It has sold 30,000 copies in each edition and will continue to reach a huge academic audience.In this renowned book, Everett M. Rogers, professor and chair of the Department of Communication & Journalism at the University of New Mexico, explains how new ideas spread via communication channels over time. Such innovations are initially perceived as uncertain and even risky. To overcome this uncertainty, most people seek out others like themselves who have already adopted the new idea. Thus the diffusion process consists of a few individuals who first adopt an innovation, then spread the word among their circle of acquaintances--a process which typically takes months or years. But there are exceptions: use of the Internet in the 1990s, for example, may have spread more rapidly than any other innovation in the history of humankind. Furthermore, the Internet is changing the very nature of diffusion by decreasing the importance of physical distance between people. The fifth edition addresses the spread of the Internet, and how it has transformed the way human beings communicate and adopt new ideas.

    As the title indicates this book combines theory and practice making clear how effective organization change, that is, application is grounded in sound knowledge about human behavior in the workplace.

    Completely revised and updated, the 7th Edition consistently emphasizes the clinical aspects by using a wealth of case studies, clinical correlations, and hundreds of outstanding illustrations.Features a wealth of clinical case studies-and hundreds of color photgraphs-enabling readers to relate what they are learning to clinical practice.Contains a chapter on birth defects that can be used as a mini textbook on the subject.Integrates the molecular aspects of embryonic development, including information on stem cells - homeobox genes - gamete formation - regulation control and the molecules/receptors involved - gene activity and expression - and more.Includes illustrations of new diagnostic procedures, including sonographs, MRIs, electron micrographs, 3D images, and clinical photographs.Includes the new terminology developed for embryology-the Terminoligica Embryologica.Presents completely revised and updated Clinically Oriented Questions and Answers based on the current requirements of the USMLE Step 1.Has been reviewed by leading geneticists and pediatricians to ensure that all of the information reflects the realities of clinical practice.

    But the pricing of any financial asset has become a more complex task in modern financial markets. Now completely revised and fully updated to reflect changing market conditions, Investment Valuation, Second Edition, provides expert instruction on how to value virtually any type of asset-stocks, bonds, options, futures, real assets, and much more. Noted valuation authority and acclaimed NYU finance professor Aswath Damodaran uses real-world examples and the most current valuation tools, as he guides you through the theory and application of valuation models and highlights their strengths and weaknesses. Expanded coverage addresses: * Valuation of unconventional assets, financial service firms, start-ups, private companies, dot-coms, and many other traditionally valued assets * Risk in foreign countries and how best to deal with it * Using real option theory and option pricing models in valuing business and equity * The models used to value different types of assets and the elements of these models * How to choose the right model for any given asset valuation scenario * Online real-time valuations that are continually updated at www.damodaran.com A perfect guide for those who need to know more about the tricky business of valuation, Investment Valuation, Second Edition, will be a valuable asset for anyone learning about this critical part of the investment process.

    This new edition retains the familiar three-part structure - history, institutions, and policies - but incorporates expanded coverage of both enlargement issues and constitutional change. New policy and institutional developments are thoroughly explored, and an entirely new chapter examines the decisionmaking dynamics among the Commission, Council, and Parliament. The completely revised chapter on the complicated EU-U.S. relationship includes discussions of the Bush administration's worldview, the broad repercussions of the terrorist attacks in the United States and Spain, and the ongoing fallout from the war in Iraq.

    Students are exposed to detailed descriptions of 'how to' embark on a new venture in a logical manner. Comprehensive cases at the end of the text have been hand-picked by the authors to go hand-in-hand with chapter concepts. The superb author team of Hisrich, Peters, and Shepherd draw from their distinct backgrounds to create a book that addresses the dynamics of today's entrepreneurial challenges. From Bob Hisrich's expertise in global entrepreneurship to Mike Peter's background as a both a real-life entrepreneur and academic to Dean Shepherd's current research on cognition and entrepreneurial mindset, this book balances the crucial line between modern theory and practice.

    It also provides a guide for programs that help prepare higher education administrators for leadership roles. This important reference is organized into five main parts Perspectives and Foundations; The College and Its Governing Board and Staff; The College and Its Faculty; The College and Its Students; and The College and the Outside World. Each part includes the sections of the full fourth edition that most relate to student interests and are most suitable for classroom instruction, for example:The evolution and reach of higher education law The governance of higher education Legal planning and dispute resolution The interrelationships between law and policy The college and its employees Faculty employment and tenure Academic freedom Campus issues: student safety, racial and sexual harassment, affirmative action, computer networks, services for international students Student misconduct Freedom of speech, hate speech Student rights, responsibilities, and activities fees Athletics and Title IX Copyright

    In Burn Your Mortgage, Cooper’s extreme achievement is made accessible as the acclaimed personal finance expert shares the secret to his success: simple yet effective lifestyle changes that anyone—from new buyers to experienced homeowners—can make to pay down their mortgage sooner. Burn Your Mortgage combines inspiring anecdotes with realistic and jargon-free financial tips and resources for achieving financial freedom no matter your financial situation. This easy-to-follow guide will help you pay off your mortgage at your own pace and show you how to live well while doing it. Tools include: - Simple ways to pay down your mortgage sooner; - Your very own mortgage-free action plan; - Sample budgets and savings plans; - Tools for tracking income and expenses; - Home-buying blueprints; - Worksheets for financial empowerment; - Up-to-date information on bank accounts, mortgage contracts, investing, and loans—and how to choose the best options for you; - Tips for overcoming bad money habits. Inspiring, insightful and fun, Burn Your Mortgage will transform the way you think about money and debt on your path to independent home ownership. Sean Cooper is an in-demand speaker, money coach, and personal finance journalist. His articles have been featured in publications such as the Toronto Star, Globe and Mail, Financial Post, and MoneySense. Advance praise for Burn Your Mortgage: “Sean’s personal journey to financial freedom is a brave and inspiring one, and I am delighted to see him share his learning with the world. Burn Your Mortgage offers practical, clear and useful insights to help people of all walks of life live healthier financial lives. I am convinced that Burn Your Mortgage is set to be a pivotal guidebook to achieving financial freedom.” —Peter Aceto, President and CEO, Tangerine “A home is the largest purchase most people make, yet there is little information to help them make smart choices. Most advice comes from banks, mortgage brokers, real estate agents, lawyers and home inspectors—not exactly objective. I’m glad to see Sean Cooper use his experience as home buyer, mortgage burner, landlord and freelance writer to guide others through the steps to take to come out ahead in the real estate game.” —Ellen Roseman, Toronto Star columnist, University of Toronto continuing education instructor and Canadian MoneySaver contributor “A clear and concise plan for millennials looking for a path to financial independence early in their career.” —Don R. Campbell, bestselling author of Real Estate Investing in Canada, frequent guest on the Business News Network “Chock-full of actionable tips based on real life experience, Sean Cooper’s Burn Your Mortgage is a valuable resource for anyone considering buying a home in Canada. In more than just another mortgage manual, Sean writes passionately about the pitfalls to avoid during the house-buying process and then, with equal passion, shows you how to achieve an important step toward financial freedom by paying off your mortgage as quickly as possible.” —Robert R. Brown, author of Wealthing Like Rabbits: An Original Introduction to Personal Finance, and MoneySense columnist “Burn Your Mortgage will push you just outside your comfort zone—which is exactly what you need to really make progress on your mortgage. Sean Cooper walks the talk. His obsession with frugal living provides a ton of great lessons on how to get ahead financially.

    Learn how to interpret questions and how to plan, structure and write your assignment or report. This free course, Essay and report writing skills, is designed to help you develop the skills you need to write effectively for academic purposes.

    Robert Gibbons addresses scholars in applied fields within economics who want a serious and thorough discussion of game theory but who may have found other works overly abstract. Gibbons emphasizes the economic applications of the theory at least as much as the pure theory itself; formal arguments about abstract games play a minor role. The applications illustrate the process of model building--of translating an informal description of a multi-person decision situation into a formal game-theoretic problem to be analyzed. Also, the variety of applications shows that similar issues arise in different areas of economics, and that the same game-theoretic tools can be applied in each setting. In order to emphasize the broad potential scope of the theory, conventional applications from industrial organization have been largely replaced by applications from labor, macro, and other applied fields in economics. The book covers four classes of games, and four corresponding notions of equilibrium: static games of complete information and Nash equilibrium, dynamic games of complete information and subgame-perfect Nash equilibrium, static games of incomplete information and Bayesian Nash equilibrium, and dynamic games of incomplete information and perfect Bayesian equilibrium.

    The text progresses from a micro- to macro-level of analysis, focusing first on such problems as illness and health care, drugs and alcohol, and family problems and then broadening to the larger issues of poverty and inequality, population growth, environmental problems, and conflict around the world. The social problem in each chapter is framed in a global as well as U.S. context. In every chapter, the three major theoretical perspectives are applied to the social problem under discussion, and the consequences of the problem, as well as alternative solutions, are explored. Pedagogical features such as The Human Side and Self and Society enable students to grasp how social problems affect the lives of individuals and apply their understanding of social problems to their own lives.

    We have learned little from the cataclysms of September 11 and Hurricane Katrina. When it comes to catastrophe, America is living on borrowed time-and squandering it. In this new book, leading security expert Stephen Flynn issues a call to action, demanding that we wake up and prepare immediately for a safer future. The truth is acts of terror cannot always be prevented, and nature continues to show its fury in frighteningly unpredictable ways. Resiliency, argues Flynn, must now become our national motto. With chilling frankness and clarity, Flynn paints an all too real scenario of the threats we face within our own borders. A terrorist attack on a tanker carrying liquefied natural gas into Boston Harbor could kill thousands and leave millions more of New Englanders without power or heat. The destruction of a ship with a cargo of oil in Long Beach, California, could bring the West Coast economy to its knees and endanger the surrounding population. But even these all-too-plausible terrorist scenarios pale in comparison to the potential destruction wrought by a major earthquake or hurricane. Our growing exposure to man-made and natural perils is largely rooted in our own negligence, as we take for granted the infrastructure handed down to us by earlier generations. Once the envy of the world, this infrastructure is now crumbling. After decades of neglect, our public health system leaves us at the mercy of microbes that could kill millions in the next flu pandemic. Flash flooding could wipe out a fifty-year-old dam north of Phoenix, placing thousands of homes and lives at risk. The next San Francisco earthquake could destroy century-old levees, contaminating the freshwater supply that most of California relies on for survival. It doesn't have to be this way. "The Edge of Disaster "tells us what we can do about it, as individuals and as a society. We can-and, Flynn argues, we must-construct a more resilient nation. With the wounds of recent national tragedies still unhealed, the time to act is now. Flynn argues that by tackling head-on, eyes open the perils that lie before us, we can remain true to our most important and endearing national trait: our sense of optimism about the future and our conviction that we can change it for the better for ourselves-and our children. "Steve Flynn offers the answer not only to protecting America from terrorist attacks and natural disaster but also to revitalizing our democracy. This book is a must-read for all members of Congress, 2008 presidential candidates, and ordinary citizens who want to build a better and safer future."-Anne-Marie Slaughter, dean, Woodrow Wilson School of Public and International Affairs, Princeton University Advance praise for "The Edge of Disaster" "Steve Flynn has done it again. Like America the Vulnerable before it, "The Edge of Disaster" is the must-read book for every American, elected official, and presidential candidate who is committed to ensuring that our nation continue to thrive in perilous times."-Mark Warner, former governor of Virginia "Since 9/11, protecting our nation against a terrorist attack has consumed policy makers in Washington. What Stephen Flynn points out in The Edge of Disaster is that much of this effort has been directed overseas, often at the expense of our homeland and its much more likely areas of vulnerability. Laying out a series of potential disasters both manmade and natural, Flynn calls for a greater emphasis on preparedness and the ability of communities and the nation to recover. Painting an often frustrating and infuriating picture of missed opportunities, "The Edge of Disaster "is a call to action. The time to act is now. We can only hope that policy makers are listening." -Christine Todd Whitman, former governor of New Jersey and former administrator, Environmental Protection Agency (2001-03) "Steve Flynn's book makes the very persuasive argument that national security preparedness is linked to natural disaster preparedness. By investing significantly in our critical infrastructure, in citizen preparedness, and most importantly in leadership, we can be better prepared for all hazards. A great book that I highly recommend." -James Lee Witt, former director, Federal Emergency Management Agency "Steve Flynn has become a relentless contributor to the dialogue on prioritizing the work of the post-9/11 security environment. "The Edge of Disaster" calls into question the neglect of domestic preparedness in favor of the Department of Defense-driven offensive in the global war on terrorism. The book offers provocative challenges to both our elected and our private-sector leaders, and both should read it thoroughly." -Admiral James M. Loy, former commandant, U.S. Coast Guard, and former deputy secretary of homeland security

    Don't worry, you're not alone. Heck, you might have already read a book or two on this exact topic - there are a few out there. So why would we write another one? Because rarely will you find a book that shows you the exact steps to accomplish a specific goal. And one that's enjoyable to read to boot! No fluff, no information you don't need just to fill up space. In Make Money as a Freelance Writer, Gina Horkey and Sally Miller give you the exact steps you need to start a freelance writing business from scratch. Nothing more, nothing less. Best of all, you'll discover how to land your first paying client - even if you're starting from zero. And by following the seven steps listed in this book, you can be earning $1,000 as a freelance writer in as little as 30 days. Not bad considering the price of the book, right? Completing the action steps listed in Make Money as a Freelance Writer will help you to: * Choose your top niche(s). * Acquire your first few samples. * Create your freelance writing portfolio. * Start sourcing writing work. * Send your first several pitches. * Land your first client. * And earn your first $1,000! Reading this book (and doing the work) will save you time, money and your sanity. Don't keep trying to figure this whole freelance writing thing out on your own. Or read everything on the internet covering the subject without taking action, because you're so confused and overwhelmed by the vast amount of information that exists. These seven steps haven't just worked for us. These steps have worked for thousands of other freelance writers in our community. So read the book, join the ranks and start earning as a freelance writer today. Are you ready to turn your writing hobby into some cold, hard cash? These steps can work if you're a stay-at-home mom looking to add a little extra income to your household budget. Or if you're a college student in need of a part-time job to pay the rent. Or maybe you dream of escaping your nine-to-five. You want financial freedom and a more meaningful life. These steps help you accomplish that too! Whatever your reasons, Make Money as a Freelance Writer shows you how to start a freelance writing business from nothing and earn your first $1,000 as quickly as possible. So what are you waiting for? Click the BUY NOW button at the top of this page and start taking specific actions to make your dream of getting paid to write a reality!

    Whether you are currently a practicing human resource management professional or plan to use HR knowledge in your career this comprehensive market-leading text has the information you need for ongoing professional success. This authoritative text offers a leading resource for preparation for professional HR certification by providing coverage of all major topics for the PHR and SPHR professional examinations given by the Human Resource Certification Institute (SHRM). This edition effectively blends theory and practice as it highlights the latest trends in human resource today, including strategic HR, employee retention, HR technology, talent management, total rewards, risk management, and workforce demographics changes. An updated research and academic approach with relevant examples demonstrates how HR is contributing to and impacting overall organizational success.. The book's application approach details how emerging trends in technology, globalization, and HR Metrics are driving changes in HR management today. Valuable learning features, from the latest HR headlines to HR Best Practices, add to your knowledge of how current events impact HR and shape success today. This edition's new integrated CengageNOW online learning system helps you efficiently manage and complete course requirements, with personalized study plans that maximize study time as you focus on the areas most challenging for you. The new HR BizFlix video clips from today's feature movies put HR principles in action. Find everything you need to understand the latest transformations in HR today and how HR can contribute to your success, both individually and organizationally, success with Mathis/Jackson's HUMAN RESOURCE MANAGEMENT, 12E.

    The sheer enormity of Scripture’s teaching on this subject screams for our attention. In fact, Jesus says more about how we are to view and handle money and possessions than about any other topic—including both heaven and hell. In Managing God's Money, Randy Alcorn breaks down exactly what the Bible has to say about how we are to handle our money and posessions in a simple, easy-to-follow format. Filled with Scripture references, Managing God's Money is the perfect reference tool for anyone who is interested in gaining a solid biblical understanding of money, possessions, and eternity.