Book picks similar to
Cut & Fold Techniques for Promotional Materials by Paul Jackson
paper
graphic-design
design
origami
Origami Tessellations: Awe-Inspiring Geometric Designs
Eric Gjerde - 2008
With step-by-step instructions, illustrated crease patterns, and how-to photos, you'll learn to create these wonderful designs yourself. Eric's first book covers the fundamentals of origami tessellations, provides history, and describes simple beginning techniques with detailed illustrations and photographs. An extensive gallery showcases tessellations folded by the world's leading origami fine artists---inspiring you to experiment, innovate, and eventually create your own unique designs.
Creating Abstract Art: Ideas and Inspirations for Passionate Art-Making
Dean Nimmer - 2014
Going far beyond standard notions of developing an abstract "style" or particular "look," Creating Abstract Art unleashes the numerous possibilities that abound in your creative subconscious. Familiar obstacles such as "I don't know what to paint" or "How do I know if this is good?" are easily set aside as you explore fun exercises such as connecting dots, automatic drawing, shadow hunting, working with haiku poetry paintings and much more. So turn off the noise in your head, follow your own instincts and delight in what emerges! 40 exercises exploring original ideas and inventive techniques for making abstract art. Projects can be done in any order and with nearly any materials--start working right away on any project that grabs your attention! 50 contemporary artists share diverse work and viewpoints on the process of working abstractly. Write your own artistic license and start Creating Abstract Art your way, today!
Typographic Systems of Design: Frameworks for Type Beyond the Grid (Graphic Design Book on Typography Layouts and Fundamentals)
Kimberly Elam - 2007
In Typographic Systems, Kim Elam, author of our bestselling books, Geometry of Design and Grid Systems, explores eight major structural frameworks beyond the gridincluding random, radial, modular, and bilateralsystems. By taking the reader through exercises, student work, and professional examples, Elam offers a broad range of design solutions. Once essential visual organization systems are understood the designer can fluidly organize words or images within a structure, combination of structures, or a variation of a structure. With clarity and substance, each systemfrom the structured axis to the nonhierarchical radial arrayis explained and explored so that the reader comes away with a better understanding of these intricate complex arrangements. Typographic Systems is the seventh title in our bestselling Design Briefs series, which has sold more than 100,000 copies worldwide.
The Designer's Dictionary of Color
Sean Adams - 2017
Organized by spectrum, in color-by-color sections for easy navigation, this book documents each hue with charts showing color range and palette variations. Chapters detail each color’s creative history and cultural associations, with examples of color use that extend from the artistic to the utilitarian—whether the turquoise on a Reid Miles album cover or the avocado paint job on a 1970s Dodge station wagon. A practical and inspirational resource for designers and students alike, The Designer’s Dictionary of Color opens up the world of color for all those who seek to harness its incredible power.
Notan: The Dark-Light Principle of Design
Dorr Bothwell - 1977
In composition, it recognizes the separate but equally important identity of both a shape and its background.Since their introduction in the West, the intriguing exercises associated with Notan have produced striking results in every branch of Western art and design. This book, by two American artists and teachers who made an intensive study of Notan, was the first basic book on the subject in the West, and it remains one of the definitive texts. Through a series of simple exercises, it places the extraordinary creative resources of Notan easily within the grasp of Western artists and designers.Clearly and concisely, the authors demonstrate Notan's practical applications in six problems of progressive difficulty — creative exercises that will fascinate artists and designers of every calling and level of expertise. Along with these exercises, the book includes many illustrations of the principle of Notan, among them images as diverse as a sculpture by David Smith, a Samoan tapa cloth, a Museum of Modern Art shopping bag, New England gravestone rubbings, Japanese wrapping paper, a painting by Robert Motherwell, a psychedelic poster, and a carved and dyed Nigerian calabash. Painters, sculptors, potters, jewelry, and textile designers, architects, and interior designers all will discover — or rediscover — in these pages an ancient principle of composition that can help them meet creative challenges with fresh new perspective.
Learn Calligraphy: The Complete Book of Lettering and Design
Margaret Shepherd - 2001
In this book, Margaret Shepherd, America's premier calligrapher, shows you that calligraphy is not simply a craft you can learn, but an elegant art form that you can make your own.Calligraphy remains perennially popular, often adorning wedding invitations, diplomas, and commercial signs. Whether it is Roman, Gothic, Celtic, Bookhand, or Italic style, calligraphy conveys class and elegance. Margaret Shepherd makes this ancient art form accessible in a completely hand-lettered technical guide that will:* Provide context for calligraphy as an art, exploring the rich tradition of hand-lettering and mapping the evolution of the most popular styles.* Give detailed technical advice on choosing pens, paper, and inks, setting up your workspace, mastering various pen angles, along with step-by-step illustrations to guide you as you practice.* Explain which alphabets are appropriate for different forms of writing. For example, the Roman alphabet works well for short, unpunctuated passages, while the Italic alphabet is more suited to informal everyday communication.* Encourage you to personalize your lettering by using variant strokes and interpreting how you would like the words to look on the page.* Inspire you with carefully chosen illustrations and examples, which bring letters to life.In Margaret Shepherd's own words, Calligraphy trains not only your eye and hand, but your mind as well. Learn Calligraphy is the authoritative primer for this age-old craft, and will help develop a new appreciation for lettering as you discover your creative personality.
The Grammar of Ornament
Owen Jones - 1856
First published in 1856, The Grammar of Ornament remains a design classic. Its inspiration came from the pioneering architect and designer Owen Jones. His observations of decorative art on his extensive travels in Europe and the Near East were employed to improve the poor quality of Western design. His goal was to change the Victorian habit of mixing elements from a wide variety of sources and applying this mix indiscriminately to buildings, graphic design, and products. His resulting study is a comprehensive analysis of a remarkable collection of styles of ornamental design -- from Ancient Egypt and Greece to Imperial China and Renaissance Italy. With its sumptuous illustrations, its detailed survey of individual cultures, and its manifesto of "General Principles," it offered guidance to the designers of the future. In this new edition the designs are further illuminated by Iain Zaczek's perceptive commentaries. Hugely influential since its first publication, The Grammar of Ornament inspired great figures such as William Morris and Frank Lloyd Wright. Contemporary designers, entertained by the archaic charm of Jones's descriptions, are struck by the book's enduring relevance and its soundness regarding the essential principles of good design.
The Elements of Pop-Up
David A. Carter - 1999
Every aspect of the creation of a pop-up, known as paper engineering, is clearly and thoroughly covered. All types of parallel folds, angle folds, wheels, and pull tabs are accurately detailed verbally and visually, flat and in dimension. Also included is a history of pop-ups and a step-by-step photographic essay on how a pop-up is made from start to finish. This guided tour is perfect for aspiring pop-up creators, paper engineers, students, and appreciators of this unique art form.
Paul Rand: A Designer's Art
Paul Rand - 1985
Graphic Design which fulfills aesthetic needs, complies with the laws of form and exigencies of two-dimensional space; which speaks in semiotics, sans-serifs, and geometrics; which abstracts, transforms, translates, rotates, dilates, repeats, mirrors, groups, and regroups is not good design if it is irrelevant.Graphic design which evokes the symmetria of Vituvius, the dynamic symmetry of Hambidge, the asymmetry of Mondrian; which is a good gestalt, generated by intuition or by computer, by invention or by a system of coordinates is not good design if it does not communicate.
- Paul Rand
For the design student, teacher, professional designer, and, indeed, for anyone interested in the creative communication of ideas, Paul Rand: A Designer's Art is certain to be a book that is both provocative and enlightening.
Origami Boxes
Tomoko Fuse - 1975
Instructs in the folding of paper into such three-dimensional forms as square, triangular, and hexagonal boxes and their lids.
Making and Breaking the Grid: A Graphic Design Layout Workshop
Timothy Samara - 2003
Effective layout is essential to communication and enables the end user not only to be drawn in with an innovative design but to digest information easily. Making and Breaking the Grid is a comprehensive layout design workshop that assumes that in order to effectively break the rules of grid-based design, one must first understand those rules and see them applied in real-world projects.Text reveals top designers' work in process and rationale. Projects with similar characteristics are linked through a simple notational system that encourages exploration and comparison of structure ideas. Also included are historical overviews that summarize the development of layout concepts, both grid-based and non-grid based, in modern design practice.
Zentangle 4: 40 more tangles
Suzanne McNeill - 2011
It's all fun so get inspired and tangle something! Learn to color with chalks, watercolors, pencils and pens; add bling with glitter, jewels, and sparkly inks.
Brand Identity Essentials: 100 Principles for Designing Logos and Building Brands
Kevin Budelmann - 2010
It outlines and demonstrates basic logo and branding design guidelines and rules through 100 principles including the elements of a successful graphic identity, identity programs and brand identity, and all the various strategies and elements involved.
Painting Beautiful Skin Tones with Color & Light: In Oil, Pastel and Watercolor
Chris Saper - 2001
Inside you'll find guidelines for rendering accurate skin tones in a variety of media, including watercolor, oil and pastel.You'll begin with a review of the five essential painting elements (drawing, value, color, composition and edges), then learn how light and color influence the appearance of skin tones. Artist Chris Saper provides the advice and examples that make every lesson and technique easy to understand--immediately improving the quality of your work. You'll discover how to:Paint the four major skin color groups (Caucasian, African American, Asian and Hispanic)Refine these colors into dozens of possible variations within each groupSelect your palette and mix hues for clean, beautiful colorsDetermine the color and temperature of light that falls on your subjectPaint direct and indirect sunlight, artificial light and highlights of lightMaster the four elements that determine color in shadowUse photographic references when you can't paint directly from lifeYou'll also find seven step-by-step demonstrations and an appendix of sample color charts for each major skin type under a range of lighting variations. It's all you need to bring your portraits to life!
The Practice and Science of Drawing
Harold Speed - 1900
One of these principles is what Harold Speed calls "dither," the freedom that allows realism and the artistic vision to play against each other. Very important to any artist or work of art, this quality separates the scientifically accurate from the artistically accurate. Speed's approach to this problem is now considered a classic, one of the few books from the early years of this century that has continued to be read and recommended by those in the graphic arts.In this work, Harold Speed approaches this dynamic aspect of drawing and painting from many different points of view. He plays the historical against the scientific, theory against precise artistic definition. He begins with a study of line drawing and mass drawing, the two basic approaches the artist needs to learn. Further sections carry the artistic vision through unity and variety of line and mass, balance, proportion, portrait drawing, the visual memory, materials, and procedures. Throughout, Speed combines historical backgrounds, dynamic aspects which each technique brings to a work of art, and specific exercises through which the young draughtsman may begin his training. Although not a technique book in the strict sense of the terms, The Practice and Science of Drawing brings to the beginner a clear statement of the principles that he will have to develop and their importance in creating a work of art. Ninety-three plates and diagrams, masterfully selected, reinforce Speed's always clear presentation.Harold Speed, master of the art of drawing and brilliant teacher, has long been cited for this important work. For the beginner, Speed will develop a sense for the many different aspects which go into an artistic education. For the person who enjoys looking at drawings and paintings, Speed will aid developing the ability to see a work of art as the artist meant it to be seen.