business of building brands, Beneath A Surface is a must read that tells the inside story of how Microsoft turned a failure into a fortune.
How My Blog Got 1 Million Visits In 7 Months: A practical and straightforward guide to increasing traffic to your blog in your spare time - and without having to pay for advertising
Patric Morgan - 2015
For some, blogging is a pastime, a hobby, something to fulfil a creative need. But some take blogging one step further. Many individuals, with no special training, are using their blog/s as a part-time or even a full-time job. You may already have a blog that could do with a few more visitors. Or maybe you’re thinking of setting up a blog but are not sure where to start. The question most people ask me is ‘How do I get visitors to my blog?’ It’s like setting up a shop on the High Street and facing the challenge of getting people in the door. The good news is – I have answers that will see your visitor count lift substantially. All you need is a computer, an internet connection and a brain (your own preferably). Here’s what you don’t need: money. This book answers your blogging questions in a practical and straightforward way. How My Blog Got 1 Million Visits In 7 Months has been designed to show you how to drive people to your blog – and how to keep them coming back, time after time. It’s designed for bloggers and for those who have websites that could do with more traffic. I’m a multi-award winning blogger and publisher and have been for over eight years. When I first started blogging, I got very excited to see that one person kept visiting my site. That was until I realised that the analytics was, in fact, counting me as a visitor. I’ve learned a lot since. My latest blog broke through the 1,000,000 visit mark after just 7 months. As a result, my blog is now a profitable business. I haven’t spent a penny on advertising and I spend about 30 minutes a day blogging at most. I’ve picked up a large-scale book deal as a direct result of my blog. In this book, I’ll show you the basics of setting up your blog; how to write content that people will just want to click on and share with their friends; how to create viral posts that will see your visitor statistics balloon; how to write content for your website that will sell your services or products; how to optimise your posts for search engines and how to make money from your blog. My promise to you is this - if you use the tips and tricks that I am about to show you, your site will get more traffic and you can start making money from it. These are proven techniques that you can start implementing on your blog straight away. Run the kind of blog that other bloggers envy. Be the kind of blogger that people marvel at. It’ll make you feel pretty good, I guarantee it. Find out how right now. *** “Patric Morgan's How My Blog Got 1 Million Visitors in 7 Months makes me sick! I've got 15,000+ people on my combined social media and I've never gotten even close to a million visits on my site. Screw you, Patric! However – I have read through his book and have found some cool tricks to steal and apply. Shh...don't tell him.” Vicki Abelson, Author of ‘Don't Jump’, published October '15 from Carl Reiner's Random Content. “What an absolutely incredible 'How to Guide'. This book will give you the tools you need to increase your web traffic and create a viral sensation from your blog or website. Follow the common sense approach within these pages and maybe you'll be writing your own success story very soon. A must read for any avid blogger trying to step up into the big leagues. Buy it now!” Nigel Shinner, Author of the critically acclaimed novel ‘From Within’ “It’s good to read something that actually delivers on the title of the book.
Chaos Monkeys: Obscene Fortune and Random Failure in Silicon Valley
Antonio García Martínez - 2016
Infrastructure engineers use a software version of this “chaos monkey” to test online services’ robustness—their ability to survive random failure and correct mistakes before they actually occur. Tech entrepreneurs are society’s chaos monkeys, disruptors testing and transforming every aspect of our lives, from transportation (Uber) and lodging (AirBnB) to television (Netflix) and dating (Tinder). One of Silicon Valley’s most audacious chaos monkeys is Antonio García Martínez.After stints on Wall Street and as CEO of his own startup, García Martínez joined Facebook’s nascent advertising team, turning its users’ data into profit for COO Sheryl Sandberg and chairman and CEO Mark “Zuck” Zuckerberg. Forced out in the wake of an internal product war over the future of the company’s monetization strategy, García Martínez eventually landed at rival Twitter. He also fathered two children with a woman he barely knew, committed lewd acts and brewed illegal beer on the Facebook campus (accidentally flooding Zuckerberg's desk), lived on a sailboat, raced sport cars on the 101, and enthusiastically pursued the life of an overpaid Silicon Valley wastrel.Now, this gleeful contrarian unravels the chaotic evolution of social media and online marketing and reveals how it is invading our lives and shaping our future. Weighing in on everything from startups and credit derivatives to Big Brother and data tracking, social media monetization and digital “privacy,” García Martínez shares his scathing observations and outrageous antics, taking us on a humorous, subversive tour of the fascinatingly insular tech industry. Chaos Monkeys lays bare the hijinks, trade secrets, and power plays of the visionaries, grunts, sociopaths, opportunists, accidental tourists, and money cowboys who are revolutionizing our world. The question is, will we survive?
Bottle of Lies: The Inside Story of the Generic Drug Boom
Katherine Eban - 2019
Drawing on exclusive accounts from whistleblowers and regulators, as well as thousands of pages of confidential FDA documents, Eban reveals an industry where fraud is rampant, companies routinely falsify data, and executives circumvent almost every principle of safe manufacturing to minimize cost and maximize profit, confident in their ability to fool inspectors. Meanwhile, patients unwittingly consume medicine with unpredictable and dangerous effects.The story of generic drugs is truly global. It connects middle America to China, India, sub-Saharan Africa and Brazil, and represents the ultimate litmus test of globalization: what are the risks of moving drug manufacturing offshore, and are they worth the savings? A decade-long investigation with international sweep, high-stakes brinkmanship and big money at its core, Bottle of Lies reveals how the world’s greatest public-health innovation has become one of its most astonishing swindles.
The Big Chair: The Smooth Hops and Bad Bounces from the Inside World of the Acclaimed Los Angeles Dodgers General Manager
Ned Colletti - 2017
. . Mr. Colletti's book might be even more groundbreaking [than Moneyball] in some ways: It's a nearly unprecedented opportunity to see what running a baseball franchise looks like through the eyeballs of an actual general manager. . . [Colletti] has a gift for entertaining storytelling. . . These are stories modern general managers rarely tell, except in late-night gatherings at their favorite bars with people they know and trust. So to read them here, told in such colorful detail, makes you feel as if Ned Colletti has just invited you to plop down on the next bar stool." --Wall Street Journal "Ned Colletti is a baseball treasure with fascinating stories to tell from inside the game. The Big Chair is your all-access pass. After reading this book, you will not only understand the job of a general manager better but also the game of baseball itself."--Tom Verducci, author of The Cubs Way and co-author of The Yankee YearsAn unprecedented, behind-the-scenes look at the career of famed former Los Angeles Dodgers General Manager (a position also known as "The Big Chair"), whose tenure spanned nine of the most exciting and turbulent years in the franchise's history.During his tenure with the Dodgers, Colletti had the highest winning percentage of any general manager in the National League. In The Big Chair, he lets readers in on the real GM experience from his unique vantage point--sharing the inner workings of three of the top franchises in the sport, revealing the out-of-the-headlines machinations behind the trades, the hires and the deals; how the money really works; how the decision-making really works; how much power the players really have and why--the real brass tacks of some of the most pivotal decisions made in baseball history that led to great success along with heartbreak and failure on the field. Baseball fans will come for the grit and insight, stay for the heart, and pass it on for the wisdom.Ned Colletti began his MLB career with his beloved hometown team, the Chicago Cubs, more than 35 years ago. He worked in Chicago for a dozen years and was in the front office when the Cubs won the National League East in 1984 and 1989, after which he moved on as director of baseball operations for the SF Giants. By 1996, he became the Assistant GM for the Giants, before being hired as the GM in Los Angeles in 2006. There he oversaw the Dodgers through the highly publicized and acrimonious divorce battle between Frank and Jamie McCourt that culminated in the equally highly publicized sale of the team. He was present at the press conference where Don Mattingly, having just watched his team eliminated from the playoffs, used the post-season conference to vehemently discuss his lack of a contract extension. He brought marquee names like Greg Maddux and Clayton Kershaw to LA, as well as marquee drama with the likes of Manny Ramirez and Yasiel Puig; hired future Hall of Famer Joe Torre as manager; and oversaw fourteen Dodgers playoff wins. And these are just a few of the highlights.Colletti serves up a huge dish of first-hand experiences with some of the biggest names in baseball history (Barry Bonds, Greg Maddux, Don Mattingly, Don Zimmer, Tommy Lasorda, Scott Boras, Vin Scully, and more). From his humble early years living in a Chicago garage to his path to one of the most prestigious positions in professional sports, his very public and illustrious career has left a permanent handprint in the history of America's sport--and now he's ready to share the insight only those who have sat in The Big Chair have ever seen.
Failing to Succeed: The Story of India’s First E-Commerce Company
K. Vaitheeswaran - 2017
Vaitheeswaran co-founded India’s first e-commerce company. Yet, years later, when e-commerce was exploding in India—despite enjoying first-mover advantage—Indiaplaza shut down. What went wrong? Lack of funding? Wrong strategies? Or was it ‘something else’?For the first time ever, Vaitheeswaran reveals that it was indeed something else—a set of inexplicable events that destroyed what could have been a profitable business (an extreme rarity among technology start-ups). He bares his extraordinary trials and tribulations while dealing with business failure and the impossible pressures that can threaten entrepreneurs in India. Coming at the back of stories of young start-ups raising billions of dollars in funding and creating unicorns in just a few years, as well as the recent setbacks in the e-commerce industry, Failing to Succeed delves deep into the dark side of starting up and its myriad pitfalls.Filled with interesting anecdotes, tongue-in-cheek observations, amazing customer insights, hard-hitting predictions and behind-the-scenes industry happenings, this book is an extraordinary unravelling of the challenges facing technology start-ups in India. It is a must-read for aspiring entrepreneurs, investors, industry professionals or business school students, and anyone interested in India’s start-up ecosystem.A powerful narration, Failing to Succeed is eventually about finding ways to move forward and succeed despite failures...
Leadership
Rudolph W. Giuliani - 2002
Mayor Rudoph Guiliani had barely escaped with his life in the collapse of the first tower. Fires burned furiously near the site as the other buildings verged on collapse. Air Force fighter jets criss-crossed the sky to ward off other attacks. And yet in those moments after the calamity, and in the following days and months, Mayor Guiliani not only steered the city through the crisis, but did so with an assurance and authority that was hailed around the world as a model of courageous leadership. In this book, Guiliani describes vividly the chaos and horror of the twin-towers catastrophe, and explains how the rules of management he enforced as Mayor enabled him to gain control of the emergency. These are also the rules, Guiliani makes clear, that anyone in a leadership position - from the head of a large corporation to the owner of a corner shop - can use to inspire others and achieve concrete results.
The New Age of Innovation
C.K. Prahalad - 2008
C.K. Prahalad, the world's premier business thinker, and IT scholar M.S. Krishnan unveil the critical missing link in connecting strategy to execution--building organizational capabilities that allow companies to achieve and sustain continuous change and innovation.The New Age of Innovation reveals that the key to creating value and the future growth of every business depends on accessing a global network of resources to co-create unique experiences with customers, one at a time. To achieve this, CEOs, executives, and managers at every level must transform their business processes, technical systems, and supply chain management, implementing key social and technological infrastructure requirements to create an ongoing innovation advantage.In this landmark work, Prahalad and Krishnan explain how to accomplish this shift--one where IT and the management architecture form the corporation's fundamental foundation. This book provides strategies forRedesigning systems to co-create value with customers and connect all parts of a firm to this processMeasuring individual behavior through smart analyticsCeaselessly improving the flexibility and efficiency in all customer-facing and back-end processesTreating all involved individuals--customers, employees, investors, suppliers--as uniqueWorking across cultures and time-zones in a seamless global networkBuilding teams that are capable of providing high-quality, low-cost solutions rapidlyTo successfully compete on the battlefields of 21st-century business, companies must reinvent their processes and culture in order to sustain innovative solutions. The New Age of Innovation is a complete program for achieving this transformation to meet the needs of the end consumer of the future.