SEO 2013 & Beyond: Search Engine Optimization Will Never Be The Same Again


Andy Williams - 2012
    Panda was designed to remove low quality content from the search engine results pages. The surprise to many were some of the big name casualties that were taken out by the update. On 24th April 2012, Google went in for the kill when they released the Penguin update. Few SEOs that had been in the business for any length of time could believe the carnage that this update caused. If Google's Panda was a 1 on the Richter scale of updates, Penguin was surely a 10. It completely changed the way we need to think about SEO. On September 28th 2012, Google released a new algorithm update targeting exact match domains (EMDs). I have updated this book to let you know the consequences of owning EMDs and added my own advice on choosing domain names. While I have never been a huge fan of exact match domains anyway, many other SEO books and courses teach you to use them. I'll tell you why I think those other courses and books are wrong.The EMD update was sandwiched in between another Panda update (on the 27th September) and another Penguin update (5th October).Whereas Panda seems to penalize low quality content, Penguin is more concerned about overly aggressive SEO tactics. Stuff that SEOs had been doing for years, not only didn't work any more, but now can actually cause your site to be penalized and drop out of the rankings. That’s right, just about everything you have been taught about Search Engine Optimization in the last 10 years can be thrown out the Window. Google have moved the goal posts. I have been working in SEO for around 10 years and have always tried to stay within the guidelines laid down by Google. This has not always been easy because to compete with other sites, it often meant using techniques that Google frowned upon. Now, if you use those techniques, Google is likely to catch up with you and demote your rankings. In this book, I want to share with you the new SEO. The SEO for 2013 and Beyond.

Lectures on Jung's Typology


Marie-Louise von Franz - 1971
    Jung's personality types.

Brainworks: The Mind-bending Science of How You See, What You Think, and Who You Are


Michael S. Sweeney - 2011
    When you hear the word "neuroscience," you expect something abstract and remote, very complex, of little practical value. But this time...it's personal. In a highly anticipated, three-part series airing on the National Geographic Channel in Fall 2011, National Geographic's Brainworks makes YOU the test subject in an array of astonishing challenges and experiments. Your brain will be stimulated, fooled, and ultimately amazed, as scientists and other experts show you how this three-pound blob of gray matter effectively makes you, you. The television program brings together a crack team of scientists and researchers from a wide range of fields, including neurology, psychology, and opthamology. Awareness expert Dan Simons and memory expert Elizabeth Loftus are just two of the notables who lend their considerable brainpower to this unprecedented project. The program also draws on the know-how of those who traffic in brain tricks—illusionists such as David Copperfield and Apollo Robbins and artists such as color expert Beau Lotto—to bring each mind-bending illusion to life. The captivating companion book further messes with your head through the visual illusions discovered and perfected by masters of fine art as well as through deceptively simple illustrations that are finely crafted by psychologists to highlight the way we take in and process the world around us. In three sections—"Seeing," "Thinking," and "Being"—you'll see for yourself why these visual illusions and experiments hoodwink the brain. You'll find out how the structure of the eye influences what you see. And you'll think of events that may not have actually happened, in order to learn how the mind can create a false memory. Rather than simply displaying a collection of puzzlers or visual illusions, each chapter guides you through a series of perceptual and thought experiments firsthand and then walks you through your brain's reaction in clear, user-friendly language—providing every reader with a compelling personal interest in finding out why his or her mind acts the way it does. Smart, exciting, and deeply engaging, Brainworks pulls you in, manipulates your mind, and leaves you with a better understanding—as well as a richer appreciation—of the mental marvels that we take for granted.

The 9 Types of Leadership: Mastering the Art of People in the 21st Century Workplace


Beatrice Chestnut - 2017
     In the past few years, mindfulness and other approaches to self-awareness have begun to transform the American workplace. But while it is increasingly widely accepted in the business world that the most direct route to success lies in adopting practices that actively promote a leader’s self-awareness, social skill, and emotional intelligence, the best and most efficient path to developing a more conscious workforce often remains unclear. The 9 Types of Leadership provides a pathway to greater self-awareness and social skillfulness. It will help you orient yourself when you get caught up in people problems that you don’t know how to work your way out of. By providing extremely detailed and accurate descriptions of nine recognizable personalities, The 9 Types of Leadership is an unmatched tool for business people to use to decode the mysteries involved in understanding why people do what they do, why we have conflicts with some people but not others and how we can become aware of our blind spots. Most importantly, it can help leaders know themselves in a deeper way so they can more effectively lead others.

Fundamentals of Clinical Supervision


Janine M. Bernard - 1992
    Due to the overlap of the mental health disciplines and of supervision modalities, the authors have integrated psychology, counseling, marriage and family therapy, and social work contributions into the central themes that dominate the study and practice of clinical supervision. The authors offer a comprehensive look at the supervision relationship that must develop if supervision is to be successful. In doing so, the book serves as a valuable resource for the practitioner as well as the scholar. The authors also address the professional issues of ethical and legal concerns, evaluation, and establishing a productive context for supervision; the practice issues of supervisor training and development; and the research issues affecting both the study and practice of supervision. Appendices offer additional resources. These include materials to assist the readers in training supervisors. They also include selected instruments that might be used by supervision researchers and practitioners. Clinical supervisors.

The Secret Lives of INTPs


Anna Moss - 2012
    A book about the INTP personality type.

The Enneagram: A Christian Perspective


Richard Rohr - 1989
    Richard Rohr and Andrea Ebert's runaway best-seller shows both the basic logic of the Enneagram and its harmony with the core truths of Christian thought from the time of the early Church forward.

Experiencing the Lifespan


Janet Belsky - 2006
    In 2007, Janet Belsky's "Experiencing the Lifespan" was published to widespread instructor and student acclaim, ultimately winning the 2008 Textbook Excellence Award from the Text and Academic Authors Association. Now that breakthrough text returns in a rigorously updated edition that explores the lifespan by combining the latest research with a practicing psychologist's understanding of people, and a teacher's understanding of students and classroom dynamics. And again, all of this in the right number of pages to fit comfortably in a single term course.

Victory Favors the Fearless: How to Defeat the 7 Fears That Hold You Back (Sports for the Soul Book 5)


Darrin Donnelly - 2019
    Whenever you find yourself worrying, procrastinating, or questioning your potential -- FEAR is getting the best of you.Specifically, there are seven common fears you must learn to defeat if you want to live a happy and successful life:1) The fear of what other people think.2) The fear of change.3) The fear of making the wrong decision.4) The fear of missing out on something better.5) The fear of not being good enough.6) The fear of failure being permanent.7) The fear of being "due" for a setback.Every major worry and self-destructive thought is rooted in one of these seven fears.In this inspirational fable, Mickey McGavin is a pro boxer struggling to overcome the seven fears that are holding him back--in the ring and in life. With the help of a former world champion who becomes his trainer and mentor, McGavin learns he must defeat the fears in his mind before he can defeat his opponents in the ring.Boxing is the metaphor for life in this story, but the techniques used for defeating fear are universal.No matter your goal, FEAR is your ultimate opponent and this book will show you how to defeat the fears that hold you back from living the life you were born to live.Read this life-changing book and discover why victory -- in sports, in business, and in life -- always favors the fearless.

The Sacred Enneagram: Finding Your Unique Path to Spiritual Growth


Christopher L. Heuertz - 2017
    Far more than a personality test, author Chris Heuertz writes, the enneagram is a sacred map to the soul. Lies about who we think we are keep us trapped in loops of self-defeat. But the enneagram offers a bright path to cutting through the internal clutter and finding our way back to God and to our true identity as God created us.Chris Heuertz’ life was forever changed after he learned about the enneagram 15 years ago. Today, he leads enneagram workshops all over the world. Join Chris as he shows you how this ancient tool can help you awaken to the gifts God has given you, find freedom from your personal patterns of sin and fear, and grow in acceptance of your identity as you grow with God.In conversational style with compelling stories, The Sacred Enneagram will show youHow to understand the 'why' behind your type, beyond caricatures and stereotypesHow to align your type with prayer posturesHow to identify and find freedom from self-destructive patternsHow to grow in spiritual discernmentHow to face your past wounds and step toward healingHow to awaken your unique gifts to serve today’s broken worldChris’s own journey with the enneagram is an accessible introduction and exploration of how the enneagram can change your life, because to the extent that we are transformed, the world will be transformed.

Joining Together: Group Theory and Group Skills


David W. Johnson - 1975
    This text introduces readers to the theory and research findings needed to understand how to make groups effective, and it helps build the skills required to apply that knowledge in practical situations.

The Ropes That Bind: Based on a True Story of Child Sexual Abuse


Tracy Stopler - 2016
    Blaming herself for the heinous crime that happened because she didn't "go straight to school," Tali is bound by invisible chains of secrecy, shame, and self-imposed isolation. Her harrowing and illuminating journey to recovery begins in her twenties with the support of her mentor, Dr. Daniel Benson, with whom she experiences deep love and then heartbreak. Feeling lost, Tali travels to Israel where Kabbalah sparks her spiritualism, and then to Africa where an arduous climb up Mount Kilimanjaro ignites a newfound feeling of empowerment. Only when Tali goes back to the Bronx and learns that her unreported crime scene has become the site of a rehabilitation center, does she understand that there is one more road to travel prior to reaching freedom.

The Road Back to You: An Enneagram Journey to Self-Discovery


Ian Morgan Cron - 2016
    Do you want help figuring out who you are and why you're stuck in the same ruts? The Enneagram is an ancient personality typing system with an uncanny accuracy in describing how human beings are wired, both positively and negatively. In The Road Back to You Ian Morgan Cron and Suzanne Stabile forge a unique approach―a practical, comprehensive way of accessing Enneagram wisdom and exploring its connections with Christian spirituality for a deeper knowledge of ourselves, compassion for others, and love for God. Witty and filled with stories, this book allows you to peek inside each of the nine Enneagram types, keeping you turning the pages long after you have read the chapter about your own number. Not only will you learn more about yourself, but you will also start to see the world through other people's eyes, understanding how and why people think, feel, and act the way they do. Beginning with changes you can start making today, the wisdom of the Enneagram can help take you further along into who you really are―leading you into places of spiritual discovery you would never have found on your own, and paving the way to the wiser, more compassionate person you want to become.

Living Successfully with Screwed-Up People


Elizabeth B. Brown - 1999
    When family, coworkers, neighbors, or friends cause continual grief, you can move from victim to victor.

Switch On Your Brain: The Key to Peak Happiness, Thinking, and Health


Caroline Leaf - 2007
    Caroline's revelation will change the way you think. This book is the owner's manual for how our brains work."--Matthew and Laurie Crouch, Trinity Broadcasting Network"Caroline Leaf has given us a real jewel, translating modern brain science into language accessible to everyone."--David I. Levy, MD, neurosurgeon, author of Gray Matter"[Caroline] explains how our choices work scientifically, but in a practical way that makes something that is really hard to do much easier and more tangible."--Christine Caine, founder of the A21 Campaign; director of Equip and Empower Ministries; author of Undaunted"We encourage you to act on the wisdom found in Switch On Your Brain and begin the incredible journey of thinking God's way."--Robert and Debbie Morris, pastors of Gateway Church; authors of The Blessed Life, The Blessed Marriage, and The Blessed Woman"Dr. Leaf's teaching is not only life changing but life saving as it makes the renewing of the mind so real. I am so very grateful for the wisdom contained within these pages."--Darlene Zschech, singer-songwriter; author of The Art of Mentoring"Each of us is full of untapped potential when it comes to our ability to think and process our way through life. I pray that Caroline's years of research and passion in this realm of unfolding science will be a blessing to you."--Bobbie Houston, senior pastor, Hillsong Church