No passing, running, tackling, or kicking. Hey, there isn't even a field. Yet the draft has become more popular than many other sporting events, including the National Basketball Association (NBA) and National Hockey League (NHL) playoff games, against which it goes head-to-head for viewers. In fact, the draft has spawned its own cottage industry in which names such as Gil Brandt, Mel Kiper, Jr., and Mike Mayock become as well-known as any of the first-round selections.In On the Clock, Ken Rappoport and Barry Wilner chronicle the history of the proceedings. The veteran sports writers take you from the first grab bag in 1936, when Philadelphia chose Heisman Trophy winner Jay Berwanger of the University of Chicago and saw him decline to play in the NFL, to the 2014 draft—considered one of the deepest in talent ever.Along the 78-year journey, learn about the competitions for the top overall spot (Peyton Manning vs. Ryan Leaf), the unhappy No. 1s (John Elway and Tom Cousineau), the big flops (JaMarcus Russell) and the late-rounders-turned-superstars (Tom Brady).Meet the draft wizards, from Paul Brown to Bill Walsh and Jimmy Johnson. And the draft whiffs that cost personnel executives their jobs.On the Clock takes you behind the scenes at one of pro football’s yearly major events. Barry Wilner has been a sportswriter for the Associated Press since 1975. He has covered virtually every major sporting event, including twelve Olympics, nine World Cups, twenty-six Super Bowls, the World Series, and the Stanley Cup finals, and has written thirty-nine books. He lives in Garnerville, New York.Ken Rappoport is the author of more than sixty sports books for adults and young readers. Working for the Associated Press in New York for thirty years, he has written about every major sport. His assignments included the World Series, the NBA Finals, and, as the AP’s national hockey writer, the Stanley Cup Finals and the Olympics. He lives in Egg Harbor Township, New Jersey.

    I'll gladly show you the exact steps I took to choose and launch my first private-label product. I generated over $118,000 in less than 6 months and have since increased my success almost 3-fold. In this book I'll explain in simple, easy-to-understand language: - How to find product ideas right before your eyes — if you know what to look for. - My secret 10 x 10 x 1 formula that can bring you $100 a day ($36,500/yr.) in pure profit. - The 5 phases of choosing & selling a product that is successful. - My personal recommendations for locating manufacturers and vendors that are easy to work with. - How "bootstrapping" can eventually turn you into a 6-figure earner. - Sneaky little tips I've learned that will save you time and help with supplier price negotiations. - My 2 favorite ways to launch your new product with unbelievable results. - 2 vital elements that significantly impact your rankings. (It's not your title and your search terms!) - My perfected 6-step plan for maintaining a steady flow of sales indefinitely. - The 9 pitfalls you must overcome to be successful. - The real-life case study of one Amazing Seller member who turned an initial $500 investment into $1,000 profit in about 60 days. BONUS: You'll get access to a special FREE online course I've created to help you take action and launch your first private-label product on Amazon. Ready to create your first profitable private-label product to sell on Amazon? Download this Kindle book now and let's get started!

    

    Or is he? They’re all keeping secrets but as the big birthday looms, the beans are about to be spilt, and one of them is going to need her friends more than ever…

      After a decade of yo-yo dieting and a lifelong battle with the scale, Brittany Williams topped out at 260 pounds and knew she needed to make a lasting change. She shed an astonishing 125 pounds in a year—and has kept it off for 3 years—by getting off the diet rollercoaster and getting back to basics. She ditched processed foods, curbed her takeout habit, and cut back on inflammatory ingredients like gluten, dairy, and sugar. Through her best-selling books and popular blog, Brittany has inspired millions of fans and readers to lose weight, improve their wellness, and forge a healthier relationship with food.   As a busy mom of three, Brittany knows how important it is to create nutritious meals that will please the pickiest eaters without breaking your budget. Featuring 125 recipes that all cost less than $10 to make—most can be made for less than $5—Instant Loss on a Budget is proof that wholesome food doesn’t have to be expensive. In fact, Brittany feeds her family of five for just $75 to $100 a week!   Brittany has mastered the art of creating recipes that taste indulgent, yet are surprisingly good for you. With recipes like Chocolate Brownie Donuts, Mini Everything Bagels, Smoky Baby Back Ribs, Barbeque Chicken with Cilantro-Lime Coleslaw, and plant-based options like Tikka Masala Lentils, The Ultimate Veggie Thin-Crust Pizza, and Cauliflower Mac and Cheese, this book offers something for every reader and every craving. You can even indulge your sweet tooth without sabotaging your progress with desserts like Frozen Chocolate-Peanut Butter Pie and Raspberry Crumble.   Complete with balanced meal plans, budgeting advice, and cost-cutting hacks, this gluten-free and dairy-free cookbook makes it easy to set goals and stick to them. Investing in your health is the best investment you can make: Discover how much lighter and happier you can feel with Instant Loss!

     What if you could start your day out with an excited shout instead of a frustrated sigh? Unfortunately, selling handmade goods online is no longer as simple as throwing together a product listing and waiting for sales to roll in. There are now millions of people with handmade products and they are all eager to build a sustainable income. The Handmade Entrepreneur uses precise methods based on proven marketing techniques to set you above the competition. It teaches you how to create a genuine business you can count on rather than a bundle of shop pages and social media accounts built on a foundation of guesswork. What You Can Expect to Learn from This Book: • How to take DIY pictures that get clicks and sales • How to set up a shop that turns visitors into buyers in under two seconds • How to price your items • How to write titles and descriptions • How to brand your business with DIY techniques • How to rank your pages • How to find targeted audiences • How to build up your list of followers • Where to promote your listings • How to sell without selling • How to form relationships with people who can send you extra sales • How to start a "buzz" about your products • Which tools to incorporate into your business The goal of this book is to free you from having to rely on any third-party website for your sales. Yes, you can take advantage of platforms like Etsy, and you should, but websites come and go, and if all your sales come only from that website, you run into trouble every time there are algorithm changes, a saturation of sellers, or cheaper products to compete with. You are trying to generate sales, which means that you are trying to run a business, which in-turn means that you need a real business plan. Brick and motor stores don't just buy a bunch of goods, throw them in a building, and hope people will come. They plan, study their target market, pick a perfect store location, and prepare to market themselves. Just because you sell online does not mean that you can skip all of these steps. You have billions of products to compete with online and a crowd of shoppers who have an overwhelming number of options before them. You must prepare your storefront, get your products ready, know your audience, and then know how to market to them. Optimizing Your Shop for Sales Dani starts out showing you how to prepare your products with photos that attract clicks and sales. It doesn't just tell you how to do it, though. It SHOWS you. Thanks to the help of many carefully selected Etsy sellers, there are many example photos for each point. In addition to this, the author only shows you DIY photos to prove that you can do it all on your own. Next, Dani discusses how to optimize your shop. She goes through every aspect such as banners, profiles, descriptions, tags, and titles. You will learn how to optimize your pages so that people stay there instead of leaving instantly. This can be done by creating an inviting environment with images and content that buyers can skim through in under two seconds. If buyers can determine that your page is worth staying on in less than two seconds, you have won the battle. Finding Targeted Audiences and Marketing The issue with selling online is finding people who would be interested in your products.

    From afar, it looks like they did it with ease...but the truth is much more complicated."--InnerFidelityFor everyone who didn't win the venture capital lottery,or everyone who wasn't born with a trust fund,for everyone who doesn't have rich relatives...This is the story of how real start-ups work. This is how to turn a dream into a multimillion dollar business—without selling out, without spending a mint on marketing, and without losing your sense of humor.Meet Schiit Audio, a company born in a garage that went on to change the face of high-end personal audio—challenging the idea that everything must be made in China, rejecting old ideas about advertising and social awareness, and forging our own unforgettable brand. This is our (improbable) story.Here’s to your own stories—and your success!

    The demands to deliver at a consistently high level can be unforgiving. The loneliness. The weight of responsibility. The relentless second-guessing and criticism. The pressure to build all-star teams. The 24/7 schedule that requires superhuman stamina. The tough decisions that often leave no one happy. The expectation to always have the right answer when it can be hard just to know the right question. These challenges are brought into their highest and sharpest relief in the corner office, but they are hardly unique to chief executives. All leaders face their own version of these tests, and the authors drawing on the distilled wisdom, stories and lessons from hundreds of chief executives to show how every aspiring leader can master these challenges and lead like a CEO. These foundational leadership skills will make all aspiring executives more effective in their role today, and to lift the trajectory of their career. The CEO Test is the authoritative, no-nonsense insider's guide to navigating leadership's toughest challenges, brought to you by authors uniquely qualified to tell the stories. Adam Bryant has conducted in-depth interviews with more than 600 CEOs. Kevin Sharer spent more than two decades as president and then CEO of Amgen, where he led its expansion from $1 billion in annual revenues to nearly $16 billion. He has served on many boards and is a sought-after mentor for CEOs of global companies. Leadership is getting harder as the speed of disruption across all industries accelerates. The CEO Test will better prepare you to succeed whether you're a CEO or just setting out to become one"--

    Jones and George are dedicated to the challenge of "Making It Real" for students. The authors present management in a way that makes its relevance obvious even to students who might lack exposure to a "real-life" management context. This is accomplished thru a diverse set of examples, and the unique, and most popular feature of the text, the "Manager as a Person" Chapter 2. This chapter discusses managers as real people with their own personalities, strengths, weaknesses, opportunities, and problems and this theme is carried thru the remaining chapters. This text also discusses the importance of management competencies--the specific set of skills, abilities, and experiences that gives one manager the ability to perform at a higher level than another in a specific context. The themes of diversity, ethics, globalization, and information technology are integrated throughout.

    

    When inexperienced entrepreneurs ask my advice about their idea for a tech startup, they often worry "What if Google decides to compete with us? They will crush us!" I respond that far more startups die of suicide than homicide. If you can avoid hurting yourself, then you are already better off than most of your competitors. Startups are a chance to build something entirely original with brilliant and ambitious people. But startups are also dangerous. Limited money means there is little room for mistakes. One bad decision can mean bankruptcy. The potential payoff attracts capital, which in turn attracts scam artists. The unscrupulous often lack the skills needed to succeed, but sometimes they are smart enough to trick investors. Even entrepreneurs who start with a strong moral compass can find that the threat of failure unmoors their ethics from their ambition. Emotions matter. We might hope that those in leadership positions possess strength and resilience, but vanity and fragile egos have sabotaged many of the businesses that I’ve worked with. Defeat is always a possibility, and not everyone finds healthy ways to deal with the stress. In this book I offer both advice and also warnings. I've seen certain self-destructive patterns play out again and again, so I wanted to document one of the most extreme cases that I've witnessed. In 2015 I worked for a startup that began with an ingenious idea: to use the software techniques known as Natural Language Processing to allow people to interact with databases by writing ordinary English sentences. This was a multi-billion dollar idea that could have transformed the way people gathered and used information. However, the venture had inexperienced leadership. They burned through their $1.3 million seed money. As their resources dwindled, their confidence transformed into doubt, which was aggravated by edicts from the Board Of Directors ordering sudden changes that effectively threw away weeks' worth of work. Every startup forces its participants into extreme positions, often regarding budget and deadlines. Often these situations are absurd to the point of parody. Therefore, there is considerable humor in this story. The collision of inexperience and desperation gives rise to moments that are simply silly. I tell this story in a day-to-day format, both to capture the early optimism, and then the later sense of panic. Here then, is a cautionary tale, a warning about tendencies that everyone joining a startup should be on guard against."

    Each year, the series editor and guest editor curates a truly exceptional collection. The only shared traits among all these diverse styles, voices, and stories are the extraordinarily high caliber of writing, and the pure passion they tap into that can only come from sports.

    Three times the size of Generation X, they have a much bigger impact on society and business. In How Cool Brands Stay Hot, Joeri Van den Bergh and Mattias Behrer address what drives Generation Y as consumers and how marketers can develop the right brand strategies to reach this generation of 16-33 year olds.The authors' insights on what drives the consumer preferences of this new "Dot-com" generation are based on interviews with 5,000 Generation Y consumers. This new research provides understanding of the consumer psychology and behavior of the generation also known as the "Millennials." It helps marketers connect with the new generation of consumers by understanding their likes and dislikes, and guides them on advertising, marketing, and branding relevant to them.How Cool Brands Stay Hot contains guidance and checklists for marketing plans and campaigns, as well as case studies of Nokia, Nivea, PlayStation, Coca Cola, Volkswagen, Smirnoff, Red Bull, H&M, and Levi's. It offers creative and effective ideas on how to position, develop and promote brands to one of the largest and most influential generations of consumers today.Visit the website at http://www.howcoolbrandsstayhot.com/

    With its history and Christmas charm, London feels like the perfect getaway.But can they truly leave their realities behind?In their luxurious quarters, the girls meet Holly who is ideal at showing Maggie and Zoe the sumptuous sights and sounds of London in their most glittering light. But behind her bright façade, Holly is hiding a secret: suffering from unrequited love, she’s looking for a Christmas miracle. Desperate to see an unattainable love story for Holly come together, will our LA starlets succeed in providing a Hollywood ending before the dawn of Christmas Day?Packed to the brim with festive cheer, this is the only story you’ll need this Christmas…

    But one day she loses control and yells back. Terrified that she’ll be fired, she seeks out Isabel, the call center’s sage.      The advice she receives from her wise mentor changes her life:·         SODA (Stop. Observe. Decide. Act)—a sure-fire formula for remaining calm in any situation·         Unplugging—a centuries-old practice to reduce anxiety and promote creativity·         Aha!s—22 practical insights that become the framework for living a happy life      This modern-day fable shows us that the best way to reduce stress is to cultivate mindfulness. While we cannot control much of what happens, we can get better outcomes if we stop to see situations clearly and calmly.      This book serves as both a powerful resource for business professionals looking for practical, easy-to-use tools for dealing with difficult people and an inspirational tale for those who want better relationships and a happier life.