Buckminster Fuller's Universe: An Appreciation


Lloyd Steven Sieden - 1989
    Incomparable designer, engineer, and architect, he proved that a lone genius, through sheer initiative, can have an astounding impact on the world. In this inspiring account of Fuller's life and legacy, Lloyd Steven Sieden brings new light to Fuller's belief system and recognizes his many contributions to humanity.

Gödel, Escher, Bach: An Eternal Golden Braid


Douglas R. Hofstadter - 1979
    However, according to Hofstadter, the formal system that underlies all mental activity transcends the system that supports it. If life can grow out of the formal chemical substrate of the cell, if consciousness can emerge out of a formal system of firing neurons, then so too will computers attain human intelligence. Gödel, Escher, Bach is a wonderful exploration of fascinating ideas at the heart of cognitive science: meaning, reduction, recursion, and much more.

The Way of the SEAL: Think Like an Elite Warrior to Lead and Succeed


Mark Divine - 2013
    Along the way you’ll reaffirm your ultimate purpose, define your most important goals, and take concrete steps to make them happen. A practical guide for businesspeople or anyone who wants to be an elite operator in life, this book will teach you how to:• Lead from the front, so that others will want to work for you• Practice front-sight focus, the radical ability to focus on one thing until victory is achieved • Think offense, all the time, to eradicate fear and indecisiveness• Smash the box and be an unconventional thinker so you’re never thrown off-guard by chaotic conditions• Access your intuition so you can make “hard right” decisions• Achieve twenty times more than you think you canBlending the tactics he learned from America’s elite force with lessons from the Spartans, samurai, Apache scouts, and other great warrior traditions, Mark Divine has distilled the fundamentals of success into eight powerful principles that will transform you into the leader you always knew you could be. Learn to think like a SEAL and take charge of your destiny at work, at home, and in life.

The Gift


Lewis Hyde - 1979
    . . . A masterpiece.” —Margaret Atwood“No one who is invested in any kind of art . . . can read The Gift and remain unchanged.” —David Foster WallaceBy now a modern classic, The Gift is a brilliantly orchestrated defense of the value of creativity and of its importance in a culture increasingly governed by money and overrun with commodities. This book is even more necessary today than when it first appeared.An illuminating and transformative book, and completely original in its view of the world, The Gift is cherished by artists, writers, musicians, and thinkers. It is in itself a gift to all who discover the classic wisdom found in its pages.

The Art Instinct: Beauty, Pleasure, and Human Evolution


Denis Dutton - 2008
    Human tastes in the arts, Dutton argues, are evolutionary traits, shaped by Darwinian selection. They are not, as the past century of art criticism and academic theory would have it, just "socially constructed."Our love of beauty is inborn, and many aesthetic tastes are shared across remote cultures—just one example is the widespread preference for landscapes with water and distant trees, like the savannas where we evolved. Using forceful logic and hard evidence, Dutton shows that we must premise art criticism on an understanding of evolution, not on abstract "theory." He restores the place of beauty, pleasure, and skill as artistic values.Sure to provoke discussion in scientific circles and uproar in the art world, The Art Instinct offers radical new insights into both the nature of art and the workings of the human mind.

The Charisma Myth: How Anyone Can Master the Art and Science of Personal Magnetism


Olivia Fox Cabane - 2012
    What you'll find here is practical magic: unique knowledge, drawn from a variety of sciences, revealing what charisma really is and how it works. You'll get both the insights and the techniques you need to apply this knowledge. The world will become your lab, and every person you meet, a chance to experiment.The Charisma Myth is a mix of fun stories, sound science, and practical tools. Cabane takes a hard scientific approach to a heretofore mystical topic, covering what charisma actually is, how it is learned, what its side effects are, and how to handle them.

Massive Change: A Manifesto for the Future of Global Design


Bruce Mau - 2004
    The book is a part of a broader research project by Bruce Mau Design intended to provoke debate and discussion about the future of design culture, broadly defined as the "familiar objects and techniques that are transforming our lives." In essays, interviews, and provocative imagery aimed at a broad audience, Massive Change explores the changing force of design in the contemporary world, and in doing so expands the definition of design to include the built environment, transportation technologies, revolutionary materials, energy and information systems, and living organisms. The book is divided into 11 heavily illustrated sections covering major areas of change in contemporary society — such as urbanism and architecture, the military, health and living, and wealth and politics. Each section intersperses intriguing documentary images with a general introductory essay, extended captions, and interviews with leading thinkers, including engineers, designers, philosophers, scientists, architects, artists, and writers. Concluding the book is a graphic timeline of significant inventions and world events from 10,000 B.C. to the present.

The Almanack of Naval Ravikant: A Guide to Wealth and Happiness


Eric Jorgenson - 2020
    These aspirations may seem out of reach, but building wealth and being happy are skills we can learn.So what are these skills, and how do we learn them? What are the principles that should guide our efforts? What does progress really look like?Naval Ravikant is an entrepreneur, philosopher, and investor who has captivated the world with his principles for building wealth and creating long-term happiness. The Almanack of Naval Ravikant is a collection of Naval's wisdom and experience from the last ten years, shared as a curation of his most insightful interviews and poignant reflections. This isn't a how-to book, or a step-by-step gimmick. Instead, through Naval's own words, you will learn how to walk your own unique path toward a happier, wealthier life.

Turn the Ship Around!: A True Story of Turning Followers into Leaders


L. David Marquet - 2013
    As newly appointed captain of the USS Santa Fe, a nuclear-powered submarine, he was responsible for more than a hundred sailors, deep in the sea. In this high-stress environment, where there is no margin for error, it was crucial his men did their job and did it well.But the ship was dogged by poor morale, poor performance, and the worst retention in the fleet. Marquet acted like any other captain until, one day, he unknowingly gave an impossible order, and his crew tried to follow it anyway. When he asked why the order wasn't challenged, the answer was "Because you told me to." Marquet realized he was leading in a culture of followers, and they were all in danger unless they fundamentally changed the way they did things. That's when Marquet took matters into his own hands and pushed for leadership at every level. Turn the Ship Around! is the true story of how the Santa Fe skyrocketed from worst to first in the fleet by challenging the U.S. Navy's traditional leader-follower approach. Struggling against his own instincts to take control, he instead achieved the vastly more powerful model of giving control. Before long, each member of Marquet's crew became a leader and assumed responsibility for everything he did, from clerical tasks to crucial combat decisions. The crew became fully engaged, contributing their full intellectual capacity every day, and the Santa Fe started winning awards and promoting a highly disproportionate number of officers to submarine command.No matter your business or position, you can apply Marquet's radical guidelines to turn your own ship around. The payoff: a workplace where everyone around you is taking responsibility for their actions, where people are healthier and happier, where everyone is a leader.

Willpower: Rediscovering the Greatest Human Strength


Roy F. Baumeister - 2011
    Baumeister, teams with New York Times science writer John Tierney to reveal the secrets of self-control and how to master it. In Willpower, the pioneering researcher Roy F. Baumeister collaborates with renowned New York Times science writer John Tierney to revolutionize our understanding of the most coveted human virtue: self-control.In what became one of the most cited papers in social science literature, Baumeister discovered that willpower actually operates like a muscle: it can be strengthened with practice and fatigued by overuse. Willpower is fueled by glucose, and it can be bolstered simply by replenishing the brain's store of fuel. That's why eating and sleeping- and especially failing to do either of those-have such dramatic effects on self-control (and why dieters have such a hard time resisting temptation).Baumeister's latest research shows that we typically spend four hours every day resisting temptation. No wonder people around the world rank a lack of self-control as their biggest weakness. Willpower looks to the lives of entrepreneurs, parents, entertainers, and artists-including David Blaine, Eric Clapton, and others-who have flourished by improving their self-control.The lessons from their stories and psychologists' experiments can help anyone. You learn not only how to build willpower but also how to conserve it for crucial moments by setting the right goals and using the best new techniques for monitoring your progress. Once you master these techniques and establish the right habits, willpower gets easier: you'll need less conscious mental energy to avoid temptation. That's neither magic nor empty self-help sloganeering, but rather a solid path to a better life.Combining the best of modern social science with practical wisdom, Baumeister and Tierney here share the definitive compendium of modern lessons in willpower. As our society has moved away from the virtues of thrift and self-denial, it often feels helpless because we face more temptations than ever. But we also have more knowledge and better tools for taking control of our lives. However we define happiness-a close- knit family, a satisfying career, financial security-we won't reach it without mastering self-control.

Psycho-Cybernetics, A New Way to Get More Living Out of Life


Maxwell Maltz - 1960
    So are failure and misery. But negative habits can be changed--and Psycho-Cybernetics shows you how!This is your personal audio guide to the amazing power of Psycho-Cybernetics--a program based on one of the world s classic self-help books, a multimillion-copy bestseller proven effective by readers worldwide. Presenting positive attitude as a means for change, Maltz s teaching has the ring of common sense. Psycho-Cybernetics-is the original text that defined the mind/body connection the concept that paved the way for most of today s personal empowerment programs. Turn crises into creative opportunities, dehypnotize yourself from false beliefs, and celebrate new freedom from fear and guilt.Testimonials and stories are interspersed with advice from Maltz, as well as techniques for relaxation and visualization. Dr. Maxwell Maltz teaches you his techniques of emotional surgery --the path to a dynamic new self-image and self-esteem and to achieving the success and happiness you deserve!

Mindfulness in Plain English


Henepola Gunaratana - 1992
    This expanded edition includes the complete text of its predecessor along with a new chapter on cultivating loving kindness. For anyone who is new to meditation, this is a great resource for learning how to live a more productive and peaceful life.

Crossing the Chasm: Marketing and Selling High-Tech Products to Mainstream Customers


Geoffrey A. Moore - 2006
    Crossing the Chasm has become the bible for bringing cutting-edge products to progressively larger markets. This edition provides new insights into the realities of high-tech marketing, with special emphasis on the Internet. It's essential reading for anyone with a stake in the world's most exciting marketplace.

Why Do I Do That?


Joseph Burgo - 2012
    With easy-to-understand explanations, the first part teaches you about the unconscious mind and the role of psychological defenses in excluding difficult feelings from awareness. Individual chapters in the longer middle section explore the primary defense mechanisms one by one, with exercises to help you identify your own defenses at work. The final part offers guidance for how to "disarm" your defenses and cope more effectively with the unconscious feelings behind them. Psychological defense mechanisms are an inevitable and necessary part of the human experience; but when they become too pervasive or deeply entrenched, they may damage our personal relationships, restrict or distort our emotional lives and prevent us from behaving in ways that promote lasting self-esteem.

Life Is in the Transitions: Mastering Change at Any Age


Bruce Feiler - 2020
      Bruce Feiler has long been writing about the stories that give our lives meaning. Recently he began to notice a new pattern: our old stories, with their predictable plot points along linear paths, no longer hold true. The idea that we’ll have one job, one relationship, one source of happiness is hopelessly outdated. Yet many people feel overwhelmed by this change. We’re concerned that our lives are not what we expected; that we’re living life out of order.   Galvanized by a personal crisis and family emergency, Feiler set out on what became an epic journey to harvest American stories and see what he could learn from them. He crisscrossed the country, collecting hundreds of life stories from a breathtaking range of Americans in all 50 states. He then sifted through and coded these stories, building a massive database of patterns and takeaways that can help all of us live better.   LIFE IS IN THE TRANSITIONS introduces the fresh, pressing vision of the nonlinear life, in which personal disruptions and lifequakes are becoming more plentiful, nontraditional life shapes are becoming the norm, and each of us has the opportunity to write our own story. Drawing on an extraordinary trove of insights, Feiler offers a powerful, new transition toolkit with original strategies for coping with the difficult, painful, or unsettling times of life.   From a master storyteller with a timely message, LIFE IS IN THE TRANSITIONS can move readers of any age to think deeply about times of change in their lives and how to transform them into periods of creativity and growth.