Regardless of the wealth of book marketing tools and resources available to writers and artists today, most highly creative people still feel suspicious, confused, or just plain turned off by marketing and sales. The hidden reason behind this resistance is a deeply rooted fear that marketing for writers always results in a loss of integrity for the writer. Almost all highly creative people are also Highly Sensitive People, many of which are INFJ or INFP personality types. These Highly Sensitive Writers feel any possible threat to their integrity intensely. The fear they feel around marketing takes root in limiting beliefs that shut them down before they even begin. Lauren Sapala shares stories and strategies to help Highly Sensitive Writers shift their mindset and open up to new ways to promote their work. She helps all writers realize that—due to their Highly Sensitive nature—they might just make the best salespeople of all.

    Advertised only by word of mouth, the book became a favorite training and counseling guide in many institutions -- government, church, business -- and colleges across the nation adopted it as an auxiliary text in a dozen different departments. Why? Perhaps it was the user-friendly way that Please Understand Me helped people find their personality style. Perhaps it was the simple accuracy of Keirsey's portraits of temperament and character types. Or perhaps it was the book's essential message: that members of families and institutions are OK, even though they are fundamentally different from each other, and that they would all do well to appreciate their differences and give up trying to change others into copies of themselves.Now: Please Understand Me IIFor the past twenty years Keirsey has continued to investigate personality differences -- to refine his theory of the four temperaments and to define the facets of character that distinguish one from another. His findings form the basis of Please Understand Me II, an updated and greatly expanded edition of the book, far more comprehensive and coherent than the original, and yet with much of the same easy accessibility. One major addition is Keirsey's view of how the temperaments differ in the intelligent roles they are most likely to develop. Each of us, he says, has four kinds of intelligence -- tactical, logistical, diplomatic, strategic -- though one of the four interests us far more than the others, and thus gets far more practice than the rest. Like four suits in a hand of cards, we each have a long suit and a short suit in what interests us and what we do well, and fortunate indeed are those whose work matches their skills. As in the original book, Please Understand Me II begins with The Keirsey Temperament Sorter, the most used personality inventory in the world. But also included is The Keirsey Four-Types Sorter, a new short questionnaire that identifies one's basic temperament and then ranks one's second, third, and fourth choices. Share this new sorter with friends and family, and get set for a lively and fascinating discussion of personal styles.

    Mark McCutcheon eases the process of building convincing characters for stories and novels. He starts by conducting an inspiring and informative roundtable where six novelists reveal their approaches to characterization. Next, he provides a character questionnaire more detailed than the nosiest survey. Readers will fill it out and they'll know fictional people as though they'd grown up with them. Finally, there is a thesaurus of human characteristics - physical and psychological. Fit them together artfully and characters will climb right off the page.

    Written by Jack Foster, a creative director for various advertising agencies with more than 40 years experience, How to Get Ideas (over 90,000 copies sold and translated into 15 languages) is a fun, accessible, and practical guide that takes the mystery and confusion out of developing new ideas.

    The land mine is me. After the explosion, I spend the rest of the day putting the pieces back together. Now, it's your turn. Jump!"Zest. Gusto. Curiosity. These are the qualities every writer must have, as well as a spirit of adventure. In this exuberant book, the incomparable Ray Bradbury shares the wisdom, experience, and excitement of a lifetime of writing. Here are practical tips on the art of writing from a master of the craft—everything from finding original ideas to developing your own voice and style—as well as the inside story of Bradbury's own remarkable career as a prolific author of novels, stories, poems, films, and plays.Zen in the Art of Writing is more than just a how-to manual for the would-be writer: it is a celebration of the act of writing itself that will delight, impassion, and inspire the writer in you. Bradbury encourages us to follow the unique path of our instincts and enthusiasms to the place where our inner genius dwells, and he shows that success as a writer depends on how well you know one subject: your own life.

    You'll get invaluable information on setting up your online shop, writing compelling item descriptions, photographing your work, engaging the Etsy community, understanding fees, and finding your muse when it takes a holiday. In the last couple of years, the DIY movement has transcended the big-box hardware stores, and has taken on a new format in the savvy crafting arena. Etsy.com boasts an astonishing 1.9 million members, and there are tens of thousands of craft and hobby bazaars held each year across the United States. "Starting an Etsy Business For Dummies" shows you how to create, manage, and successfully sell handmade wares, vintage goods, and DIY supplies using the world's largest online handmade marketplace.Learn to sell your handmade wares, vintage goods, DIY supplies online at Etsy.comCreate and manage your own successful Etsy storefrontMerchandise your unique creations and drive buyers to your shopIf DIY is your domain, "Starting an Etsy Business For Dummies" gives you the skills, knowledge, and know-how to create a successful business that pays.

    To join the elite ranks of those who write consistently, you need to learn how to stay prolific over the long term. And for that, the number one ingredient is self-discipline. In Self-Discipline for Writers, bestselling author Martin Meadows shares his philosophy and strategies on how to build self-discipline as a writer and how to keep writing over the long term. Here are some of the most important ideas you’ll discover: - 3 foundations of self-discipline for writers (avoid a common mistake that almost always leads to failure), - 3 steps to a strong work ethic as a writer (learn how to develop a strategy for consistently hitting your word counts), - 5 types of self-doubt common among writers and how to overcome them (if you don’t believe in yourself as a writer, how are your readers supposed to believe in you?), - 7 tips on how to manage your energy as a writer—including not only the most fundamental advice, but also intricacies like discussing your projects with other people, capturing fleeting ideas, and reading your reviews (learn why optimizing your energy is key to consistent results), - why control is essential for any writer (and how to claim it), - 5 good business practices for more self-discipline (this includes some surprising thoughts on how to run your writing business to reduce frustration and increase productivity). Writing doesn’t have to be burdensome. You too can write with more ease, and most importantly, write and publish consistently so that you can enjoy a flourishing writing career. Let’s learn together how to accomplish this exciting goal.

    Today, many of the most successful companies use storytelling as a leadership tool. At Nike, all senior executives are designated "corporate storytellers." 3M banned bullet points years ago and replaced them with a process of writing "strategic narratives." Procter & Gamble hired Hollywood directors to teach its executives storytelling techniques. Some forward-thinking business schools have even added storytelling courses to their management curriculum. The reason for this is simple: Stories have the ability to engage an audience the way logic and bullet points alone never could. Whether you are trying to communicate a vision, sell an idea, or inspire commitment, storytelling is a powerful business tool that can mean the difference between mediocre results and phenomenal success. "Lead with a Story" contains both ready-to-use stories and how-to guidance for readers looking to craft their own. Designed for a wide variety of business challenges, the book shows how narrative can help: - Define culture and values - Engender creativity and innovation - Foster collaboration and build relationships - Provide coaching and feedback - Lead change - And more Whether in a speech or a memo, communicated to one person or a thousand, storytelling is an essential skill for success. Complete with examples from companies like Kellogg's, Merrill-Lynch, Procter & Gamble, National Car Rental, Wal-Mart, Pizza Hut, and more, this practical resource gives readers the guidance they need to deliver stories to stunning effect.

    Yet, sometimes business owners go full speed ahead without even having a destination in mind, much less a map on how to get there. That's why so many businesses never make it. In today's competitive marketplace, 3/4 of all new businesses fail within two to three years. Whether you're launching a new business or working to strengthen or expand an established one, a business plan is your road map to success. Business Plans For Dummies, 2nd Edition helps you keep your businesses on track and reach your goals. Written by Paul Tiffany, PhD, professor at UC Berkley Haas Business School and the Wharton School of Business and Steven Peterson, PhD, Professor at UC Berkeley Haas Business School and CEO of Strategic Play, it helps youRealistically determine where your business is and where you want to go Create a detailed business plan and put it into action instead of in a drawer Use the plan to secure financing Prepare for opportunities avoid common pitfalls In short, Business Plans for Dummies helps you determine where you want your business to go and create a map for getting there. You'll discover how to:Identify and approach potential financial backers, including venture capital firms, angels, bankers, and others Clarify and crystallize your company's mission, vision, and values Analyze your industry and your competition Identify your customers, including their needs, habits, purchase triggers, and decision-making processes Objectively analyze your company's strengths and weaknesses Analyze your financial situation in order to do realistic forecasts and budgets Recognize trends and anticipate changes, both in the overall economy and in your industry Plan for growth, considering the product life cycle, new products, or new markets Structure your organization and nurture leadership Complete with diverse techniques and approaches plus a sample business plan, Business Plans For Dummies gives you detailed how-to for designing a dynamic, business plan that will keep you on course in spite of the inevitable curves and detours in today's marketplace. It's a plantastic resource for business owners and entrepreneurs.

    Before and After the Book Deal: A Writer's Guide to Finishing, Publishing, Promoting, and Surviving Your First Book has over 150 contributors from all walks of the industry, including international bestselling authors Anthony Doerr, Roxane Gay, Garth Greenwell, Lisa Ko, R. O. Kwon, Rebecca Makkai, and Ottessa Moshfegh, alongside cult favorites Sarah Gerard, Melissa Febos, Mitchell S. Jackson, and Mira Jacob. Agents, film scouts, film producers, translators, disability and minority activists, and power agents and editors also weigh in, offering advice and sharing intimate anecdotes about even the most taboo topics in the industry. Their wisdom will help aspiring authors find a foothold in the publishing world and navigate the challenges of life before and after publication with sanity and grace.Are MFA programs worth the time and money? How do people actually sit down and finish a novel? Did you get a good advance? What do you do when you feel envious of other writers? And why the heck aren’t your friends saying anything about your book? Covering questions ranging from the logistical to the existential (and everything in between), Before and After the Book Deal is the definitive guide for anyone who has ever wanted to know what it’s really like to be an author.

    Also included is a bonus section of 100 free (and almost free) ways to promote your ebook.+ How to write a novella in 24 hours+ How to start building your empire+ How long should a story be?+ How to write a bestselling novel on your iPhone+ The secret to making a book cover (that mostly doesn’t suck) in 10 minutes or less+ Why you're staring at a blank screen+ One Weird Trick to Boost Your Creativity+ Your worst idea may be your greatest+ Managing criticism+ The Curse of a Creative Mind+ 100 free (and almost free) ways to promote you ebook

    It is an invaluable tool for experienced and novice bloggers alike, explaining not only what it takes to create an authentic, successful, and profitable blog, but how to get there.Change the Way You Blog:Empower yourself to stop comparing your blog to othersUnderstand what makes awesome content and how to create itDiscover the critical importance of compelling presentationIncrease your blog traffic through proven techniquesDevelop a solid Pinterest strategy for capturing viral growthBoost your revenue through diversified income streamsLearn how to work smarter not harder

    With laws getting stricter by the day and making it more and more difficult to properly protect your personal information, you need the most up-to-date information and tools available and that's what you will find in Incognito Toolkit! Don't let snoopers, investigators, and scammers look over your shoulder or track you while you work and play on the internet! Learn about the tools that will help you use the internet anonymously, privately, and securely to protect assets, avoid social stigmas, and make you safer. This book is full of information that large corporations, scammers, and nosy governments don't want you to find! You won't find a collection of techniques and creative methods like this anywhere else! Covered in Incognito Toolkit: - Making truly anonymous online purchases - Shortcomings of Bitcoin - Encrypting communications - Encryption for online file storage solutions - Locking down and monitoring your hardware - Browser Fingerprinting - Using TOR and VPNs - Creative Text and File Steganography Techniques - Critical Techniques for Publishing Anonymously - Cleaning photo and video metadata - Dealing with tracking cookies Updated December 4th, 2013 with new information about credit card skimmers, TOR hardware devices, and more! Scroll up and click the "Look Inside" feature on the top left hand side of the page!

     Maybe you start, but can’t find the time to continue. Or you’re frustrated with the writing process. And when you seek advice, people tell you, “It’s all about discipline”, or they talk about what writing software to use. But that doesn’t help you actually write your book. So you never finish your book, the world never gets the benefit of your wisdom, and you never get the benefits of being an author. Isn’t there an easier way? Now there is. In The Book In A Box Method, Tucker Max and Zach Obront show you the exact steps you can follow to go from idea to finished manuscript, in an easy, quick way -- even if you’re not a writer. Using the same methods, processes, and templates that they use for their authors at their company, Tucker and Zach show you exactly how to: Crystallize your book idea Create your book outline Create all the content for your book Edit that content into a great manuscript With The Book In A Box Method, you’ll be able to write a better book - in less time - than you ever thought possible.

    She is the author of Coffee House Lies: 100 Cups of Flash Fiction. www.carlyberg.com