This title contains search engine optimization techniques, direct marketing skills, methods of testing, and real-life case studies that help you use the advertising medium to improve your business.

    Yet as bestselling author and astrophysicist Jeffrey Bennett points out, black holes don't suck. With that simple idea in hand, Bennett begins an entertaining introduction to Einstein's theories, describing the amazing phenomena readers would actually experience if they took a trip through a black hole.The theory of relativity also gives us the cosmic speed limit of the speed of light, the mind-bending ideas of time dilation and curvature of spacetime, and what may be the most famous equation in history: e = mc2. Indeed, the theory of relativity shapes much of our modern understanding of the universe, and it is not "just a theory: " every major prediction of relativity has been tested to exquisite precision and its practical applications include the Global Positioning System (GPS). Bennett proves anyone can understand the basics of Einstein's ideas. His intuitive, nonmathematical approach gives a wide audience its first real taste of how relativity works and why it is so important not only to science but also to the way we view ourselves as human beings.

    White offers sustainable ideas to simplify and manage your home in Organizing for the Rest of Us.Traditional organizing advice never worked for Dana K. White. Is it possible, she wondered, to get organized without color coding my sock drawer? As Dana let go of the need for perfection, she discovered the joy of having an organized house in the midst of everyday life.In Organizing for the Rest of Us, Dana teaches us how to make great strides with minimal effort in organizing every room of our home. Here she offers 100 organizing tips to help us understand:Why changing how we think about clutter is the first step to getting rid of itThe basics of organization for people who don't like to organizeWhy you need to get a grip on laundry and dishes before getting organizedHow living with less clutter is better for the environment, our spiritual lives, and our relationshipsWhy real-life decluttering requires fewer hours and less emotional bandwidth than we imaginedOrganizing for the Rest of Us includes colorful photos, a presentation page, and a ribbon marker, making it a thoughtful gift or self-purchase for anyone:Doing spring cleaningMaking New Year's goalsDownsizing their own home or their parents' homeDecluttering and organizing for their own peace of mindFans of Dana's podcast, A Slob Comes Clean, which has been downloaded 9 million times, will treasure this book as a resource. With her lighthearted approach, Dana provides bite-size workable solutions to break through every organizational struggle you have--for good!

    You’ve accumulated hardwon knowledge and mastered the solution to a difficult problem. Now you want to put it out into the world— and be recognized for your expertise, like those you’ve watched reap the benefits of a published book. You know you have to write it. You’ve heard it from people for years: you should really write a book. They’re right. It’s time for you to write the book that cements your legacy and impacts other people—and maybe even the world. So why haven’t you done it yet? The truth is, writing a book is scary. Is your idea good enough? How do you structure it, write it, and stay motivated? What if you actually finish it, and it’s bad? Worst of all: what if you publish it, and no one cares? If this sounds familiar, The Scribe Method will help you navigate these fears on your journey to becoming a published author. Guided by experts Tucker Max and Zach Obront, you’ll overcome the obstacles that have held you back with a simple, time-saving, effective method to writing a great book, and learn the step-by-step process that has created hundreds of bestselling titles.

    Thorough in its coverage of basic theory, from the lever and inclined plane to internal combustion engines and power trains, it requires nothing more than an understanding of the most elementary mathematics. Beginning with the simplest of machines — the lever — the text proceeds to discussions of the block and tackle (pulleys and hoists), wheel and axle, the inclined plane and the wedge, the screw, and different types of gears (simple, spur, bevel, herringbone, spiral, worm, etc.). A chapter on the concept of work discusses the measurement of work, friction, and efficiency; this is followed by investigations of power, force, and pressure, with explanations of the uses of scales, balances, gauges, and barometers. The fundamentals of hydrostatic and hydraulic machines (such as the hydraulic braking system and the hydraulic press) are discussed in detail. The remaining chapters cover machine elements (bearings and springs), basic mechanisms (gear differential, couplings, cams, clutches), the internal combustion engine and power trains (including explanations of various transmission systems — synchromesh, auxiliary, etc.). Every concept is clearly defined, and discussions always build easily from elementary theory to specific applications familiar to anyone with the slightest interest in mechanics. Important concepts, machine components, and techniques are clearly illustrated in more than 200 diagrams, drawings, and cross-sections that reveal inner workings — all of these help to clarify even further an already clear and well-organized presentation. Although it was originally designed for use in U.S. Naval Training Schools, this book can be used to great advantage as a basic text in mechanical engineering in standard technical schools, and it will be immensely valuable even to lay readers who desire a basic knowledge of mechanics.

    and none of the mess you live with now. Declutter Your Home and Let Go of Your Stuff Without Losing Your Nostalgic Memories In this book, Claire shares tips that will help you give up the bulk of your sentimental clutter while keeping your most precious treasures to use and display. Learn how to shrink your collections of nostalgic items such as: Your children's baby clothes and toys Mementos from your own youth Clothes you've kept for decades Heirlooms you inherited Books you've kept for years Gifts you don't want (but feel you have to keep) Holiday decorations And everything else that brings back happy memories. Claire will teach you the art of discarding items that trigger your memories without actually losing those memories. If you've been hoarding too much stuff because you fear losing the memories along with the stuff, you need this book. This Decluttering Guide is Packed with Advice Whether you're downsizing the family home or you simply need to learn how to declutter in a way that honors your memories, this book is for you. If your adult children are moving out, or you're faced with going through the belongings of a beloved parent or other loved one, this will be one of your books that you refer to again and again, as it lists categories of sentimental items, and how to deal with each. Yes, You Can Declutter Without Losing Your Treasured Memories You don't have to live with overflowing closets, an attic full of boxes and a basement packed with more of the same, just because it's so hard for you to sort through and give up belongings linked to your past. The truth is, you CAN finally free yourself of clutter while keeping your most treasured belongings. There are many decluttering books and downsizing books, but this one is written by someone with personal experience. Claire and her family gave up more than half their possessions when they downsized from their large family home to a much smaller house. She let go of things she'd been carrying around for most of her life, as well as treasured mementos from many years of raising her large family to adulthood. In this book, she spells out the steps a sentimental person can take to reduce their clutter while keeping their memories intact. Read The Sentimental Person's Guide to Decluttering now, and start on the path to conquering clutter without giving up happy memories.

    Sacred ruins, grand hotels, wildlife preserves, hilltop villages, snack shacks, castles, festivals, reefs, restaurants, cathedrals, hidden islands, opera houses, museums, and more. Each entry tells exactly why it's essential to visit. Then come the nuts and bolts: addresses, websites, phone and fax numbers, best times to visit. Stop dreaming and get going.This hefty volume reminds vacationers that hot tourist spots are small percentage of what's worth seeing out there. A quick sampling: Venice's Cipriani Hotel; California's Monterey Peninsula; the Lewis and Clark Trail in Oregon; the Great Wall of China; Robert Louis Stevenson's home in Western Samoa; and the Alhambra in Andalusia, Spain. Veteran travel guide writer Schultz divides the book geographically, presenting a little less than a page on each location. Each entry lists exactly where to find the spot (e.g. Moorea is located "12 miles/19 km northwest of Tahiti; 10 minutes by air, 1 hour by boat") and when to go (e.g., if you want to check out The Complete Fly Fisher hotel in Montana, "May and Sept.-Oct. offer productive angling in a solitary setting"). This is an excellent resource for the intrepid traveler.Copyright 2003 Reed Business Information, Inc.

    Why not learn to talk to your computer in its own language? Whether you want to write games, start a business, or you're just curious, learning to program is a great place to start. Plus, programming is fun!Hello World! provides a gentle but thorough introduction to the world of computer programming. It's written in language a 12-year-old can follow, but anyone who wants to learn how to program a computer can use it. Even adults. Written by Warren Sande and his son, Carter, and reviewed by professional educators, this book is kid-tested and parent-approved.You don't need to know anything about programming to use the book. But you should know the basics of using a computer--e-mail, surfing the web, listening to music, and so forth. If you can start a program and save a file, you should have no trouble using this book.Purchase of the print book comes with an offer of a free PDF, ePub, and Kindle eBook from Manning. Also available is all code from the book.

    Add a layer of fresh vegetables and herbs, follow that with a lean protein, and then finish it off with a flavorful sauce for a delectable super-powered meal.  Sizemore’s 77 creative combinations range from the Chicken Sausage Meatballs Bowl to the Crispy Fish Taco Bowl and the vegan-friendly Double Broccoli Power Bowl. Suitable for breakfast, lunch, or dinner, the beauty of the bowl is that every combination can be customized, making it a perfect solution for feeding everyone at the table with their favorites — happily and easily.

    Planning ahead is the best way to ensure success when you're trying to eat healthy, but figuring out what to make and eat each week can be overwhelming. Healthy Meal Prep does the work for you with 12 clean-eating meal plans that guide you through preparing a week's worth of wholesome, balanced meals in just a few hours. Learn simple strategies for making meal prep work for your goals, budget, and lifestyle. Stock your fridge with single-serving breakfasts, pre-portioned lunches, and ready-to eat-snacks-- and you won't be tempted to grab unhealthy meals on the go. Head-start staples and delicious prep-ahead dinners keep weeknight cooking to a minimum. Complete nutritional information for every recipe and meal plan are also included.

    Open your students' minds to the wonders of philosophy. Allow them to grapple with the questions philosophers have discussed since the ancient Greeks. Questions include: "Who are your friends?," "Can computers think?," "Can something logical not make sense?," and "Can you think about nothing?" Young minds will find these questions to be both entertaining and informative. If you have ever wondered about questions like these, you are well on the way to becoming a philosopher! "Philosophy for Kids" offers young people (ages 10 and up) the opportunity to become acquainted with the wonders of philosophy. Packed with exciting activities arranged around the topics of values, knowledge, reality, and critical thinking, this book can be used individually or by the whole class. Each activity allows kids to increase their understanding of philosophical concepts and issues and enjoy themselves at the same time. In addition to learning about a challenging subject, students philosophizing in a classroom setting, as well as the casual reader of "Philosophy for Kids," will sharpen the ability to think critically about these and similar questions. Experiencing the enjoyment of philosophical thought enhances a young person's appreciation for the importance of reasoning throughout the traditional curriculum of subjects. The book includes activities, teaching tips, a glossary of terms, and suggestions for further reading. Grades 4-12

    Short-Cut Math is a concise, remarkably clear compendium of about 150 math short-cuts — timesaving tricks that provide faster, easier ways to add, subtract, multiply, and divide.By using the simple foolproof methods in this volume, you can double or triple your calculation speed — even if you always hated math in school. Here's a sampling of the amazingly effective techniques you will learn in minutes: Adding by 10 Groups; No-Carry Addition; Subtraction Without Borrowing; Multiplying by Aliquot Parts; Test for Divisibility by Odd and Even Numbers; Simplifying Dividends and Divisors; Fastest Way to Add or Subtract Any Pair of Fractions; Multiplying and Dividing with Mixed Numbers, and more.The short-cuts in this book require no special math ability. If you can do ordinary arithmetic, you will have no trouble with these methods. There are no complicated formulas or unfamiliar jargon — no long drills or exercises. For each problem, the author provides an explanation of the method and a step-by-step solution. Then the short-cut is applied, with a proof and an explanation of why it works.Students, teachers, businesspeople, accountants, bank tellers, check-out clerks — anyone who uses numbers and wishes to increase his or her speed and arithmetical agility, can benefit from the clear, easy-to-follow techniques given here.

    This practical book explains how this incredible thinking tool works and how you can use it to achieve your full potential.

    But it wasn't because she was a "natural" or smarter than everyone else -- in fact, she succeeded as a student in spite of an undiagnosed learning disability. What she gradually realized was that her classmates were making mistakes, and lots of them.The Secrets of Top Students is a conversational, down-to-earth guide for high school and college students on how to maximize their learning and get the grades they want. It is full of innovative tips from Stefanie and 45 other top students -- including Rhodes scholars, Goldwater scholars, Fulbright award winners, college valedictorians, Intel Science Fair finalists, a National Spelling Bee champion, and more -- that not only work but have received little or no attention in other books. The Secrets of Top Students will appeal to students of all levels, providing them with the advice they need from a voice they can trust.The Secrets of Top Students includes tips and techniques that every student should know. For example: What is the first thing you should do when taking a math test? What is an often overlooked place for coming up with a thesis? How can you use mantras to get better grades? What music should you listen to while studying? Should you bring your laptop to class? Why is it bad to be a perfectionist? What motivates top students to achieve academic success? What foods should you eat to boost your brainpower? How can sleep, diet, and exercise affect your GPA? How much do top students really study? What are the Top 50 Tips for acing exams? How can you take killer notes? What are three game-changing learning techniques? And much, much more.

    Explaining in specific terms what benefits a trust will have, Ronald Farrington Sharp gives the tools necessary to set up a loved one’s trust with no lawyers and no expense. Wills benefit lawyers. Trusts benefit the clients. Too often lawyers sell wills to clients only to sit back and wait to sell their probate services to their clients’ heirs. Ronald Farrington Sharp describes the best way to handle modern estate planning and details the many advantages trusts have over wills in not only eliminating probate but in also protecting your assets for your heirs. Sharp explains why legal services are not needed to do the clerical work in settling a trust after death. This updated edition includes new information on an array of subjects, including: Elimination of the federal estate tax for most estates due to increased exemption amounts Online assets The use of passwords, usernames, and websites Keeping trustees honest and the process of removing trustees for malfeasance Forms for simplifying the planning process Strategies to lower attorneys’ fees>/li> With no legal jargon, just step-by-step instructions and sample form letters, Living Trusts for Everyone takes the mystery out of the process of setting up a trust.