Book picks similar to
The Greatest Company In The World? The Story Of Tata by Peter Casey
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non-fiction
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Little Alf: The true story of a pint-sized pony who found his forever home
Hannah Russell - 2017
Being quite so little, he was rejected by his herd, and the future looked bleak. A few fields over, a young girl was coming to terms with the fact that she would never be able to ride again. Unknowingly, they were about to change each others lives . . .The pony was Little Alf, a Shetland pony with dwarfism, and the girl, Hannah, who rescued him aged sixteen. From charity work and building a business together, they became constant companions, though there have been a few casualties along the way - mainly garden ornaments and the neighbors' vegetables.Little Alf is the story of their life together - the adventures and the mischievous behavior of the most adorable little pony.
Israel and the Church: An Israeli Examines God's Unfolding Plans for His Chosen Peoples
Amir Tsarfati - 2021
While some believe God has forsaken Israel for the church, this goes against the nature of the faithful Lord we find in Scripture. In his latest book, native Israeli and bestselling author Amir Tsarfati makes clear what the Bible says about God’s unique master plans for His two chosen groups, Israel and the church. Amir gets to the heart of key questions, such as…Do the promises God made to the Old Testament nation of Israel still apply to the Jewish people today?Has God replaced rebellious Israel with the church?Now that the church exists, does Israel possess a distinct role in the present age?How are current events in Israel relevant to the church?What should the church’s attitude be toward Israel?Israel and the Church provides a fascinating look at all that God has prepared for His two peoples—and why it’s so relevant to us today!
Flawless Execution: Use the Techniques and Systems of America's Fighter Pilots to Perform at Your Peak and Win the Battles of the Business World
James D. Murphy - 2005
At Mach 2, the instrument panel of an F-15 is screaming out information, the horizon is a blur, the wingman is occupied, the jet is hanging on the edge -- and yet fighter pilots routinely handle the stress. It's not much different in today's unforgiving business world. One slipup and your company is bankrupt before your employees know what hit them.What works on the squadron level for F-15 pilots will also work for your marketing team, sales force, or research and development group. By analyzing the work environment and attacking its centers of gravity in parallel, you'll begin to utilize the Plan-Brief-Execute-Debrief-Win cycle that will rapidly impact your business's future success. U.S. fighter squadrons have been using this program for nearly fifty years to reduce their mistake rate, cut casualties and equipment losses, and rack up an envious victory record. Now, with Flawless Execution, your business can too.
Hugh Laurie: The Biography
Anthony Bunko - 2010
Hugh was born in Oxford, and his father, WGRM "Ran" Laurie, was a doctor who won a gold medal in the coxless pairs at the 1948 Olympics. Hugh followed in his father's footsteps as a rower at Cambridge, but when he was forced to hang up his oars through illness, he joined the famous Cambridge Footlights and there began a career in comedy. It was at university that he met Stephen Fry, and the pair forged a hilarious partnership that continued through the 1980s and 1990s, as they appeared together in the Blackadder series, sketch show A Bit of Fry and Laurie, and PG Wodehouse’s Jeeves and Wooster. Hugh has also enjoyed great success on the big screen, starring in Sense and Sensibility, 101 Dalmatians, Monsters vs Aliens, and the three Stuart Little films. But it is the character of irascible doctor Gregory House, in the US TV drama House, that has brought Hugh Laurie global fame. He has won two Golden Globes for the role and received a prestigious Emmy nomination in 2005, and continues to receive critical acclaim for his performances in the show—especially for his near-perfect American accent. With worldwide stardom and an OBE to his name, Hugh Laurie is undoubtedly one of Britain's best-loved actors. This is the incredible story of his rise to stardom.
John G. Paton: Missionary to the Cannibals of the South Seas
Paul Schlehlein - 2017
The Asylum: The Renegades Who Hijacked the World's Oil Market
Leah Mcgrath Goodman - 2011
The Asylum is a stunning exposé by a seasoned Wall Street journalist that once and for all reveals the truth behind America’s oil addiction in all its unscripted and dysfunctional glory.In the tradition of Too Big to Fail and Liar’s Poker, author Leah McGrath Goodman tells the amazing-but-true story of a band of struggling, hardscrabble traders who, after enduring decades of scorn from New York’s stuffy financial establishment, overcame more than a century of failure, infighting, and brinksmanship to build the world’s reigning oil empire—entirely by accident.
When I'm Dead All This Will Be Yours: Joe Teller - A Portrait By His Kid
Teller - 2000
Teller asked about the people in the drawings: the streetcar operators, waitresses, soldiers, bums. And Mam and Pad (Irene and Joe) began to unfold the hidden history of their world before their Bundle of Joy came along. Out came the Hobo Shoebox, full of letters Joe wrote while riding the rails during the Great Depression; their daring photos as art students, eloping to escape their feuding families; and the War Trunk. Readers stand beside Teller as Pad teaches him why using a ruler in painting is evil; join Mam as she interprets the designs hidden in Joe's "art pancakes"; and enter the world of a most peculiar, philosophical, funny, and loving family.
Fast N' Loud: Blood, Sweat and Beers
Richard Rawlings - 2015
We make it fast and loud . . ."Richard Rawlings' road to the top has been full of dangerous twists and hilarious turns, with a few precipitous cliffs in between. From getting shot defending his beloved 1965 Mustang fastback from carjackers, to blowing out of town Fear and Loathing style in his youth, to eventually founding Gas Monkey Garage and starring in Discovery's hit automotive-restoration series Fast N' Loud, Rawlings has got some stories to tell.With never-before-seen photos of his childhood and shots from fan-favorite episodes, Rawlings pushes into high gear, sharing the story of his rise to success, his show, and the automotive know-how that has made him famous.He begins with his own story—including how he went from being flat broke to having a seat at the table with some of history's most iconic car guys. Rawlings then heads into Fast N' Loud, the series, sharing new details on everything from the toughest builds to run-ins with his most die-hard fans, along with travel and auto shop anecdotes featuring Aaron Kaufman and the rest of the Gas Monkey gang. He finishes with a handy guide for classic and antique car enthusiasts that includes insider tricks of the trade. Want to start flipping cars for profit yourself? The secrets of Rawlings' success are all here.So get ready to rev up with Rawlings and the crew of Gas Monkey Garage. Because, as Rawlings says, "If we're gonna have fun, it better have a motor!"
The Engineer: Follow Elon Musk on a journey from South Africa to Mars
Erik Nordeus - 2013
Elon Musk is the main person in the journey through a roller-coaster life. His journey includes everything from Winston Churchill’s adventures in British colonies to demolished sports cars. From failed marriages to German scientists escaping from the Red Army. From the oil industry to the Burning Man festival.Elon has been described as the Steve Jobs of heavy industry, as a modern version of the scientist Nikola Tesla, and as the Henry Ford of rockets. There’s a high probability that the British Secret Intelligence Service has a file on him. As the files of other James Bond villains, it describes secret rocket launches in the Pacific Ocean. But Elon doesn’t own a white cat - he’s more of a dog person. Maybe the most comparable persons are the great explorers who voyaged across the globe. They had an entrepreneurial spirit, were a little crazy, tried what no one else had tried, and thought what no one else had thought.If you want to describe the companies Elon has founded with one theme, you can say that they improve the world with the help of innovative technologies. This is exactly what our world needs.Buy it here: https://leanpub.com/theengineer/
Boulevard of Broken Dreams: Why Public Efforts to Boost Entrepreneurship and Venture Capital Have Failed--and What to Do About It: Why Public Effort ... Series on Innovation and Entrepreneurship)
Josh Lerner - 2009
Yet, for every public intervention that spurs entrepreneurial activity, there are many failed efforts that waste untold billions in taxpayer dollars. When has governmental sponsorship succeeded in boosting growth, and when has it fallen terribly short? Should the government be involved in such undertakings at all? "Boulevard of Broken Dreams" is the first extensive look at the ways governments have supported entrepreneurs and venture capitalists across decades and continents. Josh Lerner, one of the foremost experts in the field, provides valuable insights into why some public initiatives work while others are hobbled by pitfalls, and he offers suggestions for how public ventures should be implemented in the future. Discussing the complex history of Silicon Valley and other pioneering centers of venture capital, Lerner uncovers the extent of government influence in prompting growth. He examines the public strategies used to advance new ventures, points to the challenges of these endeavors, and reveals the common flaws undermining far too many programs - poor design, a lack of understanding for the entrepreneurial process, and implementation problems. Lerner explains why governments cannot dictate how venture markets evolve, and why they must balance their positions as catalysts with an awareness of their limited ability to stimulate the entrepreneurial sector. As governments worldwide seek to spur economic growth in ever more aggressive ways, "Boulevard of Broken Dreams" offers an important caution. The book argues for a careful approach to government support of entrepreneurial activities, so that the mistakes of earlier efforts are not repeated.
Tesla Motors: How Elon Musk and Company Made Electric Cars Cool, and Sparked the Next Tech Revolution
Charles Morris - 2014
The most trusted sources in the auto industry have called its Model S the most advanced, safest and best-performing car ever built - and it doesn’t use a drop of gasoline. Tesla has changed the way the public perceives electric vehicles, and inspired the major automakers to revive their own dormant efforts to sell EVs. However, even amidst the avalanche of media coverage that followed the triumph of the Model S, few have grasped the true significance of what is happening. Tesla has redefined the automobile, sparked a new wave of innovation comparable to the internet and mobile computing revolutions, and unleashed forces that will transform not just the auto industry, but every aspect of society. The Tesla story is one part of an ongoing tide of change driven by the use of information technology to eliminate “friction” such as geographic distance, middlemen and outdated regulations. Tesla is simply applying the new order to the auto industry, but the automobile is such a pervasive influence in our lives that redefining how it is designed, built, driven and sold will have sweeping effects in unexpected areas. Just as Tesla built the Model S as an electric vehicle “from the ground up,” it has taken an outsider’s approach to the way it markets its cars. Its direct sales model has drawn legal challenges from entrenched auto dealers, who fear that their outdated business model will be destroyed. Its systems approach to the software and electronics in its cars has highlighted how far behind the technological times the major automakers are. It’s easy to see why readers find Tesla irresistible. CEO Elon Musk is a superstar entrepreneur, a “nauseatingly pro-US” immigrant and the leader of two other cutting-edge companies. Tesla dares to challenge the establishment behemoths and, so far at least, has handily beaten them at their own game. In this history of the 21st century’s most exciting startup, Charles Morris begins with a brief history of EVs and a biography of Tesla’s driving force, Elon Musk. He then details the history of the company, told in the words of the Silicon Valley entrepreneurs who made it happen. There are many fascinating stories here: Martin Eberhard’s realization that there were many like himself, who loved fast cars but wanted to help the environment and bring about the post-oil age; the freewheeling first days, reminiscent of the early internet era; the incredible ingenuity of the team who built the Roadster; Tesla’s near-death experience and miraculous resurrection; the spiteful split between the company’s larger-than-life leaders; the gloves-off battles with hostile media such as Top Gear and the New York Times; and the media’s ironic about-face when the magnificent Model S won the industry’s highest honors, and naysayers became cheerleaders overnight. And the story is just beginning: Tesla has breathtakingly ambitious plans for the future.This book was updated May 1, 2015 to include the latest on the Gigafactory and the D package.
Apollo 1: The Tragedy That Put Us on the Moon
Ryan S. Walters - 2021
All three astronauts were experienced pilots and had dreams of one day walking on the moon, but little did they know, nor did anyone else, that once they entered the spacecraft that cold winter day they would never leave it alive. The Apollo program would be perilously close to failure before it ever got off the ground. But rather than dooming the space program, this tragedy caused the spacecraft to be completely overhauled, creating a stellar flying machine to achieve the program’s primary goal: putting man on the moon. Apollo 1 is a candid portrayal of the astronauts, the disaster that killed them, and its aftermath. In it, readers will learn: How the Apollo 1 spacecraft was doomed from the start, with miles of uninsulated wiring and tons of flammable materials in a pure oxygen atmosphere, along with a hatch that wouldn’t open How, due to political pressure, the government contract to build the Apollo 1 craft went to a bidder with an inferior plan How public opinion polls were beginning to turn against the space control before the tragedy and got much worse after Apollo 1 is about America fulfilling its destiny of man setting foot on the moon. It’s also about the three American heroes who lost their lives in the tragedy, but whose lives were not lost in vain.
The Awakening of HK Derryberry: My Unlikely Friendship with the Boy Who Remembers Everything
Jim Bradford - 2016
He certainly was not seeking a son, but the small nine-year old boy sporting an overgrown buzz haircut and missing baby teeth desperately needed a dad. The businessman had no clue this boy was born when a car wreck took his mother’s life, or that he had been raised by his grandmother when his alcoholic father abandoned him at age five. He did not know the little boy was blind, had cerebral palsy, and plenty of other problems, or that he spent eighteen solitary hours in the restaurant most weekends while his grandmother worked the cash register. Sixteen years later neither Jim Bradford nor HK Derryberry could have fathomed how much this chance encounter would transform each other’s life. This is Jim’s extraordinary true story of an enduring friendship between a disabled boy with a remarkable hidden gift, and his best friend for life.
Dreamseller: An Addiction Memoir
Brandon Novak - 2017
By the time he was fourteen, he was living the dream. Discovered by skate legends Bucky Lasek and Tony Hawk. Touring the U.S. with the elite Powell-Peralta team. Signing autographs and appearing in films and magazines. Brandon had it all. Then he got hooked on heroin.Soon the up-and-coming star was living a down-and-out life in a garage, begging for change, and hustling to score his next fix. He stole from his family and friends. He pushed the fantasy that everything was okay, that he was going to rehab, getting help, and getting better. But it was all a lie.This is the story of an addict--a dreamseller who stopped believing the lies he was selling and started believing in himself. With the help of his celebrity buddy Bam Margera of Jackass fame, Brandon joined the cast of MTV's Viva La Bam and made an honest reach for sobriety. The road was hard, and he had some falls. But like any great skateboarder, Brandon Novak was always determined to get up again . . ."Entertaining, shocking, crazy, unimaginable."--Bam MargeraWith 24 pages of photos Updated with a New Epilogue
The Handmade Entrepreneur-How to Sell on Etsy, or Anywhere Else: Easy Steps for Building a Real Business Around Your Crafts
Dani Marie - 2015
What if you could start your day out with an excited shout instead of a frustrated sigh? Unfortunately, selling handmade goods online is no longer as simple as throwing together a product listing and waiting for sales to roll in. There are now millions of people with handmade products and they are all eager to build a sustainable income. The Handmade Entrepreneur uses precise methods based on proven marketing techniques to set you above the competition. It teaches you how to create a genuine business you can count on rather than a bundle of shop pages and social media accounts built on a foundation of guesswork. What You Can Expect to Learn from This Book: • How to take DIY pictures that get clicks and sales • How to set up a shop that turns visitors into buyers in under two seconds • How to price your items • How to write titles and descriptions • How to brand your business with DIY techniques • How to rank your pages • How to find targeted audiences • How to build up your list of followers • Where to promote your listings • How to sell without selling • How to form relationships with people who can send you extra sales • How to start a "buzz" about your products • Which tools to incorporate into your business The goal of this book is to free you from having to rely on any third-party website for your sales. Yes, you can take advantage of platforms like Etsy, and you should, but websites come and go, and if all your sales come only from that website, you run into trouble every time there are algorithm changes, a saturation of sellers, or cheaper products to compete with. You are trying to generate sales, which means that you are trying to run a business, which in-turn means that you need a real business plan. Brick and motor stores don't just buy a bunch of goods, throw them in a building, and hope people will come. They plan, study their target market, pick a perfect store location, and prepare to market themselves. Just because you sell online does not mean that you can skip all of these steps. You have billions of products to compete with online and a crowd of shoppers who have an overwhelming number of options before them. You must prepare your storefront, get your products ready, know your audience, and then know how to market to them. Optimizing Your Shop for Sales Dani starts out showing you how to prepare your products with photos that attract clicks and sales. It doesn't just tell you how to do it, though. It SHOWS you. Thanks to the help of many carefully selected Etsy sellers, there are many example photos for each point. In addition to this, the author only shows you DIY photos to prove that you can do it all on your own. Next, Dani discusses how to optimize your shop. She goes through every aspect such as banners, profiles, descriptions, tags, and titles. You will learn how to optimize your pages so that people stay there instead of leaving instantly. This can be done by creating an inviting environment with images and content that buyers can skim through in under two seconds. If buyers can determine that your page is worth staying on in less than two seconds, you have won the battle. Finding Targeted Audiences and Marketing The issue with selling online is finding people who would be interested in your products.