Unusually Effective: 25 Unusual yet Effective Social Media Marketing Strategies for Creating an Irresistible brand, Ultimate Business Growth and Massive Profits


Akshay Desai - 2015
    An Absolutely No-Fluff guide to Unusual Social Media Marketing Strategies You have always wondered how some companies have made it big on social media and if you could do the same??Imagine if you could get your hands on all the behind-the-scene tactics employed by the successful brands..well, you don't have to imagine anymore...here's the answer;Unusually Effective: 25 Unusual yet Effective Social Media Marketing Strategies for Creating an Irresistible brand, Ultimate Business Growth and Massive Profits.Social Media Marketing is becoming a necessity, for a Small Business Enterprise and also for the large Corporate Mammoths...It is the easiest and fastest way to relay advertising and marketing products and services to your target market...And this book provides you the...Unfair Edge.The book is divided into 6 parts: # General Strategies # Video Strategies # Image Strategies # Hashtag Strategies # Facebook Strategies # Twitter StrategiesEnjoy 'Unusually Effective' and make your business achieve Mind Blowing Social Media Success

Retire Your Husband: A Millionaire Mom's Guide To Replacing Your Spouse's Income Through Network Marketing


Kami Dempsey - 2013
    Whether you're still thinking about starting your own business or wanting to get back into it after an unsuccessful prior attempt, these millionaire moms will teach you how to identify your own unique, God-given talents to build a business that provides a legacy of freedom and wealth for your family for years to come. If you want to stop trading your time for money and want to start spending more time with the people you love, this book is for you. It doesn't matter if you have any experience in sales, what education you've had, or how old you are--if you're willing to spend a couple hours reading this book and you can commit to doing the exercises within, we know you will be successful with your own business. If you're ready to start creating a residual income that will serve you for a lifetime, we're ready to show you how!

Success as a Real Estate Agent for Dummies


Dirk Zeller - 2006
    Whether you are looking to rev up your real estate business, deciding whether to specialize in commercial or residential real estate, or just interested in refining specific skills, this book is for you. This no-nonsense guide shows you the fun and easy way to become a successful real estate agent. It provides expert advice on acquiring the skills needed to excel and the respect and recognition you'll gain through making sales and generating profit. Soon you'll have all the tools you need to:Prospect your way to listings and sales Build a referral-based clientele Work with expired and FSBO listings Plan and host a successful open house Present and close listing contracts Market yourself and your properties online and in print Negotiate contracts and avoid derailment Stake your competitive position Achieve excellent relationships with clients Spend less time to earn more money This guide features tips and tricks for working with buyers, must-haves for a successful real estate agent, and common pitfalls that can be avoided. Also included is a list of Web sites for real estate agents that are valuable resources for success. With Success as a Real Estate Agent For Dummies, you'll discover how to acquire key skills and get on track for a successful career!

Acing the Interview: How to Ask and Answer the Questions That Will Get You the Job


Tony Beshara - 2008
    This book helps readers take charge of the situation! In Acing the Interview, the employment expert Dr. Phil called “the best of the best” gives job seekers candid advice for answering even the most unexpected questions, including: You really don’t have as much experience as we would like—why should we hire you? • How many hours in your previous jobs did you have to work each week to get everything done? • What do you consider most valuable—a high salary, job recognition, or advancement? The book also arms readers with questions to ask prospective employers that could prevent their making a big job mistake: What would you say are the worst parts of this job? • What are the major problems facing the company and this department? • Why aren't you promoting from within? Taking readers through the entire process, from the initial interview to evaluating a job offer, and even into salary negotiation, Acing the Interview is a no-nonsense, take-no-prisoners guide to interview success.

The Extra One Per Cent: How Small Changes Make Exceptional People


Rob Yeung - 2010
    Discover what these successful people do differently and find out how you too can reach outstanding levels of success.

The Next Millionaires


Paul Zane Pilzer - 2006
    This book shows you: Why the Internet has barely gotten stared and how to capitalize on it.Why the technology gap is whee you'll find the greatest economic potential.Why home- based business entrepreneurs will be among the richest in our new economy.Why recent changes in tax law have given home-based entrepreneurs the competitive edge.Why direct selling has become the wealthcreation vehicle of choice for millions.

The Weekend That Changed Wall Street: An Eyewitness Account


Maria Bartiromo - 2010
     During a single historic weekend (September 12-14, 2008) the fate of Lehman Brothers was sealed, Merrill Lynch barely survived, and AIG became a ward of the federal government. Top CNBC anchor Maria Bartiromo spent the entire weekend taking frantic phone calls from the most powerful players on Wall Street and in Washington, as they toiled to keep the economy from complete collapse. Those CEOs and dozens of other sources gave Bartiromo behind-the-scenes details unavailable to other members of the media, of the crisis and its aftermath. Now she draws on her high-level network to provide an eyewitness account of the biggest events of the financial crisis including at length interviews with former treasury secretary Henry Paulson, former AIG chairman Hank Greenberg, former Merrill Lynch CEO John Thain, and JP Morgan CEO Jamie Dimon, among many others. Writing with both authority and dramatic flair, Bartiromo weaves a thrilling narrative that will make news. She also tackles the big questions: how did an unmatched period of market euphoria and growth turn sour, catapulting the economy into a dangerous slide? And in the long run, how will the near-catastrophe really change Wall Street?

Winning Well: A Manager's Guide to Getting Results---Without Losing Your Soul


Karin Hurt - 2016
    Executives set aggressive goals, so managers drive their teams to burnout trying to deliver. Or, employees seek connection and support, so managers focus on relationships . . . and fail to make the numbers. The fallout is stress, frustration, and disengagement, and not just among team members—two-thirds of managers report being disengaged.To succeed, managers cannot choose between results and relationships. They need both: They must get people to achieve while creating an environment that makes them truly want to. Winning Well offers managers a quick, practical action plan—complete with examples, stories, and online assessments. They will learn how to: Stamp out the corrosive win-at-all-costs mentality Focus on the game, not just the score Reinforce behaviors that produce results Sustain energy and momentum Correct poor performance without drama Build productive relationships Be the leader people want to work for Today’s hypercompetitive economy has created tense, overextended workplaces. Keep it productive, rewarding, and even fun with this one-stop success kit.

ABM is B2B.: Why B2B Marketing and Sales is Broken and How to Fix it


Sangram Vajre - 2019
    As a business, how can you break that trend and achieve client fidelity? In this book we reveal the secrets behind the framework that will sell and retain your customers. Did you know that less than one percent of all leads become customers? It is a true and shocking stat, but there is a way to stop the waste and flip this around. In this highly anticipated book, we reveal the secrets behind our signature TEAM - Target, Engage, Activate, and Measure - framework to transform your approach to market, increase sales, and retain your ideal customers. Account-Based Marketing (ABM) is the new B2B. It‘s time to challenge the status quo of B2B Marketing and Sales, and transition to what the business arena already expects as the updated B2B model. A transformation like this can only happen through an account-based approach that unites marketing, sales, and customer success teams (go-to-market teams) as #OneTeam. In summary, the TEAM framework coupled with the account-based approach enables your company to focus on the target accounts, engage them in a meaningful way, activate the sales team with top tier accounts proactively, and finally measure success based on business outcomes over vanity metrics. It's time to take the lead and transition your business to ABM. The process is simple when you have the right book - ABM is B2B. What are you waiting for?

The Age of Deleveraging


A. Gary Shilling - 2010
    Shilling explains in clear language and compelling logic why the world economy will struggle for several more years and what investors can do to protect and grow their wealth in the difficult times ahead. The investment strategies that worked for last 25 years will not work in the next 10 years. Shilling advises readers to avoid broad exposure to stocks, real estate, and commodities and to focus on high-quality bonds, high-dividend stocks, and consumer staple and food stocks. Written by one of today's best forecasters of economic trends-twice voted by Institutional Investor as Wall Street's top economist Clearly explains what to invest in, what to avoid, and how to cope with a deflationary, slow-growth economy Demonstrates how Shilling has been consistently right about major economic trends since he began forecasting in the early 1980s Filled with in-depth insights and practical advice, this timely guide lays out a convincing case for why investors need to be prepared for a long period of weak growth and deflation-not inflation-and what you can do to prosper in the difficult times ahead.

The 360 Degree Leader Workbook: Developing Your Influence from Anywhere in the Organization


John C. Maxwell - 2006
    You don't have to be the main leader, asserts Maxwell, to make significant impact in your organization. Good leaders are not only capable of leading their followers but are also adept at leading their superiors and their peers.Debunking myths and shedding light on the challenges, John Maxwell offers specific principles for Leading Down, Leading Up, and Leading Across. 360-Degree Leaders can lead effectively, regardless of their position in an organization. By applying Maxwell's principles, you will expand your influence and ultimately be a more valuable team member.

Merch by Amazon Blueprint: Six Figure T-Shirt Business In One Year With Amazon Merch


Passive Marketing - 2016
    In the last year, he was able to take his brand new account from earning absolutely nothing to over 6 figures a year. His account now earns between 8 to 10 thousand a month as truly passive income as he practices exactly what is laid out in this Amazon Merch book. These results are not typical, but this book will go over the complete steps to setting up a profitable Merch by Amazon t-shirt business which you can use to sell your custom made artwork by printing it onto T-Shirts that are sold on the biggest market place in the world. *Who was this book written for?* This book is written for people who are looking to get their start selling their art (designs) on the internet with the print on demand service Merch by Amazon. There are also plenty of Amazon Merch tips and tricks for seasoned veterans to take their business to a new level. Every level of Merch by Amazon user will find something helpful from this blueprint. *Who this book is not for:* If you are looking to start an account and get rich overnight, look elsewhere. You will need to be dedicated and work hard to achieve desirable results. If you are looking for shortcuts at the expense of others (copycats), this book is not for you. If you want to make an extra livable income stream for yourself or your family, you will have to work at it and put in the time and effort. *Topics covered in this book:* • Who Am I? • What Is Merch by Amazon? • Signing Up For An Account • Dashboard Walk Through • T-Shirt Niche Research • What You Need To Create Designs • Outsourcing Designs • Merch by Amazon T-Shirt Holidays • Leveraging Pinterest Marketing To Sell Your Merch Shirts • Merch by Amazon SEO Ultimate Guide • Selling Your T-Shirt Business • Wrapping It Up Each topic goes extremely in depth with exactly what you need to succeed. It goes over all the basics that you need to know how to use, as well as tools that will help you get an edge over the competition. Learn how to get started with Merch in the next hour or two. At the end you should have a clear idea of what it takes to build a profitable business, how to find niches that are hot and selling, and what you should be focusing your time on. This is the most comprehensive book on how to start and make money with Merch by Amazon which will hold your hand every step of the way.

Speaking as a Leader: How to Lead Every Time You Speak...from Board Rooms to Meeting Rooms, from Town Halls to Phone Calls


Judith Humphrey - 2011
    It's not only the big occasions that test a leader's mettle, but the little ones as well--in a casual conversation in the elevator, in phone calls, or one of many incidental, seemingly insignificant interactions in everyday work life. Written by one of the world's leading communications coaches, Speaking as a Leader shows you how to make the most of your daily communications, creating a presence on the job as a genuine and constant leader.In this eye-opening guide, aspiring (and established) leaders can enhance their reputations and influence by following a few simple steps. Speaking as a LeaderShows how to structure your thoughts and message in any situation using a four-step model Offers tips on listening effectively, in three dimensions Details why you are the best visual and how to avoid Death by PowerPoint Offers guidance on taking the numb out of numbers Includes tips on moving from subject to message With Speaking as a Leader, you'll learn to tap into your innate leadership skills at every occasion--whether small or large--and earn the sort of respect that creates devoted friends and passionate supporters.

Microsoft Project 2010 Step by Step


Carl Chatfield - 2010
    With Step By Step, you set the pace-building and practicing the skills you need, just when you need them! Topics include building a project plan and fine-tuning the details; scheduling tasks, assigning resources, and managing dependencies; monitoring progress and costs; keeping projects on track; communicating project data through Gantt charts and other views.

The Handmade Entrepreneur-How to Sell on Etsy, or Anywhere Else: Easy Steps for Building a Real Business Around Your Crafts


Dani Marie - 2015
     What if you could start your day out with an excited shout instead of a frustrated sigh? Unfortunately, selling handmade goods online is no longer as simple as throwing together a product listing and waiting for sales to roll in. There are now millions of people with handmade products and they are all eager to build a sustainable income. The Handmade Entrepreneur uses precise methods based on proven marketing techniques to set you above the competition. It teaches you how to create a genuine business you can count on rather than a bundle of shop pages and social media accounts built on a foundation of guesswork. What You Can Expect to Learn from This Book: • How to take DIY pictures that get clicks and sales • How to set up a shop that turns visitors into buyers in under two seconds • How to price your items • How to write titles and descriptions • How to brand your business with DIY techniques • How to rank your pages • How to find targeted audiences • How to build up your list of followers • Where to promote your listings • How to sell without selling • How to form relationships with people who can send you extra sales • How to start a "buzz" about your products • Which tools to incorporate into your business The goal of this book is to free you from having to rely on any third-party website for your sales. Yes, you can take advantage of platforms like Etsy, and you should, but websites come and go, and if all your sales come only from that website, you run into trouble every time there are algorithm changes, a saturation of sellers, or cheaper products to compete with. You are trying to generate sales, which means that you are trying to run a business, which in-turn means that you need a real business plan. Brick and motor stores don't just buy a bunch of goods, throw them in a building, and hope people will come. They plan, study their target market, pick a perfect store location, and prepare to market themselves. Just because you sell online does not mean that you can skip all of these steps. You have billions of products to compete with online and a crowd of shoppers who have an overwhelming number of options before them. You must prepare your storefront, get your products ready, know your audience, and then know how to market to them. Optimizing Your Shop for Sales Dani starts out showing you how to prepare your products with photos that attract clicks and sales. It doesn't just tell you how to do it, though. It SHOWS you. Thanks to the help of many carefully selected Etsy sellers, there are many example photos for each point. In addition to this, the author only shows you DIY photos to prove that you can do it all on your own. Next, Dani discusses how to optimize your shop. She goes through every aspect such as banners, profiles, descriptions, tags, and titles. You will learn how to optimize your pages so that people stay there instead of leaving instantly. This can be done by creating an inviting environment with images and content that buyers can skim through in under two seconds. If buyers can determine that your page is worth staying on in less than two seconds, you have won the battle. Finding Targeted Audiences and Marketing The issue with selling online is finding people who would be interested in your products.