The Practice of Public Relations


Fraser P. Seitel - 1980
    Unlike other PR texts that steer clear of the cases, the ethical challenges, the how to counsel, and the public relations conundrums that force students to think, this book prepares students to deal with a full range of situations and arrive at effective, ethical solutions that distinguish the practice.

The Official New Zealand Road Code


NZ Transport Agency - 2007
    

Personal Connections in the Digital Age


Nancy K. Baym - 2010
    This timely and vibrant book provides frameworks for thinking critically about the roles of digital media in personal relationships. Rather than providing exuberant accounts or cautionary tales, it offers a data-grounded primer on how to make sense of these important changes in relational life.The book identifies the core relational issues these media disturb and shows how the ways we talk about them echo historical discussions about earlier communication technologies. Chapters explore how we use mediated language and nonverbal behavior to develop and maintain communities, social networks, new relationships, and to maintain relationships in our everyday lives. It combines research findings with lively examples to address questions such as whether mediated interaction can be warm and personal, whether people are honest about themselves online, whether relationships that start online can work, and whether using these media damages the other relationships in our lives. Throughout, the book argues for approaching these questions with firm understandings of the qualities of media as well as the social and personal contexts in which they are developed and used.Personal Connections in the Digital Age will be required reading for all students and scholars of media, communication studies, and sociology, as well as all those who want a firmer understanding of digital media and everyday life.

The Death of Nature: Women, Ecology, and the Scientific Revolution


Carolyn Merchant - 1980
    An examination of the Scientific Revolution that shows how the mechanistic world view of modern science has sanctioned the exploitation of nature, unrestrained commercial expansion, and a new socioeconomic order that subordinates women.

Cities for People


Jan Gehl - 2010
    In this revolutionary book, Gehl presents his latest work creating (or recreating) cityscapes on a human scale. He clearly explains the methods and tools he uses to reconfigure unworkable cityscapes into the landscapes he believes they should be: cities for people.Taking into account changing demographics and changing lifestyles, Gehl explains how to develop cities that are lively, safe, sustainable, and healthy.The book is extensively illustrated with over 700 photos and drawings of examples from Gehl’s work around the globe.

The Egyptians


Cyril Aldred - 1961
    Aidan Dodson has completely revised the book whilst carefully preserving its succinct and lucid qualities.

Thunder Rides a Black Horse: Mescalero Apaches & the Mythic Present


Claire R. Farrer - 1996
    Why people behave as they do is as much a focus as is their actual behavior. Through instructions given to Farrer by Bernard Second, her Apache teacher for fourteen years, readers gain insight into the importance of narrative, not just in ceremony but especially in everyday living on a contemporary Indian reservation in the American Southwest. Sights and smells are almost palpable as the author provides the best in reflexive ethnography by allowing readers to see her as a person rather than an all-knowing anthropologist. She neither romanticizes nor patronizes the Apachean people, who are presented as people with foibles as well as possessing much worthy of admiration.

Essentials of Statistics for the Behavioral Sciences


Frederick J. Gravetter - 1991
    The authors take time to explain statistical procedures so that you can go beyond memorizing formulas and gain a conceptual understanding of statistics. The authors also take care to show you how having an understanding of statistical procedures will help you comprehend published findings and will lead you to become a savvy consumer of information. Known for its exceptional accuracy and examples, this text also has a complete supplements package to support your learning.

Postcolonialism: A Very Short Introduction


Robert J.C. Young - 2001
    This Very Short Introduction discusses both the history and key debates of postcolonialism, and considers its importance as a means of changing the way we think about the world.Robert J. C. Young examines the key strategies that postcolonial thought has developed to engage with the impact of sometimes centuries of western political and cultural domination. Situating the discussion in a wide cultural and geographical context, he draws on examples such as the status of indigenous peoples, of those dispossessed from their land, Algerian rai music, and global social and ecological movements. In this new edition he also includes updated material on race, slavery, and postcolonial gender politics. Above all, Young argues that postcolonialism offers a political philosophy of activism that contests the current situation of global inequality, which in a new way continues the anti-colonial struggles of the past and enables us to decolonize our own lives in the present.ABOUT THE SERIES: The Very Short Introductions series from Oxford University Press contains hundreds of titles in almost every subject area These pocket-sized books are the perfect way to get ahead in a new subject quickly Our expert authors combine facts, analysis, perspective, new ideas, and enthusiasm to make interesting and challenging topics highly readable

Race, Class, & Gender: An Anthology


Margaret L. Andersen - 1992
    The author's selection of very accessible articles show how race, class, and gender shape people's experiences, and help students to see the issues in an analytic, as well as descriptive way. The book also provides conceptual grounding in understanding race, class, and gender; has a strong historical and sociological perspective; and is further strengthened by conceptual introductions by the authors.Students will find the readings engaging and accessible, but may gain the most from the introduction sections that highlight key points and relate the essential concepts. Included in the collection of readings are narratives aimed at building empathy, and articles on important social issues such as prison, affirmative action, poverty, immigration, and racism, among other topics.IncludesWhy race, class, and gender still matter by M.L. Andersen and P.H. CollinsMissing people and others, joining together to expand the circle by A. MadridSystems of power and inequality by M.L. Andersen and P.H. CollinsRace and racism, Racism without "racists" by E. Bonilla-SilvaClass and inequality, Growing gulf between rich and the rest of us by H. SklarGender and sexism, Sex and gender through the prism of difference by M.B. Zinn, P. Hondahneu-Sotelo, and M. MessnerEthnicity and nationality, Is this a white country, or what? by L. RubinSexuality and heterosexism, "You talkin' to me?" by J. KilbourneStructure of social institutions by M.L. Andersen and P.H. CollinsWork and economic transformation, Race, class, gender, and women's works by T. Amott and J. MatthaeiFamilies, Our mothers' grief, racial-ethnic women and the maintenance of families by B.T. DillMedia and culture, Racist stereotyping in the English language by R.B. MooreHealth and social welfare, Can education eliminate race, class, and gender inequality? by R.A. Mickelson and S.S. SmithState institutions and violence, First Americans, American Indians by C.M. SnippSocial change and sites of change by M.L. Andersen and P.H. CollinsSites of change, Starbucks paradox by K. FellnerProcesses of change, How the new working class transform urban America by R.D.G. Kelley

A Short Course in Digital Photography


Barbara London - 2009
    "The London, Upton, Stone series has helped over 1,000,000 photography students capture their potential. After a very successful first edition, this second edition returns with the most up-to-date industry knowledge. Modeled after the long-running and widely used "A ""Short Course in Photography, " a brief text which presents the medium entirely in its most updated form.

Understanding Abnormal Behavior


David Sue - 1981
    The first abnormal psychology book to present a thoroughly integrated multicultural perspective--based on the authors' view that cross-cultural comparisons can greatly enhance the understanding of disorders--the text provides extensive coverage and integration of multicultural models, explanations, and concepts. The book also helps you gain an understanding of abnormal behavior as scientific and clinical endeavors, while providing insight into the tools that mental health professionals use to study and treat disorders.

Psychology Applied to Teaching


Jack Snowman - 1971
    "Psychology Applied to Teaching "takes complex psychological theories demonstrates how they apply to the everyday experiences of in-service teachers. The Eleventh Edition combines fresh concepts and contemporary research with long standing theory and applications to create a textbook that speaks to today' s teachers and students."New! "Chapter 9: Social Cognitive Theory has been added in response to reviewer suggestions and the many recent developments in cognitive research. No other educational psychology book currently offers a separate chapter on this topic."New! ""Take a Stand!" features give the author an opportunity to spotlight issues such as inclusion, school violence, or high-stakes testing, and encourages debate on critical issues in education. Also accessible on the textbook web site with additional resources and pedagogy and in the Eduspace course with online chats."New! "Coverage of key national standards including PRAXIS and INTASC has been added and referenced throughout the text. A convenient correlation table highlighting text coverage is located on the inside covers for students and professors, with additional suggestions for instructor use in the IRM."Case in Print" exercises in every chapter use recent news articles to demonstrate how basic ideas or techniques are being applied by educators from the primary grades through high school. Each article is followed by several open-ended questions to encourage reflection. This feature can also be found on the textbook Web site."Suggestions for Teaching in YourClassroom" sections include detailed descriptions of how to apply the information and concepts discussed in the chapter to the classroom. These features are intended to be read while the book is used as a text and to serve as a reference for in-service teachers later on.Journal entries help students to prepare and use a Reflective Journal. Entries appear in the margins of the text and encourage readers to consider their own personality, style, and teaching situation in establishing personal guidelines for teaching. A guide for setting up a Reflective Journal is included in Chapter 16--students can use their journals as a reference before and during their teaching experience.Eduspace is a customizable, powerful Interactive platform that provides instructors with text-specific online courses and content in multiple disciplines. Eduspace gives an instructor the ability to create all or part of their course online using the widely recognized tools of Blackboard and quality text-specific content from HMCo. Instructors can quickly and easily assign homework exercises, quizzes, tests, tutorials and supplemental study materials and can modify that content or even add their own.

Research Is Ceremony: Indigenous Research Methods


Shawn Wilson - 2009
    Portraying indigenous researchers as knowledge seekers who work to progress indigenous ways of being, knowing, and doing in a constantly evolving context, this examination shows how relationships both shape indigenous reality and are vital to reality itself. These same knowledge seekers develop relationships with ideas in order to achieve enlightenment in the ceremony of maintaining accountability. Envisioning researchers as accountable to all relations, this overview proves that careful choices should be made regarding selection of topics, methods of data collection, forms of analysis, and the way in which information is presented.

The Practical Skeptic: Core Concepts in Sociology


Lisa J. McIntyre - 1998
    This title enables students to grasp key sociological concepts and learn the useful lesson that there is much that goes on in the social world that escapes the sociologically untrained eye.