Junk to Gold: From Salvage to the World's Largest Online Auto Auction


Willis Johnson - 2014
    Willis Johnson, the founder of Copart [CPRT], offers up a personal and inspirational account of this journey to the top including lessons he learned from love, war and building a global, multi-billion dollar business. Even at the pinnacle of success, Willis remained grounded in his family-first values. His stories will inspire and provoke the entrepreneur in everyone to start building their dream.

Quiet Influence: The Introvert's Guide to Making a Difference


Jennifer B. Kahnweiler - 2013
    Jennifer Kahnweiler proves introverts can be highly effective influencers when, instead of trying to act like extroverts, they use their natural strengths to make a difference. Kahnweiler identifies six unique strengths of introverts and includes a Quiet Influence Quotient (QIQ) quiz to measure how well you’re using these six strengths now. Then, through questions, tools, exercises, and powerful real-world examples, you will increase your mastery of these strengths.

What Money Can't Buy: The Moral Limits of Markets


Michael J. Sandel - 2012
    Sandel takes up one of the biggest ethical questions of our time: Isn't there something wrong with a world in which everything is for sale? If so, how can we prevent market values from reaching into spheres of life where they don't belong? What are the moral limits of markets?In recent decades, market values have crowded out nonmarket norms in almost every aspect of life. Without quite realizing it, Sandel argues, we have drifted from having a market economy to being a market society.In Justice, an international bestseller, Sandel showed himself to be a master at illuminating, with clarity and verve, the hard moral questions we confront in our everyday lives. Now, in What Money Can't Buy, he provokes a debate that's been missing in our market-driven age: What is the proper role of markets in a democratic society, and how can we protect the moral and civic goods that markets do not honor and money cannot buy?

The World Is Flat: A Brief History of the Twenty-first Century


Thomas L. Friedman - 2005
    With his inimitable ability to translate complex foreign policy and economic issues, Friedman explains how the flattening of the world happened at the dawn of the 21st century; what it means to countries, companies, communities and individuals; and how governments and societies can, and must, adapt.

Earn the Right to Win: How Success in Any Field Starts with Superior Preparation


Tom Coughlin - 2013
    No modern coach, in any sport, understands that bet­ter than NFL veteran Tom Coughlin. He led the New York Giants to two Super Bowl vic­tories with his system of relentless preparation and old-school resilience. He teaches his players that you can never guarantee a win, but you can always earn the right to win—with focus, consistency, hard work, and anticipation of obstacles. And if you’ve earned the right to win, you can sleep soundly before a big game and take the field with confidence. Now Coughlin shares his best advice and anecdotes and shows how they apply beyond the gridiron. His philosophy focuses on mental preparation and con­sistency in the face of adversity. And his direct, honest wisdom can help leaders in any field rev up their own organizations. Coughlin’s lessons include:Using time efficiently, both in making and sticking to a schedule and planning for the long-termPreparing for unexpected opportunities and building flexibility into your game planPaying close attention to the details, because every piece of information is an advantage over the competitionEstablishing trust and open communication with your teamCoughlin illustrates his lessons with previously untold stories about prominent players like Eli Manning, Doug Flutie, and Michael Strahan. Earn the Right to Win can help you master a winning combination: preparation, smart decision making, and toughness in the face of adversity. It’s a powerful guide for leaders in any kind of organization.

Just Listen: Discover the Secret to Getting Through to Absolutely Anyone


Mark Goulston - 2009
    Just Listen does this by providing simple but powerful techniques readers can use to really get through to people. You’ll learn how to: make a powerful and positive first impression; listen effectively; make even a total stranger (potential client) feel understood; talk an angry or aggressive person away from an instinctual, unproductive reaction and toward a more rational mindset; and achieve buy-in--the linchpin of all persuasion, negotiation, and sales. Whether they're coworkers, friends, strangers, or enemies, the first make-or-break step in persuading anyone to do anything is getting them to hear you out. With this groundbreaking book, readers will be able to master the fine but critical art of effective communication.

Talent is Overrated: What Really Separates World-Class Performers from Everybody Else


Geoff Colvin - 2008
    Greatness doesn't come from DNA but from practice and perseverance honed over decades. The key is how you practice, how you analyze the results of your progress and learn from your mistakes, that enables you to achieve greatness.Colvin shows that the skills of business: negotiating deals, evaluating financial statements obey the principles that lead to greatness, so that anyone can get better at them with the right kind of effort. Even the hardest decisions and interactions can be systematically improved.This new mind-set, combined with Colvin's practical advice, will change the way you think about your job and career, and will inspire you to achieve more in all you do.

Big Potential: How Transforming the Pursuit of Success Raises Our Achievement, Happiness, and Well-Being


Shawn Achor - 2018
    By pursuing success in isolation - pushing others away as we push ourselves too hard - we are not just limiting our potential, we are becoming more stressed and disconnected than ever.In his highly anticipated follow-up to The Happiness Advantage, Achor reveals a better approach. Drawing on his work in 50 countries, he shows that success and happiness are not competitive sports. Rather, they depend almost entirely on how well we connect with, relate to, and learn from each other.Just as happiness is contagious, every dimension of human potential - performance, intelligence, creativity, leadership ability and health - is influenced by those around us. So when we help others become better, we reach new levels of potential, as well. Rather than fighting over scraps of the pie, we can expand the pie instead.Small Potential is the limited success we can attain alone. BIG Potential is what we can achieve together. Here, Achor offers five strategies - the SEEDS of Big Potential--for lifting the ceiling on what we can achieve while returning happiness and meaning to our lives.The dramatic shifts in how we approach work today demand an equally dramatic shift in our approach to success. Big Potential offers a new path to thriving in the modern world.

Narconomics: How to Run a Drug Cartel


Tom Wainwright - 2016
    From creating brand value to fine-tuning customer service, the folks running cartels have been attentive students of the strategy and tactics used by corporations such as Walmart, McDonald's, and Coca-Cola.     And what can government learn to combat this scourge? By analyzing the cartels as companies, law enforcers might better understand how they work—and stop throwing away 100 billion a year in a futile effort to win the “war” against this global, highly organized business.     Your intrepid guide to the most exotic and brutal industry on earth is Tom Wainwright. Picking his way through Andean cocaine fields, Central American prisons, Colorado pot shops, and the online drug dens of the Dark Web, Wainwright provides a fresh, innovative look into the drug trade and its 250 million customers.     The cast of characters includes “Bin Laden,” the Bolivian coca guide; “Old Lin,” the Salvadoran gang leader; “Starboy,” the millionaire New Zealand pill maker; and a cozy Mexican grandmother who cooks blueberry pancakes while plotting murder. Along with presidents, cops, and teenage hitmen, they explain such matters as the business purpose for head-to-toe tattoos, how gangs decide whether to compete or collude, and why cartels care a surprising amount about corporate social responsibility.More than just an investigation of how drug cartels do business, Narconomics is also a blueprint for how to defeat them.

On Being Different: What It Means to Be a Homosexual


Merle Miller - 1971
    Just two years after the Stonewall riots, Miller wrote an essay for the New York Times Magazine entitled "What It Means To Be a Homosexual" in response to a homophobic article in Harper's Magazine. Miller's writing, described as "the most widely read and discussed essay of the decade," along with an afterword chronicling his inspiration and readers' responses, became On Being Different — one of the earliest memoirs to affirm the importance of coming out. This updated edition includes a foreword by Dan Savage and an afterword by Charles Kaiser to highlight the impact of Miller's classic work.

Palm Beach Babylon: The Sinful History of America's Super-Rich Paradise


Murray Weiss - 1992
    Starting with the island's founder Henry Flagler, and updated for Kindle, "Palm Beach Babylon" chronicles the Kennedys, the Trumps, the Dodges, Helmsleys, Pulitzers, Vanderbilts, Mizners and Madoffs, and many more "Titans of Industry" and "Royalty." "The history is solid, the writing stylish," wrote renowned author Pete Hamill. "Riveting," exclaimed Nicholas Pileggi, author of "Wiseguy" and "Casino." The New York Times declared "Palm Beach Babylon" the best book ever written on the storied tropical island, where the "Rich and Famous" flock every winter to indulge in a world that only money can pierce. "Murray Weiss and Bill Hoffmann have . . . produced an intriguing account of the wagers of too much wealth and too much leisure time," wrote Dominick Dunne, the best selling novelist and true-crime expert. And as one reader posted along with 5-Stars: A REAL PAGE TURNER: I loved this book because it had all the allure of great fiction, yet it was about real people who, although they live in a real place (Palm Beach, FL), seem more like Great Gatsby characters than anything else! It also provides a fascinating historical perspective of the glamorous Palm Beach, how it was built, the man who built it, and the wealthy who flocked to it.

Muzzled: From T-Ball to Terrorism-True Stories That Should Be Fiction


Michael A. Smerconish - 2006
    With humor and chutzpah, attorney, commentator, and popular radio host Michael Smerconish takes on today's oversensitive culture with a collection of entertaining, outlandish anecdotes about PC gone wild-stories that are hilarious, horrifying, and unbelievably true.Why are sports leagues handing out trophies to losers? Why are little old grandmas hired to guard 200-pound prisoners? Why are newborn babies and old men with walkers singled out at the airport while likely terrorists are ushered through security with ease?This book shows through these absurdities that today's atmosphere of censorship and multiculturalism is paving the way for serious threats to our cultural identity and national security: "It's one thing for the forces of political correctness to muzzle our day-to-day lives here at home in the US, quite another when that same cancer metastasizes into the war on terror."We must eradicate the PC disease. Our sanity-and our very lives-depend on it."Michael Smerconish talks the talk: If you say unpopular things, watch out! Using vivid examples of PC rubbish, "Muzzled" will lead you into a world that would terrify Rod Serling. An entertaining and provocative book." -Bill O'Reilly"Reads like fiction, too bad it's true." -Nelson DeMille, novelist, author of "Night Fall and The General's Daughter""The PC virus is out of control . . . and it's worse than you think! In this entertaining and important book, Michael Smerconish chronicles just how mindless things have gotten in politically correct America. He tells fascinating stories that will make you laugh . . . right up until the time they make you scream. Thanks to the PC crowd, we are all living in The United States of the Absurd." -Bernard Goldberg, journalist and author of "100 People Who Are Screwing Up America," "Arrogance," and "Bias""I really squirm whenever I find myself agreeing with Smerconish. (I know the feeling is mutual.) I did a lot of squirming while reading this provocative book. All true liberals and conservatives must agree with Smerconish that the PC muzzles must be removed so that people can decide based on the marketplace of ideas." -Alan Dershowitz, Felix Frankfurter Professor of Law, Harvard and author of "Preemption""I don't often find myself on the same side of the political barricades as Michael Smerconish. But "Muzzled" is a witty, provocative, and timely book. Even when Michael is wrong, which is often, he draws you in and keeps you reading." -Arianna Huffington, author of "Pigs at the Trough" and "Fanatics and Fools""In Muzzled, my American Blood Brother of status-quo-obliterating defiance, Michael Smerconish, once again smokes out the cockroaches of political correctness . . . "Muzzled" is a great title for a book that I am convinced every American school kid should read and be tested on. If a new generation doesn't grow some intellectual balls, our Once Great Nation will continue to repeat horrific mistakes and pay the price . . . Read it. Live it." -Ted Nugent, rock star, author, television personality, and hunter extraordinaire

Scarcity: Why Having Too Little Means So Much


Sendhil Mullainathan - 2013
    Busy people fail to manage their time efficiently for the same reasons the poor and those maxed out on credit cards fail to manage their money. The dynamics of scarcity reveal why dieters find it hard to resist temptation, why students and busy executives mismanage their time, and why sugarcane farmers are smarter after harvest than before. Once we start thinking in terms of scarcity and the strategies it imposes, the problems of modern life come into sharper focus.Mullainathan and Shafir discuss how scarcity affects our daily lives, recounting anecdotes of their own foibles and making surprising connections that bring this research alive. Their book provides a new way of understanding why the poor stay poor and the busy stay busy, and it reveals not only how scarcity leads us astray but also how individuals and organizations can better manage scarcity for greater satisfaction and success.http://us.macmillan.com/scarcity/Send...

A CEO Only Does Three Things: Finding Your Focus in the C-Suite


Trey Taylor - 2020
    Many owners and CEOs think they have to be involved in every aspect of their business. They spend valuable brainpower on low-priority decisions. Before long, they're overworked and burned out.Instead of doing everything, it's time to focus on the right things.A CEO Only Does Three Things zeroes in on the three pillars of business: culture, people, and numbers. Steeped in twenty-plus years of practical knowledge, training, and consulting with some of the world's largest companies, this indispensable guide shows how to articulate the right culture for your business, hire people with the right mindsets, and inspire your teams to produce optimal results.Hundreds of CEOs have used Taylor's methods to create fulfilled, efficient, professional lives, and you can join them. Learn how to focus on the work you love-and avoid CEO burnout.

This Won't Scale: 41 Plays From The Drift Marketing Team To Help Your Business Cut Through The Noise, Grow Faster Than The Competition & Thrill Your Customers


Dave Gerhardt - 2019
    While most B2B startups obsess over scalability and tracking, Drift takes a different approach. In This Won't Scale, you'll find insider lessons and plays from the Drift Marketing team that have helped the business grow at a hypergrowth rate. It contains 41 plays organized into easy-to-read and reference chapters. Keep it on your desk, thumb through it when you're looking for inspiration and come back to it over time. You’ll discover not only Drift's abnormal approach, but also hear never-before-told stories and learn how to implement Drift's marketing plays into your own marketing strategy.