The Freedom Manifesto


Tom Hodgkinson - 2006
    The Freedom Manifesto is an erudite, witty, and useful manual for anyone who wants to look after themselves and take responsibility for their own lives. Hodgkinson advises lowering personal standards, learning the guitar, cooperating with neighbors, throwing away credit cards, and embracing poverty. Peppered throughout are insights from such great minds as Rousseau, Ken Kesey, Nietzsche, and many others that reveal the secret happiness found in a free mind.

It Doesn't Have to Be Crazy at Work


Jason Fried - 2018
    Now, they build on their message with a bold, iconoclastic strategy for creating the ideal company culture—what they call "the calm company." Their approach directly attack the chaos, anxiety, and stress that plagues millions of workplaces and hampers billions of workers every day.Long hours, an excessive workload, and a lack of sleep have become a badge of honor for modern professionals. But it should be a mark of stupidity, the authors argue. Sadly, this isn’t just a problem for large organizations—individuals, contractors, and solopreneurs are burning themselves out the same way. The answer to better productivity isn’t more hours—it’s less waste and fewer things that induce distraction and persistent stress.It’s time to stop celebrating Crazy, and start celebrating Calm, Fried and Hansson assert.Fried and Hansson have the proof to back up their argument. "Calm" has been the cornerstone of their company’s culture since Basecamp began twenty years ago. Destined to become the management guide for the next generation, It Doesn't Have to Be Crazy at Work is a practical and inspiring distillation of their insights and experiences. It isn’t a book telling you what to do. It’s a book showing you what they’ve done—and how any manager or executive no matter the industry or size of the company, can do it too.

Convince Them in 90 Seconds or Less: Make Instant Connections That Pay Off in Business and in Life


Nicholas Boothman - 2002
    But he doesn’t stop there. This book shows how to turn those instant connections into long-lasting, productive business relationships."—Marty Edelston, publisher, BottomLine/Personal. And: "Success in business depends on effectively communicating ideas, at least as much as thinking them up, and Boothman tells us how to do that."—Matthew Bishop, The Economist. Boothman's message is central, and in this current business climate, critical: whether selling, interviewing, or motivating a team, success depends on convincing the other person—and the quickest and best way to do that is through what he calls "rapport by design." Using the science of Neuro-Linguistic Programming (built upon body language, attitude, voice, and synchronizing behavior), Boothman shows how to create a winning first impression and, within 90 seconds, a lasting trust. Then, when those 90 seconds are up, he shows how to master the people-to-people skills that are essential to an ongoing business relationship. A new chapter added just for the paperback serves as a communication primer—drawing on his years in advertising, Boothman reveals how to make your message stand out and stick in a world that's already glutted with information.

HOW TO GET RICH: (without getting lucky)


Naval Ravikant - 2020
    

How To Stop Worrying And Start Living & How To Make Friends And Influence People (Unabridged)


Dale Carnegie - 2016
    How to Stop Worrying and Start Living – The book's goal is to lead the reader to a more enjoyable and fulfilling life, helping them to become more aware of, not only themselves, but others around them. Carnegie tries to address the everyday nuances of living, in order to get the reader to focus on the more important aspects of life.How to Win Friends and Influence People - can enable you to make friends quickly and easily, help you to win people to your way of thinking, increase your influence, your prestige, your ability to get things done, as well as enable you to win new clients, new customers.Dale Carnegie (1888–1955) was an American writer and lecturer and the developer of famous courses in self-improvement, salesmanship, corporate training, public speaking, and interpersonal skills. Born into poverty on a farm in Missouri, he was the author of How to Win Friends and Influence People (1936), a massive bestseller that remains popular today. Excerpt:"I came home to my lonely room each night with a sick headache-a headache bred and fed by disappointment, worry, bitterness, and rebellion. I was rebelling because the dreams I had nourished back in my college days had turned into nightmares. Was this life? Was this the vital adventure to which I had looked forward so eagerly?"

The Cook and the Chef


Tim Urban - 2016
    Elon Musk's Secret Sauce

The Victory Project: Six Steps to Peak Potential


Saurabh Mukherjea - 2020
    And yet, the generation that propelled this growth is facing rising levels of stress and depression. Furthermore, the new generation entering the workforce today dreams big but faces a highly competitive work environment. How can both these generations fire on all cylinders and lead fulfilling lives? This book attempts to answer this question by using the principles of Simplicity, Specialization, Creativity and Collaboration. It delves into a treasure trove of material from global gurus as well as from highly successful Indian and American professionals, and it draws on the authors' own careers to show how readers can apply these principles to the fields of business and investment, even to life itself. The Victory Project is the ultimate guide to surviving and thriving in the professional and social domains, which are increasingly becoming tough, competitive, often cutthroat and deeply political.

The Invisible Force: 365 Ways to Apply the Power of Intention to Your Life


Wayne W. Dyer - 2007
    Wayne W. Dyer has put together this little book in order to convey the fact that intention is a field of energy that flows invisibly beyond the reach of our normal, everyday habitual patterns. It’s a force that we all have within us, and we have the power to draw it into our lives by being the energy we want to attract.           Use the uplifting material within these pages to bring the power of intention into your life for many years to come, and experience the world in a new and exciting way!

Happy Money: The Science of Smarter Spending


Elizabeth Dunn - 2013
    When it comes to spending that money, most people just follow their intuitions. But scientific research shows that those intuitions are often wrong.Happy Money offers a tour of research on the science of spending, explaining how you can get more happiness for your money. Authors Elizabeth Dunn and Michael Norton have outlined five principles—from choosing experiences over stuff to spending money on others—to guide not only individuals looking for financial security, but also companies seeking to create happier employees and provide “happier products” to their customers. Dunn and Norton show how companies from Google to Pepsi to Charmin have put these ideas into action.Along the way, Dunn and Norton explore fascinating research that reveals that luxury cars often provide no more pleasure than economy models, that commercials can actually enhance the enjoyment of watching television, and that residents of many cities frequently miss out on inexpensive pleasures in their hometowns. By the end of this “lively and engaging book” (Dan Gilbert, author of Stumbling on Happiness), you’ll be asking yourself one simple question every time you reach for your wallet: Am I getting the biggest happiness bang for my buck?

You Become What You Think About: How Your Mind Creates The World You Live In


Vic Johnson - 2014
    What you think you become.” “You become what you think about all day long” is how Ralph Waldo Emerson expressed it. In The Strangest Secret, the only personal development recording ever to receive a Gold Record, Earl Nightingale reveals that the secret is “You become what you think about." Using that principle, you can create an entirely different world than you live in today. Bruce Lee returned to the United States at the age of 18 with $100 in his pocket and the idea he often quoted that "As you think, you become." By the time of his early death a scant 14 years later, he had become a major motion picture icon and the father of mixed martial arts. Your subconscious mind is responsible for just about every major thing in your life. You don’t have to consciously think about breathing, your heart beating, walking, or how to properly digest and metabolize the food you eat. Without the cooperation of your subconscious -- the deep recesses of your inner self -- change can be difficult to impossible. You might consciously have tried to lose weight. But if your subconscious mind was fixated on fattening food and how difficult exercise was, the experience was probably a challenge or a dismal failure. Therefore, changing one or more aspects of your life can’t occur until you affect change on your subconscious. In You Become What You Think About: How Your Mind Creates The World You Live In, Vic Johnson will take you step-by-step as he shows you how to harness and use the power of directed thought in your life.

Seeing What Others Don't: The Remarkable Ways We Gain Insights


Gary Klein - 2013
    We also need insights into the everyday things that frustrate and confuse us so that we can more effectively solve problems and get things done. Yet we know very little about when, why, or how insights are formed—or what blocks them. In Seeing What Others Don't, renowned cognitive psychologist Gary Klein unravels the mystery.Klein is a keen observer of people in their natural settings—scientists, businesspeople, firefighters, police officers, soldiers, family members, friends, himself—and uses a marvelous variety of stories to illuminate his research into what insights are and how they happen. What, for example, enabled Harry Markopolos to put the finger on Bernie Madoff? How did Dr. Michael Gottlieb make the connections between different patients that allowed him to publish the first announcement of the AIDS epidemic? What did Admiral Yamamoto see (and what did the Americans miss) in a 1940 British attack on the Italian fleet that enabled him to develop the strategy of attack at Pearl Harbor? How did a “smokejumper” see that setting another fire would save his life, while those who ignored his insight perished? How did Martin Chalfie come up with a million-dollar idea (and a Nobel Prize) for a natural flashlight that enabled researchers to look inside living organisms to watch biological processes in action?Klein also dissects impediments to insight, such as when organizations claim to value employee creativity and to encourage breakthroughs but in reality block disruptive ideas and prioritize avoidance of mistakes. Or when information technology systems are “dumb by design” and block potential discoveries. Both scientifically sophisticated and fun to read, Seeing What Others Don't shows that insight is not just a “eureka!” moment but a whole new way of understanding.

If You're So Smart, Why Aren't You Happy?


Raj Raghunathan - 2015
    He noticed that though they’d all done well, there didn’t appear to be much correlation between their academic success and career success. What Raj found even more curious was the even smaller correlation between career success and what he calls life success. The greater the career success, the more unhappy, out of shape, harried and distracted his friends were.  If intelligence helps with decision-making, smart people should naturally make better life choices. So why are so many of the smartest, brightest, most successful people profoundly unhappy?  Raj set out to find an answer to this problem, and extensively researched happiness not just of students and business people, but also stay-at-home-parents, lawyers, and artists, among others.  If You’re So Smart, Why Aren’t You Happy? takes readers on a fun and meaningful tour of the best research available on how some of the very determinants of success may also come to deflate happiness. Raghunathan explores the seven most common inclinations that successful people need to overcome, and the seven habits they should adopt instead. Among his surprising findings... ·The correlation between wealth and happiness is much smaller than you'd expect it to be·Generosity is not only a key to happiness, but a determining factor of long term success·Appreciating uncertainty, rather than seeking  full control of outcomes, is necessary for happiness If You’re So Smart, Why Aren’t You Happy? will give you a powerful new perspective on your work, personal goals and relationships, whether you’re already successful or just starting out.

Professional Services Marketing: How the Best Firms Build Premier Brands, Thriving Lead Generation Engines, and Cultures of Business Development Success


Mike Schultz - 2009
    A necessary addition to your reading." --David Maister, author of Managing the Professional Service Firm"Professional Services Marketing will certainly become the bible of the field in short order! Without a doubt, the most useful compendium of marketing insight for the practicing professional services firm executive...BRAVO!" --Leonard A. Schlesinger, President, Babson College, and coauthor of The Service Profit Chain"It's no longer sufficient to be a good 'expert for hire'--you need a brand and a powerful marketing engine behind you. Professional Services Marketing is a gold mine of research based strategies, best practices, and specific techniques that will help you consistently win in the client marketplace and outshine your competition. It's thoughtful, funny, and filled with the how-to so often missing in business books." --Andrew Sobel, coauthor of Clients for Life"Schultz and Doerr offer tactics and information in an easy-to-read, concise, and enjoyable format. Professional Services Marketing should be a required resource in every professional marketer's tool box!" --R. Granville Loar, Executive Director, Association for Accounting Marketing"This book is an excellent resource for anyone involved in professional services. It is especially timely in our current challenging economic conditions, and the ideas and guidance are relevant for the better times to come as well." --Josh Lee, Partner, Monitor Group"Smart. Practical. Comprehensive. This is the one book that won't collect dust on my shelf." --Kevin McMurdo, Chief Marketing Officer, Perkins Coie"Professional Services Marketing is the first book to directly address the challenges of the professional services marketer. This book is filled with practical wisdom and research on best practices and processes specifically for this industry. A must-read for anyone in a professional services firm!" --Paul Dunay, Global Director of Integrated Marketing, BearingPoint

The Fearless Mind: 5 Essential Steps to Higher Performance


Craig L. Manning - 2010
    But many of us, when asked to perform, are overcome by fear. We lose our confidence and allow our insecurities to hinder us. In The Fearless Mind, sports psychologist Craig Manning teaches you how to beat mediocrity and embrace greatness. With many years of experience as a pro tennis player, collegiate tennis coach, and doctor of philosophy, Dr. Manning will help you overcome your fears, expel anxiety, build confidence, and become a high-performing individual no matter what your field. Learn how to unlock your mind and reach your greatest dreams. There are many mental pathways to performance, but there is only one pathway to true success having a fearless mind.

Ready, Fire, Aim: Zero to $100 Million in No Time Flat


Michael Masterson - 2007
    In it, self-made multimillionaire and bestselling author Masterson shares the knowledge he has gained from creating and expanding numerous businesses and outlines a focused strategy for guiding a small business through the four stages of entrepreneurial growth. Along the way, Masterson teaches you the different skills needed in order to excel in this dynamic environment.